Chapter 165

Although it is to put aside the troubles and go out to travel and relax, it does not mean that you are really indifferent to business matters and family members.

Before setting off, Jin Shang has almost arranged everything that Jin Shang can think of, and if he carries it out step by step, there will be no serious problems.

There is nothing wrong with the boss traveling around and the employees working hard.

Combination of work and rest, everyone has a vacation, which can be used at any time afterward.

With the blessing of "Gold Finger", the employees are highly motivated to work and their efficiency has improved. Jin Shang, the boss, must also give back, and he is not stingy with the benefits he should be given.

At this point in time, the vast majority of domestic companies can't even implement weekends. If it weren't for the rigid regulations of joining the World Trade Organization, the six-and-a-half-day working week would continue for many years.

Fortunately, everyone has adapted to such a working environment, and Jinxi Culture has not been unable to continue to operate because of Jin Shang's temporary departure.

For important matters, someone will naturally call, for less important matters, deal with them slowly after returning home.
-
On Tuesday morning, a group of people went to the famous "Daughter City" in Qiliping. As soon as they arrived at the location, the rows of antique buildings made people's eyes shine.

All kinds of Tujia stilted buildings and restored antique pavilions are really different from the northern architectural style.

The blocks built along the mountain, the winding greenway along the water, and the pavement paved with gray breccia as a whole reflect the ethnic customs that make people feel different.

On the whole, this place belongs to the scope of influence of the original Bachu culture.

The so-called Daughter City is a man-made ancient town built on the basis of the original market and blind date temple fair. After modernization, the original charm has not faded, and many tourist projects have been added to attract tourists.

After watching some interesting folk performances, the tourists who came back with great enthusiasm went to see the ancient city of Tusi, which is surrounded by mountains and rivers, and the cliff plank road in the afternoon. feel.

On Wednesday, primeval jungles, ancient villages, terraced fields in the Grand Canyon, misty Qingjiang Cliffs, cliff waterfalls, Longmen Stone Forest, etc. are truly beautiful.

On Thursday, Sancha River cruise ships crossed the river, rafting in the shoals, etc., allowing Jin Shang and his party to vent their remaining energy.

In more than five days, I have played what I should play and seen what I should see. I will enjoy other scenery in winter.

On Friday morning, everyone went to the local folklore museum for the last time, and after buying some souvenirs at the nearby Fengfeng Street, this tour is almost coming to an end.

At noon, under the introduction of Nan Dabiao, I had a small gathering with several local comrades-in-arms when he was serving in Yibohai.

Being able to travel thousands of miles to this newly opened scenic spot and have a good time without the locals saying hello, it's really hard to say whether you will encounter trouble.

The old acquaintances of Nan Dabiao's comrades-in-arms mostly took root in the local area after returning to their hometowns, and they still have some energy in the local area.

There is no need to say much about the entertainment on the scene. After having a simple meal, greeting each other, and agreeing to go to the capital to get together again, the group activities are no longer arranged. The rest of the time is basically arranged by oneself, and the return ticket is also arranged separately.

Jin Shang and Li Xuan had other arrangements, so they didn't want to stay for a long time. After three o'clock in the afternoon, they had to rush to the airport, fly directly to Hanyang, transfer to Yunmeng, and visit Li Xuan's hometown.

In addition, Jin Shang still needs to go to his own bookstore to check the situation.

After buying the property of Meiying Factory, I only commanded it remotely, and never visited the largest flagship store in central China. Firstly, I had no time to do so. There are a total of 61 stores, covering 34 large and medium-sized cities and radiating districts and counties across the country, and they are already ranked as the mainstream publishers.

Look at each family, all year round, doing nothing, probably too busy.

For Jinxi Culture, we can only focus on the big and let go of the small, and focus on a few core areas, while the secondary areas can only rely on management standards.

Furthermore, Wei Shuangping, who is in charge of this business, is busy with family affairs. Except for the nearby big stores in the Gyeonggi area, which are too far away, there is no way to go to the field to monitor them one by one, so I can only send people to supervise them.

This time, after finally coming here, Jin Shang also took the opportunity to see what his company's publishing presence in central China looks like.

"Next month, the instant messaging software will be released, and Brother Dai will have to help promote it..."

"Should be! Xiao Jin made a big bet, and if I can help, I will show my face."

"Too serious, although today's eve is important, it's not enough to fail and die. In fact, the timing of promotion is a little earlier, but the time without competitors is running out, time is running out, and the first-mover advantage is too tempting. "

"I understand. Just like the 'Mountain Creator' in the entertainment industry and those who follow suit, their status is completely different. It's even more rare for Xiao Jin to overcome obstacles in the high-tech field."

Patted Jin Shang on the shoulder, and waved goodbye to Li Xuan,
"Back to the capital, I'll go to the sports channel to finalize the new variety show, and then start filming the commercials. By the way, have you decided on the broadcasting channel?"

