I was determined to be bad, but I went straight to the Basketball Hall of Fame

Chapter 254 Stop it, Smart (first update)
After Min Congda hung up the phone, he immediately turned on his laptop and went online.

The first thing is to go to ESPN's official website and read the headlines.

"The Clippers paid $250 million for only one color change? Kanye West's design impressed Clippers general manager Smart Min."

Sure enough, it hit the headlines!

The cover of the headline is the new Clippers modified LOGO and a photo of Kanye West.

"What's the origin of this little fat guy? Why is his picture still on the cover? Damn... I felt a little strange when I saw him last night. Is he really a celebrity? Let me see... famous musician Kanye Weiss Special? He's a musician? Damn you, a musician, why don't you join in the fun of the design!"

When meeting Kanye for the first time in the teahouse last night, Min Congda felt that he was different from ordinary people.

Whether it is dressing or image, it feels like it has been carefully managed, unlike ordinary office workers.

But here in Los Angeles, there are a lot of trendy men and trendy women, especially black people who pay attention to their external image.

Moreover, in Min Congda's impression, those black singers like to wear a very large T-shirt, jeans, a peaked cap, some big gold chains on their chests, and big gold watches on their arms, just like Yu Qian's father.

Kanye didn't dress up like this yesterday. He was wearing an ordinary polo shirt and suit pants, which looked like a business person.

I don't know what kind of famous musician you are!
Min Congda clicked on the omnipotent Baidu search for Kanye West, and Baidu Encyclopedia gave him a single entry with a long introduction.Suffice it to say he's a celebrity.

"I've been bad luck for several lifetimes? Why is such a person waiting for me here? Don't panic, don't panic, Min Congda, you have to calm down, this is not the first time you have encountered such a thing."

Min Congda calmed down quickly. After all, he had encountered this kind of backstab a lot before, and he already had experience.

He looked at the profile of Kanye West, who is indeed a well-known rap musician.

But at the 2009 MTV Video Music Awards Ceremony, because of snatching Taylor Swift's microphone and saying that the award should be awarded to Beyonce, it caused huge controversy, and was criticized by the media and fans.

It was September at that time, and Min Congda had not been in the United States for a long time, so he had no impression of this matter at all.

Therefore, Kanye's image in the United States is very bad, and he was even named and criticized by the commander in chief.

Knowing this, Min Congda felt a little relieved, he turned out to be a tainted entertainer, not bad.

Continuing to search, Min Congda found more "stains" of Kanye West.

This guy, like Kobe, is a singer with mixed reputation and reputation, with a lot of outrageous words and deeds.

"It turned out to be a controversial figure. The music industry is not easy to get along and wants to enter the fashion design industry. It's okay, it's okay, it's okay to be controversial."

At this time, Min Congda had no choice but to miss socialism.

"Such a controversial figure with bad deeds has long been blocked in our country, so why did he come out to harm me?"

"This little blackie went to elementary school for a year in Nanjing and received a socialist education. It seems that his education is not enough."

After careful data analysis and self-comfort, Min Congda thought, "It's okay, once the heat passes, everything will be fine."

"It's a big deal to bring some traffic, it's okay, it doesn't matter, who would like this kind of rubbish color-changing design."

"He will definitely be scolded to death by the Clippers fans. This Kanye has a bad reputation, and even brought the Clippers' reputation to collapse."

"Double happiness."

After experiencing multiple backstab incidents, Min Congda's self-comfort level has been qualitatively improved.

Now his psychological quality is excellent, and he has almost reached the level of psychological hypnosis of a professional hypnotist.

It's a pity that things didn't work out, and Min Congda went to the Staples Center in the afternoon to formally sign the contract.

Because the two have already signed a memorandum, the deal is done, and the system will not allow it if they want to break the contract.

Min Congda was taken aback by the battle at the signing site, and a large number of reporters flocked to him.

Rachelle didn't pay for these, but wild dogs smelled shit and took the initiative to come over.

When Kanye West saw Min Congda again, he put on a very fancy suit: half red and half blue.

Damn, this is the color scheme of the Clippers, so eye-catching, are you the double-faced man in Batman?
The cameras of the reporters kept clicking, and the traffic kept coming.

"Mr. Smart, let me re-acquaint you with a new identity. Kanye West, a famous designer in the future."

Min Congda tried his best to keep smiling, shook hands with him, went through the entire signing process, and was interviewed by reporters.

No matter how he comforted himself, he knew that this matter was going to make a big fuss.

There was a lot of reposting of comments on Twitter about this incident.

I can do whatever I want, the best earning of 250 million US dollars in history, a case where the use of PS technology in the design industry has reached its peak, what would happen if the logos of other teams also switched colors, and so on.

There is no need for the Clippers to spend money on marketing, and netizens spontaneously organize to make topics and heat up.

As for the design of the Clippers jersey?What else to design, just swap the colors.

New floors, new jerseys, just a simple PS, no need to open a new mold.

But Kanye didn't stop after getting the design fee, he began to conduct high-intensity marketing bombing for the Clippers LOGO.

He is really working for $250 million.

As a master of hype, from September until the start of the training camp for the new season, one month.

Every once in a while, I will show off the Clippers jersey and new LOGO to bring some enthusiasm.

At his Los Angeles home, he painted a new Clippers logo in the yard.

He also changed the color of many colored things in the house.

As a match, Adidas came up with an idea and released a purple and gold color matching Celtics jersey and a green color matching Lakers jersey, bringing this performance art to a climax before the start of the new season.

There is no doubt that the Clippers' LOGO collection operation will be included in the textbook as a classic case of marketing work, and will be repeatedly studied by future marketing masters.

This "wonderful" LOGO marketing made the sales of the Clippers' jerseys soar to the No. [-] position in the league before the start of the new season.

From September to October alone, in more than a month, the Clippers brought more than 9 million US dollars in revenue.

This income will further increase in the future, because Kanye has not yet enlarged his moves, and the new jerseys and sneakers he designed for the Clippers are still in the works.

Just from the peripheral income for more than a month, I have recovered all the 250 million US dollars spent, and I have made a lot of money.

Faced with the reverence of his subordinates, the envy of the general managers of other teams, and the admiration of the players, Min Congda had only one thought:
"Stop it, Smart, don't invest any more, you really can't lose money."

Fortunately, at the beginning of October, the new season will start.

Min Congda can put his energy back into lineup building!
His confidence is back, and this season must build a bad Clippers team.

"I can't invest, can't I build a team?"

(End of this chapter)