The star is legit but sick.

Chapter 659 Why do you have four programs on the Spring Festival Gala?
There has never been a precedent in the history of the Spring Festival Gala where one actor participated in three programs.

When the program list was announced, it was immediately made a hot topic by marketing accounts.

"Xu Ye performed in three shows alone!"

"This year's Spring Festival Gala belongs to Xu Ye!"

“This is the year when Xu Ye’s works exploded!”

The marketing accounts completely hyped up the trend.

No one was in the mood to work today, and the young people were all surfing the Internet.

CCTV's Spring Festival Gala is the top priority for everyone.

As soon as this news came out, it set off the entire Internet.

Marketing accounts also carefully studied these program lists to find topics that can attract traffic.

Someone like Xu Ye will definitely be a hot topic.

The marketing accounts quickly learned the behind-the-scenes screenwriters of the two sketches through relevant channels.

When everyone learned that the director and screenwriter of these two sketches was also Xu Ye, they were completely dumbfounded.

"The director and screenwriter of the skits "Planning" and "Help or Not" are both Xu Ye!"

"Including the song performances of Yuanqi Girl and Xu Ye, Xu Ye will have four performances on the Spring Festival Gala this year!"

"This year is Xu Ye's third time on the Spring Festival Gala stage. Let's wait and see how he performs!"

These news quickly fermented on information platforms such as Weibo and Douyin.

Not only were the majority of netizens confused, the patients at Huohua Hospital were also confused.

Everyone called for Xu Ye to perform skits on the Spring Festival Gala, and he ended up performing two.

What's going on?

Is the Spring Festival Gala hosted by your family?

The patients opened their mouths and started complaining.

"Hate fans, please stop talking. I'm here to say this for you. I seriously suspect Xu Ye used a backdoor during the Spring Festival Gala. I suggest that the relevant departments conduct a thorough investigation!"

"The Spring Festival Gala is really getting worse and worse. A singer can actually perform skits. Not only can he perform skits, but he can also be the director and screenwriter of the skits!"

"The Spring Festival Gala is getting worse every year. Xu Ye is such a piece of rubbish, yet he has four programs on the Spring Festival Gala."

The patients said, "Let me spray first as a sign of respect."

As a result, the patients really didn't expect that someone actually believed they were joking.

The circle of traffic stars has always been changing rapidly.

After Xu Ye single-handedly sent the top star Zhou Xiaohu into the sewing machine job, the top stars of the same period as Zhou Xiaohu were basically ruined.

The backgrounds of these top stars are not clean to begin with, and a wave of tax inspections would be enough to cause serious damage.

Moreover, in the entertainment industry, although Xu Ye did not intend to change the ecology of the entertainment industry, this thing is not something that he can change just by saying so.

But he has single-handedly kicked out these stars who relied on traffic to make money from the music scene.

In the past two years, there are no more traffic stars who release so-called album sales to gild their own image.

They release songs in a low-key manner among their fan circle, and fans just need to know about it.

Anyway, it doesn’t cost any money for passers-by to know about it, and Xu Ye has already spoiled the tastes of these passers-by.

Now this group of traffic stars have all entered the field of film and television dramas and variety shows.

These two places can continue to make money.

There is really no way around this. Even if Xu Ye works without a rest for a whole year, he can't shoot many dramas. It's still a bit small compared to the huge market.

With the accumulation of these resources, new traffic has emerged.

This new top star is named Zhu Lingxiang. He became famous with a hit online drama and accumulated a large number of fans.

The company behind Zhu Lingxiang is Yuedong Entertainment, one of the four giants in the entertainment industry.

Yuedong Entertainment invested a lot of resources in Zhu Lingxiang. After a year, it secured Zhu Lingxiang's fan base and also won endorsements from many international first-line brands.

This year's Spring Festival Gala, Yuedong Entertainment also gave Zhu Lingxiang an opportunity.

