I asked you to save a bankrupt factory and you became the richest man in the world.

Chapter 255 Chapter 068-070: Hillhouse nova is sold out! (three chapters in total)
"If our company's customers are all rushing to buy like this, why do we need to keep shopping every night and rehearse our rhetoric!" Hu Yunlong, standing aside, sighed.

Zhao Min smiled on the side and said nothing.

Their company is in the machine tool business, and most of it is B2B. It’s crazy that there are so many B2C companies like Hillhouse.

This is only possible unless there is an extreme shortage of supply.

By the time it was their turn to look at this legendary Hillhouse nova phone, half an hour had passed.

"Gentlemen and ladies, this mobile phone is our recently launched Hillhouse nova mobile phone. This mobile phone adopts a 4.0-inch small LCD touch screen design. Compared with the 5-inch large screen of the Mate6.53, the screen of this mobile phone looks... It is more compact and weighs only 102 grams, which is more in line with the needs of women! The colors of this mobile phone are Haoyue Silver, Phosphor Pink, Champagne Gold, and Obsidian Black." The salesperson on the side finished the reception. After the customer, he said in a rather hoarse voice.

Today, this good guy received more than a thousand customers at once. It has been a long time since there were so many people.

Even the mate5 last time, there were not so many people.

After all, mate5 is a high-end mobile phone, and customers who can afford it at a price of around 5000 yuan are a niche customer after all.

Hillhouse's flagship store in Pengcheng looks glamorous, but in fact it only maintains a very meager profit and loss balance.

This time, it suddenly went from the usual three or two kittens to a huge crowd.

It’s so exciting with all the ups and downs!
"Is the shooting effect of this Nova phone really that good? If I don't take photos, do I still need to use tools like PS to perform complex photo editing? I'm not very good at this stuff!"

"Yes! And how much does this mobile phone cost?"

"Yes, yes, and you have this cute pink one called fluorescent pink. It looks very good. Is it still in stock?"

All the customers on the side were talking nonsense.

We are all women, we are all fairies, so naturally we will not let you go.

Everyone has been waiting in line for so long, and they have invested time and money in it.

Such a group of people, if they persist, will actually spend more or less money to sell something.

Because time cost is also a cost.

If you wander around and then leave, the cost of time will directly become the cost of silence.

Zhao Min and Hu Yunlong didn't speak. They walked up and took advantage of another woman to check out. They took an obsidian black Nova in their hands and played with it carefully.

"This phone looks good! It's very good-looking!" Hu Yunlong, who was standing by, unexpectedly thought that this phone was okay.

Just now he thought this company was hyping up.

Because things like this often happen in China, and they themselves often do such things.

However, now it seems that this mobile phone looks really good!

Many companies in China don't even know what basic marketing is, and the products they sell can't even do the basic presentation, let alone other content.

But this Gao Lian, at least in terms of appearance, is quite sincere!

"Wow! So beautiful!" Zhao Min, who was standing by, was expecting to the extreme.

Inexplicably, she waited in line for two hours. It was bustling with people, and no one who came out was dissatisfied. She wanted to see in what aspect this mobile phone had gained so much favor from customers.

She held up her phone.

She used the front camera of this camera to take a selfie. After the photo was automatically focused, the first thing taken was a photo without makeup.

I saw that there were many flaws on the face of the character in the original picture.

"Hey! There have been more fine lines recently." She murmured to herself rather distressedly.

At this time in the past, she would have silently deleted the picture.

If you can’t see it, it doesn’t exist!

She is a person with high standards, and no defective photos will appear in her QQ space!

However, at this time, a query box automatically popped up directly on the picture, "This picture will be placed in the beauty show, yes or no."

She knew that this thing was the main thing she wanted to see today!

After she clicked yes, the inquiry box disappeared.

"This phone is quite smart." Her curiosity became stronger.

When she opened the beauty show on the homepage, the picture was already placed on the homepage.

“With this beauty camera, you actually have a lot of ways to play with it.”

A salesperson next to me ran over at this time.

"You select the whitest part of the entire screen, press and hold for three seconds to display automatic exposure and automatic exposure lock, and then pull up the amount. If you shoot like this, after being modified by the beauty camera, a pore will appear. They can’t be seen anymore.”

"And what should I do if girls often encounter problems such as big heads, broad shoulders, and asymmetrical faces?"

