China Entertainment's whatever you want

As the summer season slowly draws to a close, the single-day box office of "John Wick 4" in China has been declining, but various reports and discussions among netizens have been increasing.

Maoyan's box office forecast for the film is 34 billion, which is not particularly high among the films starring Gu Wei, and is far less than "Wolf Warrior 2", "The Wandering Earth" and "The Battle at Lake Changjin".

However, the impact it has has been unmatched by any other film.

As Gu Wei's first Hollywood blockbuster and the first action movie released globally, "John Wick 4" has had a wide impact around the world.

With the hot sales of the movie, Gu Wei's own popularity in China and even outside of Asia has increased significantly.

#【John Wick 4】Global box office total exceeds 8 million US dollars, and is expected to break the box office record of Gu Wei's starring movie! #
#A huge hit in North America, [John Wick 4] becomes the new benchmark for action movies! #
#【John Wick 4】is a global hit, starring Gu Wei, Reba and others are internationally famous! #
The media have been reporting over and over about how high the box office of this movie is in North America, how popular it is, and how well the movie has been reviewed there!
These are not marketing efforts made by Weiming Tianxia, ​​but rather spontaneous publicity reports by domestic media.

Since the combination of Bruce Lee, Jackie Chan and Lee Hyun-sik, the country needs a true superstar with international influence!
Since his debut, all of Gu Wei's standards have perfectly met the growth path of a superstar in the minds of the audience and the media, and his achievements have surpassed all those before him.

A few years ago, there was talk in the media about when Gu Wei, who had already reached the top in China, would try to enter Hollywood like his predecessors.

Because Gu Wei once made it clear that he would not develop there, such voices gradually died down, but there are still many people who feel sorry for him.

After all, in everyone's eyes, no matter how good one's domestic performance is, one is only famous in the country. A real superstar must be popular all over the world, such as Bruce Lee in the past and Jackie Chan who is still in his prime.

Now Gu Wei did not go out, but relied on his strong influence in China to attract Hollywood film companies to come in. The final result was better than going to Hollywood.

There was jubilation on the Internet, with Gu Wei’s fans celebrating in various ways that their idol has truly gone international!
[Now, no one can refute my brother's number one position in the domestic entertainment industry. John Wick 4 is not a global hit that relies on subject matter and patriotic traffic! ]

[Ten years after debuting, from an ordinary little actor to a global superstar, Gu Wei's road to fame is super inspiring! ]

[Passersby are not fans. Do Gu Wei’s fans have any misunderstandings about your brother?

As far as I know, Gu Wei's first work after his debut was as the male lead in a movie, and he collaborated with Liu Yifei, a top 85 flower girl who has been famous for many years.

He has starred in a series of popular TV series and big-budget movies. It is no problem to say that he reached the peak of his career right after his debut. When did he become an ordinary actor? 】

[So what? My brother deserves it. His TV series are always popular and his movies are always good! ]

[For your information, before Gu Wei, the highest-grossing Hollywood movie starring a Chinese actor was Jackie Chan's "Rush Hour 2", which grossed $3.47 million worldwide.

This movie is Jackie Chan's pinnacle work in Hollywood, and also made him join the $2000 million salary club.

Now the box office of "John Wick 4" has exceeded 8 million US dollars, and the final box office may exceed 10 billion!
Gu Wei, 30 years old this year, is already a true international superstar, the first Chinese star! 】

[I’m curious, how much did Gu Wei get paid in Hollywood after the success of John Wick 4? Was it $2000 million?]

[Of course there is. With Gu Wei's exaggerated box office appeal, don't even think about it without $2000 million plus a share of the box office revenue!]

[Hollywood is more realistic than domestic entertainment. If the movie you star in is a big hit, your pay will skyrocket immediately.

If the movie fails at the box office, the corresponding pay will also be reduced.

Considering Gu Wei's exaggerated box office appeal in China, it is reasonable for Hollywood film companies to spend more money to hire him. 】

[To be honest, "John Wick 4" feels very average. The plot is simple, and it's all about fighting and killing. I don't know why it has such a high box office?

Besides, isn’t Keanu Reeves the absolute protagonist of this series? Gu Wei is a character who joined later, and it seems that the box office success is all his own credit! 】

[You are right. Gu Wei's fans have always been like this. They want to give all the honors to their brother. The huge sales of "Wolf Warrior 2" are due to Gu Wei, and so are the huge sales of "The Wandering Earth" and "Changjin Lake".

