I asked you to save a bankrupt factory and you became the richest man in the world.

Chapter 353 002003: Hillhouse’s new model, does it still have such tricks?

Chapter 353 Chapter 002-003: Hillhouse’s new model, does it still have such tricks?

"Mr. Wang, what kind of products do you think Hillhouse should make?" Gao Huaijun smiled and asked Wang Fengying who was standing aside.

"I think that the A-class car market and the SUV market are now stable, and Hillhouse Dolphin has created a record high sales volume for Hillhouse, so I think Hillhouse should make a major overhaul of the B-class car model, divided into Launch a new, sporty B-segment coupe car.”

"There is a lack of this kind of coupe car in the market now. I think we can work hard on the fastback + coupe + sports handling orientation. The appearance is young and fashionable, and the configuration is high-priced to target the young market!"

After Wang Fengying pondered for a moment, she quickly expressed her thoughts.

Many of the executives present nodded.

Although from the perspective of traditional car companies, a car brand should not change.

A car model basically maintains the same model for more than ten years. This is the right way to harvest leeks!
After all, this not only gradually reduces the later maintenance costs of your products, but also increases the value retention rate of sold products.

One car has been passed down for three generations, but the car is still there when people move away!
If you play like Hillhouse, not only will the value preservation rate of the cars sold be reduced, but the research and development expenses of a single car will also increase.

If the sales volume is below a certain level, the company will easily lose money.

In the new energy era, power is worthless. One motor can run in 6-7 seconds, and two motors can run in 3-4 seconds. How much did it cost to upgrade from the former to the latter? Now to is enough.

He figured it out. Isn't this the Seal version of the B-class car that BYD Company envisioned in later generations?

More fun than ever!

It doesn't make much sense to pile up power now.

The whole package, a beautiful night, is only 998 for a price, and the most is only two or three thousand.

The benchmark is Tesla’s model 3!

All the executives present took a deep breath!
It turns out that the product Gao Huaijun wanted to develop this time was a large SUV!

In this era, BMW's sports coupe, the new BMW 4 Series Coupe, has achieved great success.

For automobile companies like Fengtian and Ritsuan, a car costing RMB 120,000 costs RMB 60,000 to RMB 70,000. How cool it is to earn RMB 50,000 to RMB 60,000!
You can even receive a pick-up fee.

This car was built by BYD in later generations, and it was very ambitious. It felt that it could sell this car into a more successful hot-selling product than BYU, but the sales list was a deep slap in the face.

"However, we will not produce such a sports coupe for the time being. We will start the project when the time is right."

When the drawings of this car model were slowly displayed on the projector.

It’s such a slap in the face!
The only one that can be considered successful in this kind of car is Edamame 3, but that was achieved by relying on the foreign human light BUFF+ to compare with millions of traditional luxury cars.

“Your suggestions are very good!”

Moreover, such a car does not yet have Hillhouse’s intelligent driving system and high-looking interior and exterior decoration.

So, why bother to build such a car that may be dangerous in terms of sales!

The later generation BYAT was something that even after three million years of sales, it made a huge noise before it was launched. BYAD, the most handsome coupe, punched three peas in one blow. However, after it was launched, it started at a peak, and its sales plummeted all the way. I wanted to save it. There is no way to save it. In the end, even if the sales volume of this car in Renwan country exceeds the sales volume in China.

Later, when I encountered my own Y, I was still underwhelmed. It was a salesman with more control but much larger space. In the last three months, the monthly sales were less than one-third as high as Y.

Young men? Young people have a lot of money to support their coupe dream. They have a group of people whose wallets are cleaner than their faces. You ask them to spend more than 200,000 yuan to buy a new energy sports coupe? Aren’t Hillhouse Dolphins and Hillhouse Song satisfied?

However, the executives present knew that Hillhouse would not play this way.

Sales volume of only one or two thousand a month can be said to be pitiful.

In addition to Han's high cost performance, there is another very important reason, which is that the target positioning of this car is very problematic.

Therefore, Egger also thinks that such a sports coupe will definitely have a bright future in China.

Doesn't that one smell better?

