I, who love to post on Weibo, have become a professional Tongtian generation

Chapter 596 Propaganda and Significance

EDG Club, office.

The whole house was filled with white smoke and the air was filled with the smell of nicotine.

Ed Zhu sat in the boss chair, smoking a Zhonghua cigarette in his hand from time to time. It seemed that his eyes were empty and his mind was wandering, but the fingers of his left hand kept tapping lightly on the mahogany table, proving that he was not calm at the moment.

"Out."

The shouts from outside the door broke the silence at the scene.

After a few seconds, an executive came into the office holding a folder.

“The amount I bought has paid off.”

Ed Zhu took the document and glanced at it quickly.

While watching, the executive reported in real time: "…Currently, the number of topics about Golden Road has reached 5 million. At this rate, it will exceed million in a few days."

Hearing this, smiles appeared on everyone's faces.

In the smoke, an executive asked: "What did IG say? Do they agree to the deal?"

"No, they think Iboy doesn't have the star quality."

"Bullshit celebrity looks..." someone said disdainfully: "She's clearly hinting at handling fees." The e-sports circle is very small, and the top management more or less knows what kind of person Su Xiaoluo is.

Moreover.

Xiao Wang also turned a blind eye to this kind of thing. After all, Su Xiaoluo did not go too far. He just collected the handling fee every time, and was not as annoyed as the 360 ​​system.

As the old saying goes, those who praise and criticize are the buyers, while those who applaud are mostly idlers.

Since you haven't said we can't talk, there's still hope.

"IG still values ​​JKL, but not to the extent that he is not for sale."

"I just want to know how much is appropriate and what is my psychological price range."

"Up to 300."

"300 million?" Some executives were puzzled: "Iboy's statistics are better than his (JKL), his fame is not lower than his, and the contract is also renewed year by year, no one is at a disadvantage... Why is it so much more?"

"No way, we took the initiative to propose the deal."

"Do we have to give up Iboy? Do we have to give up JKL?"

"Didn't we discuss this last time..."

"I didn't say I disagree, but why should I pay? In terms of performance, Iboy is obviously better." The person who refuted continued: "If you rush in like this, it will be strange if you don't get ripped off!"

"The problem is that there are only a few ADs on the market... Also, when Abu came back, everyone was there. When the two of them talked about the qualifiers, did they both praise JKL?

This is the situation. Tian Ye is willing, JKL is no worse than Iboy, plus the Asian Games bottom lane label, it is a win-win situation no matter how you look at it. "

"Where can we win? Whether we can surpass RNG is a question."

"..."

"All right!"

Ed Zhu listened annoyed, "Continue to talk to Su Xiaoluo, you can add money to the transaction, but it can't be too expensive."

The person who just raised the price by 300 million analyzed: "With JKL's popularity, the market price is about 300 million. Iboy's remaining contract is worth million, right? Considering Su Xiaoluo's handling fee... million is reasonable."

"IMP is a three-time AD, and he only earned 30 million in two years. Why does JKL earn 10 million?"

"Domestic S-level players are by default higher than Korean players. Think about Uzi, how much is his endorsement, business and live broadcast contracts added up to."

"Is the premium so high now? Signing Deft two years ago wasn't this expensive." EDG members miss Deft very much.

Mention this ID.

Those who support the price increase for JKL said:

"We have already made a wrong judgment once. Are we going to make a wrong judgment a second time?"

"When I was talking to Penicillin, I said the offer was too low. Now they are questioning whether JKL is worth that much. So I want to know, if SN and RW come in to compete, should we increase the offer or not?"

The times are changing too fast.

Compared with the small e-sports circle, the external environment is more impetuous.

It is a big year for talent shows, variety shows, and IPOs. Even though the country has said that houses are for living and not for speculation, the market's response is that prices are rising, rising, and rising.

Including Mou Heng.

Two years ago, they were talking about a contraction strategy, focusing on digesting real estate projects, and then quietly running away.

