This entertainment industry is a bit strange
Chapter 374 Selling Songs?Pick up money!
Chapter 374 Selling Songs?Pick up money!
At [-] o'clock in the morning on New Year's Day, Penguin Music officially announced the first-day results of "If This Is Love".
The single sold 313 million copies, and the sales exceeded 1500 million!
This outrageous result almost made the entire Chinese music scene exclaim "Wolf is coming!"
Many singers who have worked hard for half their lives in the music world have achieved achievements that they would never dare to dream of, but let a rookie who just debuted get them. The sour taste in the mouth of the big guy, tsk tsk tsk...
Among them are many singers who just performed hard at the New Year's Eve party the night before, enjoying the thrill of the attention.
As a result, when he woke up, he became the background board of a rookie...
A terrible word in uppercase.
This overly exaggerated result naturally caused a lot of criticism on the Internet.
"I bet, this sales volume is definitely worth it!"
"Nonsense, do you need to talk about it? Who does she think she is, selling 300 million in a single day? Ha ha!"
"Didn't you see that people call themselves 'Xiao Wang Fei', is it too much to sell for 300 million?"
"Tsk tsk, it's fine to lie to others, but there's no need to lie to yourself, right? How dare you do it!"
"What the hell is Xingqing Culture doing? Didn't they investigate the market before making sales? Is this an achievement that a normal rookie can produce?"
"Oh, I had a good impression of her at first, but now her fans have turned black, it's outrageous."
"Obviously you have such a good talent, why do you want to take such a crooked way? Can't you just settle down for a few years?"
"No, why are you talking about sales volume? Is it possible that this result is not worth it?"
"Forget it buddy, do you believe this?"
"Hehe, if this sales volume is not worth it, I'm justified!"
"Damn, another cheater!"
"........."
And when the debate intensified, Wang Fei, who had always been used as a benchmark, suddenly posted a Weibo.
The content of Weibo is a screenshot. She directly purchased 1000 copies of "If This Is Love" by herself, and then prepared to give it to fans in a lucky draw.
Then there is a line of text: @张靓颖@杨瑞, I helped to brush up a thousand copies, when will I be reimbursed?
The comment area instantly became a sea of joy.
"Damn it, it turns out that you, Feifei, have half-retired to be a brush?"
"Why did you only get a thousand copies? Did you lose the mahjong game? By the way, fans are crowdfunding for you!"
"Afei, Afei, what is the group number of the brush group, can you give me a hand?"
"Don't swipe, don't swipe, hurry up and get ready for the concert!"
"Smack me, smack me, Queen! Come on!"
"........."
A few minutes later, Zhang Liangying came off the stage and replied with a black face and tears.
Yang Rui replied: "Okay, Ah Fei, come to the office after get off work."
Wang Fei will also be very good: good boss.
The interaction between the two of them sang and harmonized made all the fans laugh.
Driven by Wang Fei, other stars began to follow up one after another.
Liu Yiqian, Jing Tian, Liu Shishi, Shi Xiaolong, Huang Xiaoming, Xu Xie... almost all of them bought hundreds of copies as lucky draw benefits.
In the end, even Liu Dehua joined the team and bought [-] copies in one go...
Driven by this trend, some fans also started to follow suit, buying [-]/[-] of the products and sending them to friends everywhere.
Seeing the situation, Yang Rui was so frightened that his brow was sweating, he quickly asked Zhang Liangying to step on the brakes on Weibo.
"Thank you for your enthusiasm, but please consume rationally and don't make repeated and meaningless repurchases. If you want to help promote it, just send a link to your friends. Thank you for your support."
As soon as this appeal came out, many fans and melon friends were dumbfounded.
"No, I'm not mistaken, right? Some people think that their fans buy too much?"
"@杨瑞, why don't you take your singer to check his brain, early detection and early treatment."
"Don't be weird, this kind of appeal is very positive, isn't it?"
"There's nothing to say, Lu Zhuanfan."
"Why does this tone look so familiar? It looks like someone."
"Yang Rui: You just report my ID card directly!"
"Should I say it or not, Yang Rui's role model is indeed in place, and the corporate culture has already been formed."
"Hey, compared to some animals who ask fans to borrow money to buy songs every day, it's better to judge..."
Surprisingly, after calling for a long time, the sales growth rate not only did not show a downward trend, but the curve began to rise again!
As of 24:450 p.m. on New Year's Day, the [-]-hour sales volume has exceeded [-] million!
Not to mention the fans and melon friends were shocked by this sales volume, even Xingqing was shocked internally.
In just one day, this cumulative sales volume has even exceeded the previous total sales forecast...
I really thought that this song would be popular before, but it was so popular so fast and so outrageously that it really exceeded everyone's expectations.
Only Yang Rui remained calm, which seemed normal to him.
He went to Wang Fei's concert when he debuted. This kind of top BUFF is not something that any rookie can have.
