Chapter 170
"Although Luxiang is poor, it has a good geographical location. I plan to build a breeding farm somewhere, which can not only supply the local Luxiang, but also radiate Anzhou, Gandan and Kaizhou. At that time, I will sell the chicks to local farmers. From them Recycling the eggs in your hands can drive many people out of poverty!" Li Lei sent Xing Shuwang good news as soon as he came up.

This model has been successful in Heyang, and it is universal. Nowadays, farmers rely on raising chickens to increase their meager family income. The introduction of chicken breeds that lay more eggs and better will definitely increase their income. A little more money every year can lift many families out of poverty.

"I originally wanted to invite you to do this, but I'm embarrassed to say it if you didn't ask." Xing Shuwang was very satisfied, "When the time comes, land use, water and electricity, and other aspects, as long as it is within the scope of the policy, I will try my best to make it convenient for you. , strive to open the farm as soon as possible!"

Taking office empty-handed is definitely different from taking a project with you. The local people will benefit from you and will support your work even more!At the same time, this project can also increase the local employment rate and increase local income, and the government department also likes it.

In this way, you will be able to gain a firm foothold in the local area. Therefore, when many cadres of later generations go to a new place to take office, they like to bring a few projects with them so that they can carry out their work. The bigger the projects, the more they can prove your strength. If you don't bring anything, you may be disgusted.

In "Mountain and Sea Love", Chen Jinshan went to Haiji County to take a second job. Didn't he win local support and trust by helping them contact labor export and mushroom planting projects?
In the future, as the country attaches more importance to the economy, this kind of phenomenon will only increase. Sometimes, whether the project can be attracted or not will even become an important factor in determining personnel selection. If Li Lei can continue to provide Xing Shuwang with high-quality projects, he said Maybe he progressed faster than the original history.

The so-called official-business cough cough is not just a gift from a businessman to an official.

"We already have a lot of experience in building new farms in different places. Now several farms outside the province are running very well, and there is no shortage of talents; I can assure you that after you arrive, you will be able to complete the project within three months." With the construction of the farm, the people of Luxiang will be able to eat American eggs during the Chinese New Year this year!"

Since then, when Xing Shuwang participated in the summary meeting at the end of the year, his face was very radiant. Coupled with his ability and background, there is no problem at all in gaining a firm foothold in Luxiang.

"Haha, when the first batch of eggs is produced, I will cook and entertain the local team members!" Xing Shuwang has already begun to think about the surprised eyes of other members of the local team after the farm was completed.

This is not the only gift Li Lei prepared for Xing Shuwang. If he only planned to open a breeding farm, he didn't have to go there at all, just let Li Xin'an make a trip.

He took out the second gift, a roll of fruit peel made from a cottage, "Try this, according to the theory of traditional Chinese medicine, hawthorn has better effects of appetizing, digesting, promoting blood circulation, and dispelling blood stasis. Modern medical research has proved that, Hawthorn contains organic acids, which can increase the secretion of digestive enzymes. In addition, hawthorn also has the effect of softening blood vessels, which is good for the elderly and children."

"I ate it in the capital when I was studying. It tasted good, but I didn't dare to eat too much. If I ate too much, I felt acid in my stomach, so I wanted to eat. At that time, I only had so little money for food a day. I can only say that I wouldn't be hungry. I don’t even dare to think about eating enough!” Xing Shuwang ate while remembering bitterness and sweetness.

"Now that the conditions are good, most people don't have to worry about being hungry anymore! They dare to buy snacks for their children to eat! Luxiang has high-quality hawthorn resources. We can take advantage of the local advantages to start a food business. Factory, industrialized production of fruit skin! This thing is not expensive, but also delicious, children will love it!"

"I have already understood the specific production process. It is not complicated, and does not require too advanced technology and high-quality workers! It will be put into production soon. By then, it will not only increase local income, but also solve the problems of many people. Employment issues!" Li Lei knew what officials were most concerned about.

"Even if your factory only needs [-] workers, it can also lift [-] families out of poverty!" Nowadays, it is not a problem for one worker to support a family of five, and the family can maintain a good standard of living. Not lower than the local mid-range level.

