this man is not calm

Chapter 68

At the very beginning, Jin Shang planned to start from the connotation jokes of Xueba and Xueba, and gradually push the image of "Northern Jinnanlu" to the public.

If you haven't read today's news report, of course it's okay to do this, as long as Lu Liao is not stupid, he has a smart pusher behind him, tacitly cooperates, gradually heats up the topic, and finally becomes the focus of the whole people's attention. Let this matter "break the circle".

But now it won't work.

If Jin Shang stood on the highest point of morality and criticized Lu Liao like those experts and professors, then he would change from an "internal academic dispute" to an accomplice in suppressing young people to show their individuality.

The so-called text has no first, Wu has no second.

They are all young people who were once hailed as wits, and it is normal for them to dislike each other.

The literati look down on each other, since ancient times.

Jin Shang and Lu Liao were arguing, everyone just watched the excitement.

It would be foolish to really push yourself against young people.

It's not worth it for mere Lu Liao.

Moreover, from the bottom of his heart, Jin Shang himself did not want to make trouble for Lu Liao at this time.

To get involved in such a troublesome matter, there is a risk of ruining one's reputation, so one has to plan something, right?

Be set up as a model of genius by those so-called traditional educators, and become a model for elementary and middle school students across the country?

Do not be silly!
That's not a role model, that's a target!

Jin Shang doesn't want his public image to be too perfect, which will distance him from ordinary young people, appear unreal, and lead him to be rejected.

Making a small mistake of being "young and energetic" will be more recognized by the public.

Just like Lu Liao, although it seems that he has been scolded miserably, in fact, it is only a small group of people who have gained momentum, and more students have no channels to speak out, so that his supporters cannot stand up for him. say.

More importantly, the mainstream media at the national level has yet to characterize this matter. "New Century Education Daily" is also an influential paper media, but its influence is still limited to a certain field, and its audience is far less extensive than the newspapers and magazines under CCTV, China TV and Wenxuan.

This gave Jin Shang the idea of ​​intervening.

Nearly ten o'clock, after finishing the general affairs accumulated over the weekend and the urgent official documents, Jin Shang called together several managers and consultants and secretaries of the company to discuss how to deal with this matter so as to maximize the company's interests.

After talking about the general situation about Lu Liao, Jin Shang continued to add:

"Because of the pressure from a higher level, the online media's propaganda offensive needs to be slightly adjusted. It will not have a great impact on the promotion of the comprehensive portal website, but it is not suitable for being too radical in the short term..."

Most of you here have worked in this industry for many years, and you can basically understand the hints in Jin Shang's words.

So Jin Shang didn't give any more explanations, but directly threw out his own thoughts:

"Advertising the website aggressively can be done, but the resistance will be relatively large. It is heroic to face the difficulties, but there is no need to make enemies everywhere. Therefore, I decided to focus on the company and the website. In itself, it was transferred to my boss, relying on personal popularity to drive the popularity of the website to rise, which neither refuted the face of the competent department, nor made the competitors who are eyeing tigers unable to grasp..."

In addition, Jin Shang does not agree with the practice of burning money for advertising.

Good steel should be used wisely. In today's big environment, there is really no need to rush to promote it too aggressively.

From promoting the company, promoting products, promoting services, to promoting the founder, in previous business cases, there have been, but those are very different from what Jin Shang envisioned.

"The positive image and reputation of the boss are of great help to the start-up company. As long as it is operated well, it is a natural high-quality spokesperson. information."

Lu Liao can promote his works with his maverick behavior and image, and Jin Shang can also speak for Internet companies that need huge traffic to support in a disguised form.

Next, Jin Shang directly told the employees present about his many plans, and asked these professionals for their opinions.

Wang Yan, the editor-in-chief of the magazine who was informed of the plan in advance, collected some information over the weekend and agreed with the boss's thoughts.

"There are too many uncertainties, but... it is really worth a try. I have heard of Lu Liao before. From the mainstream point of view of society, I am not very satisfied with this rebellious young man, but I advocate that necessary measures should be taken against him." Exhortation and counseling are the mainstream, but there are not many people shouting and beating them."

Wang Yan's opinion is also in line with Jin Shang's judgment.