"You can choose Flip directly on the editing page above. Function No. 1 here is the simplest way to horizontally correct the photo from left to right; Function No. 2 can pull the progress bar to the left to make the big head smaller; Function No. 3 can directly adjust it. The big and small face function is available, you can pull it toward whichever side your face is bigger; the fourth function can slim your legs, you can pull the progress bar up and down, and your beautiful legs can be as long as you want!"

"The most important thing is that the above operations do not require changing the high-definition image quality."

"Finally, you click here, and you can export the picture directly after you are finished!"

"Then you go to the beauty camera. Here, just click on the degree of skin resurfacing and adjust the background light. Isn't it very simple to use this camera?"

The salesperson must have said this sentence many times, and she was very skillful. After saying it, she laughed on the sidelines.

This camera is a perfect combination of manual and semi-automatic.

During the research and development, Gao Huaijun drew inspiration from the mobile phone cameras in his previous life and used some simple applications of the artificial intelligence department to transfer some functions to the front and rear cameras, thereby increasing the playability of the mobile phone.

Whether it is retaining high contrast in the filter, Gaussian blur, or adding a fixed layer mask, the radius value will be adjusted directly in the camera, and the parameters will be automatically adjusted after sensing the light on the phone. .

Then, in an instant, Zhao Min was deeply shocked by what the salesperson said!
Even though she had known the strength of Hillhouse Technology for a long time and had used mobile phones from this company, she was still shocked.

So cool!
Really awesome!
【Chapter 69】

In 2011, an era that didn’t know what intelligence was, it was possible to modify the beauty artifact to this extent. Although it can only be regarded as a beggar version of the beauty camera in 2023, this kind of impact on the soul is still very strong. of!

Beauty cameras, even by 2023, will only continue to improve and optimize.

Now it was born a few years earlier, and it is still a better existence than Meitu Xiuxiu.

One can imagine the impact on these girls’ hearts!

"How much does this mobile phone cost?" Zhao Min knew instantly. She would buy it even if she spent all her salary for a month!

Hesitating for even a moment was a crime for her.

"The starting price of this phone is 2100 yuan! If you choose the mid-range and high-end versions, the prices are 2300 yuan and 2500 yuan! I want to explain in advance that the fluorescent pink color of this phone will only be available in mid-range and high-end versions. It will only be available on mobile phones with the above specifications!” the salesperson replied with a smile.

Hu Yunlong on the side couldn't help being surprised!
You know, the ordinary mid-range mobile phones on the market sell relatively well.

For example, HTC's Wildfire S, a small mini smartphone, is priced at 1700 yuan!

The price-performance ratio is very prominent. Due to its mainstream Android operating system and low market positioning, it has become the purchase choice of many people.

Zhao Min wanted to change his mobile phone some time ago, so he went to check out this HTC Wildfire S.

In terms of system, this mobile phone is equipped with the latest Android 2.3 operating platform and has very rich software resources. Compared with the more powerful Honor Magic, it is not inferior.

And in terms of overall machine performance, the machine is equipped with a 600MHz Qualcomm Snapdragon MSM7227 processor and a running memory of 512MB.

And now this Hillhouse Nova has similar configurations.

This good guy, with the addition of a smart beauty camera, the price is directly increased by 400 yuan.

Good guy!
This makes people call him a good guy!

This is a mid-range mobile phone, and even if it costs 1700 yuan, it is still profitable.

HTC’s flagship model, HTC Desire S, is only priced at 2500, which is the same price as the top model of this Hillhouse Nova.

You know, the overall performance of HTC Desire S is very good. It is equipped with Qualcomm MSM8255 single-core processor with a main frequency of 1GHz. With 768 MB ram, the overall running speed is very smooth!

With this price, it can be said that you are very confident in this cosmetic tool!

"Mr. Hu, I want to buy this!" At this time, Zhao Minjiao said to Hu Yunlong who was standing aside.

"This... is quite expensive..." Hu Yunlong didn't know what she was thinking.

"Mr. Hu, can I advance my salary in advance? In the evening...let me turn over the dumpling wrappers..." Zhao Min said softly, rubbing Hu Yunlong's arm.

Hu Yunlong's heart felt hot, and his blood almost came to him!
. . . . . .

It is now December 2011.

It stands to reason that at this point in time, most mobile phone companies in China will stop launching new products.

This is because mobile phone companies tend to sell their new mobile phones at the two points of gold, three, silver, four and gold, nine and silver. Some big-name mobile phone manufacturers even launch two big-name mobile phones at these two points in time, such as Zhongwei mate series and P series!

