Entertainment: In the beginning, use Boss Yang's small treasury to invest

Chapter 683 That year I put my hands in my pockets

Buzz!

There was a commotion in the cinema.

No one is surprised by the 5 billion box office forecast given by Xu Jia.

After all, this movie seems to be a hit, and what they really care about is Xu Jia's previous remarks.

If Jiaxing is optimistic about next year's film market, then should they follow up? If they don't follow up, they will be afraid that they won't be able to catch up with the hot ones. If they follow up, they will worry about losing all their money.

But anyone who is worried is not in Xu Jia's consideration.

It’s a crappy movie if you don’t have money. The movie industry is only open to rich people, and the only traps are the rich.

As a result, spies from all parties present began to send information back.

"Boss, I've watched "Operation Red Sea". Let's put it this way, this movie is clearly a moneymaker, and it's the kind that makes a lot of money. I suggest that we better speed up the follow-up, otherwise there will be so many pairs of eyes in the audience. , I’m afraid that this popularity will be overtaken.”

"Xu Jia has personally admitted that Jiaxing will invest more than 2 billion in film production next year. With this scale of funds, even dogs would not believe that he is not optimistic about next year's film market. I suggest that the group increase its investment."

"Immediately notified the company's senior management for a meeting, and the employees were also called back to work overtime. I have already decided on the film investment project for next year. With "Operation Red Sea" as the goal, we will make "Operation Blue Sky". What, you haven't seen "Operation Blue Sky". "Operation Red Sea", why don't you just buy a ticket later? This company won't reimburse you."

"Mr. Li, Jiaxing is changing its approach to the film industry. The old methods are outdated. Do you want to consider cooperating with us?"

These callers are just little shrimps, the real predators have already found Xu Jia privately.

As soon as Xu Jiagang sat down, he received a lot of text messages. Giant groups such as Penguin, Alibaba, Du Niang, etc. were obviously interested in returning to the film industry.

They are Xu Jia's targets. Who makes their pockets rich?

Rather than spending money on endless internal friction, it would be better to support the film industry through the cold winter.

After this year, it will be difficult to fool these people next year.

Because they are afraid that their lives will not be much easier by then.

"Aren't you going to reply? I think you are just waiting for this reaction." Han Sanping is also a good person and saw through Xu Jia's arrangement at a glance.

Xu Jia chuckled and said, "Don't worry, these guys all have very complicated thoughts. You have to stretch your mind, otherwise you will think that the pie is falling from the sky and you will not dare to eat it."

……

After the premiere.

Film critics and fans who were invited to watch the movie took the lead in unveiling the mystery of "Operation Red Sea" online.

They are also the first shot in Jiaxing's publicity.

Although no bribes were taken, the candidates were carefully selected to attend the premiere.

At least it can guarantee that the evaluation after watching the movie, even if it is not a positive review, will not be too bad.

"I was invited to participate in Jiaxing's National Day gift film "Operation Red Sea." To be honest, I didn't have any expectations before going. After all, over the years, I have heard of too many movies that are highly publicized, but the actual content is average. , not to mention that this movie was so popular in the industry before it was released. How can it catch up with the big productions of Hollywood? After watching it, I found out that, well, the rumors are indeed true. It is an exaggeration to say that it surpasses Hollywood, but as a movie produced in China, at least it can The quality is on par with Hollywood blockbusters. From my suggestion, if you don’t know what to watch during the National Day, this movie is definitely the right one to watch.”

This is a comment made by a very influential person among online film critics.

Basically, his film reviews are entirely from the perspective of the audience and are judged realistically. Therefore, many movie fans will take a look at his film reviews to judge the quality of the movie before watching the movie.

"Is it true or false? It has such a high evaluation. Is it because he received the benefits from Jiaxing?"

"Jiaxing has never given red envelopes to film critics. This is known in the industry. I'm afraid the one above is not a sailor invited by hostile forces." "I don't know about others. Anyway, "Operation Red Sea" has been added to my National Day must-see list." The film list is out, and with the literary director and Lao Hu, this film can’t be bad, not to mention that Mr. Xu personally stands up for it.”

"Originally I didn't plan to watch a movie during the National Day, but now I've been successfully inspired by bloggers."

Netizens already trust Jiaxing's reputation, and now that it has good reviews from film critics, anyone who has the idea of ​​watching a movie is more inclined to "Operation Red Sea".

At the same time, other film critics and fans also began to take action.

There are a lot of good reviews about Jiaxing on various platforms across the Internet, and the publicity department also released appropriate tidbits as evidence.

I have to say that the scene of roaring artillery fire was released.

Some minor objections immediately fell silent. Whether this movie is good or not, we don’t know the full picture now and we can’t judge, but the production funds are burning in real money.

Just this explosive scene is enough to make people pay the price.

[Zhang Yimou was shocked when he saw the first film of "Operation Red Sea"]

A hot search accompanied by a video rushed onto the hot search list, directly rising from obscurity to the third position.

Behind this, Jiaxing's propaganda department is naturally adding fuel to the fire.

But the effect of attracting Zhang Yi is quite good. Regarding this national master, most movie fans are still willing to believe in the former's character.

After seeing Zhang Yi's thumbs up in the video after watching the movie, the audience was unknowingly infused with the idea that this must be a good movie.

Master Zhang said it was a good movie, how could it be bad?

So much so that after Zhang Yimou saw this video online, he jokingly sent Xu Jia a message asking for publicity fees.

After being bombarded by various public opinions, the entire company was holding their breath in anticipation of the first-day box office data the next day.

For this movie, they are looking forward to breaking the box office record again.

"The box office is out on the first day."

Miao Yuqing ran in happily, and everyone's heart suddenly dropped when they saw her appearance.

To be able to make Secretary Miao Da so excited shows that the box office figures are not that low.

"Fifty-one hundred and thirteen million, breaking the first-day box office record for domestic movies, and all the major official media forwarded our movie's promotional posters on their neckbands and expressed their affirmation," Miao Yuqing said.

Although everyone was mentally prepared, their hearts stopped for a moment, and then they burst into violent cheers.

This box office number not only means the success of the movie.

It also means that the bonuses for those present have been settled again this month.

Every time there is a hit product in Jiaxing, the whole company benefits.

"Beware of arrogance and impetuosity. This is where we are. Maintain the current rhythm. When the box office record of "The Wandering Earth" is broken, that will be the time to truly celebrate." Xu Jia said calmly.

The employees looked in admiration as they saw their boss breaking the previous record without changing his expression.

Only Miao Yuqing, who was familiar with him, chuckled. When Brother Jia was in a good mood, he would put his hands in his left trouser pockets. Now that he had his hands in his pockets, he felt a little prouder.

(End of this chapter)