1993 Glamour at a Glance

Chapter 163
Naturally, Bian Kai also participated in this meal.

And An Feng also understood from Wang Yuan's mouth the huge industry planned by Song Yang, the difficulty of the future, and the possibility of the route.

Now it is only the international standard of mpeg2 and some related patents. The next step is to make a relatively low-end decoder chip through the next generation of VCD products and high-definition digital broadcasting products.

It is to feed the relevant domestic industrial chain.

And Song Yang said again that DRAM chips have been killed blood-red, but flash memory chips are relatively new.A researcher at Toshiba came up with this concept ten years ago.Five years ago, Hitachi made a new generation of NAND flash memory.

To do this, of course, it is still a catcher, but it is not as outrageous as the CPU threshold is already so high.

As for the following things, Song Yang didn't need to say more, many things hadn't appeared yet.

Even so, An Feng was still amazed that the students of the Chinese Department had done such a profound research on these things.

"Xiao Song, how much money does it take to make this road work?" An Feng was speechless.

This is not just for Wang Yuan to do research in the laboratory. It needs to be put into large-scale production, enter the market and have a competitive advantage. Equipment, materials, processes, production capacity, sales... Just thinking about it makes the scalp tingle.

Their Sanyou Electronics is, after all, an enterprise that wants to make money and develop.

Song Yang only said: "So, it is very important to start now. If VCD can be done well, it will make a lot of money."

An Feng understood that it was still a matter of the patent application.

Wang Yuan was very interested in Song Yang's idea of ​​combining software engineering and microelectronics into one college, but he didn't quite understand why it was these two majors.

Is it just because Yang Fu is a professor of software engineering?Is this going to be a husband and wife college?
Song Yang thought about it, and decided to talk to the boss.

"...Aren't I paying attention to the cutting-edge information in these areas?" Song Yang paved the way, "This year Motorola released a Flex Core system, which I think should be the direction of the future. After the technology is improved, the number of transistors on a single integrated circuit More and more. In addition to big phones, there are now more miniaturized products. In the future, it should be possible to integrate electronic systems on a single chip. Therefore, software-hardware collaborative design may be the direction.”

Hearing this, Wang Yuan was stunned.

Today's systems often require one or more circuit boards to connect various electronic devices and chips on the board to achieve functions.

According to him, one chip can replace everything on the current circuit board in the future?

Wang Yuan couldn't help thinking, and then asked Song Yang to tell him the exact name of the system released by Motorola.

Bian Kai became numb again.

Students in the Chinese department can say a word casually, so that great scientists in the computer field have such deep thinking?
An Feng was also in a daze. It turns out that software engineering and microelectronics are combined, and he really has a target?

……

Song Yang mentioned the foreshadowing of SoC chips in the smartphone era to Wang Yuan first.

This will be a rather lengthy process.In Song Yang's memory, only HiSilicon came up with a mobile phone processing chip of this level after nearly 20 years.

After this meal, in order to implement the donations from all parties as soon as possible, An Feng's entrustment to Song Yang began to play a role.

On Li Ru's side, he also used his ability to deal with people from all walks of life, and asked the leaders of the development zone to help coordinate.

Last year it was just the land in Yizhuang Industrial Park, but now it is being upgraded, and it will basically be approved as the only national economic and technological development zone in Yanjing immediately.

It is not difficult for Sanyou Electronics to revise the application and submit more detailed content.

Not long after, Wanyan's Jiang Wan's face changed when he heard the latest news.

"Mr. Yang, why did their patent get approved so quickly?"

Yang Zirong's Le Song equity investment has already taken up a lot of shares in Wan Yanli. At this time, he said indifferently: "It was just a two-handed preparation. First, you have the time advantage to figure out their technical principles first. Second, you don't As for being caught off guard. They submitted the application first, did Mr. Jiang think he could snatch this patent?"

"...Isn't the most ideal result to delay the approval of the patent through disputes?" Jiang Wan's face turned livid, "The speed is so fast now!"

He glanced at Yang Zirong, only to see Yang Zirong said with a calm expression: "Now Mr. Jiang is more sure, is the unfathomable behind Sanyou Electronics?"

Jiang Wan was silent for a while, and then said: "Mr. Yang, I'm not sure when their products will be launched and what the price will be. Next, we must guarantee the funds needed to squeeze out the supply of decoding chips."

"Don't worry, after all, Scooper first developed the decoding chip at your request." Yang Zirong stood up, "Next year 10 pieces, Le Song will prepare funds for Wan Yan. But Mr. Jiang, Le Song Song participated in this battle to win. If Wan Yan loses despite monopolizing the supply of core spare parts, Mr. Jiang must be mentally prepared."

"Wan Yan won't lose!" Jiang Wan replied through gritted teeth.

Seeing that Yang Zirong and Shi Shiran had left, Jiang Wancai hurriedly found someone to confirm the supply of Scooper's decoding chip again.

10 pieces should be able to lower the price a lot.

