The god of the world

Lin Shen was eating breakfast and watched the news on TV.

Fragmented league, always mediocre national team results.

The so-called league giants can lose even county-level amateur teams.

Only the fans can't think of it, and there are no weird events that can't happen in domestic football.

Lin Shen was amazed, but didn't take it too seriously.

The mobile phone next to him rang a few times, and the caller said that it was Fu Zhengqing, the head of Huaying.

Lin Shen picked up the towel and wiped his hands, and then he connected without haste.

"Director Fu, what instructions do you have?"

"Don't dare to do it, don't dare to do it. A leader asked me to contact Director Lin. See if it's convenient for you. Let's meet and talk in detail."

"I don't have any plans today, how about meeting at my company?"

"No problem, then I won't bother Lin Dong here."

After hanging up the phone, Lin Shen didn't think much about it.

No matter who the leader Fu Zhengqing was talking about was, he would know it when he met him.

Yang Youla, who stayed at her cousin's house last night, had another sumptuous breakfast.

It's not too comfortable to have a chef serving you every day.

After eating, Yang Youla didn't drive her good cat either.

There are hundreds of millions of supercars that can't sit, that's a brain watt.

Yang Yura dressed up carefully, wearing only a super short white dress.

Although it is a round neck, the opening is very low, and it is full of white flowers.

This cup is one level lower than her cousin, at least a C.

The skirt was so short that it could barely cover the thighs, making the pair of straight and fair legs even more slender.

Two white and tender little feet were covered with a pair of exquisite crystal sandals, which added a bit of innocence to her.

A delicate pretty face with light makeup.

Those big, agile eyes seemed to be wearing colored contact lenses, making them look big and round, very beautiful.

Her jet-black and beautiful hair was casually draped over her shoulders, and she carried a small pink bag across her shoulders.

With a snow-white neck like a swan's neck, wearing a black and thin collar, the whole person is dressed like a beautiful internet celebrity who is dating a rich man.

The proud figure, under the wrap of the white dress, looks uneven, even if you don't want to pay attention.

On weekdays, Yang Youla wears business attire.

This kind of private server is quite rare.

Lin Shen also felt his eyes light up.

Yang Youla has been peeking at Lin Shen's reaction, and seeing that this guy finally noticed her beauty and figure, she couldn't help but straighten her body arrogantly.

"Are you going to work in this suit?"

Lin Shen looked at Yang Youla, and joked, "I thought Zhulu Media just signed you, and you plan to be an anchor."

"I have an office in the company, and the work clothes have already been placed there."

After Yang Youla gritted her teeth, she turned her head away from Lin Shen and played with her mobile phone.

Originally, she was happily waiting for Lin Shen to praise her, but she never expected this guy to be so incomprehensible.

All the way to the company, the two didn't speak much.

Lin Shen skillfully put the car into his exclusive parking space.

Seeing that Yang Youla was struggling to get up, she walked over to help.

Needless to say, the sitting posture of a supercar.

You know everything.

The dress Yang Youla wore had a very low opening, which feasted Lin Shen's eyes.

After thinking about it, Lin Shen took off his suit jacket and put it on Yang Youla's shoulders.

"The clothes are good, don't wear them to the company in the future."

After finishing speaking, Lin Shen went straight to the exclusive elevator.

"I don't, duplicity guy."

Yang Youla muttered, but a smile bloomed on her face.

Sure enough, men are domineering creatures.

……

After Yang Yula left, someone in the secretarial department was promoted to chief secretary.

This time it was a male secretary with outstanding work ability.

Xie Xuan knocked on the door, and then pushed in after getting permission.

"Boss, Director Fu of Huaying Group has arrived."

"Invite them to come in and brew the most expensive tea leaves from my collection."

"Ok."

Xie Xuan respectfully turned around and left the office, walked quickly to the elevator hall to pick up people.

After a while, Fu Zhengqing and a middle-aged man were led into the office by Xie Xuan.

"Director Fu, who is this?"