It is almost time to enter the 21st century. People like Lu Liao are certainly not likable, but one can take a step back and say that he is also an aspiring young man who has completed nine years of compulsory education. He has neither broken the law nor disturbed social order. No matter how his words and deeds resented the parents who were worried about their children's future, they didn't go to the point of chasing them fiercely.

These days, no matter in the city or in the countryside, in the streets and alleys, in the fields, there are many such brats, but the ways of making people hate them are different.

With the support of senior people in the media industry, Jin Shang's idea of ​​making troubles became more and more determined.

Seeing the whispered discussion below, Jin Shang asked:
"Who has read Lu Liao's novels and collections of essays? Tell me what's going on..."

Huang Yiyi, who was acting as the recorder, raised her hand, cleared her throat, and then answered:
"The name of the novel is "The Wind of That Moon". The story told basically revolves around the perspective of the protagonist of the junior high school student. It is nothing more than the hazy affection between male and female students, about the high school entrance examination, and about future dreams. Generally speaking , the creator has a bit of literary talent, but is immature. The content of the prose collection is just the knowledge and perception around him, nothing special. I guess, Lu Liao is a young man with some ideas, and there is a person or team behind him to support him ..."

"The article... is it worth reading?"

"So-so, by the standards of popular novels, it's barely qualified, and the collection of essays is also remarkable. Among the peers, it's very good. Therefore, it's not incomprehensible that it's very popular among students..."

In this way, Jin Shang understood.

This is a child who has been influenced by his family or the surrounding environment and has a bit of literary accomplishment. He is not good at science or does not like to go to school. He will probably not be admitted to a good university in the future, so he simply dropped out of school and went to do what he likes.

There are not one or two such high school students, but they are not as famous as Lu Liao.

Using professional standards, or even art appreciation methods, to measure Lu Liao's immature works is not just a question of excessiveness, it is simply a joke.

Using the college entrance examination standards to score elementary school students' compositions, few of them are qualified; in the same way, the novels and essays written by adolescent children with fantasy and enthusiasm are the shining points of young dreams and ignorant feelings. Writing skills, looking for artistic value, and picking bones in eggs are not so picky.

It is unnecessary to negate the work, the value, the image, and then completely negate the person.

It is enough to refute its "quality first" proposition and viewpoint.

"I... also took the time to read his masterpieces. I didn't understand anything, so I just commented casually. It doesn't seem to be very good."

After hearing Huang Yiyi's evaluation, Jin Shang also spoke frankly, and then continued to ask:
"I plan to publicly complain about Lu Liao's grievances, what's your opinion?"

Wei Shuangping and Li Xuan were only called to sit in on the meeting, to learn about the company's internal work focus.

Zheng Liangzhi drank tea silently with a thermos cup. He didn't know much about young people, so he didn't say much.

Liu Yanqing, who was called over for a meeting, only knew about technology, and didn't know much about human relationships.

Wang Yan, who understands the thoughts of women in the new era, agrees:
"Learn from past mistakes to avoid future ones, cure diseases and save lives! Don't say that Lu Liao didn't make any serious mistakes. Even if he really violated the 'rule of heaven', he would have his own 'heavenly soldiers and generals' to catch him. How could a small group of people form a group to bully a young man? From a female perspective From the looks of it, most of them sympathize with Lu Liao..."

"Sorrow its misfortune, anger its indisputable?"

Jin Shang added without losing the opportunity, and Wang Yan responded quickly, nodding clearly:
"I don't like it, but I don't see him as an enemy. Instead, I feel pity and regret, and want to correct his mistakes. Therefore, it is not wrong for Xiao Jin to always say a few good things for him."

Zhao Rongzhen, who is most familiar with such operations, pondered for a while before expressing her opinion:
"If it's just about being unfairly treated, it's okay to say a few fair words. However, I think it's better for President Xiao Jin to draw a clear line with him and take a clear-cut stand against his view that 'study is useless'. It's important, otherwise, you may fall into a more troublesome whirlpool of public opinion, and your situation will not be much better than that of Lu Liao."

"It's natural!"

Jin Shang also has considerations for how to choose the middle scale.

Past experience has already determined that Jin Shang and Lu Liao are two opposite sides. If you really want to get along with him, the ten-year "xueba persona" will collapse.

When vying for the status of young people's opinion leaders, we must not let our guard down. However, when encountering unfair treatment from "cross-border", it is necessary to unanimously speak out.

