1993 My China Entertainment Age

Because they took a fancy to Feng Xiaogang's huge influence in the film market, the Wang brothers not only gave him an annual salary of 200 million yuan a year, but also gave him 0.58 million original shares of Huayi at a price of 188 yuan per share.

The condition is that Feng Xiaogang signs a contract with Huayi Brothers for another five years and continues to be tied together to make movies for Huayi Brothers.

Feng Xiaogang wasn't stupid either. He knew how much he meant to Huayi, so he kept making excuses, neither saying he was willing nor saying he was unwilling, and took his time refusing to renew the contract.

In order to successfully win over Feng Xiaogang, the Wang brothers did not hesitate to directly increase his annual salary to 300 million, and increased the original Huayi shares allocated to him from 188 million to 288 million.

After seeing the importance the Wang brothers attached to him, Feng Xiaogang also gave up as soon as it was good. He happily signed a five-year contract with the Huayi brothers and shot at least one movie for Huayi every year.

Of course, it is not only Feng Xiaogang who has Huayi shares, but also Huayi artists such as Huang Xiaoming, Li Bingbing, Deng Chao, Luo Haiqiong.

In addition to Huayi Brothers, another film and television company, Chengtian Entertainment, is also intensively preparing for the company's listing.

It is worth mentioning that Chengtian Entertainment is a group company established in 2004 that integrates film and television production, music and musical production, artist management, advertising and new media.

Because of Wang Jinghua's joining, Chengtian Entertainment also has nearly a hundred mainland film and television stars and singers such as Hu Jun, Tong Dawei, Xia Yu, Guo Xiaodong, Mei Ting, Yuan Li, Ma Yili, Xie Xiaodong, Kimi, as well as Hong Kong and Taiwan artists Liang Jiahui, Carina Lau, Guan Zhilin, Mainland agents such as Anita Yuen, Julian Cheung, and Chen Xiaodong are contracted, and their strength cannot be underestimated.

Due to issues such as shares and profit distribution, Chengtian Entertainment and Wang Jinghua, as well as her artists, have not reached an agreement and are still in negotiation.

Moreover, Chengtian Entertainment's most constraining weakness is undoubtedly its content production capacity corresponding to its capital. Compared with its sophisticated operation of the capital market, the products it produces are not eye-catching compared with Huayi Brothers and Century Group.

The lackluster content production has caused Chengtian Entertainment to mainly invest its funds in various fields such as movies, TV series, artists, and music, but the core of the business and clear profit points cannot be seen.

In contrast, Huayi Brothers uses the solid development of movies to drive the joint development of artist management, television, and music. It is a relatively clear development step and an interpenetrating structure.

Compared with Huayi Brothers, Jiang Xiaofeng's Century Group is more comprehensive, stable, and more balanced. It has considerable strength in music, movies, TV series, etc.
For example, Zhou Jilun made his fortune in music, but his movie box office is also very good, and he also has income from endorsements, concerts and other incomes. He can be called a golden spire in the entertainment industry.

To put it bluntly, Zhou Jiulun alone may have made more profit for Century Group than dozens of second- and third-tier artists in the mainland.

……

May 4st, morning.

Anta CEO Ding Shizhong also came to Yanjing and had a secret meeting with Jiang Xiaofeng to discuss cooperation matters.

By the way, as early as 1999, Jiang Xiaofeng signed a 10-year contract with Century Group with an endorsement fee of 1 million for 1.5 years and an annual profit share of 10%, which expired in 2008.

The cooperation between Jiang Xiaofeng and Anta can be said to have been very stable and enjoyable, and it is a win-win cooperation.

This time Ding Shizhong came to Yanjing for a total of two things.

The first is to renew the contract with Jiang Xiaofeng, because Anta is also preparing to go public. In order to maintain the situation, Anta is going to sign a 10-year contract with Jiang Xiaofeng, and the endorsement fee will be increased to 10 million for 1.5 years. There will be no profit sharing of 1.5% before, but it will Cash in the previously agreed 200 million Anta original shares to Jiang Xiaofeng.

The second is to invest in Century Group. To put it simply, Ding Shizhong also wants to invest in Century Group and wants to go public with Jiang Xiaofeng to harvest leeks.

Jiang Xiaofeng was actually not very willing to invest in Ding Shizhong, because he was not short of money or people, and he did not need to rely on Ding Shizhong at all.

The strength of several capitals Jiang Xiaofeng is talking about now is higher than that of Anta. It is not a good thing for too many people to join.Seeing that Jiang Xiaofeng had not expressed his position for a long time, Ding Shizhong was also a little disappointed and said: "Director Jiang, we have cooperated for so many years, but you still can't trust my character?"

"Why would you rather accept investment from others than from me, an old friend?"

Jiang Xiaofeng thought about it, and it seems that this is also the case. Although Anta's strength is not strong enough, its future development prospects are still good. There is no reason to accept foreign capital, nor to accept financing from its own country's capital.

After some careful consideration, Jiang Xiaofeng replied with a smile: "Dr. Ding, you misunderstood. Financing and contract signing are not trivial matters. We cannot rush them. We can sit down and talk slowly."

Seeing Jiang Xiaofeng relent, Ding Shizhong was also very pleased and replied with a smile: "It's easy to talk, then let's have a good chat."

In the following days, Jiang Xiaofeng and Ding Shizhong launched a new round of discussions and communication regarding their cooperation.

In addition to Ding Shizhong, Jiang Xiaofeng also met with Tencent's Ma Huateng a few days later.

Unlike Ding Shizhong, Ma Huateng was personally invited to Yanjing by Jiang Xiaofeng and took him to visit Century Group.

Because Jiang Xiaofeng felt that if Wang Zhongjun could find Alibaba’s Ma Xiaoyun, then he could also find Ma Huateng.

Jiang Xiaofeng is also a shareholder of Tencent. If Tencent can invest in Century Group, it will definitely have an immediate effect on the improvement and stability of Century Group's stock price, especially in the next few years.

Of course, Jiang Xiaofeng doesn't force it, because the current Century Group is no longer what it used to be, and its earning power can crush many listed companies.

Facing Jiang Xiaofeng's invitation, Ma Huateng was relatively cautious and did not make a decision immediately. Instead, he smiled shyly and said: "Director Jiang, let me go back and think about this matter. I have thought about it, and I will definitely give it to you as soon as possible." You answer.”

Jiang Xiaofeng smiled and replied: "Okay, Mr. Ma, I will just say one thing, whether you invest or not, I respect your idea."

Seeing Jiang Xiaofeng being so majestic, Ma Huateng also admired and appreciated him very much.

The night before leaving, Jiang Xiaofeng also made an appointment with Ma Huateng in the Sanjin Siheyuan, where they drank Maotai and smoked cigars, fulfilling the friendship of landlords.

This trip to Yanjing also made Ma Huateng feel at home.

Taking advantage of the drunkenness, Jiang Xiaofeng asked Ma Huateng: "What do you think of Ma Xiaoyun?"

At this time, Ma Huateng was already half drunk, but his mind was very clear. He said cautiously: "I don't know much about him. I haven't spoken to him much, and we rarely have contact with him. The last time we met was at Hangzhou West Lake. When discussing swords.”

"What can I say about him? His eloquence is very good. Anyway, I am definitely not as good at speaking as him..."

Jiang Xiaofeng thought that the relationship between the two horses was not very good, but he did not expect that they were not very familiar with each other, which was a bit surprising. Presumably, there was no hostility between the two parties, so at present, there was no bad blood or personal grudges.

Moreover, capital is all about profit. There are no permanent friends, only permanent interests.

(End of this chapter)