The Jin army besieged the city, and the Song emperor’s daughter died

Chapter 114 Although the oiran is good, don’t be too snooty.

Zhao Fujin felt that the incident of Li Bangyan being bitten by a dog would be written into history books.

In order to prevent people like Tuotuo from the Yuan Dynasty from being careless about their work in the future, she specially drew a thick and big ※ on the front of the historian's record with a red pen

After Li Bangyan was bitten by a dog, the business of the cat and dog shop on Yu Street boomed.

Shopkeeper Wang even put on a new sign.

The one with the logo, a person who looks like Li Bangyan, holding a lion cat and leading a Pekingese.

The name of the store is also powerful and domineering: "Prime Minister's Pet Store".

Even more popular than the cat and dog shop is Chen Dong’s tabloid.

Who can open a shop and restaurant in Kaifeng city, who has no business acumen, who is not a human spirit, they have seen this from beginning to end. The prosperous business of the cat and dog shop has something to do with those little darlings, but It’s not big, it’s completely promoted by the tabloids.

So powerful shops came to the door one after another, asking Chen Dong to give them a hand. The reward was easy to say!

Upon seeing this, Chen Dong thanked guests behind closed doors, took out a pamphlet that Zhao Fujin had given him before, and studied it painstakingly for three days.

Three days later, the tabloid office opened its doors. Chen Dong was in high spirits, holding a gong and banging: Da Song Daily will attract investment tomorrow.

Fortunately, the old embassy of the Liao Kingdom was large enough, otherwise it would not be able to accommodate so many hosts.

"Dong Chen, what does the naming mean?"

"Dr. Chen, what do you mean by the advertisement in the middle?"

"Dr. Chen, what does strategic partner mean?"

"And this, what's the matter with the big promotion?"

……

……

Zhao Fujin almost laughed out loud as he held the first sample of the revised edition.

"The dishes at Qingfenglou are delicious and not expensive. It is a restaurant that the folks can afford."

"Although the oiran is good, don't sleep too much - Fanlou's new tea is waiting to be tasted."

"It has a beautiful view of the river and is adjacent to the Holy Land of Taixue. The house is square and the courtyard is luxurious. If you want a good house, look for Liu Jia Fangya and you will feel at ease!"

Zhao Fujin smiled and said, "Are you copying the examples in the booklet I gave you?"

Chen Dong smiled sarcastically: "If you look again, there will be some that are not the same."

Zhao Fujin picked up another one and read: "The gold and iron horses, the silver gun and the enemy. The Tang Family Gold and Silver Shop invites you to taste the Iron-Blooded Song Dynasty?"

Zhao Fujin frowned: "This title is good, but can I change it to another title? And what does the Iron-Blooded Song Dynasty mean?"

Chen Dong was also speechless: "I told you, but people didn't listen, so I just thought this title was good. The Iron-Blooded Song Dynasty is a new supplement requested by Tang Dong's family."

Zhao Fujin sighed: "A few days ago, you were admonished to talk about military affairs, and now you have created a military channel?"

Chen Dong also had a wry smile on his face: "I can't help it, Tang Dong's family gave me too much."

Zhao Fujin looked at the 40-year-old man in front of him.

Half a year ago, he took the imperial students to the streets with his face full of sorrow, shouting to punish the six thieves and protect the family and the country.

Half a year later, he turned out to be a prostitute just for the sake of wealth?
Capital really alienates people!
"Of course you have to make money if you want to, just go ahead and do it, and leave the rest to me."

Seeing that Chen Dong still refused to leave, Zhao Fujin asked, "What else can I do?"

Chen Dongshan smiled and said: "There is one more thing, please let the officials clear up the confusion. That is, the booklet did not mention strategic cooperation in detail..."

"A business owner asked?"

Chen Dong nodded: "There are too many, but I don't know how to play."

This was something Zhao Fujin didn't expect.

Generally, strategic cooperation between merchants and media will occur when business is extremely developed. For example, when print media is popular, newspapers and magazines will use a combination of soft and hard media, and occasionally attract endorsements from experts to promote products for merchants.

In addition to basic promotion costs, merchants also share profits from products with newspapers and magazines.

Later, during the Internet 1.0 period, there were two methods of payment-per-click and pay-for-performance.

Pay-per-click is a promotion fee, while pay-for-performance is simply a profit sharing between the merchant and the website.In the Internet 2.0 era...

A certain group draws a commission, a certain sound is a small yellow car, which is essentially a dividend-sharing game.

It's just that there are too many products and not enough traffic, so there is a saying that the world has been suffering for a certain period of time.

