i have an electronics factory

Chapter 136 Electronic Paper Book

As long as the first smartphone is available and the door to the mobile Internet world is opened, Stardust Technology can infiltrate their product advertisements through various promotions to form a greater influence.

Human beings are born with enterprising spirit. Unless the will to survive is completely obliterated by real life, it will be a matter of time before you change the phone. The experience of using an entry-level smart phone is just usable in all aspects.

There is a huge gap between being easy to use and being useful.

The problem now is: ordinary people in many areas have no idea of ​​changing their smartphones at all. Even if they only sell smartphones in the price range of 1000 to 2000, the price is still too expensive in their opinion.

If there is a 1-yuan mobile phone with a positioning similar to Redmi and Charm Blue, it will be of great help to open up the smartphone market. Chen Zifan remembers that the price of Redmi 799 is 1 yuan, and that of Charm Blue 699 is [-] yuan. .

After the next two generations of products, their prices will be cheaper, such as 2 yuan for Redmi 699 and 2 yuan for Meizu 599. The two sub-brands seem to be on the same line for quite a long time, so they will hit the price war.

Wang Jinli does not know the future of Redmi and Charm Blue, but this does not prevent him from wanting to own the two brands. Only children make choices. How can a low-priced brand be enough?If you want to come, come a few more!

Now that the current Huaxia mobile phone market has become a situation dominated by Stardust Technology, it should be more aggressive to achieve full-price coverage.

However, the positioning of Stardust Technology and Stardust mobile phones will never change. Standard models such as Stardust 1, Stardust 2, and Stardust 3 are completely high-end models, but compared to Stardust 3+, they are still "not enough". high-end".

按照陈子凡的规划，星尘4、星尘4＋在2010年6月份上市之时会进行一波全面涨价，把星尘4的起售价定在4999，星尘4＋的起售价定在6999。

When this price range is reached, except for special models and exploration models, the price of future models will not increase for a long time, because Chen Zifan believes that 7000 is the limit of ordinary mobile phones.

To go further up, you have to rely on some other things to make a premium, such as brand, feelings, marketing... Samsung is a typical example, using a cross-sectional configuration, selling high prices, and not updating hardware for several generations.

Other Android manufacturers start with almost 16GB of memory, only Samsung is still sticking to the 8GB camp. The ancestral 25W and 45W fast charging has not been updated for several generations, and it gives priority to its own best screen for Apple...

As a domestic mobile phone manufacturer, Stardust Technology's main market is Huaxia. Naturally, it is impossible for the things used by its own people to be so cheating. Even if the price is raised, it will be piled up within the cost range.

Before that, next year's Stardust-Chenji needs to make a comprehensive increase in the price range to reserve enough psychological preparation for consumers, but Stardust-Chenji is a special model for the non-mass market after all.

It is not enough to rely on Stardust-Chenji to support next year's Stardust press conference. With the theme conference of "Internet of Everything" ahead, countless consumers are looking forward to it, and they are all waiting for Stardust Technology to create another brilliant.

Stardust 3+ is already an ideal and perfect model in the current mobile phone market, and it will be difficult to achieve another glory, unless Chen Zifan releases some big moves in advance.

But he will also prepare enough "characteristic" products. At Xinghan Zhixing, there are Xinghan 001, Xinghan 009, Xinghan 01 (concept painting cake models), and Xinghan mini's fast charging version (tentative).

The four products are enough. The only thing that is not sure is whether Xinghan mini will be available in the "big battery fast charging" version. The battery is upgraded to 30kWh, with fast charging. The starting price is likely to be set at 6.98 yuan.

Regarding this version, Chen Zifan has to ask Stardust Marketing Department, Marketing Department, and Xinghan Zhixing to conduct a detailed market survey. Online voting is only one of the means, and it depends on whether the market demand is sufficient.

The Stardust Marketing Department is ready to continue to open a round of online voting in the Stardust community. The results are not necessarily authoritative, but they can be used to create a wave of enthusiasm and increase the popularity of Polestar X.

The popularity of Xinghan mini must be enough. The advertising benefits of the Olympic Games have not been exhausted yet. What Chen Zifan needs is more people to pay attention to Polestar X, Polestar G, and even the field of new energy vehicles.

