Start with hooves

The specific parameters of S-Car 8 were written on pictures and displayed on the big screen behind Suri.

Most of the time, he just needs to recite it.

For example, the horsepower of this flagship S-Car 8 can reach 460 horses, the acceleration time from zero to zero is about 4.1 seconds, the top speed is 220 kilometers per hour, and the cruising range of the fashion version and flagship version are 405 kilometers and 510 kilometers respectively.

The whole car comes standard with 20-inch wheels and glass panoramic sunroof, leather seats, parking sensors, etc. The materials used are very conscientious. In addition, it supports a variety of optional options, including 21-inch wheels, seat ventilation and heating, intelligent air suspension, Metallic car paint and the like.

After playing the road test video, crash safety score video, and promotional video, it was finally time to announce the exciting price.

Su Rui was sitting on the front of the car and said:
“I know that many people like this car very much, at least they like the styling of this S-Car 8, but the company has invested too much money in R&D and production, and the purchase cost of batteries is too expensive. We are trying to solve this problem. "

"Perhaps you are still worried that the battery will degrade with use, resulting in a shortened cruising range."

"So, after discussing with the company's executives, I created a battery rental solution specifically for some users. The purpose is to lower the purchase threshold and dispel people's concerns. That is, allowing users to rent batteries, and improve the performance of the battery. After reducing it to a certain number, you can choose to replace it with other batteries.”

"As for the selling price that you are most concerned about, I can only say that every time I sell a car, I may lose about US$6000 in the short term. Please watch the big screen."

on the screen behind him.

With a burst of sound effects, a few lines of text came down.

It is shown that the fashionable version of the vehicle is priced at US$59999 after tax, and the flagship version of the vehicle is priced at US$69999 after tax. If you choose the financial plan to rent the battery on a monthly basis, the price will be US$20000 cheaper, and the monthly payment is US$399. .

The price is a bit expensive, but you can already buy a good German car.

The after-tax price of the Mercedes-Benz E-Class in the United States is about US$6, which can make the neighbors in middle-class communities envious.

If you add 21-inch wheels, metallic paint, intelligent air suspension, etc., the price of the top-end S-Car 8 has exceeded US$8.

but.

The original expected price of the S-Car 8 was around US$ to US$. This figure did not arouse too much doubt and was in line with market expectations, but there were not many surprises.

Based on the configuration and cost of the S-Car 8, if Suri had not chosen to locate the factory in Shanghai, the current price would probably be $1 higher, and the company would suffer even more losses.

Selling a car at a loss is a real thing.

The main reason is that sales volume cannot increase, and the costs of purchasing parts, production, and design cannot be reduced equally.

New energy electric vehicles have just started. Although the first person to try it will easily succeed, the market development phase will cost a lot of money and the process will be full of hardships.

Both Suri and other shareholders have already prepared to tighten their belts and live a hard life for a few years.

Fortunately, compared with other entrepreneurs, Suri has a huge advantage - not short of money.

Therefore, it is just hard work. No one will doubt that S Electric Vehicle Company will easily go bankrupt. With the improvement of the industrial chain and the reduction of battery prices and R&D costs, it is only a matter of time that the purchase price of electric vehicles will be lowered.

Everyone in the audience was whispering to each other, and the reporters were busy typing away, hoping to publish first-hand news reports as soon as possible.

Most consumers simply cannot afford cars at this price, but many traditional car companies are still facing serious challenges.

The reason is that judging from the various data at the press conference, the design integrity of the S-Car 8 has exceeded their expectations, and its 450 horsepower, 4.1-405 acceleration in 220 seconds, etc. are enough to rival many high-priced performance cars. . The starting range of kilometers and the speed of kilometers per hour are enough to meet the needs of the vast majority of consumers. After all, people mainly drive in cities. For longer distances, it is better to take buses or planes. Few people spend the whole day Traveling long distances.

According to Suri, if it is charged at home, taking the Los Angeles area as an example, the energy loss cost per kilometer is only about 3.3 cents.

This means that you can get the driving experience of a performance car at a lower cost than the Japanese turtle-fast car.

From this perspective, the advantages of electric vehicles have suddenly become apparent, potentially threatening the global market dominance of many traditional car companies.

Some people want to compete.

Some car company executives are beginning to consider learning more about pure electric vehicles and hybrid solutions. Although the S-Car 8 built by Suri is very high-profile, everyone in the industry knows that in addition to pure electric vehicles, he is also developing a gasoline-electric vehicle. Regarding hybrid power solutions, we have also launched experimental cooperation with a mainland car company starting with the word "red" and Shenzhen BYAT Company.

Until the end of the entire press conference, Suri neither mentioned the topic of environmental protection nor the harm that excessive use of oil would cause to the earth and ecology.

It’s not that people are not interested in this kind of topic, but that they don’t want to offend traditional car companies and oil oligarchs in advance.

One of the foundations of the U.S. dollar's global dominance is its control of the crude oil trading market, and the interests involved are far more complicated than those involved in online shopping, film and television media, asset management and other industries.

Anyway, the new energy vehicle market has just started. It is more in Suri's interest to boil the frog in warm water to avoid intensifying conflicts.

The press conference has just ended.

The staff of S Electric Car immediately invited a group of interested reporters to test drive the S-Car 8 in a closed venue.

It was already 8:50 in the evening, and many people still chose to test drive. The lighting conditions in the venue were very good, and it did not affect their evaluation and photography.

Sun Bing, a beautiful reporter from CCTV, also chose to participate in the test drive event. When she arrived at the venue, she was given the opportunity to get a prototype car in advance.

This girl was a novice. Facing a straight track, she stepped on the accelerator. She didn't expect the electric car to pick up speed so quickly that she almost screamed in fright.

Fortunately, she released the accelerator in time, otherwise it would have been the first crash of the S-Car 8 after its release.

The S electric car staff on the side were also startled by her actions, but after a short period of adaptation, they were able to drive normally.

I believe that some reporters who drove a fuel vehicle may feel a sense of disparity on the way home tonight. After all, the speed of the S-Car 8 is so strong that when you kick the oil on the floor, you can feel a strong pushing sensation on your back. I couldn't help but my heartbeat was racing.

Judging from the feedback during their experience, I believe that the content of the subsequent test drive report on S-Car 8 should not be too bad.

the other side.

Suri held a small party, to which dozens of people were invited, at the Ritz-Carlton Hotel in San Francisco.

While busy socializing, Jiang Jiaya reported a piece of news to him.

Suri then knocked on the wine glass and said with a smile:

"Everyone! The orders for S-Car8 have exceeded 3000 units, and this is only the sales data in North America. Let us cheer and celebrate this happy night." (End of Chapter)