Is it possible that the movie itself is so good that it will be a big hit no matter who plays that role? 】

[First of all, the first three "John Wick" films were not released in China, and this series has no audience base in China.

Secondly, from the 1st to the 3rd, the global box office of "John Wick" was 8880 million, 1.71 million, and 3.26 million US dollars respectively. By the 4th part, it suddenly increased to more than 8 million, and it was not even the final box office. It can be said to be a straight rise!

The fourth film was created by the same team as the first three. The director and leading actors remained unchanged. The only change was that Gu Wei joined as one of the leading actors.

So it is obvious who is responsible for the increase in box office!
As for "John Wick 4", is Keanu Reeves the absolute protagonist?
When the movie was being promoted, it was clearly stated that there would be two male leads. The official posters had Keanu Reeves and Gu Wei each taking up half of the page. Did you decide that Keanu Reeves would be the lead alone? 】

[The haters are just criticizing for the sake of being funny. Most of them have never seen the movie.]

Whether a character is the protagonist depends not only on publicity but also on the time the character appears in the film and the proportion of the role he or she plays.

The killer LIN played by Gu Wei is the protagonist in "John Wick 4" no matter how you look at it. Not only does his role is no less important than John Wick, his performance in many action scenes is even more outstanding!

Foreigners all agree on this! 】

[Yes, if you go over the firewall and read reports on the Internet, you will know that this movie is really popular in North America. Not only is it a big box office hit, but it also has very high ratings in various categories.

Foreign media praised Gu Wei for his excellent action scenes and called him a new generation of Chinese Kung Fu superstar! 】

[I am an international student in Los Angeles. A few days ago, the John Wick 4 team was promoting the film at the Chinese Theater, and I was fortunate to see Gu Wei and Dilraba Dilmurat outside.

To be honest, he is really handsome, and because this movie was a big hit in North America, he has become quite famous here too.

Some of my American classmates like him very much.

Boys think Gu Wei’s kung fu is super cool, second only to Jackie Chan, while girls like his looks! 】

【.】

Gu Wei is not RMB. Although his achievements have reached a certain level, there are still people who don’t like him.

It’s just that the number of these black fans does not outnumber his fans.

Moreover, in the film and television industry, the real majority are always passers-by who do not chase stars.

Because he has starred in one film and television work after another with excellent quality and results, Gu Wei has a very good popularity among the public, which is also the fundamental reason why he has such a high box office appeal.

After returning from Los Angeles, the promotion of "John Wick 4" has basically come to an end, and Reba, who has separated from Gu Wei, has returned to her daily work as usual.

However, as time went on, the benefits brought to her by this Hollywood blockbuster began to show up little by little.

Jiaxing Media.

"Mr. Zeng, are you looking for me?"

In the president's office, Reba pushed the door open and was greeted by Zeng Jia's enthusiastic smile.

"Reba, here we are, come and sit down~
Are you tired from work recently? You are usually busy with work so you must pay more attention to your health."

As soon as Reba sat down, Zeng Jia started to ask her about her well-being and showed concern for her in various ways. If you didn't know, you would definitely think that they were related.

Since she became famous, Reba has been the most popular female artist in Jiaxing after Yang Mi. The senior executives and bosses usually treat her very gently, but Zeng Jia's state today is rare. She also roughly knows why, and she copes with it with a smile.

"Mr. Zeng, what do you want to talk to me about?" After a while of greetings, Reba asked directly.

"How many times have I told you, there's no need to be so formal, just call me Sister Jia instead of Mr. Zeng.

You have been in Jiaxing for almost ten years. Mimi, Ruoyao and we are like a family.

There's actually nothing big about asking you to come here today.

You are usually very busy with your work and we don’t have much chance to communicate. It just so happened that you were in the company these two days, so I thought of asking you to come over and have a chat.

Your work schedule has been very tight in the past two years, and I know it's been very hard for you.

If you have any opinions or requests, please tell me as soon as possible. No matter what the matter is, I will do my best to satisfy you."

Reba kept smiling: "Jia Jie, I think the schedule arranged by the company is very good. Although it is a bit busy, it is also very fulfilling."

"You, I've noticed since I first joined the company, have the same personality as Mimi.