Let me put it this way, in 18, Hengtai's sales amounted to 5513.4 billion yuan, an increase of 2017% over 49.9, and its gross profit was more than billion yuan - a growth of billion yuan in one year, which shocked the industry.

Everyone else is lowering their prices, why are you so awesome?

Stimulated by the market, some people who were waiting and watching cursed Heng for being dishonest while rushing to acquire land in first-tier cities across the country (it happened that Li Huanggua withdrew in those two years, so there were many people who were waiting and watching).

same.

There is a lot of hot money in society, which needs to flow, which is also the reason for the explosion of the film and television market in 18. Compared with these fields, the signing fee of several million is only enough for Sister Shuangzi to work for one or two days.

But for the old-timers of e-sports.

The changes in the market are a bit dizzying.

In 16, the maximum salary was only around million, and most veterans could be dealt with by giving them a few hundred thousand, so there was still potential.

Just 2 years.

The top players in the region, led by Penicillin and Faker, have grown to the level of team shareholders, with annual salaries starting with 2...

Ed Zhu did some calculations and was really depressed. Since EDG was founded, it may not have earned as much as Penicillin.

Also.

At the birthday party, he asked Abu to show concern for him and really wanted to keep his white moonlight Deft, but in the end he ran away.

Now I have to spend more money to sign someone who is not as good as Deft. How can I accept this? I feel like I have been taken advantage of.

Regarding the Penicillin incident, EDG really misjudged it. They thought they were very competitive and "full of sincerity". Who knew that Penicillin didn't care about the so-called rich family background at all.

and so…

Be 'sincere' again?
What if it doesn't work out? What will happen next year? With the current relationship between the bottom lane and the support, can they still become a loving family? If not, without the bottom lane's strong strength as a guarantee, how can EDG retain old fans and attract new ones?

One minute…

Two minutes…

The more Ed Zhu thought about it, the more he felt that the times have changed. JD, SN, and Top Esports all don't follow the rules and are raising prices indiscriminately. How noble can they be if they continue to maintain their status as wealthy teams?
The subordinate had no idea of ​​Ed Zhu's dilemma, and continued, "During the Asian Games, Meiko is very popular, and buying traffic now is also effective. Think about it, if this deal can be finalized, will more fans be happy, or will more people go to the official blog to scold..."

"There hasn't been any success in the past two years, and the fans don't have much enthusiasm."

"Business has also decreased. Many partners have said that Top Esports, RNG, and IG have more traffic than us, and EDG has dropped out of the top three.

Zzaiyi doesn't want to play, and doesn't want to lose face. Now the only ones who can hold the scene are the mid and support. Iboy used to be quite popular, but after that incident, he has to leave."

“Maybe it’s a little overpriced, maybe it’s not suitable for local conditions, but there’s no one more suitable than him on the market.

Unless we can recruit a Korean AD player and kick out Ray. But there are not many strong domestic top laners, and Zzitai is considered qualified. Should we recruit Zzitai? "

Think of the scene of Zzitai joining.

People have even less confidence in the club's future.

finally.

All eyes were focused on Ed Zhu again. He put out the cigarette and waved his hand: "I'll personally test Xiao Wang's attitude!" Hearing this, the marketing department's depression was instantly swept away.

have to say.