Coupled with the lyrics and music of "Ruiyang", Penguin's god-assisted marketing, Wang Fei and others personally contributed to the flames... If this song doesn't become popular, it would be unreasonable!
What's more, Zhang Liangying's new song has been delayed for so long, and it has already formed a hunger marketing trend. It is not surprising that the first sales of this release exploded.
Think about the coarse grain leader in Time and Space next door, the "DUANG" in 1999 whetted the appetite of consumers, and then the hunger marketing took off. Which time the sale was not cleared in N seconds?
The same goes for Zhang Liangying's new song.
But this way of playing is essentially overdrawing the future. After all, Zhang Liangying's background is still very thin. This wave of first sales has basically squeezed out most of the consumption potential, and subsequent sales are expected to decline rapidly, and there may even be a cliff-like decline.
But this is not important anymore, with this wave of vigorous first sales, fame and attention have already been established.
Moreover, the quality of the song itself is hard enough, and it has long-term sales potential.
After Zhang Liangying's reputation and background come up in the future, this song will definitely become a cornucopia of gatherings!
Even if you can't see the future development, Yang Rui's image in everyone's eyes seems to have been elevated several layers based on the first sales results on this day.
When those eyes looked at him, the pupils seemed to have the light of gold coins!
The little boss of our company is definitely the reincarnation of the God of Wealth!
Even Ding Lan couldn't help breaking the precept. She, who never took the initiative to interfere with Yang Rui's creative content, asked this time with a smile on her face: "Why don't you take some time to write more songs?"
There is no way, the speed of money coming in is too outrageous.
Based on the current 1500 million, the platform will take 30%, and there will be 1050 million left.
And here, as a production company, Xingqing Culture can take 40%, which is 420 million!
One day, 420 million!
This is not counting the resources that Penguin exchanged for the copyright, and various signing fees...
And the production time and cost of this song are almost a drop in the bucket compared to the movie!
If it wasn't for Zhang Liangying's insistence on striving for perfection, the cost in all aspects could continue to be reduced!
As for the song... for Yang Rui, it might be as simple as urinating.
Compared with the complicated process and huge capital investment of film and television production, selling songs is just like picking up money.
But it is impossible for any normal person not to be tempted!
However, Yang Rui remained calm, "Don't be impulsive, continue to play according to the original rhythm."
"Since we want to play hunger marketing, there is no reason to give up halfway."
"Now that the first shot has been fired, the next thing to do is to sit on the ground and raise the price!"
"This time Penguin wants to get new songs again, the price is not so easy to negotiate!"
(End of this chapter)
At [-] o'clock in the morning on New Year's Day, Penguin Music officially announced the first-day results of "If This Is Love".
The single sold 313 million copies, and the sales exceeded 1500 million!
This outrageous result almost made the entire Chinese music scene exclaim "Wolf is coming!"
Many singers who have worked hard for half their lives in the music world have achieved achievements that they would never dare to dream of, but let a rookie who just debuted get them. The sour taste in the mouth of the big guy, tsk tsk tsk...
Among them are many singers who just performed hard at the New Year's Eve party the night before, enjoying the thrill of the attention.
As a result, when he woke up, he became the background board of a rookie...
A terrible word in uppercase.
This overly exaggerated result naturally caused a lot of criticism on the Internet.
"I bet, this sales volume is definitely worth it!"
"Nonsense, do you need to talk about it? Who does she think she is, selling 300 million in a single day? Ha ha!"
"Didn't you see that people call themselves 'Xiao Wang Fei', is it too much to sell for 300 million?"
"Tsk tsk, it's fine to lie to others, but there's no need to lie to yourself, right? How dare you do it!"
"What the hell is Xingqing Culture doing? Didn't they investigate the market before making sales? Is this an achievement that a normal rookie can produce?"
"Oh, I had a good impression of her at first, but now her fans have turned black, it's outrageous."
"Obviously you have such a good talent, why do you want to take such a crooked way? Can't you just settle down for a few years?"
"No, why are you talking about sales volume? Is it possible that this result is not worth it?"
"Forget it buddy, do you believe this?"
"Hehe, if this sales volume is not worth it, I'm justified!"
"Damn, another cheater!"
"........."
And when the debate intensified, Wang Fei, who had always been used as a benchmark, suddenly posted a Weibo.
The content of Weibo is a screenshot. She directly purchased 1000 copies of "If This Is Love" by herself, and then prepared to give it to fans in a lucky draw.
Then there is a line of text: @张靓颖@杨瑞, I helped to brush up a thousand copies, when will I be reimbursed?
The comment area instantly became a sea of joy.
"Damn it, it turns out that you, Feifei, have half-retired to be a brush?"
"Why did you only get a thousand copies? Did you lose the mahjong game? By the way, fans are crowdfunding for you!"
"Afei, Afei, what is the group number of the brush group, can you give me a hand?"
"Don't swipe, don't swipe, hurry up and get ready for the concert!"
