this man is not calm

Chapter 70 Between the trade-offs
However, before leaving get off work, an unexpected incident made Jin Shang's original good mood suddenly greatly reduced.

The signed article was posted on the Northern United Online homepage for less than two hours, and soon appeared on the BBS forum of the Beijing Student Federation.

Our website is strongly promoted, and the number of clicks barely exceeds a thousand in half an afternoon, and the number of discussion posts on the Beijing Student Federation has exceeded several times in a very short period of time.

Such a comparison made Jin Shang feel sour.

"These days, comprehensive portal websites are really no match for BBS forums! 』

There are gossip that in the electronic reading rooms of major colleges and universities in Beijing, some students spend hours in the electronic reading rooms whenever they are free.In contrast, the "viscosity" of the Northern United Online is far inferior to that of the Beijing Federation of Students.

Although the development prospects of BBS forums are mediocre, the upper limit is not high, and it is difficult to monetize, but in terms of gathering traffic and leading the direction of public opinion, it is indeed several blocks away from other websites.

Before the rise of social networking sites, forums built on the basis of college students were indeed in a position to leave all opponents behind.

However, no matter how envious and jealous, Jin Shang suppressed his idea of ​​setting up a forum.

The experience of his previous life told Jin Shang that there are very few forums that have truly completed the conversion from traffic to commercial operations. This type of website only occupies a very important position when netizens are immature.

Big but not strong, puffy and can't be beaten, good and bad are mixed, difficult to manage, chaos when released, and death when received.

Can be used, but not as a foundation.

Even after persuading himself, Jin Shang couldn't help salivating at the huge traffic of the Beijing Students' Federation after watching the thread and discussion layer after layer.

"Let's see who can have the last laugh!"

Jin Shang, who closed the website and prepared to get off work sullenly, also understood that there are some things that he will really not envy for a while.

With the "assistance" of the BBS forum, the matter between Jin Shang and Lu Liao is very likely to set off a bigger momentum than I imagined.

Attention has risen to the time when college students are generally discussing this group, and relevant parties will inevitably characterize and clarify their attitudes towards it.

"Forget it this time, you won't be held accountable for taking it without warning and reposting it without permission."

Although the words on his lips were very strong, Jin Shang also understood that if he really wanted to go to the door, or even resort to the law, it would be nothing in the end, and he would be a bad person in vain, and he would not get any benefits.

Still the same sentence, the law is blank, there is nothing to do, and the responsible party cannot be found even by sending a lawyer's letter.

Jin Shang, who has completely experienced the entire process of the Internet from scratch, from weakness to prosperity, and from disorder to regulation in his previous life, of course understands that it is important to protect his legal rights with legal weapons. How to turn bad things into good things and maximize benefits is more important. important.

Opening the door to do business is not about fighting for a moment, and it is unnecessary to distinguish right from wrong with competitors.

After tidying up my mood and tidying up the office, I went to the nearby pedestrian street to have a meal with Li Xuan, who had been waiting for a long time, and then strolled around the night market.

The weather is getting hotter and hotter, and it is about to enter the midsummer period, and the enthusiasm of the young and old in the capital for overnight life is gradually increasing.

The neon lights are shining, illuminating the streets and alleys, and the business of the "fly restaurant" on the roadside is gradually improving.

Li Xuan, who was carrying big bags and small bags, handed over the "trophies" of tonight to Jin Shang, and said very happily:

"Being a boss is still more comfortable than working part-time, and you don't have to work overtime."

"Actually, if there's nothing else, I'd rather stay a little longer, but..."

Jin Shang smiled,
"If I don't leave, other people will be ashamed to leave work before the boss even if they finish their work."

As the boss of the company, working overtime is not purely overtime, but also means supervising employees to work overtime.Regardless of whether Jin Shang thinks so or not, his subordinates will have such concerns.