Lin Shen walked over with a smile, shook hands with the very familiar Fu Zhengqing, and looked at the smiling middle-aged man next to him with some doubts.

"Mr. Lin, let me introduce you solemnly. This is the first brother in sports, Xue Zhiqiang. You can call him Mr. Xue."

Fu Zhengqing cleared his throat, and introduced the two with a smile on his face.

"Hello, Director Xue."

Lin Shen was puzzled, but shook hands with Xue Zhiqiang with a very friendly face.

"This time, I would like to ask Fu Dong to introduce you, and please don't blame Dong Lin. After all, your family has a big business, and you don't have any acquaintances to lead the way. I'm afraid that the front desk of Guanhai Group will not recognize anyone."

Xue Zhiqiang made a joke, which shortened the distance a lot.

"Dong Xue was joking, this way please."

Lin Shen smiled and shook his head, and invited them to the reception area.

Xie Xuan made tea skillfully, then filled a cup for several people, and then exited the office, leaving them a space for private conversation.

"Director Lin, I'm here this time, to tell you the truth, I do have something to ask for."

Xue Zhiqiang took a sip of tea, and after a little bit of sulking, he went straight to the point.

"Chairman Xue, please speak."

Lin Shen couldn't figure out what the top sports brother was looking for.

Xue Zhiqiang shook his head with a smile: "You should have heard that we are planning to replace the new head of football, right?"

"I heard something."

Lin Shen nodded with a smile.

If you change the soup but not the medicine, it will be in vain to change anyone.

"In the past few years, our league has not been launched, and the broadcasting aspect is not very ideal. I hope that Lin Dong can cooperate and broadcast our country's professional league by Lemon Video. This can be regarded as a contribution to the sports industry."

Xue Zhiqiang didn't wait for Lin Shen to refuse, and quickly added: "Don't worry, Director Lin, I will never make it difficult for you here. In exchange, I want to invite you to become the head of football. I don't know what you want?"

Lin Shen also froze for a while, and it took him a long time to recover.

This newly-appointed top sportsman does have something.

On the surface, with him as the head, he can gain unprecedented attention and traffic.

But these attention and traffic have little effect on him at all, and may even eat back the reputation he has accumulated in the past.

Any fool knows that that location is a fire pit.

However, some people are not qualified to dance.

Lin Shen stroked his chin and asked with a smile: "Dr. Xue, as far as I know, there are many requirements for this position, right?"

"That's right, but I think Director Lin is the best candidate."

Xue Zhiqiang explained with a smile: "First of all, you have never changed your nationality. This is a matter of principle. You will definitely pass the test in this regard."

"Second, the candidate must be an investor, and this investor should be one of the main participants in the club's daily affairs and specific management. With your financial resources, becoming a shareholder of a club is simply a piece of cake, and naturally it is not a problem. "

"Third, the position of the candidate must be relatively fixed, and there should be no frequent job rotation or transfer, and there should be no risk of being transferred from the position. This standard is mainly for investors in some state-owned enterprise clubs, otherwise the actual control of the parent company People change, and it is definitely not suitable to be in football management in a non-football position."

"Fourth, the club where the candidate belongs must have sufficient qualifications and influence in the circle, and must have long-term survival and development experience. Although you do not meet the requirements in this regard, I believe the fans can tolerate it."

"Fifth, the candidates themselves must have sufficient professional management and business skills, and at the same time know how to combine with the special market attributes of the football industry. In terms of management and business skills, I don't think there is a second Billing in the country. Dong Qiang is stronger, there is no problem with that."

"To sum up, I think you are the best candidate for the new head of football."

Lin Shen was really speechless by Xue Zhiqiang's showmanship.

It would be a lie to say that he was not moved.

This person, when the wealth reaches a certain level, he will think about improving his reputation.

Let me ask, what is more worth saving than Huaguo football?
Anyway, Huaguo football has fallen to the abyss, even if Lin Shen only made a little achievement, he would be praised to the sky.

Lin Shen also knew Xue Zhiqiang's purpose well.

This guy needs a deterrent ally to help him deter other ambitious people.

