Chapter 126: Encourage employees more

Weiwei couldn't put it down watching "Tears of the Blue Sea", and finally put it away in the safe with a bit of reluctance.

Maybe she was moved, so no matter what position she unlocked tonight, Weiwei actively cooperated.

Time flies and another month has passed.

Weiwei's belly is already slightly swollen. She is already more than four months pregnant.

Weiwei followed her husband’s advice and stopped going to the club to work.

Now I just spend time with my family at home, sometimes talking to Zhao Mengyu and doing some simple housework.

Lu Xiaobu's life has not changed much. He does yoga at home in the morning, goes to the laboratory in the afternoon, and spends time with his family in the evening.

As for the company's affairs, I will go and see them in two or three days, mainly to sign some documents.

At present, the donut milk tea company has more than 5000 franchisees, which is already a very good scale.

After all, the company hasn't been established for long.

There are now more than 5000 donut franchise stores across the country, covering 31 provinces, municipalities and autonomous regions.In just one year, nearly a hundred new stores have been added, realizing the leap from a regional to a national chain beverage brand.

Moreover, in each store, subconsciously enjoy the very broad market prospects.For all equipment, raw materials and production techniques, the headquarters provides training to enhance the store's production techniques and capabilities.

Therefore, any store can obtain good profits and gain the trust of more people with the support of the headquarters.

The headquarters has many advantages and supports, providing store location protection for franchise store owners, assisting in site selection, better concentrating consumers there, and ensuring the profits of entrepreneurs.

Success commendation meetings are also held regularly. If you have any questions during the store operation, you can provide them to the headquarters in a timely manner. The head office is very considerate and has been recognized by many investors.

In addition, the performance of the online store studio is getting better and better, with an average store having close to [-] orders per day.

With the continuous promotion of the brand, more and more customers are searching through keywords, and some dealers even want to purchase in bulk.

Now several shoe factories in the urban area are manufacturing their shoes.

Now that the Internet is in the spotlight, we need to develop the "Internet +" product model and use intelligence to promote re-innovation of products and services.

With the use of the Internet, sports products can be more customized. At the same time, the rapidly developing Internet economy can be used to promote the marketing of sports and fitness products.

Weibo marketing: A marketing method implemented to create value for businesses, individuals, etc. through the Weibo platform.Weibo is an open platform. Everyone has the opportunity to see it without any threshold. Use Weibo to post photos of related sports and fitness equipment online for Weibo sales.

Make use of the Internet celebrity effect by inviting Weibo celebrities to endorse sports products of merchants, or use the form of live broadcast. Internet celebrities use sports and fitness equipment to exercise during the live broadcast, and introduce products during the exercise to attract attention, thereby increasing the fitness equipment visibility purchases.

Social advertising: Use forums, Tieba, WeChat, Weibo and other public platforms for publicity and marketing, such as asking trolls to comment and forward relevant Weibo posts; cooperate with Weibo sports celebrities (sports stars) to let them publish relevant promotional Weibo posts Bo to promote.

Micro-business marketing: Carry out a micro-business marketing model to send relevant sports and fitness products in the circle of friends, continuously expand the number of WeChat friends, and attract the attention of WeChat friends to sports and health products through the posts in the circle of friends.

At the same time, we must also pay attention to the after-sales service of the product. What wechat merchants need to do is not only to post to Moments, but also to pay attention to the feedback to customers after sales.

We conduct follow-up visits to customers from time to time, and based on customer feedback, we promptly report to the manufacturer the problems that arise during the use of sports products and their ideas, so that we can innovate the products again.

Online sales: For current e-commerce, Taotao, Dongdong, and merchant registration are indispensable platforms for e-commerce. At present, most of our online shopping is from Ali Baba. and Dongdong, two e-commerce platforms.

However, precisely because the two platforms are household names, competition among merchants on the platforms is very intense, and there is no profit for new e-commerce merchants.Establish a brand.Build a sports product brand culture, register sports products’ own trademarks, promote the intelligent development of sports products, and use technology and brand as support to promote the increase in the added value of sports products.

These are Jiang Hao's brand marketing strategies now.

And thanks to professional marketing, the Feiyue Sports brand now has some popularity.

And because the sneakers are uniquely designed and fashionable, they are in line with the aesthetics of young people, so they are very popular among young people once they are launched.

Now sales alone can support various expenses.

It can be said that Jiang Hao found Milan, just like Lu Xiaobu found Jiang Hao and found a treasure.

Now Lu Xiaobu no longer needs to invest money, he can just wait for the golden rooster to lay eggs.

The most critical thing in the 21st century is, of course, talent.

But a mediocre person like Lu Xiaobu, who became a boss and didn't bother to care about anything, was exactly in line with the way of a boss.

I drove to the milk tea company. After a few days, new employees were added. Seeing other employees calling the boss, the new employees also understood his identity and stood up to say hello.

Come to your office and boil water to make tea.

He crossed his legs and lit a cigarette to smoke comfortably.

At this time, Su Yingying walked in, holding documents in her hands.

It's really eye-catching to see how she looks today.

She wore a pink and purple short shawl coat, which further accentuated her excellent figure, and matched it with a bright yellow velvet knee-length skirt, a pair of black high boots, and her jet-black hair with natural undulating curves resting on her shoulders.

Clear and bright pupils, curved eyebrows, long eyelashes trembling slightly, pale and flawless skin revealing a touch of pink, thin lips like rose petals.

"Come for tea."

"Boss, I'm so busy that I don't have time to drink tea with you."

"Let the employees below do some things if they can. Don't make yourself so tired. You are the backbone of the company."

Su Yingying was moved in her heart. What she did was to be affirmed by others. Now that her boss said this, she was full of motivation.

"Boss, now that the company is on the right track, I can't slack off, otherwise I'll be sorry for your trust in me."

"Well, don't be so tired. Do you have a boyfriend now?"

"No, does the boss have a suitable introduction?"

"No. You should socialize appropriately after work and get to know more young talents."

"Boss, why do you suddenly care about my life-long affairs?"

"You are the veteran of the company. You built this company with your own hands. It goes without saying how important you are to the company. As the boss, of course I have to pay more attention to you."

(End of this chapter)

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