How can I dare to think about it in the future? At that time, six wallets were used to buy a house for the children, and it would be difficult for a family of six to provide for one child.

"I know that there are hawthorns in Luxiang. I have contacted many old classmates and friends recently, and I want to ask them for help to see if their local medicinal materials companies need to purchase hawthorns. I never thought that hawthorns can be made Food!" Xing Shuwang was not idle during this time.

He even contacted his acquaintances in the capital, intending to sell hawthorns to the capital to make candied haws. Unfortunately, hawthorns are produced near the capital. The Yinyeling Brigade of Qu Commune in Miyun East County is known as the hometown of red fruits. The hawthorns produced are large and thin-skinned. , the color is bright red, the flesh is white, the sugar content is high, the taste is refreshing and sweet, and it is most suitable for making candied haws.

Veteran craftsmen in the capital only recognize the hawthorn here, and those from other places don't like it at all, so Xing Shuwang had no choice but to give up this plan regrettably.

Now Li Lei has provided him with a new idea. If we can’t make candied haws, can we make other things? The popular hawthorn products in Beijing are not only candied haws, but also fruit peel.

This is a popular small food in the northern region, and the production method is not complicated. Put the processed hawthorn in a pot and boil it with water. After the fruit softens, peel and mash it, and pour it into a fine sieve to remove the skin residue. , Put sugar in the pot, heat with a slow fire, concentrate until thick paste, and take out the pot.

Pour the concentrated fruit pulp on a smooth flat plate and scrape it into a thin slice with a thickness of 0.3-0.5 cm. The scraper strives to be flat, smooth and uniform to improve the quality of the product. After scraping, bake it into a tough skin and take it out.

Remove the baked fruit skin while it is hot, put it on a baking tray to dry the surface moisture, cut it into slices with a knife and roll it up, sprinkle a layer of sugar on the finished product, wrap it in glutinous rice paper and sell it.

This process is completely suitable for industrial production. It is boiled in a double-layer pot, flattened with glass steel plates, dried in an oven, and packaged in transparent cellophane. The process is very simple and not difficult at all.

Moreover, the average cost of mass production is far lower than that of handmade, which definitely has market prospects. After a little thought, Xing Shuwang felt that this project has a future.

"Leave some samples for me. When I go to the province for a meeting in two days, I will talk to my acquaintances in the supply and marketing cooperative system and see if they can help sell!" Nowadays, supply and marketing cooperatives are definitely the most powerful sales channel. Once they can be persuaded, there is almost no need to worry about sales.

"It doesn't need to be so troublesome. This kind of small food is mainly aimed at students. At that time, I will have people go to all the small shops near the school!" Li Lei politely declined Xing Shuwang's kindness, and came to talk to the public. Dealing with the unit, the payment is a big problem, he doesn't want to cause this trouble.

Secondly, since they have decided to enter the food processing industry, their own sales system must be established as soon as possible, and Guodanpi is a good opportunity.

While other companies have not noticed these, train a capable sales team early, so that when the market becomes more active, it will be of great use.

"However, there is one more thing that may need your help. When the product is produced, it should not be a problem to sell it in Luxiang, Heyang, or even Zhongzhou. However, it may be a little troublesome to sell it to other places. Not necessarily in other regions. There are hawthorns, but I must have my own snacks, maybe I won’t be allowed in!”

This also involves a more serious problem now, that is, local protectionism. Every region has its own enterprises, and the profits and taxes paid by local enterprises are all owned by the locality; since then, local protectionism has become a persistent disease that cannot be eradicated. .

If foreign goods are not allowed in, local enterprises will be able to make profits, and the government will have taxes and profits to take; however, once foreign goods are brought in, the profits of local enterprises will be reduced, and they may even lose money. Not only will the income of local governments be reduced, but they will even have to spend money to subsidize factories.

In this way, it is inevitable for local governments to resort to protectionism. This situation was very common even in the 90s, let alone now?
However, this approach is against the principles of market economy development, and it is not conducive to the development of enterprises. Enterprises cannot do without the market if they want to develop, and have been constrained in a small market with only a few cities and regions for a long time. How can you become bigger and stronger?

