I asked you to save a bankrupt factory and you became the richest man in the world.
Chapter 449 200201: Epic Box Office of "The Wandering Earth"!
Chapter 449: 200-201: The epic box office of "The Wandering Earth"! (4000 words)
For a movie, the premiere, especially the premiere in theaters, cannot be overemphasized.
Because this directly determines the extent of support these theaters give to a movie!
The cinema’s screening schedule is the biggest bargaining chip in their hands.
If there is no screening schedule, even the best movie may have its release potential compressed after the golden first week.
After all, the key to a movie is not the so-called science fiction fans or die-hard fans, but the general public and casual fans!
No matter how famous you, Gao Huaijun, are, if your movies can't make me money, then everything is in vain.
About a week after the premiere, "The Wandering Earth" officially opened on a Friday.
This day happened to be the golden summer vacation period when "Skiptrace", "Doraemon" and "The Legend of Tarzan" were released together - July 2016, 7.
By midnight that night, "Skiptrace" had opened at 9000 million, "The Legend of Tarzan" had opened at 2300 million, and "Doraemon" had opened at 1800 million, which were very impressive results for the market.
"The Wandering Earth" relied on 35% of the screenings on the first day and directly earned 2.1 million yuan at the box office!
The box office for that day directly reached 4.3 million!
This is not the era of 2024, eight years from now, when the number of movie screens will more than double.
This opening result is even more impressive than two Hollywood blockbusters and a movie with a national IP from an island country. It can be said to be of great value!
Many young people were stunned when they saw this sincere movie on the first day, especially some who had watched the Hollywood blockbuster "Skiptrace".
This direct and strong contrast still shows that, in the Chinese film industry, there is finally a blockbuster with special effects that are no less impressive than those of Hollywood blockbusters!
"This is China's first large-scale science fiction film, which was developed bit by bit by a domestic creative team. It is unprecedented and will never be surpassed. With sufficient budget, it is no less impressive than Hollywood blockbusters. It has extraordinary significance in creating a precedent for science fiction in China."
"The Wandering Earth is a money-burning movie. I thought it was just bullshit when they said it cost 600 million yuan, but now that I've seen it, I think it's really awesome!"
"So much money has been invested in this movie, and it is a very sci-fi thing in itself."
"It's not just the special effects, the story's narrative structure is also great. China hasn't seen a movie with such a strong storyline for a long time! What's "Fuchun Mountain Residence"? It's just garbage that pollutes the eyes. When seeing the sacrifice of Liu Peiqiang played by Wu Jing, the whole cinema was crying. Even a grown man like me couldn't stop crying."
In just one day, Hillhouse Entertainment’s first work, “The Wandering Earth”, achieved explosive success!
As China's first milestone science fiction film, Chinese people will have a filtering effect on it. As long as there are no major flaws, it will definitely receive great support.
Now with the support of Hillhouse Capital, a full 600 million yuan of funds have been invested. The quality of the product, especially the special effects, is in no way inferior to the Marvel movies of the same era!
Soon, the box office explosion began from the second day.
Many celebrities and some young people who like science fiction movies have spontaneously become spiritual shareholders of this movie, and have recommended this movie to their friends in some online movie lover forums and offline friend circles.
Celebrities all have their own core fan circle.
The fact that they spontaneously forward information attracts a lot of young people.
After seeing celebrities forwarding the information, many people were skeptical. However, after seeing their friends and relatives personally recommending the movie, they were all eager to try it out, hoping to see just how exciting this so-called milestone movie was.
soon.
Starting from the second day, the screening schedule of "The Wandering Earth" increased to 42%!
The attendance rate, instead of decreasing due to the increase in the number of seats, increased and directly exceeded 80%!
What is this concept?
This means that the afternoon and evening sessions were all full, and the midnight and morning sessions, which were previously basically deserted, were also filled with 60% of the people.
Many cinema practitioners have realized this.
This is going to be a phenomenal movie.
Unsurprisingly.
The box office figures for the second day came out. The explosive power on Saturday was very strong, directly reaching 3.1 million!
It soared by more than 40%!
As for the third day, Sunday, generally speaking, the box office of a movie will be lower compared to Saturday, because the next day is Monday and people have to go to work, so the box office of the morning and afternoon shows on Sunday will not change much, but the evening show will drop a lot.
However, the movie "The Wandering Earth" did not play by common sense at all. On the third day, Sunday, the box office went against the trend and went from 3.1 million to 3.7 million!
In other words, this movie earned nearly 900 million yuan in box office revenue within the first three days of its release.
Almost half of the investment was recovered.
In the later stages of the journey, it can be basically confirmed that recovering the investment will be an easy matter!
Crazy!
too crazy!
Before The Wandering Earth was released, almost all film critics thought that The Mermaid would be the best movie of 2016, but after The Wandering Earth was released, almost all of them were surprised.
I didn't expect that during the summer vacation, there would be a movie that could compete with "The Mermaid".
Without exception, the movies that were able to reverse their decline in the first week are those that are considered to be of the highest quality by the market.
However, such movies are basically small and medium-sized movies.
Top movies will be like "The Mermaid", which will explode immediately and then have a long-tail effect.
It's not like "The Wandering Earth" which reversed its decline in the first week.
Soon, Maoyan, known as the weather vane of film reviews, revised its box office estimate for "The Wandering Earth" from 10 billion yuan on the first day to 20 billion yuan!
When everyone felt that Maoyan’s box office forecast was more appropriate.
"The Wandering Earth" staged its second surge.
On the fourth day, Monday, the movie actually achieved better box office results than the first day, Friday, and steadily earned 2.7 million yuan. Then on the next day, Tuesday, there was another decline, reaching a box office of 2.9 million yuan!