Now, Hillhouse has gone against the norm and directly launched an explosive model in December, the traditional off-season, directly targeting women aged 12-18. In this era The group with the greatest consumption potential.

At first, such a group was not actually interested in such a product.

They all like good-looking, big-brand items. Can your small Hillhouse brand be completely comparable to those big brands?
Although this product has made a lot of noise both online and offline, most customers still look on with cold eyes.

When Hillhouse Nova was first launched, there was even a lively discussion online, but a deserted offline scene.

This made Min Weiguo, Ding Peng and others so anxious that they couldn't sleep!
its not right!
This product is specially tailored for female consumers, whether it is the camera or the closed-loop ecology inside.

Not to mention China, even the entire world is considered top-notch.

Even if the other accessories are not particularly good, this is after all a customized product for young people and good looks.

There is no reason for it to be so deserted!

In this scene, let alone the recently popular Mate 5, even the half-baked product that was equipped with Hua Guoxin's Honor magic for the first time and reaped the patriotic tax was not so deserted!
Could it be that their customer base analysis was wrong?
Female customers actually don’t have that strong spending power?

impossible!
This is absolutely impossible!

Is this product priced too high?
That’s what everyone thought during the first week this product was on the market.

After all, the current mobile phone market in 2011 is no longer the era when mate1 was born a few years ago, when mechanical button mobile phones were everywhere in China.

In this era, the mobile phone market is very busy.

Mobile phones that used to cost more than 2000 yuan have now been reduced in price by several hundred yuan.

Even the average price of mid-sized mobile phones has reached about 1700 yuan.

The Nova from Hillhouse Technology is more than 400 yuan higher than this price!

Don’t think that 400 yuan is not high.

You know, in order to maintain the quantity on hand, many mobile phone manufacturers make a wedding dress for suppliers and consumers, even if the profit of a machine is less than 100 yuan!
Although they knew about this beauty tool, it took Hillhouse Technology and a lot of effort.

Although, they know that this product has to bear the responsibility of being the most profitable and best-selling product.

Although they knew that Gao Huaijun personally participated in this project, none of the projects Gao Huaijun worked on was impossible.

There's a lot though though.

but. . . Now that the sales are so bleak, they can't help but feel worried.

However, they still feel that consumers should trust this product.

I believe that such a group of people must know the goods.

You know, this group of people are either unemployed and supported by their old fathers; or they are not married and supported by their boyfriends; or they are married and supported by their husbands.

They don't need to worry about three meals a day, a house or a car.

Even if their salary is not high, I think it is only two to three thousand a month.

However, they have no worries and spend money happily!
【Chapter 70】

Therefore, as expected by Gao Huaijun, although the response to this Hillhouse Nova was cold for more than a week after it was first sold, by the time this group of consumers reacted, the women who bought this product gave it to their sisters. After we make corresponding recommendations.

Hillhouse Nova directly ignited the audience!
Not only the 4S stores in Pengcheng and Shekou, but also in first- to third-tier cities such as Yuzhou, Yangcheng, Didu, and Shanghai, they are crowded with people and extremely popular!

Isn’t it just a few hundred dollars more? You look down on the magical ability of the Hillhouse girl, right?

Soon, buying a Nova mobile phone from Hillhouse became a trend for girls working in the city, especially women in first- and second-tier cities.

this. . . It’s completely different from Gao Huaijun’s imagined customer group, which focuses on women from third- and fourth-tier cities who care less about performance than more about experience!
But, think about it.

Most of the first- and second-tier women look glamorous, but in fact they usually work as grassroots employees in every company.

Most people just squeeze into one of the buses. Many people can't grit their teeth and buy Hillhouse's Mate series and Pingguo's iPhone series.

In the past, this group of people were basically consumers of mobile phones from major mainstream brands.

However, now that Hillhouse’s Nova has left the industry, it is completely different!

What woman doesn’t love beauty?
Which woman doesn’t want to upload a beautiful photo in her QQ space, not just a very simple headshot.

Which woman doesn't want others to praise her for being a little beauty?

I didn’t have the conditions before, but now I have the conditions, but I still can’t enjoy it?
So very quickly, the reserve quantity of this product, whether online or offline, was sold out.

out of stock!

out of stock!

out of stock!