Is the current business environment in Kaifeng City so complicated?
"We don't charge them advertising fees, and we will give them different types of publicity in each publication. However, the profits earned need to be given to the tabloid as dividends. Risks and profits are shared, and it is considered a strategic cooperation."

Zhao Fujin was afraid that Chen Dong would not understand, so he tried to simplify things as much as possible.

Chen Dong is a smart man, and he casts his vote immediately: "How much is the bonus?"

"You can negotiate among yourselves, relying on the contract."

"But this way of praising them...isn't it too difficult?"

If this matter were left to Zhao Fujin, it would really not be difficult, but how could the empress abandon her true career just for these three melons and two dates?
"Think about it, who is the best at flaunting himself inside and outside the court?" Zhao Fujin asked with a smile.

Chen Dong thought for a moment: "Li Bangyan, Li Xiang?"

Zhao Fujin was stunned for a moment, then shook his head: "He's not good enough, he has no time to care about this matter of yours."

"Then...Cai Jing?" Chen Dong suddenly understood.

Cai Jing has brought trouble to the court for decades, but there are still a lot of people in the market who are grateful to him. On the contrary, only a few sober people can see clearly the trouble he caused. Such people are like bitches setting up memorial arches. model.

If the Jin army had not invaded south, Cai Jing would most likely have died a good death.

If the Song Dynasty is not destroyed, Cai Jing will most likely still be a virtuous minister.

Such a person would be resurrected countless times in the thousands of years to come, and he would be loved and respected by others as if he were loyal and loyal. He would never be absent from any dynasty or generation.

"But...I really don't want to see him." Chen Dong was embarrassed.

"Enemies? Oh, then you go find his son Cai Qiao. I think this kid should follow his father."

……

……

In the days before Sima Pu returned to Kaifeng, the tabloid made a lot of money, and it was officially listed as Da Song Daily.

Emperor Daojun personally wrote the inscription.

As for the supplement, Zongze also wrote the inscription: Iron-Blooded Song Dynasty under the instruction of Zhao Fujin.

Qin Hui, the Finance Department, laughed so hard: "I invested [-] guan and made a profit of [-] guan in a short period of time. I didn't expect that these merchants would actually pay for this tabloid?"

The deputy on the side added tea to Qin Hui and echoed: "More than that, if you think about it, Commander, merchants such as Fanlou, Tangjia Gold and Silver Shop, and Waicheng Qingfenglou are willing to give out [-]% of their monthly dividends, so wouldn't we do it every month?" I have steady income every month. How much money will I have after this year?"

Qin Hui picked up the tea bowl and said with a smile: "What did the officials say that day?"

After taking two sips of tea, Qin Hui continued to smile and said: "This is not just a matter of cashiers, this is called court asset holding. Our official family is a wonderful person."

The reason why Qin Hui praised Guan Jia as a wonderful person was justified.

During this period of the Song Dynasty, the only business with the official family was wine. The court brewed wine and sold it in the main store. The court made a lot of profits. However, there was great resistance to replicating this. Emperor Daojun wanted to start other industries. , the scholar-bureaucrats all righteously admonished: "Don't compete with the people for profit!"

Whenever Emperor Daojun tried to make money with reason, some officials denounced him: "Back then, Prime Minister Zhao Pu was dismissed by Taizu because he was engaged in business! Now the officials are doing this, which means they do not respect the laws of our ancestors."

The ancestral law of the Great Song Dynasty: To be an official should not be a business, and to be a businessman should not be an official.

In this regard, no subsequent dynasty or generation did it better than the Song Dynasty.

She cannot bear the weight of the title of Zufa, not to mention it being placed on the head of Emperor Daojun, even if it is placed on the head of Zhao Fujin.

That's why Emperor Daojun painstakingly opened a market in the palace, hoping to exert a subtle influence on it and slowly penetrate it.

Otherwise, do you really think that Emperor Daojun is just a fool?
Things that Emperor Daojun failed to solve were solved by Zhao Fujin using a tabloid that no one thought was inconspicuous.

If he doesn't compete with the people for profit, Chen Dong is just a common man.

The government didn't end up with anything. The Bank and Money Department just collected bonus interest from Chen Dong.

After Qin Hui laughed and talked, he suddenly frowned: "Hey, even so, it will take time to calm down. In time, the court will be rich, and with the talents of the officials, they will be able to defend the enemy from outside the country. I hope Sima Xianggong can cooperate with the Jin Kingdom." Let’s negotiate.”

(End of this chapter)