"Smack me, smack me, Queen! Come on!"
"........."
A few minutes later, Zhang Liangying came off the stage and replied with a black face and tears.
Yang Rui replied: "Okay, Ah Fei, come to the office after get off work."
Wang Fei will also be very good: good boss.
The interaction between the two of them sang and harmonized made all the fans laugh.
Driven by Wang Fei, other stars began to follow up one after another.
Liu Yiqian, Jing Tian, Liu Shishi, Shi Xiaolong, Huang Xiaoming, Xu Xie... almost all of them bought hundreds of copies as lucky draw benefits.
In the end, even Liu Dehua joined the team and bought [-] copies in one go...
Driven by this trend, some fans also started to follow suit, buying [-]/[-] of the products and sending them to friends everywhere.
Seeing the situation, Yang Rui was so frightened that his brow was sweating, he quickly asked Zhang Liangying to step on the brakes on Weibo.
"Thank you for your enthusiasm, but please consume rationally and don't make repeated and meaningless repurchases. If you want to help promote it, just send a link to your friends. Thank you for your support."
As soon as this appeal came out, many fans and melon friends were dumbfounded.
"No, I'm not mistaken, right? Some people think that their fans buy too much?"
"@杨瑞, why don't you take your singer to check his brain, early detection and early treatment."
"Don't be weird, this kind of appeal is very positive, isn't it?"
"There's nothing to say, Lu Zhuanfan."
"Why does this tone look so familiar? It looks like someone."
"Yang Rui: You just report my ID card directly!"
"Should I say it or not, Yang Rui's role model is indeed in place, and the corporate culture has already been formed."
"Hey, compared to some animals who ask fans to borrow money to buy songs every day, it's better to judge..."
Surprisingly, after calling for a long time, the sales growth rate not only did not show a downward trend, but the curve began to rise again!
As of 24:450 p.m. on New Year's Day, the [-]-hour sales volume has exceeded [-] million!
Not to mention the fans and melon friends were shocked by this sales volume, even Xingqing was shocked internally.
In just one day, this cumulative sales volume has even exceeded the previous total sales forecast...
I really thought that this song would be popular before, but it was so popular so fast and so outrageously that it really exceeded everyone's expectations.
Only Yang Rui remained calm, which seemed normal to him.
He went to Wang Fei's concert when he debuted. This kind of top BUFF is not something that any rookie can have.
Coupled with the lyrics and music of "Ruiyang", Penguin's god-assisted marketing, Wang Fei and others personally contributed to the flames... If this song doesn't become popular, it would be unreasonable!
What's more, Zhang Liangying's new song has been delayed for so long, and it has already formed a hunger marketing trend. It is not surprising that the first sales of this release exploded.
Think about the coarse grain leader in Time and Space next door, the "DUANG" in 1999 whetted the appetite of consumers, and then the hunger marketing took off. Which time the sale was not cleared in N seconds?
The same goes for Zhang Liangying's new song.
But this way of playing is essentially overdrawing the future. After all, Zhang Liangying's background is still very thin. This wave of first sales has basically squeezed out most of the consumption potential, and subsequent sales are expected to decline rapidly, and there may even be a cliff-like decline.
But this is not important anymore, with this wave of vigorous first sales, fame and attention have already been established.
Moreover, the quality of the song itself is hard enough, and it has long-term sales potential.
After Zhang Liangying's reputation and background come up in the future, this song will definitely become a cornucopia of gatherings!
Even if you can't see the future development, Yang Rui's image in everyone's eyes seems to have been elevated several layers based on the first sales results on this day.
When those eyes looked at him, the pupils seemed to have the light of gold coins!
The little boss of our company is definitely the reincarnation of the God of Wealth!
Even Ding Lan couldn't help breaking the precept. She, who never took the initiative to interfere with Yang Rui's creative content, asked this time with a smile on her face: "Why don't you take some time to write more songs?"
There is no way, the speed of money coming in is too outrageous.
Based on the current 1500 million, the platform will take 30%, and there will be 1050 million left.
And here, as a production company, Xingqing Culture can take 40%, which is 420 million!
One day, 420 million!
This is not counting the resources that Penguin exchanged for the copyright, and various signing fees...
And the production time and cost of this song are almost a drop in the bucket compared to the movie!
If it wasn't for Zhang Liangying's insistence on striving for perfection, the cost in all aspects could continue to be reduced!
As for the song... for Yang Rui, it might be as simple as urinating.
Compared with the complicated process and huge capital investment of film and television production, selling songs is just like picking up money.
But it is impossible for any normal person not to be tempted!
However, Yang Rui remained calm, "Don't be impulsive, continue to play according to the original rhythm."
"Since we want to play hunger marketing, there is no reason to give up halfway."
"Now that the first shot has been fired, the next thing to do is to sit on the ground and raise the price!"
"This time Penguin wants to get new songs again, the price is not so easy to negotiate!"
(End of this chapter)
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