Zhu Lingxiang will perform in a sketch.

The reason why it is a skit is very simple. Zhu Lingxiang can only choose between a song and a skit.

The first time he appeared on the Spring Festival Gala, he either sang with others or sang a song.

But this kind of chorus is short and there are few shots of it.

Sketches are different. They are longer and have more screen time.

Capital supports traffic stars, never for the purpose of producing good works. No matter whether it is any variety show, film and television drama or stage, it is all to increase the exposure of the star and enhance his status.

Among the income of traffic stars, endorsement fees account for the largest share, followed by film remuneration.

Only when you are popular can you earn more endorsement fees.

Then the choice is easy, we must choose the skit for Zhu Lingxiang.

As for whether Zhu Lingxiang can perform well, it doesn’t matter at all. Fans have filters and it doesn’t matter if netizens scold them.

Just the news that Zhu Lingxiang was going to participate in the Spring Festival Gala program review and rehearsal was all over the Internet. His fans were talking about it non-stop.

"Xiangbao is really great. It hasn't been long since he was able to perform on the Spring Festival Gala."

"I look forward to Xiang Bao's skit. I will watch it with my family."

"Zhu Lingxiang, with lofty ambitions, soars into the sky!"

But there is always something missing when these fans promote the product.

They wanted to say that Zhu Lingxiang was the one who had debuted the shortest time to appear on the Spring Festival Gala, but they found out that Xu Ye was in front of him.

Passersby questioned that they wanted to post various data about Zhu Lingxiang, but they found that there was also Xu Ye in front of them.

No matter what they wanted to say, they found Xu Ye standing in front of them, which was very embarrassing.

How can we promote ourselves without a few first places?

After seeing Xu Ye having four programs on the Spring Festival Gala and being criticized by his own fans, these people immediately started the rhythm.

Now these fans have strengthened their understanding, improved their logic, started to make detailed layouts, coordinated in many aspects, and iterated on the gameplay.

The era of mindless bragging is over.

So, these fans began to make organized comments under some Weibo posts that mentioned both Zhu Lingxiang and Xu Ye.

These types of Weibo posts are basically all praising one person and criticizing the other. Some are posted by bored netizens, some are posted by Xu Ye’s haters, and some are posted by marketing accounts.

"Don't start a fight. Please pay attention to Zhu Lingxiang's skit on CCTV's Spring Festival Gala tonight..."

"I won't comment on Xu Ye's four programs. Let's focus on Zhu Lingxiang's program."

"Let the official explain the truth. Zhu Lingxiang will be on the Spring Festival Gala stage for the first time tonight." This group of fans did not confront Xu Ye head-on, but secretly said that there must be problems with Xu Ye's four programs.

The patients at Huohua Hospital were somewhat surprised when they saw the comments section on Weibo, and they all asked who Zhu Lingxiang was.

After finding out, the patients couldn't hold themselves back any longer.

"Why did Xu Ye get to be on four shows? He must have gotten in through some backdoor. The Spring Festival Gala director team would definitely not agree."

"You have successfully attracted my attention. Let's watch Zhu Lingxiang's skit tonight."

“Are these comments robots?”

"I don't know, I'll try."

Then a patient with nothing to do replied to one of the comments: "I checked and it seems that Zhu Lingxiang's acting skills are not very good."

After posting the message, he also forwarded a Weibo post expressing his grievances for Zhou Xiaohu.

Soon he received a private message.

"When will Zhou Xiaohu's fans be qualified to say bad things about Zhu Lingxiang? Go away, your brother is still working on a sewing machine in there."

After receiving the message, the patient wanted to reply, but found that he had been blocked by the other party.

"Fuck, it's actually a real person."

In addition, many fans of celebrities are promoting online who will be singing on the Spring Festival Gala, who will be performing skits, etc.

With these publicity campaigns, everyone has a little expectation for tonight's show.

What if?
What if the situation of this year’s Spring Festival Gala gets better?