The entry of Guanhai Group will naturally inject new vitality into the Super League.

In short, Xue Zhiqiang played Yangmou.

As long as Lin Shen is interested, he will definitely not miss such a good opportunity.

Others may use this position to engage in some black gold operations.

But Lin Shen would definitely not.

With a real worth of hundreds of billions of dollars, would you care about the adjustment fee?

"Well, I'll think about it first and give Chairman Xue an answer in two days."

Lin Shen was not in a hurry to make a decision.

"Okay, then I won't bother you for now."

Xue Zhiqiang shook hands with Lin Shen, and then followed Fu Zhengqing out of the office.

……

#体育一哥会见观海Group Chairman#!

This hot search quickly rose to the top of the hot search list.

Many netizens are a little puzzled, what kind of melon is this.

Guanhai Group and the sports world are incompatible.

Soon, rumors spread.

The sports brother personally visited Lin Shen, and even took out the position of the head of football, wanting to revive the Chinese Super League.

For a time, countless fans were stunned.

Thinking of Dayao being the head of the basketball world, it seems that Lin Shen is the head of the football world, and there is nothing to make a fuss about.

But the men's basketball team is somewhat competitive in Asia.

This men's football...

Even the gods can't save him!
Many netizens left messages under Lin Shen's Weibo, advising him not to be fooled into the fire pit of football.

But there are also some netizens who think that nothing can be broken or nothing can be established.

Anyway, the football world is already so bad that it can't get any worse, even if Lin Shen is in trouble for a few years, so what.

Those who support and oppose are also arguing.

In order to show his sincerity, Xue Zhiqiang paid three visits to Guanhai Group to give Lin Shen face.

For the first time, many netizens opposed Lin Shen coming out of the mountain.

By the second time, the objections were slightly weaker.

By the third time, voices of support dominated.

At this point, the pressure came to Lin Shen's shoulders instead.

Until an official announcement, it quickly airborne to the top of the hot search!

#After careful inspection by the Sports Bureau, Lin Shen was appointed as the new head of football#
Countless fans and netizens were shocked by this news.

It was still a rumor before, but now it has been concluded.

Football has really changed!

……

When Lin Shen first took office, he directly met with more than a dozen existing investors.

This meeting also attracted great attention from the outside world.

Countless people are looking forward to it, hoping that Lin Shen can inject new vitality into Huaguo football.

Even Lao Wang took time to attend.

You know, Pharaoh still loves football very much.

The scolding is scolding, but the cooperation is unambiguous, donating 16 billion youth training bases, assuming the debts of Dalian people in the past 20 years, and also giving signing funds.

It can be said that Pharaoh has feelings for football.

For other clubs, for the sake of share reform, how to divide the debt is full of debate.

Only Wanda is the most majestic, and Lin Shen couldn't help but admire it.

As expected of a man who once sat in the richest man's position, the situation is different.

"Director Lin, I didn't expect to meet for the first time on such an occasion."

It was also the first time Lao Wang saw Lin Shen.

There are many rumors about this rising star.

Even Lao Wang didn't dare to be careless.

Not to mention the background, just the country built by Lin Shen's "self-made business" made Lao Wang sigh with emotion more than once.

If he had such a son, he would have already spent his entire life in retirement.

Lin Shen only met a few powerful investors, and some investors with serious debts were not in his consideration at all.

No money, play football ass.

This sentence is very rough, but very true.

If the net worth is less than [-] billion, it is best not to touch football.

When everything was here, Lin went to the seat of honor.

Everyone present also showed anticipation.

Lin Shen did not disappoint everyone, and directly picked out a few questions of most concern to answer.

"First of all, the previous neutral name policy is abolished, and all investors have the right to combine their corporate names with club names, such as Dalian Wanda and Shanghai Seaport, which are all allowed."

"Secondly, the adjustment fee will be cancelled, and all adjustment fees paid in the past will be refunded, but the money must be earmarked for special use and must not be misappropriated to the parent company."