This also means that the production and sales of 10 units will be completed next year!
It is still a new product, what is error correction or not, consumers should not know whether this is a necessary function.

What matters is the price, is the brand awareness.

At this time, the manager of the marketing department came into the office and said: "Boss, Mr. Jiang from Dacheng Advertising called and said that in early November this year, CCTV is going to put out the best advertising time slots next year for bidding competition, and asked if we have Interested in participating."

Jiang Wan's eyes lit up: "Tell me in detail!"

……

Yang Zirong, who had left Wanyan, made a phone call with Tao Bing in the car, and confirmed: "It's really just the leaders of Yanda who helped, not the Dai family?"

"There's nothing wrong with this." Tao Bing sighed, "Tried the depth a little, and it's getting more and more difficult. That kid didn't need to rely on Dai's family at all, and he easily settled this matter."

Yang Zirong said with a smile: "Since we have such energy, we should soon notice that Wanyan has a new shareholder."

In the eyes of caring and capable people these days, a lot of information seems to be transparent.

"It's you who came forward. It's not easy to find the Gu family." Tao Bing said, "The next thing is that you are in the light and I am in the dark. You have not been back to China for long, and they should not know your origin. I am now I think, why did you choose Le Song when you decided on the name?"

"Wouldn't it be better if I guessed it? Anyway, it's a positive business competition. Anyway, my next step is to go to Yanjing to meet them again." Yang Zirong said in a relaxed tone, "After the fight, both sides will suffer. People swallow fruit. If they can swallow the creators of VCD in one gulp and hold their own patented technology, they will be number one in the industry. Faced with such a temptation, you probably won’t let it go.”

"I don't think it's hard to say." Tao Bing reminded him, "It's too hard for you to take 10 decoding chips in one go. What if they really fight together?"

"The total price is only more than 2000 million, and the first payment is not much." Yang Zirong didn't care too much, "They only took [-] chips, and they won't rashly place more orders until they see sales on the market. In short, I'm on the front, and I cooperate with the pressure from the outside, and you have to help do it well."

"Do not worry."

After hanging up the phone, Yang Zirong looked out the window expectantly.

The market for this product is indeed really good.Based on the overall assessment, the annual sales volume can indeed reach around 200 million units.Even if the price is finally reduced to more than 2000 yuan, the annual output value is billions.

And that's just the machine itself, not counting the discs.

Investing tens of millions in advance, integrating the leading players in this industry, and then launching and exiting the market, the profit of this set of operations will be at least tens or hundreds of times.

Le Song's first project took this to have fun!

As expected by Yang Zirong, after obtaining the patent certificate, Sanyou Electronics also found out the status of Wanyan's shareholding change during the investigation of Wanyan.

There is one more shareholder named Shanghai Lesong Equity Investment Co., Ltd., and one more director named Yang Zirong.

"The capital increased by 4000 million in one go, accounting for 49%!" Li Ru took a breath, "It's not a good person!"

Song Yang laughed: "Brother Li, we are the ones who came."

Wanyan, who claimed to have spent US$1600 million on research and development, and another RMB2000 million on advertising, increased capital by RMB4000 million and let 49% of the shares go out, which also shows Wanyan's fiction.

At this price, I am afraid that Wanyan is now monopolizing the market. This year, nearly [-] machines have been sold out, with the blessing of tens of millions of sales.

The real profit is probably not much. I don't know if the gross profit of one set is 1000 yuan.

Its ex-factory price is of course not nearly 5000 as it is priced.Sanyou Electronics has also started production now. With this production capacity, the cost of a machine is currently about [-].

It is estimated that Wan Yan is similar.

It is also a fixed rate of almost 3 times. If it is given to the channel, it should only be more than 2000. After all, it depends on the dealer's motivation to open up the market.

In this case, the gross profit of 1 machines is probably only about 1000 million.

After all, Wan Yan still had some research and development costs before, as well as other market costs.

Sanyou Electronics did not publish it like this, and waited for Wan Yan to help spread the concept of VCD to more people.Concentrate on producing machines, prepare CDs, and prepare advertising materials.

"...Why are we competing for the Phantom VCD player for this year's title? It's new, and I'm not familiar with it yet." Song Yang shook his head repeatedly, "The channel is the most suitable, you can contact them."

In the company, Song Yang said to Yao Peihua.

Yao Peihua nodded and was about to go out, but Song Yang stopped her again: "Wait a minute."

After finishing speaking, he called Li Ru first: "Brother Li, do you know about CCTV's bid for the king? Do you think we should pretend to participate to make Wan Yan nervous and spend more money on advertising? Anyway, if they took 4000 million from Shanghai Lesong Company, they should be fooled, right?"

Yao Peihua listened in a daze, and then his heart suddenly trembled.

Seeing Song Yang discussing with Li Ru with a smile as if planning something bad, Yao Peihua's heart fluctuated.

Song Yang said to her after the phone call: "Tell Director Tong that I have two registrations here!"

Yao Peihua took a deep breath and asked, "Shanghai Le Song? Which two words?"

(End of this chapter)