Women Wearing Men: The Growth Path of the Bastards of the Aristocratic Family

Chapter 338 Business Strategy
After getting the affirmative answer from the two, Gu Yunji smiled: "Since both of you are willing to do business with me, let's make a final arrangement. I am an official of the imperial court. In order to avoid unnecessary trouble in the future, I will How do you two feel about buying shares in the name of my wife Xu Shuhua?"

The imperial court did not expressly prohibit officials from doing business. Officials with a fourth rank or lower were free to do business. Officials with a fourth rank or above were strictly restricted in the types and scale of their businesses, and trade in important commodities such as salt and silk was not allowed.

However, there are policies at the top and countermeasures at the bottom. If you don’t do business, the whole family will starve to death if you only rely on their salary. Therefore, officials often do business in the name of family members and relatives, avoiding the restrictions of the court.

Although Gu Yunji is now only a six-rank general judge and is not restricted by business, he will definitely be promoted in the future. Instead of transferring shares and withdrawing capital in a hurry, it is better to invest in Xu Shuhua's name from the beginning. Negotiated.

Both Zhang Cuiying and Fan Li understood this truth and had no objection to it: "Don't worry, Mr. Gu, this is naturally no problem."

Gu Yunji added: "About our business, my initial plan is to open a shop selling chili products first, and it will be opened in the city of Xuzhou Prefecture. If the business is good by then, we will expand production."

"In terms of division of labor, Zhang Cuiying is a local. She is very familiar with the Syrian prefecture, and her connections are better than mine and Fan Liguang's. So renting shops, hiring workers, producing and retailing products, etc., will be left to you at that time, how about it?"

Zhang Cuiying hesitated, but still agreed: "I haven't done business before, so I don't know if it's doing well... But if Master Gu and Fan Yuanwai believe in me, I'm willing to try my best."

Gu Yunji nodded, and then looked at Fan Li: "Fan Li, you have been in business for many years, and you are the most familiar with business. You also know the situation of Zhang Cuiying and I. We may not be able to provide much support in terms of money. So you are mainly responsible for capital investment and raw material purchase, can you accept it?"

It doesn't cost much to open a shop, let alone the 5000 taels invested, Fan Li didn't care to invest more, and immediately agreed: "No problem. Leave these things to me, you don't have to worry about it."

Finally, Gu Yunji said back to himself, and said with a smile: "As for myself, I mainly provide technical support for the two of you, such as what kind of peppers to buy, how to make chili sauce, etc. In short, what are the two things about the pepper itself? You can ask me anything you don’t know.”

Gu Yunji is the initiator of this business, and he is also the person who knows the most about chili peppers. Without him, Zhang Cuiying and Fan Li would never have thought of starting a chili pepper business. Gu Yunji can be said to be the core and soul of the three .

After arranging the division of labor, it is time to talk about sales strategies.

Gu Yunji said: "Chili peppers are different from yams. We are doing business this time. To do business, we must compete. If we want to win the competition, we must maintain an advantage. Chili peppers have already been introduced to the coastal areas of Zhejiang, and we only have the opportunity to seize them first." , once pepper spreads in the Syrian state capital, a large number of people will follow suit and sell it, and it is impossible to monopolize the profit."

"So we have to make good use of this opportunity to be one step ahead of others. The first product to sell is chili sauce. While selling chili sauce, we have to find new types of peppers, independently screen and breed them, and maintain good varieties of peppers. Advantage."

"On the other hand, we need to research new chili products and continuously improve existing recipes. When others follow suit and sell chili sauce, we sell chili oil, and when others sell chili oil, we sell chili powder... and so on, what kind of chili can we sell specifically? Products, I will tell you in detail when the time comes."

Speaking of this, Gu Yunji instructed the two of them again: "Fan Li mainly relies on Fan Li to search for new pepper varieties along the coast; for self-selected breeding of fine varieties, including planting some peppers, Zhang Cuiying's [-] acres of dry land must be requisitioned."

"Although our original purpose was to promote the cultivation of chili peppers, we are doing business after all. We must always hold important things such as chili sauce recipes and high-quality seeds in our hands, and we must not disclose them to outsiders. We must pay special attention to confidentiality during the process, both of you. Do you understand?"

The two said in unison: "Understood, don't worry, my lord, just leave it to us."

"I haven't been here in Xuzhou for a long time, and you are one of the few people I know and trust, so I can rest assured." Gu Yunji smiled, and suddenly changed the topic, "The general things are almost the same, let's continue Next, let's discuss the dividend part."

"Fan Li is responsible for the 'money' matters such as cargo transportation, raw material purchase, shop rent, etc. Without your joining, Zhang Cuiying and I would never be able to do business."

"And Zhang Cuiying is responsible for tedious and specific tasks such as formula research and product retailing. Both of us are foreigners, and our eyes are smeared locally. Without you, you don't know how many walls you have to bump into and how many detours you have to take. The business can go on smoothly. , also inseparable from your hard work."

"As for myself, I'm just talking about it, and it's the easiest thing to arrange things for you." Gu Yunji teased a few words, and then said seriously, "So, the dividend I propose is——Fan Li [-]%, Zhang Cuiying [-]%, I, Gu Yunji, [-]%."

As soon as the words fell, the two immediately greeted urgent objections: "No way! How can you, Mr. Gu, get such a small dividend!"

Fan Li felt that he was already a very calculating businessman, but he was too embarrassed to take so much dividends, shaking his head like a rattle:
"Money is the most important, but it is also the least important. Without me, Fan Li, Mr. Gu, you can also find other businessmen to cooperate with. With your status, it is very easy to get investment. You can finally choose me , is my honor, Fan Li. From my point of view, it’s not as good as me and Zhang Cuiying each having [-]% and Mr. Gu [-]%.”

Zhang Cuiying still disagreed when she heard the words, and was so anxious that she didn't know what to say: "I was originally a peasant girl from a humble family background. I am very grateful to meet Mr. Gu to appeal for my grievances and return to the field. Plant yams for Mr. Gu to sell Pepper, to repay your kindness, this is what I should do, how dare I talk about dividends or not."

"But I understand that when doing business, you have to settle the accounts clearly. If I don't want any dividends, it will make it difficult for you two. Let's do it this way. Fan Yuan is still [-]%, I only need [-]%, and the remaining [-]% belongs to you."

Both Fan Li and Zhang Cuiying are self-aware. Even if they had heard of the chili from America before, they never knew it could be eaten. If Gu Yunji hadn't brought it up, they would never have thought of making chili. Business.

What's more, Gu Yunji's plan is so complete, and he holds the key technology of chili sauce in his hands. In the future, he will probably rely on him to develop new chili products.Rather than saying that it was Gu Yunji who partnered with the two to do business, it would be better to say that he chose to do business with them on his own initiative.

Not to mention that Gu Yunji is an official, business can go smoothly without the deterrence and secret protection of his official status. With Gu Yunji's escort, Fan Li and Zhang Cuiying are not afraid that their shop will be framed and squeezed out, otherwise they would just leave it to The protection fee of the local officials and gentry is enough for them to drink a pot.

(End of this chapter)