"Restrictions on the number of foreign aid registrations will be lifted, but a maximum of 8 foreign aids can play in each game, including the goalkeeper position."

"In addition, I decided to set up the Chinese Super League Sports Company. In the future, the Chinese Super League and the Chinese League A will be operated independently. Every season, all investors will share 90% of the comprehensive income in terms of competition copyright and sponsorship."

"In terms of competition copyright, Lemon Video will purchase the exclusive copyright of the Chinese Super League at a price of 5 billion U.S. dollars for five years. I promise that the annual revenue of the sports company will reach 25 billion U.S. dollars, and I will make up for what is not enough."

The scene was silent, and even Old Wang was so shocked that his scalp went numb.

Refunding the adjustment fee was beyond their imagination.

In the past, when everyone was burning money, if they bought a foreign aid worth 3000 million euros, they would have to pay an adjustment fee of the same amount.

This money will never come back.

It's all right now, Lin Shen will return it to everyone directly.

The few big money-payers almost wished to kowtow to Lin Shen and call them ancestors.

This is really life-saving money!

Even Lao Wang couldn't help feeling agitated.

Today is different from the past, Wanda is already short of cash flow.

Although the money cannot be embezzled, at least the club has the ability to survive independently.

Previously, they paid a total of 3.95 million adjustment fees.

Later, because of the coquettish operation of SIPG's non-payment of fees, Lao Wang announced in a rage that Dalian people would no longer pay.

It doesn't make sense, everyone else pays the fee, but you have this privilege in SIPG.

From this point alone, these investors can't wait to applaud Lin Shen with both hands.

Why don't many investors like to play football?

In other countries, there is no such thing as an adjustment fee at all.

The neutral name is abolished, obviously to ensure the survival of the teams in the league below the Chinese Premier League.

Even the investors of the Chinese Super League team don't need to spend money to be the sponsor's father.

Although he is still spending money, at least it is for the promotion of his own business.

As for the establishment of a sports league, the event is operated independently, which is also true and has been praised by many investors.

No one plays in the Chinese Super League, and it has something to do with the fact that they always make concessions for the national team and various competitions.

In the whole world, China is the most exotic.

Well now, the tournament is run separately.

The national team has a task, and at most a few players will be removed.

As for the level of domestic players, don't you have a clue?
There is no restriction on the registration of foreign aid, 8 foreign aid will be played in each game, and even the goalkeeper can use foreign aid, which surprises them too much.

In Asia, only Saudi Arabia and Japan dare to play like this.

The results of it?
Saudi Arabia defeated Argentina 2:1, and Japan defeated Germany 2:1.

Blind protection will only make players lose their aggressiveness.

The opening of foreign aid will make the pace of the game faster and the game scene more exciting.

Survival of the fittest, the capable go up and the weak go down.

Even in the future, Lin Shen does not rule out allowing each club to form an all-foreign aid lineup.

The more intense the competition, the more talents will emerge.

As for the income of the competition, it is true that they drool.

The income in a single season exceeds 10 billion US dollars, based on the calculation that they can get 90% of the net income.

The 16 clubs are divided equally, and each club can get nearly 6000 million US dollars.

You know, in the past, their champions only received a bonus of 6000 million.

But this time it was US dollars!

Lin Shen also stated in advance that only 50% of the income is distributed equally.

The championship team will directly receive 10% of the net income of the event as a bonus.

联赛第2到第4，依次分走5%、3%、2%。

The remaining 30% of the income is distributed according to the number of broadcasts.

Playing like this will naturally stimulate everyone to risk their lives for the championship.

A team that wins the championship can share 13.125% of the net income of the event, and the income in a single season reaches 1.2 million US dollars!
hiss……

Old Wang got the answer in his mind, and couldn't help being taken aback.

This income, I am afraid, can catch up with Atletico Madrid, a strong La Liga team he previously invested in.

But the operating cost of the Chinese Super League is only so much, and the middle and lower reaches of the team can easily spend two or three million US dollars, which is enough to maintain operations.

