Chapter 741 Rules for Capitalists
Li Quanwang thought that "Civilization" was going to break out of Asia and go to the world, but when he heard Lu Yiming's analysis, he suddenly felt dizzy, and couldn't help cursing: "Damn it, it's still a business after all. ?”

Lu Yiming said freely: "How can there be so much true love in the world? To put it bluntly, it's all a routine. But even though it's a routine, at least he wants to make money in Xiaguo and be our friend. This is not bad for us." , everyone uses each other for mutual benefit.”

These days, foreign investment is very important, and attracting investment is almost a mantra on the lips of governments at all levels.In order to attract business and investment in some places, it is true that foreigners can be grandchildren from top to bottom—no way, this thing is considered a KPI.As we all know, if anything is related to KPI, it basically means that people and dignity are separated.

And Andre had a lot of fun in foreign capital, otherwise, it would be impossible for him to call the people from Baiyun City Merchants Bureau to intercede because he couldn't see Lu Yiming in the capital.

A few days later, the news that Andre invited the "Civilization" team to perform in Europe appeared in the newspapers. I don't know if it was interviewed at the time or someone deliberately revealed it later.

Hearing that "Civilization" was invited to perform in Europe, the society immediately aroused a burst of enthusiastic response.

The Xia Kingdom in this era has just come out of the predicament of poverty and weakness. When you look around, you can see the prosperity and advancement of developed countries such as Europe, the United States, and Japan. Being so poor and backward, it is extremely urgent to need external recognition and something to boost national self-confidence and national pride.

When he learned that a luxury businessman from Paris was going to invite "Civilization" to perform in Europe, the society immediately went crazy, and people began to talk about "Civilization".

In this era of eagerly wanting to integrate into the world and gain foreign recognition, something like this happened, and "Civilization" quickly became popular, and it was regarded as spiritual sustenance by countless people.

On the Internet, discussions about "Civilization" have also exploded in various forums.

"Is the traditional culture of our Xia Kingdom so awesome? Even foreigners have to kneel down."

"Hua Liu is the most D!"

Many people cheered and shouted with excitement.

However, the most indispensable thing on the Internet is the voice of opposition.Among the many voices supporting the shouting, there are also discordant noises.

"Those so-called traditional costumes are nothing more than the remnants of the previous dynasty. What's the intention of taking out things that have been wiped out by history?"

"What Hanfu? Isn't that a feudal superstition?"

Someone responded immediately below the post.

"Don't the island countries also wear their traditional costumes during the festivals? Don't they also have feudal superstitions? It's ridiculous, this is obviously a good cultural tradition, okay?"

"That's right, something that foreigners like, it must be a good thing. People and foreigners have come to appreciate us, and some of us are still kneeling?"

"Hey, what a crime."

There was a lot of noise on the Internet, and the popularity of "Civilization" soared rapidly in reality. When the preview of the second performance came out, the number of reservations quickly broke the record. Tens of thousands of tickets were sold out, and some people even chose Increase the price to buy scalper tickets.

The cast and crew were also picked out, and Lin Yuzhen, who is versatile, got everyone's attention. After her identity information was leaked, it was learned that she was Lu Yiming's classmate, and everyone's gossip ignited even more.

Lin Yuzhen's reputation suddenly expanded several circles, and even after returning to Baiyun City, some people recognized her, and then ecstatically took the notebook and asked Lin Yuzhen to sign it.

After several times, Lin Yuzhen inevitably called Lu Yiming to complain.

"You guy, you killed me. Now I have to wear sunglasses and a mask when I go out, or I will be recognized when I go out, and then a group of people want to sign and take a photo with me. I dare not go shopping now, you have to Pay me!"

Lu Yiming smiled and said: "You have become a quasi-superstar now. Maybe the whole country has more people who know your face than mine. In the future, you can just endorse a product, maybe There are tens of millions of endorsement fees, and I still ask you for a share, and you still want me to pay? Is this reasonable?"