"I've made an appointment with director Zhu Jingxiao of the comprehensive channel. She will help you to talk to the advertising department. Your advertisement and Mei Fengchun's "When will the moon be there" advertisement will be broadcast in three prime time slots in the evening, at seven o'clock in the evening. Announcing the time on time, a 30-second commercial in the Golden Theater at 15 o'clock, and a [-]-second commercial break in the play. It will be broadcast continuously for two months until the end of September..."

"It's a big deal, how much did it cost?"

Meeting the eyes of Dai Yiqin and Nan Dabiao, Jin Shang stretched out two fingers.

"You can really toss..."

Dai Yiqin's eyes were fixed, and even the well-informed Nan Dabiao couldn't help being speechless.

"The profits from the concert, plus your income from single discs and copyrights these days, are all going to go into it, right? It won't work in the future?"

"Don't worry, Uncle Big Biao, Big Brother Dai, I know it well, I've done the calculations, and I can hold on. Buying the shell of a listed company is a loan, one year interest-free. In the second half of the year, the copyright income will increase, and the sales of "Missing Friends" will become more and more stable." .Now that the distribution channels are in order, there are no middlemen to squeeze the wool, and you can increase the leverage appropriately.”

Jin Shang's path is much smoother than Xiao Ma's in his previous life. He doesn't need to think about whether to sell the company or raise money for millions of dollars, and there will be no risk of bankruptcy in the short term.

The biggest problem lies in the distrust of the Internet by the general public in this era.

For a new product, how to get rid of the names of "liar", "get it and run", "don't know what to say", the best way, of course, is to find the most reliable voice channel to endorse.

There are advertisements on national TV stations, so it can't be fooling people.

This is not at the same level as the endless expert clinics, height-increasing shoes, and health products offered by local TV stations.

The first step of "snowballing" is the hardest. In the shortest possible time, build a minimum social moat, and then use video games, online shopping, offline life, online reading, etc. to increase user stickiness, and completely cut off the imitation of subsequent followers. possibility.

This is different from Wenhua Online's replica of the comprehensive portal model of Northern United Online, and there is a real threshold.

What reassures Jin Shang the most is undoubtedly the full friend list and active group chats of each user.

"The Internet is different from the offline industry. There is no such thing as steady and steady development. Ten thousand years is too long. If you seize the day and night, if you can't get past the first step, there will be no future."

"When you need it, don't be shy, just be there for you."

Dai Yiqin agreed with emotion.

I worked hard for a few months and only earned a few million. In order to promote a new product, Jin Shang spent more than 2000 million in advertising in two months.

As for the initial investment, as well as the manpower and material resources paid, and the energy wasted, there are countless.

"Whether I can become the world's richest man in the next 20 years depends on the next two months..."

Jin Shang, who was half joking, held Li Xuan's hand, dragged the suitcase, and went to the boarding gate.

Looking at the backs of the two young men going away, Nan Dabiao sighed, and pressed the head of the envious Nan Xianjie:
"If my son has half of his ability, then don't worry."

Nan Xianjie said unwillingly:
"Father, you are trying to say that I can't do it in a different way! Brother Shang is very powerful, I admit that I can't compare with him, and there are several people of the same age who are tied together across the country. Besides, Long Shenglong, The phoenix begets the phoenix, the son of a mouse can make a hole, so it is not a problem to want the offspring of a dragon and a phoenix, you have to look at yourself..."

"Bastard, you can't do it yourself. Is it because you and I can't do it? No matter how bad it is, I'll drag you up for you to eat and drink. Didn't I treat you mothers badly?"

"Every time you say this, you use this excuse. Next time, change it! When you can throw 2000 million to your son to start a business, I will admit that you have the ability."

"You are capable, who taught you to speak like this, next semester's pocket money will be halved."

"Reduce it, I will go to grandpa to ask for it."

Not far away, Dai Yiqin and Sun Liang stood a little farther away when they saw the boss's father and son fighting each other, watching from the sidelines with a long-accustomed attitude.

"Young people these days are amazing."

Sun Liang covered her mouth and snickered, whispering in Dai Yiqin's ear,
"But it's good, at least it's much easier than your previous company."

"Ok!"

Before half-retirement, the entertainment company Dai Yiqin worked for was too rough. Although it was not a grassroots team, its business capabilities were limited. When its "cash cow" was splashed with dirty water by outsiders, it didn't know how to fight back and protect the most valuable "assets". From this point, it can be seen that Changdi Culture is really good for outstanding artists.

For a trainee who has nothing, the contract is indeed very harsh, but there is nothing you can do about it. The resources in the entertainment industry are limited. If you want to work in this industry, if you don't pay anything, who will take you to play?

Dai Yiqin signed a contract with Changdi Culture for more than four months, and encountered troubles during the period, but they were resolved invisible under the operation of Nan Dabiao and Jin Shang.