In the future, two Cokes would flood the Seventh Army, which actually had a lot to do with local protectionism. This phenomenon made Arctic Ocean only available in the capital, Tianfu Coke only in Sichuan, and Laoshan Coke only near Qingdao, with no entry at all. other markets.

However, foreign companies are not restricted. These local beverage brands are far away from Coca-Cola and Pepsi in terms of financial strength, technical level, cost control, and marketing capabilities. How can they compete with these multinational giants under the shackles of local protection?
"I'll go find someone to tell someone that there shouldn't be a big problem in the Central Plains Province. If it's outside, I can also help you win some places!" Xing Shuwang agreed.

"That's enough! At the beginning, you have to play steadily, and you can't spread too much. After the team is trained, we can talk about other areas!" Li Lei is very satisfied with this result, and now you can give him the whole country's market , he couldn't take it.

"The two mentioned just now are appetizers, and we still have to look at this for the main course!" Li Lei took out the jar of apricot jam just now, "This is apricot jam produced in Yugoslavia, which is very popular in European and American countries. , food processing factories, bakeries, hotels will buy their products!"

"Europe and the United States like sweets very much." In China, the sweet party may not be able to beat the salty party, but in Europe and America, it can definitely beat the salty party.

"At the same time, they pay great attention to healthy diet, so pure natural jam is very popular. They consume a lot of jam every year. If domestic production cannot meet the demand, they import it from foreign countries! They even offer a zero-tariff discount!" Li Lei took A newspaper testified, "This is the news published by a European newspaper recently. Many European countries have canceled the tariffs on apricot jam."

"There are so many apricots in Luxiang that rot in the mountains for nothing. Even if we collect them for five cents a catty, some people are willing to sell them! If we process these apricots into apricot jam and sell them to Europe and the United States, we can earn foreign exchange!"

"Can this matter really be accomplished?" Upon hearing the word foreign exchange, Xing Shuwang was no longer calm, and stood up with a swipe. These days, foreign exchange is a big deal. If he can bring one to Luxiang The top leaders of enterprises that earn foreign exchange have to coax him well, and the province has to praise him.

"This is because I paid a lot of money to entrust Mr. Ma to ask European and American experts to help with the report!" Li Lei was afraid that Xing Shuwang would not understand the concept of a commercial investigation company, so he replaced it with an expert. In fact, there is nothing wrong with it. He is a serious market research expert.

Li Lei took out the report and pointed it to Xing Shuwang, "Look at it, it is clearly written that major developed countries in Europe and the United States, such as the United States, France, Germany, and the United Kingdom, oh, yes, and Japan and South Korea need a lot of food every year. Imported various jams, although the quantity of apricot jam is not as good as the main varieties such as strawberry jam and orange jam, it is definitely not a small amount! We only need to eat a bite or two, and we will be full!"

Japan and South Korea have U.S. troops stationed there, and they have been westernizing. Due to the influence of European and American countries, the sales of jam have not been low.

"It's too far to go to the United States and Europe, and Japan is convenient, but earning dollars and pounds is better than earning yen!" Xing Shuwang did not mention South Korea. China has not yet established diplomatic relations with South Korea, and it is still sensitive to do business with them. of.

"It's not necessary to send the goods directly to Europe or the United States. Mr. Ma helped to contact a Xiangjiang trading company. When our apricot jam is produced, we can sell it directly to them, and then they will find a way to sell it to Europe, America and Japan!" Li Lei was careful not to reveal all the details.

Luxiang is not the only place that is rich in apricots in the country. If other producing areas know that they can earn a lot of foreign exchange by relying on apricot jam, they will definitely jump out to pick the fruit.

So at this time, we have to build a firewall and use Xiangjiang to go under too much. In this case, when other places find that Xiangjiang trading company and prepare to lower the price to grab foreign exchange, it is equivalent to discussing with Li Lei's subordinates about poaching Li Lei's corner. That would be fun.

"What currency do they use for settlement? Hong Kong dollar, US dollar, or British pound?" Xing Shuwang is most concerned about this.

"We can ask for Hong Kong dollars, and we can ask for the currency of any country we sell to!" Li Lei has the final say.

"So you can get dollars by selling to Americans? Good, good, good! You gave me a big gift!"

 This is today's update, tomorrow's may be later.

  
 
(End of this chapter)

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