Able to endure hardships, willing to work hard, and have a strong sense of professionalism!
Your current fame and achievements are inseparable from your hard work over the years!"

In response to Zeng Jia's praise, Reba just smiled and didn't say anything.

"There's one more small matter. Since you're here today, I want to tell you about it."

Zeng Jia handed over a document in her hand.

"These are the brands that want you to be their spokesperson recently. The company is in the process of screening and communicating with them, and will eventually select a few as your new partners."

Reba took the document and looked down at it. She knew that this should be the real reason why Zeng Jia came to see her today.

". Some small brands or those with weak strength will definitely be screened out, while big brands like LeEco potato chips, Pepsi, and HP will take them on as long as the endorsement fee is not too low.

For a large company like this that already has a very high reputation, being a spokesperson can also enhance your own fame.

In addition to these, the international luxury brand Dior has also invited you to serve as the brand ambassador for their ready-to-wear and jewelry lines.”

When Reba saw the contents of the document, she was already very happy, and she became even happier when she heard Zeng Jia mention Dior's invitation to be the spokesperson.

In the entertainment industry, apart from those big-name stars who have become capital, endorsements are the bulk of a star’s income and also a reflection of their commercial value.

After the announcement of the actor salary cap, the pay of stars is no longer likely to be tens of millions or even hundreds of millions like in those years. In this case, if the stars themselves and the agencies behind them want to make money, they can only do so through channels such as endorsement fees.

The ultimate goal of becoming famous by filming TV series or acting in movies is to win more and better endorsements.

This is the most direct way for celebrities to monetize their popularity and fame.

Obviously, this wave of endorsements is a bonus brought to her by the huge sales of "John Wick 4".

“By the way, there is also a Japanese jewelry company, Mikimoto, who invites you to be their spokesperson.

This is a jewelry company that specializes in pearls. It has been established for many years and has a wide influence internationally! "

“A Japanese jewelry company?

Why did you choose me as your spokesperson?" Reba asked puzzledly.

“You are also well-known in Japan.

The movie "You Are My Glory" from a few years ago was very popular there, and now "John Wick 4" is also doing well at the box office in the Japanese market.

And you played a Japanese female assassin in the movie, and it is said that this image was liked by many audiences there." Zeng Jia explained.

She also didn't expect that Reba would receive an invitation from a high-end jewelry brand in Japan.

This kind of endorsement is more beneficial to Reba. First, the endorsement fee is higher. Second, it can help her expand her popularity abroad, killing two birds with one stone.

"I have no opinion on the endorsement, I will follow the company's arrangements."

Reba looked at it for a while and put down the document in her hand.

Zeng Jia smiled and said, "Don't worry, the company will definitely help you get the best conditions!"

After talking about endorsements, the two chatted for a while, mainly Zeng Jia expressing her concern for Reba, and Reba kept responding with a smile.

". Jiaxing was established not long ago and does not have a strong background. We have made some achievements in self-produced dramas over the years, but we are completely unable to make any progress in the film industry.

You still need to communicate more with Mr. Gu in this regard.

Weiming Tianxia produces and participates in a large number of film and television dramas every year and is currently one of the largest film and television production companies in China.

Now it is even beginning to move beyond China and impact the international film market.

Therefore, we will have to fight for more relevant resources from Mr. Gu in the future."

Having said that, Zeng Jia smiled and gave Reba a look that said you understand.

"You and Mr. Gu have known each other for a long time, and you have always had a very good relationship over the years. There are some things I don't need to say more.

You are doing very well now. Keep it up and it will only be a matter of time before you surpass Mimi and the other 85 girls of that generation."

"Boss Zeng, please don't say that, I am far inferior to Sister Mi.

When I was still an amateur, Mi Jie was already a top female star in China. If she hadn’t brought me into the industry and helped me along the way, I wouldn’t be able to achieve what I have today.”

Hearing Zeng Jia comparing her to Yang Mi, Reba quickly waved her hands.

Although there were only two of them in the room, she didn't want such words to reach Yang Mi's ears and affect their relationship.

No matter what Yang Mi's reasons were, she has really taken good care of me over the years.

"I'm just giving an example. You don't have to be so nervous. I know you have a good relationship with Mimi, and she is always pleased with your achievements today."

Zeng Jia just laughed it off. (End of this chapter)