I asked you to save a bankrupt factory and you became the richest man in the world.
Chapter 10 Chapter 010: Huge profits!Absolute huge profits!
Chapter 10 Chapter 010: Huge profits!Absolute huge profits!
Time flies.
Sure enough, it was just as Gao Huaijun expected, and even faster than Gao Huaijun imagined!
It only took two months for Huaqiangbei to respond.
One after another, many copycat products began to appear, and even some larger manufacturers began to produce similar products.
And this situation was immediately reflected in the sales of Hillhouse Factory.
First, channel dealers began to stop raising prices to get goods, then they stopped paying for goods, and finally, the quantity of goods taken was getting smaller and smaller.
Less than a few months.
The office belonging to Gao Wenjie has now undergone great changes.
Gao Huaijun likes to be separated and doesn't like his home and office to be cluttered with things that he won't use for several years.
All the original messy things were cleared away. In the entire office, there were only a set of desks, a row of bookcases, and... . .A Buddhist niche!
What is placed on this Buddhist niche is not the God of Wealth that is common among businessmen, but Manjushri Bodhisattva, one of the three major Bodhisattvas.
Ning Yuan watched him strangely as he finished praying to the three incense sticks, and then handed over the financial statements for the past month with a complicated expression.
Neither Gao Wenjie nor Hillhouse has this habit.
I don’t know where this kid learned it from!
"This small product has good traffic, but its life cycle is too short!"
"Now the wholesale price has been reduced to only 10% of the profit, and the traffic is only less than 1/3 of the peak period. The life cycle of this product has come to an end. It is time for us to develop new products." Gao Huaijun After seeing the financial statements handed over by Ning Yuan, he sighed.
Ning Yuan couldn't help but feel a little ashamed after hearing this!
At the same time, I also had a faint admiration for Gao Huaijun!
Are you not satisfied with this result?
So what were they doing before?
In the past, they worked hard to death, and after one year's work, they only achieved more than 100 million yuan.
It's hard work, everyone just earns some hard-earned money.
This is the fate of every ordinary manufacturing plant in China.
Then, slowly, it collapsed due to this or that crisis.
There is no way, the profit is too thin, so weak that if there is even the slightest disturbance, it will be over.
And now.
In more than 2 months, a total of 8 handheld small electric fans have been sold, with sales of nearly 600 million.
The profit after excluding taxes is close to 160 million.
This sales volume is more than three times that of Hillhouse Factory in 03.
Profiteering!
Absolute profiteering!
Now, after paying off more than 50 yuan in foreign debt and paying arrears of wages, there is still a profit of 100 million yuan left, plus dozens of experienced workers accumulated now and a set of quite old equipment. This is Gao Huaijun's main asset now!
Now it means that Gao Huaijun has initially solved the initial bankruptcy crisis.
"We can't go back to the old path! The current product protection pool is too low and has no depth at all. We need to develop new products." Gao Huaijun put down the financial statements and said to Ning Yuan with a serious face.
Before Ning Yuan could answer, he continued, "We have the foundation of an electrical appliance factory, but most of what we produce are simple things."
"Now, we need to do something a little more complicated." After saying that, he handed a stack of prepared A4 papers to Ning Yuan.
Ning Yuan first showed disapproval on his face, and then looked embarrassed. However, after carefully reading Gao Huaijun's manuscript, his face showed a look of shock.
Which electrical appliance factory on the market today does not produce some familiar products?
If we mess around with innovation, we don’t even know how the factory will collapse!
"This..." Ning Yuan glanced at Gao Huaijun with complicated eyes, and then looked at the pile of design drawings in front of him carefully.
If he guessed correctly, he couldn't understand what Gao Huaijun wanted to do!
This thing stands up and looks very slender. It continues the minimalist style of the previous one that Gao Huaijun liked. It is only about half a person in height. It looks very good and looks like a brand product.
This is, what is this?
He Ningyuan has never seen it!
Gao Huaijun saw Ning Yuan's expression and nodded with a smile.
He targeted the Hillhouse factory’s weak R&D capabilities and the serious lack of workers’ R&D capabilities.
In addition, the small handheld electric fan only earns more than 100 million yuan in profit. At present, it is still unable to produce some higher-end products. It can only use the existing production line to carry out gradual transformation.
Now, he is considering making some fan-related products.
