Rebirth 98, the rise started from ripping off Microsoft

Chapter 776 MSN Alliance
At the beginning of the war between MSN and QQ, just like the previous battle between eBay and Taobao, no one was optimistic about QQ. After all, the strength of the parent companies behind the two parties was even greater than that of eBay and Ali.

Although Lu Yiming is the richest man in Asia, standing opposite him is the richest man in the world.

Adding the BUFF of worshiping foreigners and fawning on foreigners, it can be said that QQ is naturally at a disadvantage.

Not to mention the heyday of Microsoft from 2004 to 2008.

At this time, the mobile Internet has not yet become popular, and mobile phones are still in the era of feature phones and 2G networks.

All netizens who want to browse the web on the Internet basically log in on the PC side.

And Microsoft is the absolute overlord in the PC era, relying on monopolizing the market share of operating software, it has climbed to the top and can see all the mountains and small things at a glance.

As for the gap in market value, it is even more desperate.

In 1999, Microsoft's market value had exceeded 6000 billion U.S. dollars, making it the world's most valuable listed company.

And Yixun Technology, the parent company behind QQ, has just been listed on the Hong Kong stock market, and its total market value is only worth 100 billion Hong Kong dollars. The difference in size between the two parties is nearly [-] times.

Now in 2004, Microsoft, whose business development had been stagnant due to the cold wave of the Internet, finally began to pay attention to the development of overseas markets, including Xia Guo.

As an instant messaging software, MSN is Microsoft's pioneer in opening up the Xiaguo market.

Everyone believed that it would not take much effort for MSN to defeat QQ and win Xiaguo's instant messaging market.

After all, without any publicity and localization support in Xiaguo, Microsoft MSN has already accounted for 10.87% of the instant messaging market. Although it is still far away from QQ's 77.8% share, it is already the second largest in Xiaguo. instant message applications.

Moreover, the commercial potential of 10.87% of MSN users far exceeds QQ's 77.8%!

We must know that in Xiaguo in 2004, there were about 2000 million business people among netizens, and MSN accounted for 1075 million of these users, obviously more than half, more than Tencent's 950 million.

What's more terrible is that in the circle of business people at this time, QQ is a very low-level thing in the eyes of most people, because the most widely used QQ people are young people who hang out in various Internet cafes.

Even in many companies, employees are prohibited from using QQ during working hours.

In the eyes of many bosses, QQ is a tool for chatting and striking up a conversation.

Compared with the flashy QQ, MSN's famous family background and business temperament are obviously more suitable for business people, so people in the industry are very optimistic about MSN's ability to occupy the instant messaging market in Xiaguo, and believe that Microsoft is determined to win.Even if it can't directly crush QQ with lightning speed, it will inevitably make it difficult for QQ to parry.

However, the development of things is always so unexpected. With the operation of QQ one after another, the popularity of QQ is getting wider and wider, and there are more and more users.

Although many people came here for the purpose of stealing food, and they were all ordinary people who had just come into contact with the Internet, but the number of users has indeed increased, and there is no way to deny this.

And social software has a scale effect, the more people use it, the more people will be attracted.Because everyone uses this, you can't connect with others if you don't use it.

On the contrary, if there are fewer and fewer users, the rate of user loss will be faster and faster.None of your contacts use this anymore, so it doesn't make sense for you to use it.

Now QQ and MSN is such a situation.Don't care who is using QQ, anyway, there are more and more people using QQ, and you can't contact him without QQ.

As for MSN, no matter how high-end or business you are, your contacts and customers are all on QQ, who do you use MSN to contact?
In the QQ group, Zhou Hongyi, who had already joined Yahoo, spoke more and more recklessly, saying, "Mr. Lu doesn't talk about martial arts, he actually engages in sneak attacks."

Brother Xiao Ma also complained: "First it was a breakpoint resume, and then it was QQ Farm. I can't stand any of these two big killers. Let alone the two come together. It seems that Lu's richest man has been planning for a long time. Didn't I hear that he and Bill Gates are good friends, good brothers, so good that they wear a pair of pants? Why are you so ruthless?"