The box office results on weekdays were almost the same as those on weekends, and this was despite the huge scale of the film.
In comparison, films like "Skiptrace", "Doraemon", "The Legend of Tarzan" and so on were compressed into biscuits. All the films added together did not even reach 30% of the total daily box office.
This kind of strong crushing of Hollywood movies and foreign strong IP movies by Chinese movies has never happened in the history of Chinese movies. At this time, many excited fans saw the producer of this movie - Hillhouse Entertainment.
Only then did they realize that the rise of Chinese films still depends on Hillhouse!
However, the box office surge of "The Wandering Earth" has not stopped.
From Wednesday to Friday, although the box office followed the normal trajectory and only achieved box office of several hundred million respectively, it achieved a box office of 400 million on Saturday, setting a new record for the single-day box office in history. However, on Sunday, there was another decline!
The single-day box office of this movie reached an unprecedented 4.3 million!
terror!
It's too scary!
If in the first week all the film critics were discussing whether "The Wandering Earth", which had an investment of 600 million yuan, would make a profit.
Then in the second week, all these discussions gradually died down.
At this point, all the film critics understood the situation when they saw the horrific box office of "The Wandering Earth".
This movie will push the record of China's historical box office champion to an unprecedented ceiling.
At this moment, Maoyan’s movie box office forecast has also predicted that this movie will set an unprecedented box office record - 50 billion!
Although all the film critics think Maoyan is crazy, everyone actually knows it in their hearts.
It would be basically easy for Hillhouse Capital's movie to reach a box office of more than 4 billion yuan.
"The Wandering Earth" made many audiences cry in the cinema. The scene of setting Jupiter on fire not only ignited the whole audience, but also made countless investors in the film industry jealous.
This heavy industrial film had huge investment and high output, and in just two weeks, the box office reached an astonishing figure of 3 billion yuan.
Not only did he not lose money, but he actually made a whopping 50% profit!
The craze for the movie isn’t over yet, it’s hard not to be jealous!
In China, in 2016, the number of movies that could gross million yuan per year did not exceed .
Not to mention 4 billion!
They have only heard that Hollywood has earned this box office revenue from global box office revenue.
With an investment of 600 million yuan, before "The Wandering Earth" came out, everyone thought that this movie was bound to lose money.
The only difference is how much loss this movie will suffer.
However, the current trend of this movie is completely beyond everyone's expectations.
In just two weeks, it almost caught up with the box office of "The Mermaid", forcing "The Mermaid" to hand over its position as the historical box office champion before it even warmed up!
Before this, even the best screenwriters and filmmakers in China could not believe that a science fiction film that the Chinese had never dared to shoot and that was more of an unpopular subject matter could achieve this.
However, "The Wandering Earth", a movie that was full of doubts before filming, actually did it.
It also directly opened a milestone in China's heavy film industry!
More importantly, this movie has bugs.
All of them are large-scale sci-fi plots that can only be seen in movie theaters, and they are naturally effective in overcoming piracy.
So it was as expected.
With such strong popularity, it is also China's first landmark science fiction film.
The popularity of "The Wandering Earth" can be said to be very high in the next week.
In its third week, the box office of this movie still remained between 1.7 million and 2.2 million yuan.
The volume is still so high that it almost easily leaves "The Mermaid" behind.
Just after Sunday, the box office of this movie has reached a forbidden zone that no other movie has ever reached, breaking through the 4 billion mark!
This is another film that has topped the annual box office charts in the history of Chinese cinema, and it is also strong evidence of the size of the Chinese film box office market.
Almost all the media and online news channels related to movies and entertainment in China have devoted all their front-page headlines to the movie "The Wandering Earth".
Basically, many young people who like entertainment have received this information.
"The Wandering Earth", produced by Hillhouse Entertainment, a subsidiary of Hillhouse Group, successfully topped the Chinese film box office champion!
Although Hillhouse Entertainment only invested in one movie.
Although "The Wandering Earth" is the first science fiction film by Guo Fan, a romance film director.
Although it was doubted at the beginning that this masterpiece would inevitably suffer huge losses.
It broke the 4 billion box office mark in an almost epic crushing manner!
Almost at the same time, many young people in China realized that Hillhouse Capital had developed into a behemoth that no Chinese had ever imagined.
Hillhouse Vehicles and Hillhouse Technology worked hard for more than ten years but failed to achieve the desired results, but Hillhouse Entertainment achieved the goal easily with a movie.
This is entertainment, the power of this kind of soft power work!
At this point, Gao Huaijun realized why Sony acquired Columbia and became one of the top five film companies in Hollywood.
There is no doubt that the influence of this industry is really powerful!
At the same time, this also reignited the gradually fading momentum of Gao Ling in the movie.
Originally, one only had to wait in line for three months to get the new car that Hillhouse coveted, but now it’s approaching more than six months!
A million-dollar luxury car, relying on a movie to boost sales, even Gao Huaijun, who was well prepared from the beginning, still felt it was a bit of a dream.
Moreover, the capital in the film and television industry is originally very resistant to heavy industrial films with high capital and large investments.
But seeing that Hillhouse has invested so much and made so much money now, I am also extremely jealous!
Before "The Wandering Earth", an investment of 100 million yuan was considered a big-budget movie.
For an investment of 100 million yuan, the box office must at least reach 300 million yuan to barely break even.
Hillhouse Entertainment's investment in "The Wandering Earth" has also made many investors re-examine the value of heavy-industry-level blockbusters in the Chinese film market.
It can be said that "The Wandering Earth" has single-handedly transformed the film industry from a barren abandoned mining area into a large oil field that can dig out more gold coins!
(End of this chapter)
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