However, since fans are very seasonal, Gao Huaijun plans to use this as a transitional product and does not plan to develop related things anymore!
But this time, what he wanted Ningyuan to do was a small household air-conditioning fan!
This is an intermediate product between an electric fan and an air conditioner.
It can be cooler than an electric fan, but it does not consume as much electricity as an air conditioner. At the same time, the price is very low. In later generations, the price is only between 1/5 and 1/10 of an air conditioner.
but.
In later generations, when air conditioning was popular, this thing was always tepid.
The core reason is that I need enough low temperature, and it is more comfortable for me to use an air conditioner; but if the weather is not hot enough, then an electric fan is enough. Is it necessary to use a product with such a high humidity?
However, Gao Huaijun has always believed in a concept - there are no products that carry time, only people who carry time!As long as you seize the tiny gaps in the market, you can have a hearty meal!
What era is it now!
04 years!
The salary of ordinary people in most cities is less than 2000 yuan!
Many of these city residents do not enjoy the taste of air conditioning.
Even if they have air conditioning, they won't be willing to turn it on.
At that time, most of the air conditioners were box units installed on windows, or power-consuming fixed-frequency air conditioners. They were not willing to spend a few dollars a day to blow air conditioners.
In this way, this small household air-conditioning fan will have sales space and opportunity pain points!
This is a fleeting white market segment!
However, we need to rush for time now. It is already June. In a few months, after September, the weather will cool down. By then, this thing will only be sold in southern Guangdong and Xiguang. Therefore, They need to grab time!
Gao Huaijun told Ning Yuan the general idea. Ning Yuan looked at Gao Huaijun in disbelief, and then asked cautiously, "Mr. Gao! With this idea, are you sure that all the technical research work is yours?" Did you make it yourself? This looks awesome!"
Ning Yuan has been working in the field of electric fans for so many years, but he has never seen any kind of product.
However, the first one of this wild and unconstrained idea was enough. The second one in a row made him a little suspicious!
Even the most genius among geniuses can’t make this kind of product!
Gao Huaijun said directly, "I've been running the market and channels with you during this period. I've been with you almost every day. Lao Ning, do you think it's possible? Don't think too much, just get the job done quickly." !”
"If this job is done well, the benefits will be great!"
(End of this chapter)
Time flies.
Sure enough, it was just as Gao Huaijun expected, and even faster than Gao Huaijun imagined!
It only took two months for Huaqiangbei to respond.
One after another, many copycat products began to appear, and even some larger manufacturers began to produce similar products.
And this situation was immediately reflected in the sales of Hillhouse Factory.
First, channel dealers began to stop raising prices to get goods, then they stopped paying for goods, and finally, the quantity of goods taken was getting smaller and smaller.
Less than a few months.
The office belonging to Gao Wenjie has now undergone great changes.
Gao Huaijun likes to be separated and doesn't like his home and office to be cluttered with things that he won't use for several years.
All the original messy things were cleared away. In the entire office, there were only a set of desks, a row of bookcases, and... . .A Buddhist niche!
What is placed on this Buddhist niche is not the God of Wealth that is common among businessmen, but Manjushri Bodhisattva, one of the three major Bodhisattvas.
Ning Yuan watched him strangely as he finished praying to the three incense sticks, and then handed over the financial statements for the past month with a complicated expression.
Neither Gao Wenjie nor Hillhouse has this habit.
I don’t know where this kid learned it from!
"This small product has good traffic, but its life cycle is too short!"
"Now the wholesale price has been reduced to only 10% of the profit, and the traffic is only less than 1/3 of the peak period. The life cycle of this product has come to an end. It is time for us to develop new products." Gao Huaijun After seeing the financial statements handed over by Ning Yuan, he sighed.
Ning Yuan couldn't help but feel a little ashamed after hearing this!
At the same time, I also had a faint admiration for Gao Huaijun!
Are you not satisfied with this result?
So what were they doing before?
In the past, they worked hard to death, and after one year's work, they only achieved more than 100 million yuan.
It's hard work, everyone just earns some hard-earned money.
This is the fate of every ordinary manufacturing plant in China.
Then, slowly, it collapsed due to this or that crisis.
There is no way, the profit is too thin, so weak that if there is even the slightest disturbance, it will be over.
And now.
