How China Entertainment was developed

Chapter 249 It's time to pay insurance
8 month 3 day.

[Rush Hour 2] took advantage of the gap squeezed out by [Jurassic Park 3], and it was officially released.

With the accumulation of the previous work [Rush Hour 1], the promotion work of [Rush Hour 2] is much easier.

It is reflected in the box office, that is, [Rush Hour 2] won more than 5000 million U.S. dollars in the opening box office in the first week of its release.

This result can basically determine the success of [Rush Hour 2].

And it is.

Until the end of August, taking advantage of the gap squeezed out by [Jurassic Park 3].

The only third part of the [Martial Arts] series [Neon Martial Arts], which was a bit threatening at the box office, was 'talked' to early September under Chenglong's visit.

[Rush Hour 2] During the hottest summer vacation in North America, he actually enjoyed an environment where he didn't meet any decent opponents for a whole month, and directly made a box office hit of [-] million US dollars in North America.

Based on this situation, the major forecasting agencies predicted the box office of [Rush Hour 2] to be 2.2 or 2.3 million US dollars.

Then the time came to September 9st.

The box office performance of [Rush Hour 2] was a little weak, and Zhang Nan made a grand debut with [Neon Martial Arts].

However, for "Neon Martial Arts", Zhang Nan did not invest [-] million US dollars in box office appeal in order to maintain the stability of the box office like the previous two "Martial Arts" series.

This time, Zhang Nan did not invest a penny in [Neon Martial Arts] before its release.

the reason is simple.

First, with Zhang Nan's current status and past works, even if [Neon Martial Arts] fails at the box office, Zhang Nan's status cannot be shaken.

Second, Zhang Nan's current box office appeal, with the release of [Jurassic Park 3], [Artificial Intelligence], [Fast and Furious 1], [Hannibal]...etc., the total number of The value has reached 64.5 billion US dollars.

One or two hundred million dollars is too cumbersome.

The most important thing is the third point. Zhang Nan wants to take a look at his current box office appeal in North America and in the global film market based on the actual box office results of [Neon Martial Arts], and the [Martial Arts] series. How is this kind of oriental kung fu action movie accepted by fans in North America and around the world?

After all, Zhang Nan's goal has never changed, which is to bring Chinese movies to the world, and oriental martial arts action movies are the best way to achieve this.

And the final result~
The box office of [Neon Martial Arts] reached 2.5 million U.S. dollars in North America, and 2 million U.S. dollars in other places. The total global box office is 4.5 million U.S. dollars, which is considered to have met Zhang Nan's expectations.

It is true that there must be a large part of the box office here, which is derived from the real box office appeal and fan effect brought by Zhang Nan's past brilliant achievements.

But no matter how much water is thrown away, the global box office market of oriental kung fu action movies like the "Wuguan" series has at least a share of [-] million US dollars.

that's enough.

After all, to make a similar film in the mainland, the total investment will not exceed [-] million RMB, and to have a global market share of [-] million US dollars is already eight times the return on investment, which is quite good.

If it can be stabilized, then this kind of oriental kung fu action movie will be the stepping stone and stable basic disk for Chinese movies to go global.

Zhang Nan is already thinking about the third part of the [Wuguan] series in the coming year. According to the suggestion given by the theater line Chenglong, he will start to retreat slowly and learn from [Avengers] to make a contribution to the [Wuguan] series. This is a spin-off film that puts Wu Jin and Zhou Jie as the protagonists of the [Wuguan] series.

Then get yourself a position similar to Iron Man, and you can always find some small roles to show up at the box office to increase the box office appeal of derivative films, but it doesn't take too much effort.

Zhang Nan's plan is very good, but before it can be implemented, the project invitations and film appointment invitations in his mailbox exploded again.

Because some media suddenly discovered that from 2001 to the end of the summer vacation, Zhang Nan appeared on the big screen a bit too frequently.

Moreover, all the movies released during this period of time have performed well at the box office, basically Zhang Nan participated and was influenced by Zhang Nan.

比如全球3.51亿美金票房的【汉尼拔】、全球3.68亿美金票房的【侏罗纪公园3】、全球2.35亿美金票房的【人工智能】、全球2亿美金票房的【速度与激情1】、全球3.47亿美金票房的【尖峰时刻2】、全球4.5亿美金票房的【霓虹武馆】。

The media, who are free and indifferent, are bored and count the box office of these movies together, and the figure they get is as high as 19.51 billion US dollars.

If "Tomb Raider" is added, this project starring the newly promoted woman Jeon Ji-hyun and partially invested by Zhang Nan, then this figure will increase by another 2.74 million U.S. dollars to reach 22.25 billion U.S. dollars.

This is a very exaggerated value.

It can almost be said that Zhang Nan ruled or influenced the North American and even global film markets from 2001 to the present.

The last time Zhang Nan appeared so frequently and exaggerated, that was the last time.

Or to be more precise, 1997.

At that time, relying on his performances in [The Fifth Element], [Jurassic Park 2], [My Best Friend’s Wedding], [Changing Face], [Men in Black] and [Titanic], Zhang Nan made a big hit. took the name of his box office mascot.

So because of Zhang Nan's exaggerated guest star remuneration - 1700 million US dollars for eight hours, and one or two female roles, the film and television companies, who were somewhat discouraged, suddenly started playing chicken blood again, The application for cooperation was frantically delivered to Zhang Nan.

There is no way.

Although the cost of inviting Zhang Nan is so high that it makes people feel distressed, it is almost as fast as directly inviting a member of Hollywood's 2000 million salary club to be the leading actor.

but--

It's worth it!

Because a superstar from Hollywood's 2000 million salary club is invited to play the leading role, the box office of the movie may not be able to exceed [-] million.

You have to invite the best of them, such as the two Tom and Wills in their peak period, so that the box office of the movie can be guaranteed to exceed [-] million.

But if you want to hire two Tom and Will-level superstars at their peak, you don't just have to pay 2000 million US dollars for the film, but you also have to pay a large amount of movie dividends.

If it is really counted, maybe it would be a good idea to spend nearly 2000 million U.S. dollars and throw out two film contracts to invite Zhang Nan to make a cameo appearance.

and……

Inviting the two Toms and one Will at their peak can only guarantee the movie's global box office of over [-] million.

However, based on Zhang Nan's performance at the beginning of 2001, the bottom line is twice as high as the two Toms and Wills in the peak period.

For the films that Zhang Nan appeared in, the lowest box office was [Fast and Furious 1], which earned 1 million US dollars worldwide, and Zhang Nan’s departure from [Fast and Furious [-]] was not a complete departure, but only revealed a It's just the back.

If it’s a little more serious, the film that has been released this year and has Zhang Nan starred in it has the lowest box office of [Artificial Intelligence] with a global gross of 2.35 million U.S. dollars.

And it can be seen by anyone. Although this [artificial intelligence] has a production fee of 9000 million US dollars, it is also directed by Spielberg.

But the starring team does not have a commercial superstar, it is purely an experimental project.

If it is really serious, the film that has been released this year and has Zhang Nan starred in it, the lowest box office is "Rush Hour 3.47" with a global gross of 2 million US dollars.

Spend an extra salary of close to 2000 million U.S. dollars and one or two film contracts of unimportant roles, in exchange for a work with the lowest global box office of 3.47 million U.S. dollars.

Not to mention the high-level executives of many film and television companies around the world, this account is for elementary school students... No, it must be more difficult for elementary school students, but middle school students must be able to figure it out—it is too worthwhile.

After calculating this point clearly, many film and television companies, in order to convince themselves, took the extra cost of nearly 2000 million US dollars as insurance.

(End of this chapter)