this man is not calm

Chapter 18 The Pattern Opens
Any business that wants to operate for a long time must have core competitiveness. Otherwise, the threshold is too low, there is no moat, and sooner or later it will fall into the vortex of vicious competition and cannot extricate itself.

The poems, songs, and entertainment works in Jin Shang's memory are indeed valuable, but they are not indispensable.

Without the Yuan, Ming and Qing Dynasties, Confucian scholars would not take the imperial examinations, and literati would not write poems and songs?
Innocent!

There is no "Tixi Forest Wall", but there is "Ti Dongshan Temple", there are no four great talents in the south of the Yangtze River, but there are six gentlemen in Huaizuo.

Horses run, dances dance!
Even, because the society is generally stable, the traditional culture is well preserved, and the level of prosperity and appreciation is a little higher than that of the same period in the previous life.

The conservative ethos in film and television, entertainment, music, folk art and other aspects is extremely strong, but this does not mean that the level is low, let alone pretending, artificial, empty stomachs, and pretending to be a cultural person.

"A Man Should Be Self-Reliant" is indeed excellent, but it is unnecessary to say that those who hear it praise it and those who see it admire it.

The background of this song is not out of the category of "General Order", and the arrangement and lyrics are not masterpieces. Its biggest advantage is that it combines tradition and fashion very well, and it is suitable for all ages. An extremely wide range of mature works.

All the poems and songs in the previous life, film and television dramas, pop songs, popular novels, etc. will encounter similar problems. How excellent.

Therefore, over the years, Jin Shangcai has been extra careful, for fear that his weak nature will be exposed if he is not careful.

The society is full of people who think that their talents are underappreciated, but they do have some real skills. Zheng Liangzhi said that talent is not a scarce resource, and Jin Shang also thinks so.

At least in this era, there are really many capable people in the industry who have not experienced the ravages of capital and the blow of bad money driving out good money.

Not to mention too far away, Dai Yiqin, a celebrity who relies on his face to make a living and has not even been admitted to a well-known university, has written a few well-regulated original songs, and his ability to compose music and write lyrics is also qualified.

"Uncle Zheng, I'm a little worried now. There are almost no bright spots in Jinxi Culture that others don't have, and they belong to our own."

After discussing the next development plan with Zheng Liangzhi, Jin Shang asked with a little worry,
"Whether it's Internet cafes, websites, or upcoming tabloids and magazines, if someone spends money tit-for-tat and hurts others with their own money, we have almost no ability to resist."

"If you don't have it, look for it. If you can't find it, make it yourself. There is no good thing that is prepared for you from the beginning. If you lack something, go outside to buy it. If you can't buy it, hire someone to develop it. If you have less money, make it. Improve the salary. Your company has only been open for a month. Although the monthly revenue has exceeded one million, there are too many places that need to be checked and filled. Don’t rush, take your time, and take it one step at a time.”

"At the end of the day, I still want to make money, have food in hand, and don't panic."

The freshness of the Internet cafe at the beginning of its opening is about to pass, and it is more difficult to support the huge situation only by fan group consumption.

30 yuan an hour is still too expensive.

It's okay to go out for fun occasionally, but it's a bit painful to waste on entertainment.

In the past few days, Jin Shang also noticed that there were far fewer familiar faces on the plane, but many white-collar workers in suits and leather shoes who looked like business elites frequented the plane.Either make appointments with customers to discuss business, or send and receive e-mails and check information on the Internet.

This also made Jin Shang feel a little more at ease.

"The way to create high-end Internet cafes is right. Fan groups can be relied on as a backing, but you can't stare at this group and keep "sweeping wool".How to expand influence beyond the football circle, especially the young elite group who accept Internet culture, is the key. 』

Seeing that Jin Shang was frowning tightly, and his mind was a little uncertain, Zheng Liangzhi sighed lightly, and said earnestly:
"Xiaojin, do you think the Internet will have a lot to do in the future? I agree in principle. However, how the grasshoppers after autumn can last until the spring blossoms is a big problem. You did a good job by not shifting the focus to online hastily. Today's People basically don’t believe that the Internet has any great future, even practitioners.”

Regardless of whether it is hardware or software, fields that are related to cutting-edge high technology must be promoted by national policies. No one knows what the future business prospects will be.

"You mean that offline development cannot be relaxed, but must continue to be strengthened?"

