China entertainment started from 07 fast boys

Chapter 272 Surroundings and Trivia

Although the contract negotiated with Penguin Music is confidential, too many people are paying attention to Xu Yang's album, which is destined to leave a name in the Chinese music scene.

There were so many that before Xu Yang could react, someone sent him a private message on Penguin and Big Eyes.com, asking if it was true that the copyright for the new album had been sold for [-] million.

These people are basically fans, asking Xu Yang is to express their excitement, Xu Yang didn't ask.

You can't just not accept their kindness, but also give a strong warning, right?

But it was impossible to get Xu Yang to reply one by one. There were too many people.

I simply contacted Penguin Music and jointly launched a plan with Xu Yang’s personal studio, as well as a congratulatory poster.

Penguin Music gave Xu Yang a lot of face on its home page, and numerous activities were launched by Penguin Music and Xu Yang’s personal studio.

Among them, Xu Yang personally feels that the most valuable item is the limited edition physical record released by the studio, a total of 520 copies, which can be regarded as a benefit for fans.

Not only is it signed by Xu Yang, but each album also has unique little easter eggs.

Since the ten songs in Xu Yang's album this time contain a lot of "wenqing" or middle school lyrics, every limited edition album cover has such a line of lyrics.

For example, some are "I Crossed Mountains, Rivers and Seas" from "The Ordinary Road", and maybe "A Cup to the Morning Sun" from "Xiaochou".

Therefore, this batch of limited edition albums are basically for collection, and have little specific practicality.

Of course, these 520 physical records are a drop in the bucket for Xu Yang's tens of millions of fans, but only a small number can highlight the value of the records?

In addition, there are some postcards, posters and other regular celebrity peripherals, most of which also have a lyric behind them.

But this time it’s not limited to Xu Yang’s album. As long as it’s Xu Yang’s songs, all of them can be on it.

Xu Yang has rarely done this. After all, in his opinion, this kind of behavior is to deceive fans and make money from them.

This is different from advertising. When faced with advertising, fans will be more rational and buy based on the quality they demand. But for this kind of peripherals, it is really a no brainer.

It’s a moment of pleasure when you buy it, but it’s a crematorium afterwards.

If you buy this kind of peripherals, you will most likely still put them in drawers, boxes, and boxes gathering dust. Basically, except for taking them out a few times to remember them, most of the rest of the time they will not see the light of day.

The cost of a celebrity photo is only a lot, but as long as the photo of the celebrity is printed and the lyrics behind it are added, the final selling price can be multiplied by dozens or even hundreds of times.

So this time all of Xu Yang’s peripherals are given away for free, Xu Yang is responsible for paying for the production, and Penguin Music is responsible for the delivery.

Of course, Penguin Music cannot be so generous. Of course, they still see benefits or potential benefits in this aspect.

So many things will be used as an excuse to attack no matter how Xu Yang gives them, so Xu Yang's suggestion is to give away some of them based on the length of time that individual Penguin Music users listen to Xu Yang's music.

Then among the users who do not meet the standards, select some old users of other music software and give away another batch.

The free quotas let the music speak for itself, and no one can find fault with this.

Of course, Xu Yang's fan leaders from various regions also have quotas, and this is as they should be. They (they) have been fans of Xu Yang for so long, so it makes sense to give them some benefits.

Therefore, there are three ways to give away peripherals. Except for the third way, which is purely for the benefit of the top fans, the other two ways are popular with Penguin Music.

First, they can increase users' affinity with Penguin Music. As long as they keep holding such activities, they are not afraid that they will not use Penguin Music.

Secondly, it can also dig out the roots of other music platforms. Those loyal users are usually not within their scope of consideration, but now it provides Penguin Music with a new way of thinking.

Wangyiyun turned the music platform into a music community, but Penguin Music also had the idea to do this after Xu Yang's reminder.

After all, the market has proven that under the same conditions, a comprehensive platform will always have advantages over a single platform.

Of course, all advantages are paperless under the money offensive.

Regardless of how Penguin Music will operate in the future, this time they followed Xu Yang’s idea, which can be regarded as an implementation.

If this trick works, the subsequent music copyright war may come early. Under Penguin Music’s money offensive, countless colleagues will be scolded.

