This director only makes bad movies.

Chapter 315 Schneider Publicly Apologizes
In the room, Schneider looked at the words cursing him on the Internet, feeling extremely terrified.

He never expected things to come to this point.

The American Human Rights Association, the American Minority Rights Association, the American Producers Union, state legislators, congressmen and even senators have all condemned his behavior of discriminatory films.

In the United States, murder and arson can be forgiven, but discrimination must never be forgiven. This is political correctness and must not be offended.

He is now a street rat on the Internet, everyone shouts and beats him, and the crimes he has committed are too numerous to record.

It took decades to finally make a successful movie. Before Schneider had time to fully enjoy the scenery of becoming a great director, he first enjoyed the feeling of being criticized by thousands of people.

Schneider felt wronged.

Is there any reason? He just scolded the Huaxia director a few words, and he suffered such cruel treatment, and he died directly, and his whole life may be ruined.

That damn Huaxia director, he is a copycat, he touches porcelain, he speaks wild words, but he has nothing to do with it, but I just told a few truths, and I was treated like this.

How could this happen?
But the fact is that, now Schneider dare not even leave the door, for fear of being besieged by reporters or beaten up.

It is best for him not to appear in the public eye until the heat of this matter fades.

"Jingle Bell."

The phone rang, and Schneider's eyes lit up when he saw the number on the screen, and he quickly connected.

Schneider couldn't wait to ask: "Mr. President, how is the matter, when can I go out?"

On the other side of the phone, Paramount's vice president did not answer, but sighed.

Schneider's heart sank immediately.

"This matter is very difficult. Currently, the theaters are already discussing whether to remove the movie "Three Hundred Warriors of Sparta" from the shelves. I have also heard news from the Directors Association. It seems that they are discussing whether to expel your membership. qualifications."

The Vice President of Paramount said slowly, the content of the words made Schneider's expression change.

"How could they do this, I just said a few truths, how could they remove the movie, how could they expel my membership."

Schneider's tone was angry and aggrieved, and there was even a trace of panic.

It was just a few words of truth, how could the consequences be so serious.

The removal of the movie meant that all his previous achievements were in vain. Paramount would definitely make trouble for him, and no one would dare to ask him to make a movie in the future.

It's even worse to be kicked out of the directors' association. In the United States, if you are not a member of the directors' association, your future is bleak, and you will not even be eligible to make movies in the future.

Thinking of the dark future, Schneider was afraid.

He had just climbed to the pinnacle of his life, and before he had time to enjoy it, his fate became so miserable.

He does not accept this consequence, let alone bear it.

Schneider pleaded: "Mr. President, you have to help me. If the movie is taken off the shelves, you will also lose a lot of money."

The voice on the phone was very difficult: "This matter is really difficult. You are discriminating. You know that in the United States, everything is allowed, but discrimination is not allowed."

Schneider quickly said: "I know I was wrong, as long as it can be redeemed, I can do anything."

We can only rely on Paramount. As a giant in the entertainment industry, Paramount has a wide network of contacts and amazing influence. As long as they help, things can still calm down.

Now Schneider only wants to make movies in the future, and he doesn't care about anything else.

If he had known earlier, he would not have talked too much, so that he would not be reduced to where he is today.

The vice president of Paramount sighed, and then let go: "Well, anyway, your movie is really good, and I don't want you to be unable to make movies in the future."

"Actually, there is still a way to solve this matter."

A few minutes later, Schneider hung up the phone, with a trace of unwillingness on his face, but more relaxed.

The vice president of Paramount has agreed to help him solve this matter on the condition that the second part of "Three Hundred Warriors of Sparta" be directed at the original price.

This condition was a bit too much. "Three Hundred Warriors of Sparta" was a big hit at the box office. As a director, his net worth rose. To make a movie, the director's fee started at least several million dollars, and he also had to share it.

It's not a small loss for him to direct the next film at the original price, but as long as things can be settled, these are acceptable.

It is also very simple to solve the matter, that is, he publicly apologized on the Internet, and Paramount also planned to contact Xu Nan to hold an apology meeting and invite a large number of celebrities to attend.

It's embarrassing, but there's no way, Schneider can only agree, if he doesn't want to be able to make movies again in the future.

A few hours later, Schneider pulled out his phone and logged into his Twitter account.

Following the last tweet, there are already tens of thousands of comments, most of which are insulting him.

Instead of reading the abusive comments, Schneider edited a new tweet and posted it.