While the Stardust marketing department was preparing, Chen Zifan also confirmed the products of Stardust Technology in the Stardust press conference in June next year. There are six products in total:
Special model: Stardust-Chenji
Getting Started Drones: Stardust - Verge
"Boundary" comes from Boundless, which contains Stardust Technology's design concept for drone products. They hope that drones can become people's third eyes, extend their vision, and explore higher and wider fields.

In addition, there are Stardust Tablet 3, Stardust Bluetooth Headset 3, and Stardust Smart Watch 2. These three products will undergo an update, and compared with the previous generation, the upgrade is great, and the update and upgrade are second.

The important thing is that Chen Zifan wants to redefine the three products through this update and give them an exclusive "noun" to refer to.

In terms of upgrades, the Stardust Tablet 3 will develop towards a "bigger" screen. Compared with the 2-inch screen of the Stardust Tablet 10.8, this time not only will there be a huge leap in clarity, but the size will also be upgraded to 12.8 inches.

In the field of tablet computers, 12.8 inches can already be called a "giant screen". Chen Zifan knows that some manufacturers will launch tablets with larger sizes of 14.6 and 14.5 inches, but that size is a bit too much...

Not only is the cost extremely high, but it will also form a direct conflict with the notebook computer market, especially thin and light notebooks, and the actual usage scenarios are also relatively fixed... A tablet computer of that size is not as good as a monitor.

Then develop Stardust OS into "TNT" which is similar to Smartisan OS, connect a mobile phone to a portable display, and realize an operation similar to "PC side".

Chen Zifan has no idea of ​​making a TNT for the time being. The 12.8-inch Stardust Tablet 3 is already big enough. To some extent, this product is also aimed at the thin and light notebook market, as long as the Stardust OS is strong enough.

The performance of the current Stardust OS on tablet computers is not as good as that of Windows, but it is superior in that it has fewer advertisements, a pure system, and an excellent user experience, so it also has its own advantages and a certain fixed user group.

He also knows that whether it is now or in the future, the voice of "small-sized tablet" in the market is very high. Recently, some "tablet phone" TV shopping advertisements are also very popular, and waves of leeks have been harvested.

In the advertisement, the salesman keeps blowing it up. In fact, people only realize that the so-called tablet phone is just a feature phone with a larger screen after getting it in their hands. Due to the enlarged size, the screen resolution is still poor.

That kind of large-grained LCD screen really has no desire to continue to use it at a glance, so many people hope that Stardust Technology can also produce a tablet phone.

However, Chen Zifan has no idea yet. In his opinion, there are two main user groups for small-size tablet computers: business people and game enthusiasts. The former need a convenient large screen to handle official business.

The "big" refers to larger than a mobile phone.

The latter hopes to have a game tablet with a larger field of view than a mobile phone while taking into account the operating experience. However, these two types of users currently belong to a niche group, and Stardust OS games have not yet fully developed.

When the 13 subsidiaries of Stardust Technology are completely stabilized, Chen Zifan will immediately start arranging to make Stardust Games independent, absorb more game workers and engineers, and fill in the game gap of Stardust OS.

The biggest difference between Stardust Bluetooth headset 3 and 2 is that Stardust Bluetooth headset 3 is a head-mounted Bluetooth headset, not an in-ear headset, so strictly speaking, they do not belong to the same category of headset products.

As for Stardust Smart Watch 2... it will add some special functions on the basis of the first generation, making the whole watch more intelligent and more convenient to interact with.

Five products are enough, and not enough is not enough. In order to implement the concept of "Internet of Everything" and Stardust Technology's consistent pursuit of "technology changes life", Chen Zifan will add another product.

That is the ink screen "electronic paper book".

This is a serious "niche product". It is very similar to a small-sized tablet, but it has a single function. It is aimed at the physical book market. There are not enough games on the game tablet, but there are a lot of books~

In addition, Stardust Technology currently has extensive cooperation with the government in many fields, so this product was approved without much effort. At the same time, Chen Zifan also planned to let Stardust Network develop the "Stardust Reading" APP.

This APP can also be downloaded on Stardust mobile phones, Stardust tablets, and even Xinghan car machines. There will be a special area for audio books.

However, Chen Zifan will not specifically promote this point, but he will not promote anything that involves safe driving. For example, when promoting the Xinghan mini, he only introduced the 10.8-inch central control screen of the Xinghan mini.

And what can this central control screen do...