Even if the relegation team relies on the guaranteed income, it can still get 2800 million US dollars.

Even if the number of broadcasts is less, the income of 3000 million US dollars in a single season can still be guaranteed.

In this way, not to mention helping the company to do publicity for free, you can still make money, and only fools want to downgrade.

But Lao Wang was a little puzzled, what was Lin Shen's purpose for doing this?
The copyright business of football matches has never been very profitable.

Is it possible that it is really generating electricity for love?
The meeting was still going on, and the more investors listened to it, the more shocked they became, but they couldn't help their blood boil, and they couldn't wait to go back and do a big job.

There is no limit to the annual salary of foreign aid.

As long as the club has money, it is not a problem to offer the world's first annual salary.

But that requires making sure their finances are healthy.

To put it bluntly, Lin Shen allows all clubs to play the sponsorship model of local tyrants like Paris and Manchester City, provided you have that ability.

For local players, the upper limit of the maximum salary is 200 million, and each team only has 3 places.

In other words, except for these three players who can become starters, the rest are not eligible for the maximum salary.

Not convinced?
Then go abroad to play football, the premise is that you have that ability.

……

After the meeting adjourned, the football New Deal spread quickly.

Many so-called 'national players' complained instantly.

The pre-tax maximum salary of domestic players is only 200 million, which is not enough for them to raise their wives and pay off their mortgages.

As for the annual salary of foreign aid, the cap limit will be cancelled.

If Messi is willing to come, even if a team offers the highest salary in the world, it is allowed.

This wave of cancellation of neutral name restrictions has made many Chinese A and Chinese B teams happily looking for wealthy owners who are interested in naming names.

Lemon Video has also hired a well-known commentator in the industry, and will broadcast live Chinese Super League games for free in the next five seasons.

This wave of benefits is not bad.

If you want to pay to watch the game, there is currently no such soil in China.

It's free, so there will naturally be many fans.

With enough fans, even if you sell advertisements, you can still earn part of the cost.

For the sake of word of mouth, except for the advertisers who signed the sponsorship agreement, the entire live broadcast process can basically achieve zero promotion.

Aershan mineral water has become the designated drinking water brand of the Super League, and the sponsorship fee is 5 billion US dollars for 10 years.

Weibo and Happy Planet became the joint online publicity platform, and they also gave a sponsorship contract of 5 billion US dollars for 10 years.

The Guanhai Group alone contributes 9 million U.S. dollars in annual revenue to the Super League.

As long as the teams introduce some stars in the future, the ratings will increase, and it will not be too difficult to win another 2 million US dollars in sponsorship income.

That's still not counting shirt sponsorships.

Lin Shen initially contacted several domestic sports companies, but Li Dazuo's asking price was too low, and his online reputation was extremely bad, so Lin Shen was directly passed.

When I arrived at Anta, the price was not very ideal, and I even wanted to take the opportunity to pick up a bargain.

In a rage, Lin Shen directly sent someone to buy Under Armor.

These domestic brands really shine with some sunshine.

Without an opponent, it will naturally expand.

The Under Armor brand, relying on "tights" at first, captured the love of a small group of professional fitness enthusiasts, and then signed Curry at the price of cabbage, and then rose all the way.

At its peak, the stock price was even closer to that of Adidas and Nike.

But in the past few years, the growth rate has slowed down, and even losses have occurred, and the stock price has gradually declined.

The current market value of Under Armor is only about 40 billion US dollars.

Lin Shen offered 50 billion US dollars for the acquisition, as long as he could win it within 60 billion US dollars, he would accept it.

Generally speaking, if it is 40% higher than the stock price, it can basically be acquired steadily.

Anta's acquisition of Amer (which owns brands such as Arc'teryx) ended up with a premium of 43%.

Faced with such a sincere offer, no shareholder would be foolish enough to refuse. Many people themselves are looking down on Under Armour, so cashing out is also a good thing.

In the end, Guanhai Group completed the acquisition of Under Armor with an overall quotation of US$56 billion.

The whole process was very smooth.