Ed Zhu is indeed willing to manage the club and is quite concerned about its operations.

~~~
Top Sports Club.

Guo Hao is also collecting public feedback.

Due to the large amount of publicity, all platforms are currently congratulating the delegation for winning the championship. In terms of topic direction, the most popular person is of course Penicillin.

When the concept of the Golden Road became popular.

Penicillin's achievements have once again dominated Weibo. It should be said that the publicity effect this time is better than Huya expected. The market is particularly fond of the definition of a grand slam.

Reality proves it.

This kind of halo with special meaning is really the best way to distinguish the levels. Especially young people like this definition very much.

Just like Hupu James fans.

Find more new angles, my James is irreplaceable, otherwise how can we prove my James' greatness. What, not that great? Get out of Hupu.

In 16, he called himself the GOAT and posted a picture of Kareem Abdul-Jabbar helping him capture the crown. Although there are constant controversies, people are gradually discussing whether he is the GOAT or not.

The purpose was achieved.

My LeBron James' traffic and commercial endorsements have gone through the sky, and more and more people have acknowledged that he is the longest river. What, the Dream Team in my LeBron James era had no dominance and lost 2 gold medals, brother, that's not my LeBron James' problem.

In the long-term publicity, it is not important whether you are the first or not, as long as you can become the most eye-catching basketball star.

As such…

Guo Hao saw the benefit of adding a title.

He was browsing Weibo at the moment and found that LPL viewers, including some people outside the circle, were talking about how difficult the road to gold was, and that if they missed it, it would be four years.

By reaching out to the masses.

Guo Hao is sure that the popularity of the Asian Games will be almost unprecedented and will not be worse than that of the Bird's Nest. Such publicity plus Huya and Migu's exclusive broadcasts is another deal that is beneficial to the stock price.

[On the day when the topic reaches 100 million, all the videos of the preliminaries will be released...]

Thinking of the notice sent by Fujii, Guo Hao could see how much Fujii and Huya were looking forward to the Asian Games. And the more this was the case, the more Topsports could not afford to lose.

It’s like LCK knew that it wasn’t competitive enough in the second Intercontinental Championship, so it stopped giving it more space.

Sometimes the louder the slogan and the greater the popularity, the more it will drain the fans' energy when things become embarrassing.

He didn’t know whether Huya’s strong push would be a good or bad outcome, but if it lost, it would not look good on the parent company’s side, and they might even downplay the importance of Top Esports…

"Hey, Haoshen."

"Have you adjusted your schedule? Are you getting used to it?"

"Let me tell you something."

"Don't the Asian Games have reporters assigned to them? Fujii asked someone to arrange a newspaper article. Yes, yes, yes, I'll do a simple interview tomorrow morning... I'm just worried that you won't be able to get up, after all, you have to compete at one o'clock."

"I?"

"…Are you nervous? When I was doing the drug test, I saw you playing with the live broadcast equipment… Well, just treat it as a training match. Yeah, don't be too stressed. When you come back, I'll approve some funds and take you out for a nice meal.

Hehe, there's a big meal in it."

hang up the phone.

Guo Hao stopped laughing.

All he can do now is not to put pressure on the players, but his heart has already flown to Jakarta. It's a pity that the tickets to Jakarta are easy to buy, but they have not been approved by the Sports Bureau, so he can't accompany the team...

~~~
"Oh, I have an interview tomorrow, so I have to get up at 9 o'clock." Qin Hao had originally planned to practice until 2 a.m., but now he can't do that.

"That's a good thing."

Maokai is usually very quiet, but when he heard about the official interview, he couldn't help but joke: "It means we are popular!"

Qin Hao was a little confused: "Ah?"

"Think about Sky!" Mao Kai admired Qin Hao very much, and said frankly: "With official escort, we can block a lot of open and secret attacks."

With the above, even if LGD had ten thousand guts in the year of winning the first championship, it would not dare to play word games on the contract.

Beside him, Zhu Kai followed up and said, "Hey, brother, why are you still practicing for an interview? You have to prepare some copywriting."

Zhu Kai was even more anxious than Qin Hao, and he wished he could accept the interview on behalf of Qin Hao.

"It's only 10 o'clock. I'll go to bed at one." Compared to two years ago, Qin Hao is no longer the person who would get nervous when hearing about an interview.

Get used to being behind the spotlight.

He treated interviews as part of his daily professional routine, just like being invited to the stage to greet the audience after a game, which was a daily task.

As for the official ones, there are also some differences in appearance...

Then?

He was surrounded by applause because he achieved results, rather than being surrounded by applause and achieving results. If he didn't have this understanding, he would have been lost long ago.

Zhu Kai and Mao Kai looked at each other, feeling uneasy.

This is the Asian Games page, and those who have appeared here before are all people like Sun Yang.

After a while.

Abu came in holding his phone and said excitedly, "Qin Hao, there's an interview tomorrow at 11 o'clock. I've been notified!"