During this period of time, Brother Xiao Ma paid close attention to this matter, and at the same time put himself into the scene, thinking about how he would face the siege of MSN if QQ was still in his hands.The conclusion reached was that there was no way. MSN is menacing, whether it is brand or tonality, it is much higher than QQ.This kind of high-end image is something that QQ can't catch up with no matter what.

The result is good, QQ does not confront directly at all, and constantly introduces new functions, forming a generation gap with MSN in technology.Then use such an extremely simple game as QQ Farm to crazily attract new users.

Now if you look at the monthly active data, MSN doesn't even have a fraction of QQ.

The more he researched, the more Xiao Ma felt startled, and he admired Lu Yiming's problem-solving ideas from head to toe.

Zhou Hongyi said: "Hey, it is said that there are no fathers and sons in the battlefield. No matter how good the relationship between the richest man Lu and Bill Gates is, it is also a personal relationship. For making money, even a real father would not have to beat him to death, let alone just a friend." ?”

However, at this moment, Lu Yiming erupted silently: "@周红衣, Mr. Zhou, you've been a little sloppy lately, do you think I can't lift a knife anymore?"

Seeing that Lu Yiming was blown up, Zhou Hongyi quickly said, "Mr. Lu, let's take the time to raise the knife. I can tell you an important piece of information. Yahoo and Microsoft have just reached a milestone agreement. It is agreed that Yahoo! Messenger and MSN two instant messaging software will realize intercommunication between users."

When Lu Yiming got the news suddenly, he felt a little surprised.He recalled it carefully in his mind, and there was no news of the cooperation between Microsoft and Yahoo on MSN.He immediately understood that QQ should have brought enormous pressure to MSN, which prompted them to cooperate.

But then Lu Yiming felt that something was wrong, because in the original history, QQ also kicked MSN up and beat it, and finally drove MSN out of Xiaguo's market.I haven't heard of any cooperation between Microsoft and Yahoo in this regard.

Lu Yiming couldn't help muttering: Damn, it's aimed at me, right?

Many bigwigs in the group who are themselves Internet circles were also shocked by this news.

Microsoft and Yahoo to join forces?

This means that the two parties are expected to form the world's largest instant messaging community, jointly occupying 44% of the global market share, and the number of people covered will exceed 2.75 million!
What should QQ do to deal with it?

The number of Internet users in China is only in the early 8000 million, and the consumption power of these 8000 million Internet users is probably not even one percent of that of American Internet users. The commercial potential of the two sides is simply incomparable.

"@周红衣, is this news true?"

"Why don't I seem to have heard any news about this? If they really join forces, it will indeed be a troublesome matter."

"QQ is currently mainly focusing on the domestic market, and they join forces, and the market is the entire Western world. In terms of user scale, we can't compare at all."

"There are not many people in China who have computers, and their spending power is even worse than that of the West."

After everyone's analysis, many people feel that although QQ can temporarily suppress MSN, in the long run, MSN must be stronger than QQ.Even if QQ can gain the upper hand in the Xiaguo market, looking at the entire international market, it is difficult for QQ to catch up with MSN.

Later, Zhou Hongyi released another big news: "Mr. Lu, Mr. Luo Chuan of MSN has already said that as long as the security performance is guaranteed, MSN is willing to communicate with more Internet social software, including Yixun. .”

This news once again brought a little capitalist shock to the group.

Jack Ma yelled: "Damn it, this is so awesome, as long as there are enough prefixes, you have the final right of interpretation, right?"

"These words are still the same European and American arrogance as before, but now QQ has the upper hand, and QQ must be guaranteed to be safe to communicate with each other? Who does he think he is? Lu said that is about the same."

Naturally, Lu Yiming saw through the language trap in these words at a glance, and immediately made an emoji of being so happy that he beat the floor to express his ridicule, and then said: "What is mutual communication, is it a compilation, right? They don't even urinate and take care of themselves What kind of virtue? You want me to guarantee safety, I am! Yixun Technology is relatively hard-boned, we would rather accept failure than surrender. What's more, what if Yahoo and Microsoft join forces? In the field of social software, they are both Smelly brother, the sum is not enough for me to hit with one hand."

When Lu Yiming said this, everyone felt a little speechless.

Although everyone knew that Lu Yiming liked to boast about Haikou, and his abilities were outstanding, but what he said was still too shocking.