And now the major facelift of B-class cars proposed by Wang Fengying is very bright.

Although at this point in time in 2014, Hillhouse Vehicle's early launch due to poor advance information made the sales of this car definitely better than that of the later BYD Dolphin, but it was only a little better.

Middle-aged dad Guo Nan? Then why not buy a big daddy car such as a large SUV? Would their dream car when they were young be a new energy sports coupe? Start the feeling of flying?

At this point in time, there are naturally other better choices!

It’s not like taking off directly on the highway after taking the test.

Gao Huaijun didn't know if it was okay. After nodding, he asked the design director Iger who was standing aside. Iger also agreed with Wang Fengying's point of view.

Therefore, let’s give it a try and make a larger version of this model and sell it together with the old model. It is still very promising.

One is that Hillhouse is still in the period of rising brand image. Without a series of hot-selling products to maintain its existing reputation, and competing for cost and price, it would be impossible to compete with established cars.

"This time, the product I want to make is this!"

The second is that if new energy vehicles need to be accepted by the public, they must be involved in death!
Until all the established car companies get involved.

Are you okay? Are you okay? Are you okay? Are you okay? It's okay. . . . . .

Young women? In fact, most of them now go to buy from the three BBA companies, especially Baoma and Benchi. People who would rather borrow money to buy second-hand mobile phones would rather buy a car. You ask them to give up BBA and choose a sports coupe when buying a car?

Who are you going to sell this car to?

With those hormonal secretions, it is better to go to Hongding International, Huanghua, and Camellia to find sex. . . Oh no, find a Physiological Deep Emotional Satisfaction Master.

Gao Huaijun smiled and nodded.

Such a car will be different from the current Gao Ling Han, more sporty, more attractive, and more conducive to attracting young people.

After speaking, Gao Huaijun asked Li Yinxin on the side to take out the manuscript he had prepared in advance and showed it to the group of executives in front.

Gao Huaijun actually wants to build a large SUV!

Unexpected!

So unexpected!

You know, the current sales of Hillhouse Qin are very good, and it is a compact SUV.

The positioning of such a car is just right in the market.

You know, in the market, large SUVs are dominated by joint venture cars.

Baoma X5, Touron, Land Rover, etc. are all large SUVs, but such a car has a core problem, that is, sales are very poor!
After all, a large SUV can cost more than 40 yuan, and there are also cars priced at to yuan.

Such a high price positioning requires a large enough customer base.

That is impossible.

Even the best-selling Baoma X5 generally only sells a few thousand units in a month.

Boss Gao is sure that such a product can have good sales?
Everyone has questions!

Gao Huaijun smiled and said nothing.

Continue to open the appearance diagram of this large SUV. This is an eye-catching luxury SUV with a gorgeous exterior design.

From the appearance, this car further highlights its avant-garde and elegant temperament with its streamlined body design.

The body length of this car exceeds 4.8 meters, the width exceeds 1.9 meters, and the height exceeds 1.7 meters. It has a majestic figure.

The front face adopts Hillhouse's iconic "dragon face" element, and the unique design language makes the vehicle look more domineering. At the same time, the lines of the body are smooth and natural, giving people a comfortable feeling.

The entire body looks more fashionable and dynamic.

In addition, the rear of the car also adopts a streamlined design, combined with a high-gloss black rear spoiler, which adds to the sporty atmosphere of the rear of the vehicle.

At the same time, the wheels of this car are also a highlight.

This car is equipped with a set of 21-inch large wheels, and this design complements the body lines.

Egger couldn't help but lean forward.

He quickly discovered a big difference in this car!

That’s the front spotlight of this car!
The front face spotlights and the penetrating trapezoidal air intake grille at the bottom of the front enclosure widen the visual width of the front part of the car to a certain extent.

"The spotlights of this car require serious research and development! The front face needs to be equipped with a daytime running light strip, and the design of the digital lights projected on both sides needs to be unique, so that flexible patterns can be projected on the road."

