Chapter 743

"But aren't you short of money?!" Sheng Yuan looked at Jing Hedi who was about to roar, and asked the most touching rhetorical question.

"...You said this move is profitable?" Jing Hedi's turbulent emotions calmed down instantly.

Probably because he realized that he had behaved a bit out of character and did not fit his image of being rich in the world, Jing Hedi waved his hands, "Even if the lucrative act of recruiting a troupe is extremely high, I will not agree! You think I am the one who competes with the people for profit." Xiaoxiao?"

"However, which theater troupe can gain a foothold without a backer? Ordinary common people, who can give them a backer? If the emperor does not fight, the powerful and aristocratic families will fight. It has nothing to do with ordinary people!"

"!!!" Jing Hedi was stunned.

It is so!

"Tell me in detail."

Therefore, Shengyuan talked about the idea of ​​promoting the official theater to the local area.

To put it simply, the imperial court set up official opera workshops in various places, and the official sent people to publish operas, recruit large opera troupes from all over the country, and perform the operas that the imperial court let the people see.

Of course, the troupe of the official theater will perform in various places.

"Official theaters can completely cooperate with teahouses and theaters. They charge venue fees, and official theaters collect ticket money, and then give the troupe a commission. Of course, since it is said to be promoted, it cannot be limited to venues. The teahouses and theaters mentioned earlier , is aimed at collecting money from rich and noble families, and we should find a way to make them pay more; as for ordinary people, we need the troupe to go to the fields to perform for everyone. For ordinary people, the ticket price should be reduced or exempted, and the maximum charge The meaning of the above one or two sentences is the same."

Sheng Yuan's plan was sloppy, but Jing Hedi's eyes sparkled when he heard it.

Jing Hedi's excitement is not about income, what he values ​​is the impact of this idea!
As long as the common people accept the official theater, the imperial court will be able to contact the common people indirectly, and will be able to subtly influence the common people, making them turn to the imperial court and support the imperial government's decrees!

"Very good, leave this matter to the Ministry of Household Affairs!" Jing Hedi knew that if it was profitable, that fellow An Suiyun would definitely be tireless!
Sheng Yuan didn't know what Emperor Jinghe was thinking. Seeing that the emperor who had rejected her before, now he abandoned his past suspicions, and looked over with kindness, and felt a little emotional:
look!As a subordinate, you can't think too thoughtfully!It is still necessary to allow leaders to have room to display their ingenuity.

……

Just after the autumn harvest, official theaters sprung up all over Dachu like mushrooms after rain.

With the growth of the official theater, the operas designed by Shengyuan have been staged in every corner of Dachu!

Shengyuan fought against the Confucians twice in the "Wenkan". Although there was a lot of turmoil in the upper class and among the scholars, the common people just listened to the rumors. The low-level ordinary people naturally don't know much about it.

It is already difficult for ordinary people to make ends meet, so how can they have the energy to find ways to find out about these unattainable excitements.

However, when the excitement was translated into vernacular and presented to everyone for free, even the poorest villagers in the village rushed to watch it with their families.

In other words, Sheng Yuan knows what a gimmick is.

No, six yuan and the first female champion, punching officials and kicking censors, scolding colleagues and crying Shangguan, great Confucianists are intimidated by hearing about it, masters hide their sleeves when they see it...etc. The spread of legendary and confrontational propaganda factors Far.

Even the most pedantic Confucian scholars in the villages and towns did not have any resistance, but instead took the initiative to invite friends to go and have a look.

This is mainly due to the fact that Sheng Yuan is too noisy!

And her fuss happened right under the eyes of the emperor and court officials!
From the emperor to the courtiers, even if they were arguing with her, no one felt that it was wrong for her to make a fuss. All arguments were based on facts and had nothing to do with gender.

In the simple mind of the common people, it is not very important whether a thing conforms to the old rules, as long as the emperor, high officials, and literate gentlemen accept, approve, or not object, then it is right.

With this understanding, the drama arranged by Shengyuan spread to all parts of Dachu with extremely fast efficiency!

Some of the people who have watched the play were ignorant, some were confused, some insisted on resisting, and some accepted it silently.

"Not all fertile fields are born naturally. Only by opening up more wasteland can more and better soil be cultivated." Sheng Yuan said to An Yu with a smile.

(End of this chapter)

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