What are the origins of Yahoo and Microsoft? Don't you have any points in your heart?
Add up is not enough for your hand?

Do you think you are the Tathagata Buddha?
Seeing that Lu Yiming refused to give in, Zhou Hongyi immediately released another big news.He directly @杰克马: "Old Ma, come out and say something."

Jack Ma, who used to dive to eat melons and soy sauce, saw Zhou Hongyi directly @ him, and suddenly felt helpless, bubbling: "@What am I doing? I don't have anything to say?"

Lu Yiming jokingly said: "@杰克马, you big-eyed guy also betrayed?"

Jack Ma quickly said: "I'm not, I don't, don't talk nonsense."

However, Zhou Hongyi didn't seem to want to let him go at all, and said directly: "Don't pretend, you have also received an invitation from MSN to join the 'Anti-QQ Alliance'?"

As soon as the news came out, there were question marks in the group.

"?"

"?"

"???"

"A prophecy?"

"Jackma, you are awesome."

"Fuck, I didn't expect you to hide quite deeply, old horse. Is this planning to stab the richest man in the back?"

Even Lu Yiming slowly typed a "?".

Jack Ma panicked immediately, and quickly defended: "Don't talk nonsense, what kind of backstab is not backstabbed, the surname Zhou, I will tell you, don't sow discord, and destroy the deep friendship between me and Lu's richest man. "

Afterwards, he @卢伊明: "Don't think too much, I just found out about this not too long ago, so I haven't had time to tell you."

However, Zhou Hongyi was merciless, and continued to expose him, saying: "I think you are still busy with internal discussions, and you haven't had time to weigh the gains and losses to make a decision, right?"

Obviously, many of the so-called personal friendships between business tycoons are also plastic friendships.

As long as the benefits are big enough, backstabbing is not a big deal at all.

After being repeatedly backstabbed by Zhou Hongyi, Jack Ma felt very tired, and he didn't bother to explain anything, so he just accepted his fate and said, "Okay, whatever you say is what you say."

Lu Yiming didn't think that Jack Ma was betrayed or not. After all, shopping malls were like battlefields, and everyone came out to sell them. The bustling world is for profit. As long as the interests are big enough, anything can be sold.

Does anyone really think that pure friendship exists in this world?
No way?
No way?
Although he didn't have any special feelings about Jack Ma's backstab, Lu Yiming still attached great importance to MSN's establishment of an "anti-QQ alliance", and seeing Zhou Hongyi's confident posture, he might have formed an alliance.

Don't look at Zhou Hongyi's many cooperations with Lu Yiming, but in fact Zhou Hongyi's bottom line this week is really unflattering. He can do things like backstabbing old teammates or selling friends for glory.

For example, in order to promote his own anti-virus software, he put poison everywhere...

Lu Yiming searched on the computer, and sure enough, he saw that MSN had launched its own Chinese website.

Not only that, Luo Chuan also invited bids from the public for each channel on the website in the form of contracted operation. With the reputation of MSN, it naturally attracted many well-known partners, including CCID, Maopu.com, and Lianzhong. , English Village and other 9 large websites.

Jack Ma's Taobao naturally also received the invitation, which is what Zhou Hongyi said just now.

However, Lu Yiming did not see Ali's website on MSN's website, and Jack Ma probably did not lie, and was still on the sidelines.

After all, not long ago, QQ just injected a wave of traffic into Taobao. If he directly backstabs at this moment, Jack Ma is afraid that Lu Yiming will directly block him.

In this way, the situation of QQ will be different from the past. MSN's "Anti-QQ Alliance" can not only unite a group of allies to fight against QQ in a short period of time, but also import the traffic on MSN Messenger to the portal website, convert it into income, and quickly realize the profitability of MSN in the Xiaguo area, so as to achieve the goal of supporting by war. purpose of the war.

In this way, even if it is dragged into a protracted war, they can drag down QQ through continuous blood transfusion.

Lu Yiming couldn't help but sigh with emotion, a big company is worthy of being a big company, the counterattack came so fast and the offensive was so fierce.

Right now MSN is cutting into telecom value-added services, which is the lifeblood of Yixun Technology. At this time, QQ is not the QQ of the mobile Internet era. The most important profit model at present is still relying on telecom value-added services.

