China Entertainment started from Nortel 96

Time soon came to September 9th. This day was Friday, and it was also the day when "Suspect" held its premiere in mainland China.

And Qi Wei also returned to the mainland from the crew of "The Swordsman".

"This is the sales performance of our clothing brand this year, please take a look." At the premiere of "Suspect", Boss Xu said with a flattering smile.

This boss Xu cooperates with Qi Wei on his personal clothing brand and is also the operator of Qi Wei's personal clothing brand.

Qi Wei took the document handed over by Boss Xu, opened it, and immediately opened his eyes in shock.

"The turnover in the three quarters of this year is less than 1.5 million yuan?"

"With the current growth rate, this year's turnover will definitely exceed 2 million, and may even reach 2.5 million." Boss Xu replied with a smile.

Qi Wei carefully looked at the various analysis data on the document, and after confirming that it was correct, a satisfied smile finally appeared on his lips.

Qi Wei returned the document to Boss Xu, looked at him with admiration, and said: "Last year's turnover was less than 100 million, and it will at least double this year. Boss Xu, I really believe in the wrong person, you really It’s well run.”

In response to Qi Wei's heartfelt praise, Boss Xu's proud smile became even brighter.

"No, Mr. Qi, it is you who lead well."

Boss Xu said modestly, but he was not completely flattering Qi Wei.

He has been working in the clothing industry for many years and knows very well that if a clothing brand wants to stand out, in addition to ensuring quality, the most important thing is publicity.

How to make people familiar with your brand is very important.

And cooperation with Qi Wei can solve this problem most effectively.

Qi Wei is a big star, and the personal clothing brand he established has its own popularity.

More importantly, Qi Wei has developed a series of publicity methods for his personal clothing brand.

Boss Xu looked at Qi Wei with a smile, recalling everything along the way.

After everything was ready, last year, Qi Wei composed the advertising song "No Fashion, No Money" specifically for his personal clothing brand, and put this song in his third solo album.

In the MV for "No Fashion, No Money", Qi Wei cross-dressed hundreds of times. As the album sold well, Qi Wei's personal clothing brand quickly became well-known.

Then Qi Wei's personal brand sponsored "Meteor Garden" and became the exclusive clothing sponsor brand for this hit film.

After "Meteor Garden" became a hit, Gao Yuanyuan, who plays Shancai, and three other people from F4 were quickly signed.

Taking advantage of the high popularity, we even customized our own brand for them.

Finally, there is "The Voice of China".

This variety show is broadcast once a week, and four episodes were broadcast in the past month.

In just four episodes, "The Voice of China" quickly became popular all over the country and became the most popular variety show nowadays.

none of them.

As the saying goes, first come first served, Qi Wei's personal clothing brand naturally became one of the sponsors of "The Voice of China".

As "The Voice of China" continues to break out of the industry, it will naturally follow the profits.

This is also one of the reasons why sales of Qi Wei's personal clothing brand have soared during this period.

Of course, this is only one of the reasons. Another reason is the Olympic Games.

The 2000 Sydney Olympics were held in September.

According to the domestic theory of only champions, signing an Olympic champion at this time is far more powerful than signing a star. At the beginning, Qi Wei gave Boss Xu a list and asked him to contact people according to the list and find ways to sign contracts with them as much as possible.

However, it is not that easy to sign people from the national team. Many champion seeds who have already shined have already been booked, and there is no way to sign them.

However, there are dark horses in every Olympic Games. After all, there are a few fish that slip through the net.

Talking about the Olympics, Qi Wei said: "For this year's Olympics, we were lucky enough to sign several Olympic champions, and we benefited a lot. I think we can prepare for a rainy day."

"Oh, Mr. Qi has someone he likes again?"

Quite a few of the names Qi Wei gave to Boss Xu became Olympic champions. I have to say that Qi Wei is a good judge of people.

Now Boss Xu has no doubts about Qi Wei's vision.

"I do have someone I'm quite optimistic about." Qi Wei nodded and continued: "There is a 110-meter hurdler in our track and field team who has great potential. You can find a way to sign him."

The player is just starting out this year and has just started participating in international competitions. He has not won a medal so far and his reputation is not yet known. It should be relatively simple to sign him.

After two years when he starts to win medals frequently and even win championships, it will be very difficult to sign him.

Now should be the right time.

"If you really have great potential, I'm afraid it will be difficult to sign it." Boss Xu couldn't help but frowned. He had dealt with him before and knew the difficulty.

"What does it mean for you to win the Olympic track and field championship? I think he has this possibility. Even if there is only a slight possibility, he must be signed, no matter how much it costs, even if it means sponsoring the entire track and field team. question."

With a hint of doubt in his tone, Boss Xu was stunned for a moment, then nodded and began to think about this matter seriously.

Suddenly he thought of another thing and said to Qi Wei: "By the way, a foreign brand has contacted us before and wanted to invest in our company."

"Oh? How much do they value our company?" Qi Wei said with interest.

Qi Wei knew about this because he also contacted him, but he refused without even thinking about it.

"This number." Boss Xu spread all his fingers.

"Wow, there are so many." Qi Wei exclaimed in feigned surprise, sneered, and then said: "Our company has a turnover of more than 2 million this year, and the valuation is only this small, has he underestimated it? Our company?"

"We can still talk about it."

"Then what do you think we are missing?" Qi Wei asked.

After cooperating with Boss Xu, Qi Wei's personal brand has a complete production chain and sales channels. With Qi Wei's backing, there is no shortage of funds for development.

There is no need to raise funds at all now, and there is no need to be bought into by foreign brands.

Of course, Qi Wei also knew Boss Xu's plan.

"The domestic market is our foundation. It is enough for us to develop for several years. We can only focus on the domestic market now. We will consider other things when we encounter bottlenecks in the future." Qi Wei finally decided.

After chatting with Boss Xu for a while, guests arrived at the premiere of "Suspect" one after another.

"Qi Wei, long time no see."

The person who came was none other than Director Chen. As the producer of "Suspect", he was naturally qualified to come.

Of course he didn't come alone.

In addition to his wife, who is more than five months pregnant, he also brought another person with him (End of Chapter)