Hillhouse has been questioned on the Internet, especially the question that new energy models will be suppressed by traditional powers, and the ice has melted!
The dealers who originally thought that selling at such a high price would not produce good sales regretted it and called Ningyuan one after another.

"Mr. Ning, are you free tonight? A batch of bamboo shoots came to the stall in Magic City tonight. Don't think this is very fresh. It's actually fresher than you think! What's more important is that everyone is only 18 years old. ! 170D, A4 waist, everything! ZF, KH, ZH, don’t be too happy!”

"Mr. Ning, I'm old K! Are you busy today? Let me discuss something with you!"

"Mr. Ning, I heard that you like to go skiing in the Imperial Capital! I recently built a large ski resort in Zhangkou, and you are our permanent member there!"

"Mr. Ning, are you free? I'll go report to you!"

If some time ago, the artificial intelligence BU and the Hillhouse Technology R&D team were the busiest, then during this period, Ning Yuan and Min Weiguo are the busiest.

They know this product should sell well.

At this price, combined with the current sales trend in this market, it should not be difficult to sell a certain amount.

However, they really didn't expect that this ordinary thing, which simply added a beauty tool, would have such great sales magic power that it was sold out!

This mobile phone is not cost-effective at all, and it is highly biased. It only targets a narrow customer base of female consumers.

this. . . also?
Even many business owners who have cooperated with us for many years have come to us and asked for more supplies!
Because they don’t sell enough!

This scene is so dreamy.

Those who win the mid-range will win the world. Don't all mobile phone manufacturers focus on high-end mobile phones because they want to expand their sales share and harvest a wave of leeks in the mid-range mobile phone market?

Hillhouse Technology has been established for seven years, and now it is finally starting to look like a company.

"Mr. Ning, these distributors are too enthusiastic and a little abnormal. Is this phone really that easy to sell?" Gao Huaijun sat in his office and asked Ning Yuan standing beside him with some confusion.

"This mobile phone has become a financial product. Many girls have increased the price to buy it from scalpers. Now a fluorescent pink mobile phone is sold on the black market for 2800 yuan!" Ning Yuan replied expressionlessly on the side.

Gao Huaijun just wanted to take a sip of water, but suddenly it spurted out.

2800 yuan!
Are you kidding!
This price has actually touched the lowest line of high-end mobile phones - the price of 3000 yuan.

Above this price, it is all the technical work required by various companies to pile up materials.

Now a mid-range product from Hillhouse has such a price.

That's a big deal!
This means that Hillhouse can obtain extremely generous profits.

The thought of selling at a higher price suddenly came to Gao Huaijun's mind.

But it quickly went out.

Now this is a wave of wind, just like the tornado, it has passed.

If the price is raised and the selling price is affected, it will be difficult to lower it!
Those girls are very careful about every penny they spend. Even if a hot dog falls on the ground, they will eat it for their boyfriend when he is not paying attention.

Where might you get the chance to harvest your own leeks over and over again?

Just a little less now!

I make enough money now.

"No one can say whether sales will continue to surge in the future. Therefore, we must find ways to expand and increase production capacity as soon as possible. We cannot miss this opportunity to develop rapidly and seize the market!"

"The market is changing rapidly now, and the smartphone market structure is in the process of major changes. We must bite the bullet and persevere. We must and will definitely be the final winner."

Gao Huaijun looked at the production increase plan delivered by Ning Yuan and said to him in a deep voice.

Now Nokia is falling like an avalanche like in its previous life. Brands such as Motorola, Ericsson, and Sony are also in the process of a major reshuffle.

Many companies are rising, and many are falling!

"Nowadays, many scalpers are secretly cooperating with some partners and want to buy a large amount of our products. These are commonplace things, but the most important thing is that some channel partners have shown great enthusiasm. I hope to take this phone and try it abroad." Ning Yuan said after pondering for a moment.

Gao Huaijun couldn't help being shocked when he heard this!

At the same time, I felt overjoyed!
It is an old practice for ordinary scalpers to grab new shares from Hillhouse.

But some foreign distributors also want to grab it!

Then this is really an unexpected bonus!
You know, although these channel dealers are all small channel dealers, and they can only affect the goods of one area in foreign countries, after all, it is a completely blue ocean market, and there is no need to calculate the R&D cost for the things sold.

We are doing incremental market!

However, Hillhouse's brands are first-class and famous in China, and even more so abroad.

Basically, most foreign consumers regard Hillhouse's mobile phones as no-name phones.

(End of this chapter)