Therefore, in order to trouble QQ, MSN has also quickly acquired a telecommunications value-added service company in Pengcheng.Provide 10 yuan/month SMS subscription service to MSN users.

Obviously, Luo Chuan, who is familiar with the Xiaguo market, is well aware of the huge profits in the SMS market, and MSN intends to take a share of it.

Lu Yiming packaged the collected information and sent it to Zhang Xiaolong, and then talked about the things that broke out in the chat in the group.

After Zhang Xiaolong got the news, he immediately knew the seriousness of the matter.

CCID, Maopu.com, Lianzhong, English Village and other 8 large-scale websites cover current affairs, news, entertainment, games, education and other fields, including all aspects of life.

Obviously, MSN launched a counterattack against QQ's invasion of MSN's business market, and they are also launching a fierce attack on QQ's traditional fields to compete for young users.

QQ has one-click login, MSN also has one-click login, and Microsoft is rich and powerful, able to subdue more small and medium-sized websites, and directly came to overwhelm others.

Lu Yiming complained: "These Angsa people really don't talk about martial arts. I compete with them in technology and creativity, but they want to directly compare with me and burn money."

If it were any other company, it would burn money, but compared with Microsoft, Lu Yiming's brains are not broken. After all, this is a ruthless character who buys Activision Blizzard for nearly 700 billion US dollars at every turn.

Zhang Xiaolong said: "It's not a good sign that they formed gangs to isolate us. How about we also form an anti-MSN alliance?"

This is Microsoft's conspiracy, directly spending money to win over allies and isolate QQ.

Angsa has an old tradition. Whether it is politics or economics, they like to form cliques, bully the few with the big, and bully the small with the big.

Even if Lu Yiming is the richest man in Asia, then if I take out the richest man in the world, what should you do?

Faced with Zhang Xiaolong's proposal, Lu Yiming weighed it in his mind, and said, "The road of burning money to attract small and medium-sized websites seems to be a way to survive, but it is actually a dead end. After all, no matter how rich we are, how can we be richer than Microsoft?"

In terms of strength assessment, Lu Yiming is still very calm. His gold content as the richest man in Asia cannot be compared with Microsoft, and he will undoubtedly die if he burns money.

Zhang Xiaolong also knew that what Lu Yiming said was true, but he still felt very upset. After all, Microsoft was besieged and suppressed: "Don't we do anything?"

Lu Yiming smiled and said: "Of course it's not doing nothing. Since we can't increase our allies, we should find a way to reduce the opponent's allies."

Zhang Xiaolong was confused by what he said, and asked, "How to reduce it?"

Lu Yiming said: "Just randomly pick a lucky player from among their allies, and beat him to death, so the opponent's allies will be reduced?"

Zhang Xiaolong: "???"

In Beijing, Lianzhong game headquarters, Bao Yueqiao, who was in a meeting, sneezed, and Wang Jianhua, who was next to him, suddenly asked with concern: "Old Bao, do you have a cold?"

Still didn't know that he had become the Baoyueqiao selected by Lu Yiming as the "lucky player", but he felt a chill running down his spine, he tightened his collar and said, "No, it's probably because the weather is too cold Bar."

Jian Jing on the other side frowned slightly, and said, "Isn't there a heater? Why don't you go to the hospital for a checkup?"

Bao Yueqiao quickly shook his head and said: "Recently, the company's business is expanding. I don't have the time. Let's talk about it after a while. I know my body well. It's fine. Let's continue the meeting."

It has to be said that Lianzhong is one of the lucky ones who stepped on the wind of the Internet at the end of the old century.

In 1998, as the first wave of Internet companies, Lianzhong was established in Beijing. The founders were Bao Yueqiao, Jian Jing and Wang Jianhua.

And none of them thought that Lianzhong would become the world's largest online game entertainment website five years later, starting with a registered capital of 50 yuan.

There are 8000 million registered users, including 100 million members, and 40 peak concurrent online users!

Now they have embraced Microsoft's thick thighs through MSN. In the eyes of the three founders, they are about to reach the pinnacle of their lives and soar into the sky.

(End of this chapter)