"I'm sorry, I apologize for my previous inappropriate remarks. I don't mean to discriminate against movies. I just don't understand that copycat movies can make money."

"I have deeply realized my mistakes and understood that the audience's aesthetics of movies are diversified. All types of movies are movies, and no matter what movie the audience likes, it is reasonable."

"Anyway, I'm sorry, please forgive me."

After the tweet was sent out, Paramount immediately began to exert its strength, using its own contacts, and at the same time launched a navy army, and began to wash Schneider's ground, public relations and public opinion, and improve Schneider's image.

This is the most critical step. An apology alone is not enough, but it may be worsened. Only by letting a large capital group like Paramount exert its strength and public relations to control and criticize can the public opinion be reversed.

The situation quickly changed.

The first is the comments below the tweet.

When Schneider's tweets were first sent out, they were basically all sarcasm, and few people cared about his apology.

What most netizens enjoy is the pleasure of standing on the moral high ground and judging others. Forgiving or something is simply impossible.

But after Paramount launched a public relations effort, everything changed.

"Recognizing your mistakes is a good thing."

"Everyone makes mistakes, just apologize."

"In fact, he just made an unintentional mistake, there is no need to chase after him fiercely."

"Maybe we should forgive him, he didn't cause serious consequences."

In addition to the simple public relations review of the navy, Paramount also mobilized its own network, allowing a large number of Internet celebrities and media to help guide public opinion.

Famous film critic Martin wrote: "Just now Schneider apologized on Twitter. His attitude is very sincere. I believe he just said it out of emotion last time. There is no need for everyone to chase after him. Just be able to recognize your mistakes. gone."

The vice president of the Directors Association made a public statement: "As a director, Schneider's film discrimination is undoubtedly a wrong behavior, but he knows to correct it, and his public apology is very sincere. I think he can be forgiven."

The media is also frantic news.

"Famous director Schneider apologizes."

"Schneider has understood the principle of diversification of film aesthetics."

"All types of movies are movies, this sentence is said by Schneider."

"He has apologized and we should forgive him."

Most importantly, three hours later, the person involved, Xu Nan, tweeted a response.

"I just saw Schneider's tweet and received a call from him. I feel the sincerity of his apology. I believe he didn't mean it before. Please don't blame him."

With Xu Nan's voice, coupled with Paramount's frenzied public relations troll and ground scrubbing, public opinion quickly began to flip.

Before, the general attitude of netizens was that this guy actually discriminates against movies, and he must use death to wash away the sin of discrimination. No, even death can't wash away the sin of discrimination.

Now, under the guidance of Paramount, the attitude of netizens has changed. Although Schneider discriminated against in the movie before, he just accidentally said something wrong. Now he has apologized and his attitude is very sincere. Forget it, anyway, he also realized that he was wrong.

Although some people don't think this way and they still want to pursue it, but with the giant Paramount guiding public opinion, even if some people still want to pursue it fiercely, netizens will not support it.

Even if this matter is over.

Seeing that the public opinion finally reversed, Schneider was relieved.

Almost, almost ruined his life.

If it weren't for Paramount's help, he might never be able to make movies in the future.

After this incident, Schneider can be regarded as a lesson, and he must not talk nonsense in the future.

In addition, just tweeting an apology is not enough, he also needs to publicly apologize at an apology meeting and apologize to Xu Nan himself.

This was arranged by Paramount.

It was a blessing in disguise, because of the movie discrimination incident, the popularity of the movie "Three Hundred Warriors of Sparta" skyrocketed, and people all over the country and even the world knew about it, and the box office of the movie also rose along with it.

Paramount Pictures intends to make persistent efforts, taking advantage of the wind of film discrimination, to launch a big publicity, and strive to continue to increase the popularity of the film.

The box office of this movie is already close to [-] million, and it is not far from the annual box office record.

In comparison, the box office of "Three Thousand Warriors of Sparta" is just close to [-] million yuan, and the box office trend is like a turtle crawling, and the improvement is very slow.

The Shanzhai Pengci movie is a Shanzhai Pengci movie after all, a little niche, even if it is popular, the box office is actually the same.

Although Schneider felt a little ashamed about publicly apologizing at the apology meeting, he was actually willing in his heart.

The United States is very particular about political correctness. Once there is a reputation for discrimination, it will be very detrimental to a person's career, and there will be no future in the future.

A public apology at the apology meeting, and then Paramount will find a way to publicize, so that the adverse impact of film discrimination on him can be minimized.

(End of this chapter)