Fans are not interested in the future construction and improvement of the platform. They are more interested in the peripherals given by Xu Yang.

As I said, except for a few of these peripherals that are relatively expensive, the rest are [-]% of them made from assembly lines.

It doesn't cost a lot of money to make these peripherals. It can be done in the millions.

In addition to celebrity films and posters, there are also stand cards, keychains, notebooks, stickers, and other peripherals.

Anyway, it's cheap, and Xu Yang, who can see low-cost ones on the market, decided to do it.

Thanks to this wave of free fan benefits from United Penguin Music, the new album and countless old songs have been stimulated again, and the listening volume has increased visibly.

After all, except for those top fans, [-]% of the remaining merchandise depends on the listening volume of Xu Yang Music, and Penguin Music alone accounts for more than half of the remaining merchandise.

If you don’t listen to Penguin Music now, is it possible that you still listen to it on other music platforms that don’t have the copyright of Xu Yang Music?
Upon seeing this, Penguin Music made another plan and submitted it to the holding company to increase the price to purchase the music copyrights of other musicians.

But this is all a thing for another day. At this time, Penguin Music is still waiting and watching, and countless music platforms have not yet regretted it, but Xu Yang’s fans are still carnival.

The statement from Penguin Music and Xu Yang Studio clearly states how to obtain celebrity peripherals.

There are no bells and whistles. Except for a small part that is given to some dedicated and hard-working fan leaders, the rest of the surrounding items are clearly marked with prices.

This made them all a little crazy. This should be regarded as Xu Yang's second large-scale release of peripherals.

The first time was during Xu Yang's Kuainan period, but that happened four or five years ago and is not of reference.

Because of this, countless fans are eager to get a set of peripherals this time.

Even most of the top fans who have merchandise quotas are no exception. After all, they (them) never feel short of idol merchandise.

I really want to get them, I can’t keep them at home, so I’d like to keep one set and give the other one as a gift, it’s so honorable.

While the fans were secretly determined to get a set of peripherals, other musicians in the circle were also excited.

After all, one of Xu Yang's albums could fetch a price that they had never dared to imagine in the past. They thought that they did not have Xu Yang's strength and qualifications, but at least Xu Yang gave them a good start.

You allow Xu Yang to eat meat, and we are not allowed to drink soup?
I don’t want to be like you. One time is money that most people will never make in their lifetime, but it must be more than what they have made in the past.

A group of musicians who are preparing to release songs in August feel miserable in their hearts. The winner takes all in the entertainment industry is the most effective way to perform.

In the past two months, it was obvious that Xu Yang had got the lion's share, and the remaining share would have to be shared by everyone else.

This is not enough points at all, so most people chose to postpone. Don’t you see, it’s the same milk coffee that released a song in early July. What happened to their "Hello Tomorrow" by Xu Yang?

Although everyone is not strong enough, they can still see the quality and value of this song.

If Xu Yang hadn't appeared, I'm afraid this song would have been the monthly champion in July this year.

It's just a pity that there is no if.

A monthly championship-level song cannot even enter the top [-] on the hot song charts, and even the top [-] is in danger. This shows the dominance of Xu Yang's new album.

So it was expected that everyone would postpone the release of the song, but now they are in a dilemma.

In September, the king of Zhou Wang Taolin will also release a song. He became famous earlier than Xu Yang and was awarded the title of Heavenly King earlier. Everyone also maintains enough respect for his strength.

They are preparing to postpone the release of songs again, but some people can postpone it, and some people can't.

For example, Zhang Jie, his original plan was to release the song in September because he got married in that month.

Taking advantage of the momentum of marriage to sing, maybe it can make him move a little further.

When Xu Yang chose July to release the song, he was a little lucky, because Xu Yang had no precedent of releasing the song in September.

However, Xu Yang, who has no martial ethics, used publicity methods to push the album until the last day of July before it was fully released.

This is no different from August. He is preparing to release songs in late September in order to avoid the lingering influence of Xu Yang's new album.

However, by coincidence, a certain king is going to release a song in September, and it is even very likely that it will be released in late September.

Zhang Jie was almost so angry that he was so unlucky?
There was Xu Yang who made his debut at the same time, but he was overpowered by Xu Yang, and Zhang Jie didn't think he could beat him.