In more than 2 months, a total of 8 handheld small electric fans have been sold, with sales of nearly 600 million.
The profit after excluding taxes is close to 160 million.
This sales volume is more than three times that of Hillhouse Factory in 03.
Profiteering!
Absolute profiteering!
Now, after paying off more than 50 yuan in foreign debt and paying arrears of wages, there is still a profit of 100 million yuan left, plus dozens of experienced workers accumulated now and a set of quite old equipment. This is Gao Huaijun's main asset now!
Now it means that Gao Huaijun has initially solved the initial bankruptcy crisis.
"We can't go back to the old path! The current product protection pool is too low and has no depth at all. We need to develop new products." Gao Huaijun put down the financial statements and said to Ning Yuan with a serious face.
Before Ning Yuan could answer, he continued, "We have the foundation of an electrical appliance factory, but most of what we produce are simple things."
"Now, we need to do something a little more complicated." After saying that, he handed a stack of prepared A4 papers to Ning Yuan.
Ning Yuan first showed disapproval on his face, and then looked embarrassed. However, after carefully reading Gao Huaijun's manuscript, his face showed a look of shock.
Which electrical appliance factory on the market today does not produce some familiar products?
If we mess around with innovation, we don’t even know how the factory will collapse!
"This..." Ning Yuan glanced at Gao Huaijun with complicated eyes, and then looked at the pile of design drawings in front of him carefully.
If he guessed correctly, he couldn't understand what Gao Huaijun wanted to do!
This thing stands up and looks very slender. It continues the minimalist style of the previous one that Gao Huaijun liked. It is only about half a person in height. It looks very good and looks like a brand product.
This is, what is this?
He Ningyuan has never seen it!
Gao Huaijun saw Ning Yuan's expression and nodded with a smile.
He targeted the Hillhouse factory’s weak R&D capabilities and the serious lack of workers’ R&D capabilities.
In addition, the small handheld electric fan only earns more than 100 million yuan in profit. At present, it is still unable to produce some higher-end products. It can only use the existing production line to carry out gradual transformation.
Now, he is considering making some fan-related products.
However, since fans are very seasonal, Gao Huaijun plans to use this as a transitional product and does not plan to develop related things anymore!
But this time, what he wanted Ningyuan to do was a small household air-conditioning fan!
This is an intermediate product between an electric fan and an air conditioner.
It can be cooler than an electric fan, but it does not consume as much electricity as an air conditioner. At the same time, the price is very low. In later generations, the price is only between 1/5 and 1/10 of an air conditioner.
but.
In later generations, when air conditioning was popular, this thing was always tepid.
The core reason is that I need enough low temperature, and it is more comfortable for me to use an air conditioner; but if the weather is not hot enough, then an electric fan is enough. Is it necessary to use a product with such a high humidity?
However, Gao Huaijun has always believed in a concept - there are no products that carry time, only people who carry time!As long as you seize the tiny gaps in the market, you can have a hearty meal!
What era is it now!
04 years!
The salary of ordinary people in most cities is less than 2000 yuan!
Many of these city residents do not enjoy the taste of air conditioning.
Even if they have air conditioning, they won't be willing to turn it on.
At that time, most of the air conditioners were box units installed on windows, or power-consuming fixed-frequency air conditioners. They were not willing to spend a few dollars a day to blow air conditioners.
In this way, this small household air-conditioning fan will have sales space and opportunity pain points!
This is a fleeting white market segment!
However, we need to rush for time now. It is already June. In a few months, after September, the weather will cool down. By then, this thing will only be sold in southern Guangdong and Xiguang. Therefore, They need to grab time!
Gao Huaijun told Ning Yuan the general idea. Ning Yuan looked at Gao Huaijun in disbelief, and then asked cautiously, "Mr. Gao! With this idea, are you sure that all the technical research work is yours?" Did you make it yourself? This looks awesome!"
Ning Yuan has been working in the field of electric fans for so many years, but he has never seen any kind of product.
However, the first one of this wild and unconstrained idea was enough. The second one in a row made him a little suspicious!
Even the most genius among geniuses can’t make this kind of product!
Gao Huaijun said directly, "I've been running the market and channels with you during this period. I've been with you almost every day. Lao Ning, do you think it's possible? Don't think too much, just get the job done quickly." !”
"If this job is done well, the benefits will be great!"
(End of this chapter)
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