In fact, this is easy to understand. The boss’s office is brightly lit, but the staff’s office area is dark and empty. How embarrassing is this?
"This is not a question of whether to pay overtime pay, but to maintain a certain degree. For example, editor-in-chief Zhao wants to go back to take care of the children and serve his in-laws; editor-in-chief Wang probably has to consider marrying his fiance and buying a house; A lot of things are waiting for her; there is also Brother Liu, who has to prepare for the family's blind date arrangement every three to five times; Xiao Yin is relatively busy during this time, working a lot of overtime, often living in the company, and the family even specially sends chicken soup to replenish the body Are you worried that your children will be bullied or deceived in the workplace?"

Work is important, but work is not the whole of life. It is necessary to motivate employees, but it takes up all their time and energy, and there is no personal space at all, which is not far from driving them away. up.

Perhaps 20 years from now, some professionals such as programmers, editors, artists, and financial professionals are willing to work overtime, but not now.

These days, it is not easy to recruit experienced, honest and reliable full-time drivers. Taxi drivers are not as stylish as they were ten years ago, but they are still regarded as quite decent professions. Car drivers are not the same thing.

It's not that Jin Shang is so enlightened that he doesn't want the employees involved, but that his company is not attractive enough now, and it's not easy to recruit another person who has left a key position.

The loss of any great talent would be an earthquake to Jinxi Culture.

Fortunately, although migrant workers in this era do not have a high degree of trust in private companies, especially start-up companies, as long as the boss pays enough and the favor is in place, they can leave without losing face.

The social atmosphere has not reached the point where as long as you have a skill, frequent job-hopping will not have a big impact on your future.There are too many units that you have worked in on your resume, especially when your family treats you well. If there is no special reason, it is a "black spot" that is difficult to explain, and it will bring "unreliable and unstable" to the employer. negative impression.

"These, I haven't seen much in the book..."

Of course, Li Xuan believed some of Jin Shang's heartfelt words, but these didn't seem to be exactly the same as professional knowledge.

During this period of time, in order to adapt to the post-work role as soon as possible, Li Xuan read a lot of books on management, operation and finance. From the perspective of actual experience, there seems to be some discrepancies.

"This is for sure! A small company must prioritize efficiency, and the boss's personal will is very strong. Because the risk-taking ability is relatively poor, it must be flexible enough, make decisions quickly, and execute decisively. A company with dozens of core employees has a good enough leadership. , Enough for fine management in all aspects. Big companies are different. They must find a balance between efficiency and cost. There are too many people and complicated things to take care of. They have to build bloated organizations and management teams to strengthen control.

At present, Jinxi Culture is just a toddler on the road. Start-up companies apply any management theory mechanically, which will inevitably make small companies suffer from the disease of big companies, which is the way to death.

Of course, the situation in all walks of life is different, and the actual application is also slightly different.A strategy that works in one place may not work in another.In short, just take your time to understand it, and don’t worry, just read more and think about it, and if you don’t understand something, feel free to ask for advice..."

After a few months of starting a business, Jin Shang actually has a lot of practical insights, and he can’t finish explaining the truth in a short time.
"Come out to play, don't talk about too much work, where to go next?"

"I'll buy you some clothes..."

"Eh? Didn't you buy it when the season changed?"

"That's different! Didn't you find something wrong with your attire? It's either baggy school clothes or old-fashioned formal clothes, which don't match your temperament well..."

"I look like this, and at this age, it's normal to wear casual school clothes. Wearing formal clothes at work is not old-fashioned, but mature and stable."

"The sense of contrast is too obvious. On the contrary, it highlights your too young and immature nature. Just imagine for yourself, a junior high school student with a combed back, a suit and leather shoes, and shiny shiny leather shoes on his feet. walking in all directions..."

In an instant, the scene described by his girlfriend appeared in Jin Shang's mind, and he brought his own image into it, and then a chill swept over his body instantly.

"Is this the impression I usually give people?"

"It's not that exaggerated, it's just a bit against harmony, young and old, it's always a bit of a concern..."

"Right!"

The pride of being a time traveler made Jin Shang really unable to pretend that childish demeanor, and he couldn't even hide that inner-out adult temperament.

Moreover, teenagers of Jin Shang’s age, especially boys, are mostly high school students with little money and limited spending power. They usually wear school uniforms or sportswear, cultural shirts or jackets and jeans. The clothing market has no suitable styles for them at all. clothes.