Then everyone has to discover it by themselves, or let some professional gunners trained by the Stardust Marketing Department promote it, so as to minimize the risk.

Now that there is a Stardust reading app, why do you need to create an electronic paper book with an ink screen?Is it just for the screen technology of Xiuxing Vision?
Of course not, ink screen electronic paper books have their unique advantages: eye protection, whether it is an LCD screen or an OLED screen, the eye protection effect is far inferior to that of an ink screen, because the ink screen relies on light reflection.

The backlight function is only used in some extremely dark scenes. In normal light scenes, there is almost no difference between an electronic paper book and a paper book, but it is more portable, and it is equivalent to bringing a library with you when you go out.

Xingchen mobile phone can also read e-books, but the mobile phone has too many functions after all, and people's willpower is very limited, so it is almost impossible to read books on the mobile phone. At this time, a product like this is needed.

Chen Zifan also specially found Zhao Wushang for this reason. He is currently the favorite of the entire Stardust Technology executives to read books. The books in the office are full of a bookshelf:
"Suppose we launched this product and you were an average consumer, would you choose it?"

Zhao Wushang looked at the product design and function introduction in his hand and frowned. After thinking carefully for a long time, he gave an uncertain answer: "Maybe I will buy it if economic conditions permit..."

"What do you mean you might buy it?"

"It's just... this product is not suitable for the public, because reading can make people feel painful. It's the same as exercising. Many people will attribute the reason why they don't want to read to external factors..."

Chen Zifan also understood what Zhao Wushang meant. Products such as electronic paper books are the best for fooling novice users, because they are very good at creating demand for themselves, thinking that if I buy electronic paper books, I will read them carefully.

In fact, reading well has nothing to do with whether you have electronic paper books or whether you protect your eyes. Reading paper books for a long time can also hurt your eyes, and learning to do homework with incorrect posture hurts your eyes more than watching TV or mobile phones. Parents may not think so.

In the future, the development of electronic paper books will definitely be a trend, especially for a technology company like Stardust Technology that has a deep cooperation with the government, its built-in library must be comprehensive and formal digital books.

There is no need to worry about copyright issues. The only thing to worry about is that the content of some official books is not very good. For example, several publications that are popular all over the country are publicizing how foreign countries are better than domestic ones.

And there's...

Let’s not mention these for the time being, because they are not under the jurisdiction of Stardust Technology, but as long as there are similar things in the Stardust Reading APP, and the influence is relatively large, it will definitely be taken off the shelves + the cooperation will be terminated.

Zhao Wushang changed the subject and continued:

"But, Mr. Chen, if one day, elementary schools, middle schools, and universities in Haicheng all use electronic paper books and lack the original physical books... Do you understand what I mean?"

Chen Zifan: ...

Damn it!Didn't you deliberately push Stardust technology into the fire pit?If all the physical textbooks are wiped out, how many people's interests will be touched?When Chen Zifan thought of the consequences, his heart jumped.

"Done!"

Zhao Wushang:? ? ?

"Damn it! I'm just saying it casually! Calm down! Polestar's transformation of public transportation has already provoked many people to target Stardust Technology! Now I'm going into the education industry...I can't bear it with my old bones!"

Chen Zifan looked at him with contempt: "You brought it up, but you dare not do it? I'll leave it to you. Also, how old are you? If you don't stay with the secretary in the future, it's too bad for your health. "

Zhao Wushang: "Ahem, I..."

"Okay! Needless to say! This matter is not in a hurry. We are just launching an electronic paper book product to test the market feedback. It is not so crazy to expand the Stardust ecological chain products and enter other fields at the same time."

"I understand! Wait for the electronic paper book to come out! I am willing to cooperate with the Stardust Marketing Department to shoot commercials!"

"…what ever."

In this way, all six products for next year's Stardust conference will be finalized, and then the details of the products will be finalized before they can be ready for production.

In addition to products, Chen Zifan will not be left behind in terms of infrastructure construction. He has no control over other places, but he must find ways to improve Haicheng.

At the same time, in the Stardust community, the Stardust Marketing Department released a voting message using the official account of Xinghan Zhixing, which is about the Xinghan mini large battery fast charging version, and officially announced the price:

　Thanks to Yang Mei, I will watch the dawn, tomorrow and tomorrow orz, the silent scholar, and the monthly pass of five poached eggs!Thanks for the support!

　　
　
(End of this chapter)