As for Xu Ye’s four programs, they were the focus of everyone’s attention.

As long as there is a problem with a program, it will definitely be attacked by everyone.

……

Behind the scenes of the Spring Festival Gala, Xu Ye, Mo Xincheng and others completed their final rehearsal and left the stage.

Mo Xincheng and Shi Peijuan both returned to the Spring Festival Gala this year, and the two veteran actors also have a more stable mentality.

In addition to his rich experience, the second reason is that this is a book written by Xu Ye.

No problem.

Taking advantage of his free time, Xu Ye read some online discussions.

At this time, a staff member in the Spring Festival Gala work group sent a message.

"Teachers, if you have social media accounts, please post some text content, preferably video content, on the topic of the Spring Festival Gala in the Year of the Pig to promote the Gala. Thank you very much, teachers."

It is basically necessary to post this kind of promotional video.

Even if no staff members tell them to, these stars will post it themselves.

Xu Ye looked around and happened to see a staff member.

He stepped forward and said, “Comrade, can you take a video for me?”

The young staff member was stunned for a moment when he heard Xu Ye call him "comrade".

What a strange yet familiar name.

This call was so intimate.

"No problem!" the young comrade said immediately.

Xu Ye handed over the phone and stood against the red background backstage.

The young comrade also raised his mobile phone to take a video.

Xu Ye held his head high and chest out, looking at the camera with a serious expression.

"Hello, everyone. I am a singer, music creator, director, actor, writer, screenwriter, poet, internet celebrity, great inventor, Ancheng tourism ambassador, outstanding dropout of Ancheng University, and director of Huohua Psychiatric Hospital, Xu Ye."

After listening to this long introduction, the young comrade was confused.

What is an outstanding dropout?

You are still excellent even though you dropped out of school.

No buddy, why do you put so many labels on you?
After finishing this, Xu Ye continued: "Tomorrow is the Year of the Pig. I am afraid that there will be too many blessings on the night of the 30th and you will not see my greetings. I am afraid that the firecrackers on the first day of the new year will be too loud and you will not hear my blessings. I am afraid that the dishes on the second day of the new year will be too fragrant and you will not see my video. So I choose to wish you and your family a happy new year now. I wish you all a happy new year, endless money and happiness in the next twelve months!"

At first the young comrade didn't realize what was wrong, but as he listened further he realized something was wrong.

Your blessing is the Year of the Rat?
At this time Xu Ye came over.

"Okay, that's it." Xu Ye said.

The young comrade asked, "Is this a New Year's greeting?"

Xu Ye: "Why isn't this a New Year's greeting?"

The young comrade was speechless for a moment.

That makes so much sense!

Xu Ye edited the video, added subtitles and released it.

There are a lot of celebrities who posted blessing videos today.

When the patients saw Xu Ye’s video, they suddenly felt that the Year of the Dog that was about to pass was perfect.

"You're the only one in the video. Where are the others you mentioned?"

"Don't come to my house for New Year's greetings. My house can't accommodate so many people."

"Some people wishing New Year's greetings a few months in advance is early enough for me, but you wishing New Year's greetings a year in advance!"

"The one above, the one who came a few months in advance was also Xu Ye. Damn, that makes sense! He has already prayed for the Year of the Pig!"

"People are celebrating the New Year, but you have to be the one to celebrate the New Year."

This taste is just right.

Patients also asked some questions in the comment section.

"Why do you have four programs on the Spring Festival Gala?"

Xu Ye also replied: "Because I am a singer, music creator, director, actor, writer, screenwriter, poet..."

A section of the video was lost again.

The patients couldn't hold it any longer.

"Go to hell!"

Amidst the jubilation, it was already eight o'clock in the evening.

Netizens complain every year, but the topic of the Spring Festival Gala still ranks first on the hot search list.

At eight o'clock sharp, the Spring Festival Gala officially begins.

(End of this chapter)