Zheng Liangzhi, who had a plan in his chest, persuaded earnestly:
"You haven't learned how to make good use of the resources around you. It's too hard to make good use of the resources around you. It's too hard, and the effect may not be good..."

After a pause, the old gentleman made a serious point.

"For example, your public 'Internet cafe' is a new thing in the market, and it is closely related to computers, the Internet, software, etc., and you have never thought about applying for the qualification of a high-tech enterprise? What about tax incentives and special funds? The key is that if you wear a 'hat' on your head, you are no longer a straggler, but a well-known start-up company with a backing."

Hearing this, Jin Shang's eyes brightened.

Graduation season is coming soon, and major colleges and universities are holding job fairs. Jin Shang also asked the college whether he can go to Beijing Normal University to occupy a seat at the recruitment site.

As a result, he didn't even have the qualifications to be listed on the attached list, posted on the wall, and compete with other furniture factories, electrical appliances cities, and rural agricultural machinery repair stations.

Going to a higher vocational college to sign up, at any rate, they gave local companies a little face and didn't turn them away.Huang Yiyi and two interns were sent to the recruiting venue for a morning, and when they came back, they handed over sixteen resumes to their boss. Jin Shang looked at them excitedly, and then threw them away in disappointment.

Wouldn't the situation be much better if there was an official stamped certificate for endorsement?
"Trust the country and follow the policy."

"That's right, think about it, where are the best resources and the strongest contacts?"

Zheng Liangzhi nodded approvingly,
"You also said that you have to watch the timing and ride the wind. Where does the wind come from?"

Jin Shang suddenly realized that he stretched out his index finger and pointed to the sky.

The old and the young looked at each other and smiled tacitly.

However, Internet cafes can apply for high-tech enterprise qualification?

From a fundamental point of view, Jin Shang feels that this industry is not even high-tech, not even high-tech, and it is not fundamentally different from bars, nightclubs, massage centers, and game halls.

But, when you think about it, is there really no hope at all?

Not this year, what about next year?

It's up to people to try their best to fight for it.If it is not possible, you can also apply for the certification of key cultural enterprises or innovative small and medium-sized enterprises, which is better than nothing.

It has been established for less than a year, except for Internet cafes, there is no serious business that continues to operate, and the boss is still an immature young man. Any college student with a normal mind will not waste his youth in such a company.

Without a resounding signboard, it is very difficult to recruit college students. Only relying on the advantage of being located in the capital city, it is impossible to retain talents.

"It's right to take root at the grassroots level. If the foundation is not stable, it will not grow into a towering tree. However, you have to look up to see the changes in the sky. When the wind and rain are about to come, there will be dark clouds in the sky first. When they blow around you, everyone will know. What advantage do you have?"

"Forward-looking, you must have the ability to see the small things."

Jin Shang understood.

"Finally, we have to deal with the relationship between politics and business. Don't think the society is so turbid. The vast majority of grassroots civil servants are just ordinary people who make a living. They are very busy. How can they have time to play with official prestige? Communicate more. , get along with each other in a friendly way, and it’s not about letting you get along with others. Maintain the “fish and water relationship” normally, abide by the law and keep yourself clean, and you will find that the road will become wider and wider instead of worrying about the little troubles right now.”

"Golden jade kind words, thank you, Uncle Zheng."

The car had already arrived at Zheng Liangzhi's house. The old man patted Jin Shang on the shoulder lightly, then opened the car door and walked out.

Nearly half an hour later, Jin Shang arrived home, recalling Zheng Liangzhi's advice, tossing and turning, unable to fall asleep, and then casually called the school.

This time, there was no need to transfer, Li Xuan's words came from the opposite side.

"It's me. It's so late. Is there something urgent?"

"miss you."

"Slick tongue, did you do something to apologize to me?"

"No, I was just taught a lesson. But...it feels pretty good!"

"It's not easy to convince you who are proud."

"Let me express my feelings. Did I tell you before that there are villains with bad intentions everywhere in society? I just discovered today that there are actually more good people. The underlying logic of this world's operation is not to distinguish right from wrong, but It’s following the rules and following the trend. When something goes wrong, you always think that you are right and the world is wrong, and this is escaping, so why not be defeated on another level?”

"I saw you coming out of the dean's office last week. Your face was a little ugly. It seemed that you had something on your mind, and you didn't get rid of the knot until today? It's my girlfriend who doesn't care about the mental health of the person next to me!"