As long as they are in the game, no one can stand alone. Lu Liao, a "student", is still resisting, and Jin Shang, a "scholar", can stand firm.

Now that everyone has barely reached an agreement, Jin Shang can also do it boldly and let his subordinates start to operate.

"What happened in the TV program and the comments in the newspaper are the key to public opinion. In my own name, signed articles are published online and offline. The main points include the following..."

Other relevant personnel in the meeting room took out notebooks to record, and Jin Shang began to say solemnly:

"First of all, I was very puzzled by the fact that so many experts and professors organized a group to appear on the TV program just to scold a somewhat famous young man. I didn't know it. I thought it was a trial scene, and they were presenting evidence for questioning. Convicted!"

"Secondly, the host of the show also lost his sense of propriety. He kept interrupting Lu Liao's arguments and tried to anger Lu Liao again and again with adult speech skills, so as to provoke the confrontation between the guests and intensify the conflict. I I seriously doubt whether the program group has deceived Lu Liao, a normal person, especially a young man with a high heart, would never accept such a program just to make himself ashamed."

These days, one cannot overestimate the integrity of media professionals. Internet celebrities in the Internet era will challenge various bottom lines in order to gain a position. Today’s ratings are directly related to the placement of advertising fees, which is closely related to wages and bonuses. , subsidies are closely related.

It's all for the sake of supporting the family, and it's not incomprehensible to use a little trick, but it's really demeaning to form an expert "heavenly group" and pull a sideways just to bully a child.

"The article implies that the program is suspected of insulting and slandering. If the so-called evidence, witnesses, and testimonies are false, including commentators and program groups, they have already violated Lu Liao's right of reputation. It caused a loss of economic benefits. For a popular writer, fame is profit, and because of the damage to the reputation, the loss of sales of novels and essays can be sued for compensation..."

"Once again, it is clearly pointed out that the criticism of Lu Liao's works is completely beyond the scope of what should be done. Using rigid literary standards to evaluate popular articles that young people like to hear and see is no longer a comment, but a big stick that is unscrupulous. It is even close to ignoring the law and making personal attacks on others that are close to defamation, and I strongly call on the relevant departments to thoroughly investigate this matter."

"Finally, I would like to talk about the recent situation. Because I am busy studying, working and enjoying life, I rarely pay attention to the outside world. I have only recently noticed that Lu Liao, who has had some ties with me, has made a public statement about the scolding wars and disputes between us. Invite Lv Liao to the capital for a face-to-face chat. I don’t understand the truth, and I can’t chat with those experts and professors who have been around for several rounds. There must be something in common with my peers, right?”

……

After talking a lot intermittently, Zhao Rongzhen, who wrote down one by one, saw that it was almost done, and then asked solemnly:
"Since it is President Xiao Jin's signed article, what attitude and stand should we take when we draft it?"

Jin Shang had already planned to reply:
"I don't comment on Lu Liao's works; I slightly question Lu Liao's own choice, style, and insistence on one-sided attitude towards education; as for those extreme remarks in society with ulterior motives, I strictly criticize them."

"Controversy belongs to controversy, don't label people at will, and go online?"

"Almost! Please editor-in-chief Zhao check it out, and show me the sample draft in the afternoon. After confirming that there is no problem, it will be published online first, and then strive to be published in today's evening paper. At the latest, it will be reprinted by several major newspapers in Beijing tomorrow."

"I try my best!"

Zhao Rongzhen smiled and agreed.

After working hard in the industry in the capital city for so many years, I still have some contacts. The small boss's request is not difficult to meet.

Seeing that the matter came to an end, Wang Yan asked with some doubts:

"That's enough? What if no one pays attention?"

"Xiao Wang, you have to know that this is the capital..."

Zhao Rongzhen responded with a smile,
"It may not be good to change it to another place. It is important to investigate the capital city. It is not something that can be compared with ordinary local public opinion."

Not to mention the far ones, within the company, maybe an ordinary cleaning lady has a few relatives with some energy.

Zheng Liangzhi, who sits and watches the young boss discuss work with his subordinates, and the friends who get together on weekends, may not be ordinary people.

Wang Yan was taken aback when she heard the words, and immediately realized.

"It's no wonder that capable and ambitious people like to run to the capital."

There are more opportunities here. Although it is difficult to gain a foothold and get ahead, the upper limit of success is also higher.

(End of this chapter)