Hearing that there was such a high endorsement fee, Lin Yuzhen's inner resistance suddenly became much less.

Make money, not shabby.

"Okay, then I'll forgive you for the time being. As for the share, hehe, don't think about it."

Lu Yiming complained: "Damn it, you really are a little money addict."

"I want you to take care of it!"

Lu Yiming changed the subject and said, "Hey, are you ready? Andre and I have already made an agreement. Let's strike while the iron is hot. After the second performance in China, I will arrange for you to go to Paris for a tour. Let me convince you to be an official cultural ambassador."

Lin Yuzhen was taken aback when she heard this, and said quickly, "Cultural propaganda ambassador? I can't do it, why don't you do it?"

Ordinary people have a natural awe of the government. When they have no contact with that circle, they will think of it as very sacred, and then stay away from it.Lin Yuzhen is just a little girl in her early 20s, and she has no experience in dealing with officials at all, so she is very disturbed.

Lu Yiming said dumbfoundedly: "Did you make a mistake? I haven't even been on stage, and I'm not a member of the crew. How can I be a cultural ambassador? Don't have any ideological burden. This thing won't do anything to you, just add a It’s just a title. However, with this status, you will have an official backer, which will be very beneficial to your future development. For example—your endorsement fee will be higher.”

After hearing the last sentence, Lin Yuzhen felt relieved and muttered, "It's not too bad!"

Afterwards, Lin Yuzhen had a flash of inspiration, and immediately remembered a very important thing: "If you don't have anything to show courteousness, you can either rape or steal. Tell me honestly, what are your plans for doing these things so enthusiastically?"

Lu Yiming coughed lightly, and didn't hide Lin Yuzhen's truth, and confessed honestly: "There must be a bit of conspiracy, after all, you can't drink the northwest wind if you want to engage in culture. If you just use love to generate electricity, it will not last long.

So, this time I plan to make good use of this matter to promote our domestic tourism.

For example, focus on some places of interest with a strong cultural atmosphere, and cooperate with local officials.

Isn't the first season of "Super Tourist Group" over?I heard from Director Chen that the feedback was very good, and several TV stations came to discuss broadcasting rights.

It just so happened that by taking this opportunity, the second season of "Super Tour Group" can be launched, focusing on a traditional culture.

At that time, whether it is land enclosure development or the promotion of fast hotel business related to tourism, it will be profitable, and the rate of return is quite considerable. "

After Lin Yuzhen listened to it, she was stunned by Lu Yiming's operation. She couldn't understand these business minds at all, but she just felt that they were very powerful. Lu Yiming always seemed to be able to make money by taking advantage of every opportunity.

This is outrageous.

"You still have the nerve to say that I am a small money fan, but I think you are the biggest big money fan! You have fallen into the eyes of money."

Lu Yiming thought of Lin Yuzhen's performance in Hanfu before, and said, "Hey, you look so good in Hanfu. It's a pity I didn't take a good photo of it. This time I go to Paris, I have to arrange it."

Lin Yuzhen said dissatisfiedly: "What do you mean, I only look good when I wear Hanfu?"

Lu Yiming is a person with a strong desire to survive, so he quickly said: "You look good even when you're not wearing it! But Hanfu is a thing that adds to your appearance, especially for pretty girls, it's extraordinarily beautiful to wear."

Regardless of the truth or the compliment, Lin Yuzhen felt elated when she heard it: "Really?"

"of course it's true!"

Lu Yiming recalled the time and space before his rebirth, Hanfu craze and national trend had already risen, but there was no famous Hanfu brand, and brands like Minghuatang had some influence in the Hanfu circle, except for the Hanfu circle. , In fact, the promotion of traditional culture is very limited.