But you have obviously avoided him, why do you want to fight with the old man who has been famous for a long time!
However, he cannot change the release date of the new album. After all, the release date of the new album has been changed. So, should he change the wedding date?

If he really changes his attitude, Zhang Jie will probably become a joke in the industry.

But don’t change it. To be honest, he is also worried about a certain king. His reputation and strength are not up to par.

"Hey, it's difficult!"

Zhang Jie sighed, but it aroused some thoughts in Xie Na beside him.

He poked Zhang Jie and thanked him: "Hey, do you want to call Xu Yang and the others when the time comes?"

Zhang Jie replied as it should be: "I definitely have to call him. I have also called the rest of the 07 Kuaiman, so I can't help but call him, right?"

"Besides, our relationship is not bad. If I hadn't been unable to express my feelings, I would have wanted him to be my best man."

"You think about it, it would be so honorable to have the Chinese King as your best man."

Xie Na nodded and said, "But if you don't speak, how do you know that the other party will definitely reject it?"

Zhang Jie's hand moved for a moment, as if he had caught something.

"You only get married once, you have to do it beautifully and leave no regrets, right?"

"Or do you want to get married a second time?"

This was a question. Zhang Jie answered without any hesitation: "Of course not."

"Then what are you still struggling with?" Xie Na asked back.

"You go find your brothers. I'll call Liu Shishi and Yang Mi. I think they won't refuse."

Hearing this, Zhang Jie had a wry smile on his face. He knew that the daughter-in-law of the family was informal most of the time, but he didn't expect to be so informal this time.

"Is it really necessary? The three of them should be the biggest ones here, right?"

Xie Na chuckled, and then said: "There are no big names or small people at the wedding venue, only a group of relatives and friends."

"I want you to tell me whether you agree or not."

Zhang Jie: "I agree, I'll tell her now!"

After that, Zhang Jie actually called Xu Yang. Xu Yang was confused when he was woken up in the middle of the night.

The next morning, Xu Yang received another call from Liu Shishi, and only then did he understand the cause and effect.

"So Zhang Jie was embarrassed, and was provoked by Xie Na?"

Xu Yang was a little surprised. He didn't expect you, Zhang Jie, with thick eyebrows and big eyes, to be embarrassed?
"Yeah, and then that sister found me again, saying that she wanted me to cooperate with her."

Xu Yang now understood Xie Na's plan, killing two birds with one stone.

Not only did he invite himself naturally, but he also bound Liu Shishi.

After all, Xu Yang and you have gone, is it appropriate for Liu Shishi, as a fiancée, not to go?

But although Xu Yang guessed these things, he still had to ask her what she meant.

"What about you, what do you think, how do you go, and in what capacity do you go?"

"Of course I'll use your fiancée, a relative and friend of the girl, to be her bridesmaid."

Xu Yang was surprised by Liu Shishi's decisiveness, and what surprised him even more was what came next.

"Also, I heard that Mimi will also be a bridesmaid, so can I be missing at this time?"

"I've thought about it clearly. Maybe she will get married before me. In the end, I will be her bridesmaid, not her."

"So we have agreed to be the bridesmaid for that sister this time."

Xu Yang was a little silent, and asked Liu Shishi in a very complicated tone: "You said Yang Mi might get married before you?"

Liu Shishi: "Well, she just told me a few days ago that an actor from Xiangjiang is pursuing her."

"Although I haven't agreed yet, I can see that she is a little tempted."

After listening, Xu Yang's expression became more complicated. He said that the relationship between people like 70 Flowers is a bunch of rubbish.

And 85 Flowers' feelings are half-open, and half of them are messy things, and by chance, Yang Mi is the one among these messy things.

Now I think that the one who came to pursue her should be Liu Kaiwei, and he is not a good person, so let's pretend to be civilized now.

But now that he has appeared, Xu Yang feels it is necessary to remind Liu Shishi.

"Just keep an eye on her affairs. The area in Xiangjiang is very chaotic. There may be twists and turns when the time comes."

Liu Shishi responded immediately, but when he was about to turn around, he said to Yang Mi, after all, he should remind his good sisters, right?
After finishing all the matters related to the new album and the capital, Xu Yang was going to Shanghai to wait for the crew to start shooting, but before he even set off, he received an unexpected call.

(End of this chapter)