As a head coach.

Generally qualified to stand next to team members.

"I know. Brother Hao called me and said it was arranged by Fujii."

"Not at all."

Abu spoke to Ed Zhu and explained, "This session is just a formal process, and the next session will be a formal project. It was originally intended to be promoted."

Fujii did try his best, but he couldn't let go unless the higher-ups were willing.

Abu didn't say anything else.

That is because Qin Hao has a very good image. He comes from a small town and has been interviewed by provincial media to convey correct values.

In addition to his personal documentary, he was recognized by his alma mater and was designated as a tourism ambassador by Hunan Province at that time... It is not surprising that he caught the attention of China News Service.

Several teammates looked at Qin Hao thoughtfully.

Zhu Kai was also thoughtful. Abu's words just now made him realize that he had missed a great opportunity - if only I were the head coach!
~~~
The next day.

Qin Hao carefully turned over and got out of bed, going into the bathroom to wash up.

He didn't want to wake Eimy, but Eimy woke up anyway.

Compared with Qin Hao, Eimy didn't sleep well at all. He kept thinking about the live broadcast of the main competition in his mind, which inexplicably brought him a lot of pressure.

There was obviously no tangible reward, and I didn't even get a bonus after all the long journey, but I felt like I was participating in something big.

"PP..."

"Did I disturb you?" Qin Hao stuck his head out with a toothbrush in his mouth.

“No…” Eimy shook his dizzy head and said, “I didn’t sleep well… Damn, you fall asleep as soon as you touch the pillow. When will I learn this?”

"..."

10: am.

Abu was wearing a suit and Qin Hao stood next to him.

In Zhu Kai's envious eyes, China News Agency first took a few photos, and then took a recorder to ask: "Standing on such a stage, do you feel a lot of pressure?"

"There is more or less pressure, but if you want to maintain your competitive state, you must turn pressure into motivation - think positively, there will be a second time if there is a first time."

Further back.

Most of the questions revolve around mentality and are quite official.

Qin Hao also answered openly, shared some experiences, and said that he had made a summary after winning the first place in the preliminary selection.

"In the end, it's still a question of confidence."

“Compared with traditional sports, e-sports is more challenging in terms of skills.

Because the operational threshold does not exist for us professional players, the difficult part is whether you dare to fight when the moment comes.

Many times, choices are more challenging than operations... You cannot predict the entire direction, you can only try to make the picture become what you expected.

Yes, you can’t be afraid. You can be vigilant and pay attention, but you have to take action when it’s time to do so… As for me, I don’t want to regret it.

If I lose despite trying my best, I will firmly congratulate my opponent and then find a place to calm down. Of course, I didn’t think about losing. Before the interview, I was still thinking about the big meal…”

most of the time.

The reporters were all asking about Qin Hao, and only occasionally asked Abu's opinion. After the meeting, Qin Hao left a deep impression on the China News Agency reporter.

Not that I'm talkative.

There are many athletes who are more cheerful than him, such as the people in the swimming team, who all have great figures and overflowing hormones.

But before coming here, his impression of e-sports was that they were low-class, and he wanted to help polish it, but he didn't expect Qin Hao to answer so fluently.

"This young man can do it."

He joked with his colleagues.

"He has a lot of followers on Weibo and is very popular. It's not like he hasn't seen big events before. Our official interview is nothing."

"I don't pay attention to e-sports. If it weren't for a mission from above, I wouldn't bother to interview..." After saying a few words, the man said, "Of course, he is indeed better than I thought. No wonder the higher-ups specifically asked for an interview with him."

"You'll understand when we host the next Hangzhou event." His partner understands young people better: "Their super chats are very active, not worse than some celebrities."

"..."

soon.

Related reports appeared on the homepage of China News Service.

In the accompanying picture, Abu, dressed in a suit, stood solemnly behind Qin Hao, looking like a bodyguard. It was one o'clock in the afternoon, and the first match of the main competition was the Chinese team vs. Chinese Taipei...

(End of this chapter)