With a relaxed working environment, artists can also focus on improving their abilities and polishing their skills.

The improvement of business ability and the great increase of reputation are good things for the individual and the company.

"Last time you said, is it true to introduce high-quality artists to hold shares?"

"I didn't go into details, but judging from Boss Nan and Xiao Jin's intentions, no more than 5.00% of the shares will be released at the beginning of next year at the latest, and I will be bound with a director in the company. The specific amount depends on personal financial resources and Confidence in the company."

"It's good to have the opportunity to be the boss. Brothers from the Nan family don't seem like they are willing to start a small business. Xiaojin's ambition is even bigger, with more than 2000 million yuan, and he can smash it if he wants to. It's not like that if there are mountains of gold and silver at home..."

"I have borrowed tens of millions to buy the shell of a listed company, and it is normal to spend this money again. I don't think Xiao Jin is a reckless person, and he must have planned it long ago. My whole body, the most valuable thing is this face , can become popular, everyone has contributed, and usually take good care of it, now...it is a good thing to be able to use it a little bit, if the business really gets bigger, I have doubts about it."

"No way! I think Xiao Jin is also a very loyal person, and the brothers from the Nan family are not stingy either."

Dai Yiqin understands what his wife said, but...

"Friendship belongs to friendship. For communication, it is best to help each other. If there is really no interest involved, sooner or later they will be alienated."

"Right!"

In the past few years of desolation, the couple has also seen a lot of human relationships, personal friendships are personal friendships, and friendships that are truly free of distractions are rare. The entertainment industry is a vanity fair, and big stars like Dai Yiqin pry every word and deed Mobilizing huge interests, it is impossible to really do it casually.

Since sooner or later he had to find a backer and pay a visit to the pier in order to make a living in this river and lake, the familiar Nan brothers and Jin Shang were naturally the best choice.

Not only the township party, but also from the humble beginnings, sharing the troubles and sorrows, it is better than the strange big brother who doesn't know how to follow.

Speaking of some true and false rumors in the industry, the two of them were also very sad.
-
On the other side, Jin Shang and Li Xuan, who took the plane and arrived at their destination, were picked up by Li Leping, Cao Heng, and a 20-year-old cut-cut youth who had been waiting for a long time as soon as they got off the plane.

"Li Kang, my cousin, I guess he is a guest driver this time."

Li Leping still looked cheerful, while Cao Heng's expression remained stern.

"Xiao Jin, welcome!"

"Hmm! Thank you, you're welcome..."

After politely rejecting Li Kang's offer to help with the luggage, Jin Shang walked along beside him a little uncomfortably.

It's just a trip, and it seems like a new son-in-law is coming.

Obviously, neither Jin Shang nor Li Xuan is aware of the matter of discussing marriage. They always feel that they are still young, their career is important, and it is a lifelong event, so they are not in a hurry.

This time, Jin Shang experienced the luxury of a local tyrant.

This time to pick him up, Cao Heng dispatched the largest and most visually impressive imported luxury off-road vehicle.

If Jin Shang is not mistaken, the retail price should be around 160 million, and the price of [-] in [-] is still very impressive.

It's not that the Jin family can't afford it, but the old and young men in the capital seldom spoil their family business like this. Traveling at home, the car is only hundreds of thousands, and everyone is about the same.

"Is this car good? I don't care about anything else, just one word: expensive! The children of the 'big boss' family in the county and city will also borrow and use it, and they don't usually have the opportunity to appear..."

"Too high-profile, too hateful?"

"Yup!"

Li Leping nodded,

"Which brat has scratched it, and it's too much trouble to fix the paint, and it's not easy to claim compensation, anyway, I can't afford it, and if it's urgent, the family will be ruined. Folks in the country, it's not good..."

"Then why buy it?"

Cao Heng snorted coldly, glanced at his father-in-law, and replied unwillingly:

"It's not because of the family's good face, they came out to help people solve the problem, but they couldn't get back the money, so they had to use these flashy things to pay off the debt. What kind of serious person is the guy who buys this kind of car for nothing?"

Li Leping coughed twice in embarrassment:

"Although it is second-hand, it has not been opened much, and it is [-]% new, so it is not a loss."

Jin Shang glanced at the expressions of the Li family members, wondering if there was any special story in it, and felt itchy, but he didn't want to ask too much, because it was their family's business after all.

After exchanging a few pleasantries, Li Leping asked Jin Shang:
"How many days are you here to play this time?"

"I have to go to work next week, and the business is at a critical juncture, so it is not easy to delay. On Sunday afternoon, I will go to the company's local business outlet to inspect and condolences, and then fly back to the capital overnight..."

"In such a hurry?"

"Don't be in a hurry!"

Seeing that the tens of millions are going to be lost, you have to listen to it.

(End of this chapter)

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