Thinking of this, Lu Yiming went on to say: "Since Hanfu is so beautiful, and exquisite Hanfu can be found in spring, summer, autumn, winter, Tang, Song and Ming dynasties, why don't we restore these Hanfu directly, so that Hanfu lovers can easily buy it, even like Are high-end suits from abroad just as tailor-made?”

Lin Yuzhen was very surprised, and asked: "You want to sell Hanfu? There is not much demand for this thing, right? It is usually only needed for film and television dramas or stage shows, and you can't make much money."

Lu Yiming said: "You don't understand this. If nothing else, let me give you an example. The island country's kimono has formed a special industrial chain. At its peak, it once reached a scale of more than 1000 billion. Although now with the island country's The economy has declined and has not recovered, but it still maintains an annual level of 400 billion, which is quite profitable."

"In the final analysis, it is to popularize. You said, will there be a day when we go out and see everyone wearing our own clothes, the popularity is as if you can see young people wearing suits everywhere when you go out? You said that now in China How many billions is the suit market in China? Why can’t it be converted into Hanfu?”

Obviously, Hanfu, as a product with its own cultural attributes, has a lot of room for manipulation in terms of profits.

The key is how to form a widely recognized popular brand and do a good job of cultural identity.

Although the ideal is full, the reality is very skinny.Lu Yiming has invested in many companies, but they are all technology companies. He is completely blank in the field of clothing. Although he has a big strategic direction, he lacks practical operations.

But soon, he remembered someone.

Well, there is no problem in this world that cannot be solved with money.

It doesn't matter if I don't, isn't it over to find someone who can?
On this day, Lu Yiming knocked on Zhu Hanwen's door with a lot of presents.

"teacher Zhu."

Zhu Hanwen, who was breastfeeding in the living room, saw Lu Yiming coming, so he hurried over to open the door.

"Lu Yiming, why are you free to come here today? Lin Yuzhen went to film a movie, and she hasn't come yet."

Lu Yiming smiled and said, "I didn't come to see Lin Yuzhen, is Teacher Sun at home?"

Sun Jiatong, who was cooking, poked his head out from the kitchen and said enthusiastically, "Ah, Xiao Ming is here? Sit down, I'll pick the vegetables first. Old Zhu, go make tea and bring out the candy."

Lu Yiming said quickly, "You don't have to be so polite. I came here today to ask Teacher Sun for help."

When Sun Jiatong heard this, he quickly wiped his hands, took off his apron, and walked out of the kitchen. He said excitedly, "It's rare, you are the richest man in Asia, and you still need my help?"

Lu Yiming smiled and said, "Mr. Sun is too modest. Aren't you the agent of your old classmate's beauty clothing brand on Taobao now? I would like to ask you to help me contact your old classmate. I want to discuss a business with him. "

"Really?"

When Sun Jiatong heard that Lu Yiming wanted to cooperate with her old classmate, she was immediately excited and said, "I'll call him right now and ask him to come over for dinner. Then you can talk slowly."

Half an hour later, a couple appeared at the door of Sun Jiatong's house.

They are Sun Jiatong's old classmates, Chen Qianhui, the owner of Liren Clothing, and his wife Nie Baoyun.

"Mr. Sun, Mr. Zhu, long time no see."

Chen Qianhui put the fruit in his hand on the table.

Nie Baoyun came over and hugged Sun Jiatong, and said with a smile, "Mr. Sun, I heard that your Taobao store business is booming recently."

Sun Jiatong was a little proud, and said: "That is necessary, my store is among the best in women's clothing."

Chen Qianhui said: "Teacher Sun is really amazing."

Sun Jiatong said modestly: "Your products are of excellent quality and novel styles. This is the only way to sell well."

Afterwards, she introduced: "Okay, stop talking nonsense. Come on, let me introduce you, this is my husband's student, and now the richest man in Asia, Lu Yiming."

Nie Baoyun looked at Lu Yiming who was sitting next to her, and was taken aback: "What? Lu Yiming, the richest man in Asia? A student in Mr. Zhu's class?"