“In the design of this pattern, this smart headlight can project holiday greetings, music, weather, etc. when it is static, and can realize corner light blanket lighting, vehicle distance prompts, narrow road width indication, and lane changes when it is dynamic. Reminders, lane safety guidance, courtesy to pedestrians and many other functions.”

"These tasks all require our artificial intelligence department to carry out corresponding action planning and implementation."

When Gao Huaijun saw this, he couldn't help but said lightly.

When the executives present heard what Gao Huaijun said, the hairs all over their bodies stood up.

This can no longer be described as a slight light in front of my eyes.

If such a function could be implemented.

This can definitely be described as terrifying!

No Aodi headlight factory in BBA has ever played with car headlights like this!
"This, this, this..." Iger on the side was so excited that he couldn't speak.

He has worked in Europe and he clearly understands Audi's headlights. . . That one is a headlight, just for seeing the road.

And now the headlight that Gao Huaijun showed them was projection and interactive.

The gameplay is different, I don’t know how many times more advanced!
For car companies, this kind of lamp is not considered a technology to a certain extent.

Because when the King of Heaven and I come, light also propagates in a straight line. What effect do you want to show, just cast the light there. The key technology lies in intelligence.

How to intelligently determine where and how to display is the real technology.

The hardware threshold for the lighting itself is higher, while the projection algorithm has a lower threshold. The threshold for integrating with smart driving is mainly on the smart driving side.

The core of this light is intelligent driving. It can intelligently detect different scenes and produce appropriate lights, and it can also continuously adjust during driving. For example, the turning light that Gao Huaijun said changes with the curve during the turning process.

Lights are not the core of Huawei, they are a reflection of its intelligence.

He really had no way of knowing how Gao Huaijun came up with this idea!

Cattle!
It’s really awesome!

Wang Fengying on the side, after digesting the information in front of her, deeply understood that Gao Huaijun dared to give so much money to the artificial intelligence BU.

How worth it!
This kind of light + smart driving operation would be completely impossible to achieve without the cooperation of artificial intelligence BU and the group of vehicle designers from Hillhouse Vehicles.

Putting everything else aside, just talking about the awesome smart headlights can instantly stir up the artificial intelligence craze in the industry!

It turns out that artificial intelligence + cars can produce such wonderful works.

Gao Huaijun is really subverting the automobile industry!
Amazing, amazing!
All the executives present could not help but breathe softly and looked attentively at the design given by Gao Huaijun.

Although this time's overall appearance drawing follows Hillhouse Qin's SUV design concept, relatively speaking, the design style is bolder and the cockpit size is larger.

Therefore, if you have such an SUV, if you can sell it well.

It is indeed more convincing as a brand than Hillhouse.

Li Yinxin, who was on the side, was also shocked and dumbfounded.

At the beginning, she was not optimistic about the combination of mobile phone manufacturers and automobile manufacturers.

Sansang Company began to produce light buses (SXZ1992 van) in 6480, and gradually formed two basic types of light trucks and light buses, as well as dozens of variant vehicles.

However, these products are not available on the market.

Not to mention that it is unknown in China, even in the United States and Europe, where Sansang is based, it is basically unable to compete with Xiandai Automobile and Volt Automobile.

We can only be a small and transparent company in the cold country.

Therefore, it is indeed surprising that Hillhouse, an emerging automobile company, dares to play with such high-tech and sophisticated things, and does it so well!

Seeing their expressions, Gao Huaijun couldn't help but smile slightly, "This car, I named it, is called Gao Ling Tang! The Tang Dynasty was prosperous, and the 'Tang' of all nations came to pay homage!"

"With such a name, how could it only be a black technology for headlights?"

“On this car, we need to further upgrade Hillhouse Song’s technology!”

Further upgrades?

The executives present were initially confused about Gao Huaijun's plan to build a large SUV.

It feels unreliable.

I can't beat players like Baoma X5.

But when Gao Huaijun talked about smart headlights, the doubts in his heart were solved.

This technological point alone can actually support the launch of a new car!

And it’s very exciting.

But now, there is actually a different way to play?

This surprised them.

Hillhouse's models are based on range-extended vehicles and coupled with their high-profile appearance, they are already very eye-catching.