"Nowadays, where do I go to look for 'teenage prodigy' and 'entrepreneur youth' attire?"

After searching all over the world, I am afraid that there is no design standard that has such divisions.

"How did you do it before?"

"I wear student clothes at school, and I wear custom-made professional clothes at work, and I usually go to buy some clothes that look pleasing to the eye..."

There are few friends, and there is almost no opportunity to discuss personal image topics with peers.Because he was too assertive, Jin Shi did not give too many opinions in this field.

Before graduation, Jin Shang would occasionally go shopping and buy some clothes he wanted when he was in the mood; besides, whenever the seasons changed, he would go for a walk in the garment factory owned by Lao Jin. Just pack it up and bring it back.

Regardless of whether the soil is soiled or not, whether it fits the image or not, it is true that I often change new clothes. I don’t remember whether I have worn some clothes. up.

In the past, there were no high requirements for dressing and dressing. It is unrealistic to expect a family where father and son live together.

It's different now, even if you don't need to pay attention to your public image like an entertainment star, when you go out, you can measure yourself by the requirements of social people.

"That's why you took it for granted to design your own image?"

"It's not taken for granted, but a conclusion after careful consideration..."

"That's it?"

Li Xuan took a look at Jin Shang's custom-made shirt and slim trousers that seemed a bit casual, and couldn't help covering her mouth and giggling.
"If you are just a young migrant worker, an urban white-collar worker or a professional manager who stepped into the society prematurely, it is actually okay to wear it this way. However, if you are positioned as a young genius, literary youth, and avant-garde entrepreneur, then there is a big problem .The image of you now seems to take care of all aspects, but in fact no one can regard you as their own..."

"Think too much, but lose the original characteristics?"

"There must be a reason for this! When you created your own image, why did you choose a slightly mature style?"

"Increase persuasion in front of customers, demonstrate ability and reliability in front of employees..."

Having said that, Jin Shang was stunned, and immediately came to his senses.

When he first started his business, Jin Shang, the boss, was really not convincing enough. Now it is different a few months later. There are actually only a few important customers, all of whom are old acquaintances. The outreach of specific affairs is handled by his subordinates. There are very few times when Jin Shang is required to go out in person.

Except for formal meetings held by the competent authorities, Jin Shang rarely needed to wear formal attire.

As for becoming a boss that the employees can trust, Jin Shang thinks he is doing a good job.It is a fact that he is young and inexperienced, and has excellent abilities. He will never procrastinate in making decisions, and is good at accepting advice with an open mind if there are omissions.

Such a studious, generous, and approachable good boss is hard to find.

After several months, Jin Shang also felt that there was no need for some pretentious dress and behavior to show his authority.

"Understood? You can't show your demeanor when social needs are your own publicity image to the public. This morning, I heard your strategy of hype topics and endorsement for yourself. You mentioned everything, but you didn't make it clear. What kind of appearance should I appear in front of the stage..."

Is it a young and heroic business tycoon fighting in the shopping mall; or a sunny, handsome and approachable boy next door; or a talented, cold and reserved top genius?

"Don't try to curry favor with everyone! You are so beautiful that no one can offend you, which means that no one is close to you..."

Jin Shang, who had a clear understanding, seemed to be talking to himself and said,

"There has to be a trade-off! I am indeed a young entrepreneur, a successful entrepreneur in the future, but now, I have to let go of this burden and focus on the image of the boy next door and the ultimate genius."

"As long as you know."

Li Xuan rolled her eyes with a smile, took Jin Shang's arm, and responded very positively,

"My little boyfriend is still very smart. It's obvious that there is no woman in the family to check, so there are flaws in the image design."

"You... don't seem to be very good at it, do you?"

"certainly not!"

Li Xuan, who was being questioned, took Jin Shang to browse half of the men's clothing stores in the pedestrian street, intending to prove to her boyfriend that she was only poor in hands-on ability, and it did not mean that her vision and aesthetics were faulty.

(End of this chapter)