As for the name of the richest man in Asia, which business person doesn't know.

But what many people don't know is that Lu Yiming is a student of No. [-] Middle School.

Lu Yiming didn't beat around the bush, and said directly: "With the rapid economic growth of Xia Kingdom, I think the clothing industry has great potential. Your beauties' design and production are very good, so I plan to invest."

After hearing Lu Yiming's words, Chen Qianhui and Nie Baoyun looked at each other, and they both saw joy in each other's eyes.

Getting the investment from Lu's richest man is almost synonymous with taking off in Xia Kingdom!

Chen Qianhui asked, "How is Mr. Lu going to cooperate?"

Lu Yiming said: "What I'm thinking of is, under Liren, create another sub-brand of 'Tianyi', specializing in the mid-to-high-end Hanfu market."

"Hanfu?"

Both Chen Qianhui and Nie Baoyun felt very incomprehensible.

Chen Qianhui said: "Who would spend money on that stuff?"

Lu Yiming said lightly: "I have already been doing the promotion of Hanfu, and I can accept losses for the first ten years as a brand of Tianyi. efforts in the direction of

Century brand!

Both Chen Qianhui and Nie Baoyun were frightened by Lu Yiming's ambition.

Given the business environment of Xia Kingdom, is it possible to have a century-old private brand?

Chen Qianhui couldn't wait to say: "Then, Mr. Lu, let's talk about specific cooperation."

In mid-October [-], the second "Civilization" performance was an unprecedented success. Not to mention all the tickets were successfully sold, there were still people who came to talk about copyright cooperation.

This shows that "Civilization" has gained a certain degree of recognition in China.

After the second performance, all the staff of the "Civilization" stage play took a chartered plane and went to Europa under the leadership of Andre, preparing to start a tour of European countries.

Lu Yiming was also on the accompanying plane.

For things like traditional culture, in the Xia Kingdom, it is still necessary to rely on the method of "export to domestic sales" to open up the situation.

So this trip to Paris is very important, only success is allowed, no failure is allowed.

However, as soon as the plane took off, Andre appeared in front of Lu Yiming with an apologetic face.

"Lu, just now, I got the very unfortunate news that the Paris Opera House rejected our cooperation. They said that this is the meaning of Felix Middleton, the Deputy Minister of Culture of France."

It is said that strong dragons do not overwhelm local snakes. Obviously, in Paris, the title of Lu Yiming, the richest man in Asia, is a bit difficult to use, and no one will give him face at all.

After Lu Yiming listened, there was no special expression on his face, he just said lightly: "Okay, I understand."

After Andre left, Lin Yuzhen, who was sitting next to Lu Yiming, said worriedly, "What's the matter? They said they invited us, but the theater didn't let us use it? Isn't this crazy?"

Song Meiyun hurriedly said, "Lin Yuzhen, what are you talking about? Maybe they have other arrangements."

Later, she said to Lu Yiming: "When we get to Paris, let's go talk first, but don't blush with them. After all, we are abroad and represent the image of the country. Don't make the relationship stalemate."

Lu Yiming shrugged slightly, and said: "Mr. Song, I have never liked to ask for help since I was a child, not to mention that we can't solve the problem by asking for help now. If we want to find someone, we must find someone who can make the final decision."

Song Meiyun persuaded: "Don't, if they can't arrange the schedule, there's nothing wrong with us waiting, there's no need to get angry or anything, if there is a diplomatic dispute, we will be stabbed in the back. "

However, Lu Yiming was not afraid at all. After all, France is a capitalist country, and the rich are the masters here.What schedule can't be arranged, isn't that discriminatory?

Lu Yiming didn't like being discriminated against.

"Mr. Song, don't worry about these things. I know it in my heart. I never make troubles, but I am not afraid of them. Since I have encountered difficulties, I just need to solve them."

"How are you going to solve it?"

(End of this chapter)

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