"I haven't seen you for a few days, and I'm much more talkative."

Jin Shang eased his mood while speaking a light-hearted one-liner, and then asked with concern,
"Have you thought about your future after graduation?"

"Ok!"

"Tell me?"

"I want to do it with you."

"Huh? This doesn't seem like what a college student in the new era should say. Shouldn't independent women consider a promising future where they can better demonstrate their abilities?"

Jin Shang was a little surprised. He didn't know if he could keep his family fortune in two years.Graduates of Beijing Normal University, as long as they don't have a particularly unpopular major, can't find a corresponding job, and want to stay in the capital, they won't consider a start-up company like Jinxi Culture at all.

The qualifications of fresh graduates from well-known universities are still very precious. It is a once in a lifetime opportunity to realize its value, and it cannot be squandered at will.

"Whether it's taking the public examination, going to a state-owned enterprise or institution, or staying in school to teach, I will gradually drift away from you in the future. I don't want to do this."

"How can it be so exaggerated? I will buy a scooter after I get my driver's license in two days. I can get there in the blink of an eye for such a small distance."

"Different."

Li Xuan replied with a little disappointment,
"If that's the case, I'm too cunning."

If you don't accompany you if you are poor and down, who are you when you are prosperous?

Today's Jin Shang is naturally not impoverished, but his life is not very comfortable.Starting a business is a very difficult task, especially in a new field that no one has ever stepped into before.

Father Jin Shi could not train Jin Shang in a mature modern company, and could only provide limited help in terms of money and contacts.

I have to make up my own mind on all the big and small matters, assign them to the subordinates to handle the affairs, and check the completion from time to time.

If it weren't for the golden broom to help check for leaks and fill vacancies, I'm afraid it would have been too long ago.

Although Jin Shang and Li Xuan talked on the phone two or three times a day, the last time they met was more than a week ago.

If Li Xuan had chosen to join the system, Jin Shang, who worked hard to start a business, would definitely not be as close as he is now.

Jin Shang was silent for a moment, and then cautiously persuaded:

"No matter what the outside world says, this society is still very unfair to women; eating public meals, no matter what happens in the future, at least there is a guarantee."

"I just hate this word. Guarantee, guarantee, only care about yourself, but sit and watch you work hard alone, and then your relationship gradually becomes alienated and indifferent. I always feel unwilling!"

"I'm not alone..."

"It's just one person. You have a father, elders, subordinates, and even a caring housekeeper, but you don't even have a close friend to drink and share joy with."

"Can you still have a good conversation, if you expose too much, I also want to save face."

With a wry smile on Jin Shang's face, and self-deprecating words in his mouth, a trace of warmth rose in his heart.
"Be a good public servant serving the people! If one day my family business goes bankrupt, I may ask you to ask for a soft meal. If you hang out with me and live on the streets together in the future, what should I do? "

"I'm afraid that you will live on the street with other women in the future, and you won't even want to eat my soft food!"

"The more you talk, the more outrageous it is. I feel a little bit wrong tonight. Stop it for now. I will defend next Tuesday, and I will be an assistant. I will give you a few good words. Otherwise, I don't know how many people's graduation projects will fail..."

In the graduation thesis of those big brothers and sisters who are full of ambition and ready to go to work to earn a lot of money, Jin Shang actually saw the shadow of the thesis he had published.

Fortunately, the Internet is underdeveloped now, and there is no plagiarism check for papers. Otherwise, I really don't know how embarrassing the scene will be.

After saying goodnight to each other, Jin Shang hung up the phone and was about to go to bed when he heard a sound coming from outside.

Jin Shang got up, walked into the living room, and saw Lao Jin, who had drunk a little too much, leaning softly on the sofa with his eyes closed.

"Why are you coming back now?"

"Ok?"

Opening his eyes, shaking his head, Jin Shi, who was more awake, sat up, drank the tea on the desk,

"There's a dinner, I can't avoid it..."

"Judging from your tone, something seems wrong."

"At the wine table, a boss with a big tone said that he would spend 3000 million to buy my club..."

"The premium is quite high, is there too much money to burn?"

"Including stadiums, real estate and property, and your Internet cafe..."

"Fuck you, where did you come from, don't you know that this is the capital city?"

(End of this chapter)