Winning Under Armor was only Lin Shen's first step.

Immediately afterwards, Under Armour's executives were purged one after another.

With the talents reserved by Guanhai Group, the overall situation is firmly under control, and there is no massive layoffs, and people's hearts are instantly at ease.

Under Armor became a state-owned brand, which surprised many fitness people who like quick-drying clothes.

The more surprising thing is yet to come. Under Armor announced that the product pricing in China will be readjusted to be the same as that in North America.

In the past, buying 1000 pieces for 5 in the United States and only buying one in China will never happen again.

Playing like this naturally put Anta and Li Dazuo under a lot of pressure.

Before they could digest it, another big news came.

Under Armor has become the exclusive sports brand sponsor for the new season of the Chinese Super League. The annual sponsorship fee is 3 million US dollars, and the contract is signed for 5 years, and has the priority to renew the contract.

In addition, Under Armor will customize exclusive jerseys for each team.

After the design is completed, upload it to the official website of the Chinese Super League, and the fans of each team will make a selection.

A large order of 3 million US dollars is a bit crazy.

Domestic pirated jerseys have been repeatedly banned, and many people are not optimistic about Under Armor's sponsorship this time.

But when he thought of Boss Lin standing behind him, he suddenly realized.

People are not short of money, and there will always be real fans paying for it.

Under Armor's new headquarters has also officially settled in Shanghai, and it will also build its own factory for production in China.

This series of actions really dazzled many fans and netizens.

What is operational capacity?

The current Lin Shen undoubtedly showed them the wonderful use of money ability.

Is there no other platform to buy copyright?
OK, it’s on Lemon Video, and it still has to be played for free on the overseas version platform.

Not satisfied with the jersey sponsorship fee?

Boss Lin directly bought Under Armor for US$56 billion and became the only sports brand sponsor of the event.

In addition, there are companies such as Aershan, Weibo, and Happy Planet queuing up to donate money to the newly established sports league.

The companies under Guanhai Group alone have provided 12 billion US dollars of sponsorship to sports leagues every season.

As long as the value of the follow-up league rebounds, the revenue in a single season will exceed 15 billion US dollars, which is not a dream at all.

Xue Zhiqiang, who visited the thatched cottage three times before and invited Lin Shen to come out of the mountain, was also praised by fans and netizens.

According to the contract, the Football Association can get 1.5 million US dollars.

In the past, they were exhausted, and they were allocated more than [-] million yuan.

Now give it to Lin Shen, and their income will be doubled directly.

Even in the future, the higher the copyright value, the more they will share.

With Lin Shen's terrifying background, coupled with the prestige he has accumulated now, no one would be foolish enough to provoke this evil god.

Lin Shen didn't stop his movements.

First of all, the share of the Chinese Super League teams, excluding debt repayment, must continue to build exclusive stadiums.

The cost does not need to be as exaggerated as the European giants, but at least 3 seats must be met, which is the bottom line for participating teams in the top league.

The former Chinese League One was renamed the Chinese Champions League, which is the second domestic league.

In the same way, China B was renamed China A, which is the third-level league.

The lowest level professional league is the Chinese League B, which is the fourth level league.

Further down, it is the fifth level of the North and South Regional League, which is also a real amateur league.

Many teams in the promotion zone of the Chinese Champions League went crazy in an instant.

If it can be promoted to the Chinese Super League, it will be a guarantee of 4200 million US dollars!
Coupled with the dividends for broadcast sessions, as long as they are not relegated, they can earn 5000 million U.S. dollars per season.

The Premier League is not comparable, but compared to La Liga, the middle and lower reaches of Serie A are not much different.

The championship team can get nearly 2 million US dollars in dividends.

Coupled with sponsorships such as chest ads, game-day tickets and derivative income, it is not a dream to achieve a single-season income of 3 million U.S. dollars.

Even if you look at the whole world, the teams that can earn 3 million US dollars in a single season are all giants in various leagues.

The income of the champion team in the Chinese Super League is directly catching up with the European giants, and even domestic fans dare not think about it.