Chapter 48 Chapter 048: How much is the price?

During this period, Gao Huaijun often stayed up all night.

Sometimes when I wake up, I just sit on the edge of the bed. Once I do it, I will probably stay the whole night!
As a boss with annual sales of tens of millions, the pressure on him during this period is really too great!

Every day he thinks about how much cash is left on his books, how much he can earn today, and how much he needs to spend.

Every stroke was an astronomical figure. If he was not careful, he felt that he would fall into the abyss.

When you gaze into the abyss, the abyss gazes into you.

Gao Huaijun, as a boss, I know why some bosses’ hair turns gray overnight when they go bankrupt!

When you have to switch back and forth every day between financial freedom and overnight bankruptcy, this is really a mess.

This is not something that a person can completely control after being reborn. It mainly depends on the person's own character.

When something you own is about to be lost again, the feeling of loss is a hundred times stronger than if you had never owned it!
Because, this is human nature!
. . . . . .

The time came to mid-May.

This period of time is the hottest time in summer, and everyone is hiding in the house to enjoy the coolness. Even the dogs who like to go out at night will not go out to the wild to fight in the wild at this time.

However, Hillhouse Technology is not idle. The company's publicity machine has begun to activate!
First of all, Hillhouse Technology launched a marketing campaign called 'Dakai Dahe' in the Magic City of Changjiang Triangle!

They hired nearly 2000 part-time workers to clean the buildings in front of all large buildings and almost all newer residential buildings. They spent half a month distributing a DM sheet to promote the It is the M2-MP3 product that will be launched soon.

You know, in 05, almost all companies were just sitting around waiting for customers to come to their doorsteps. Almost none of them would do any large-scale sales advertisements. At most, they would place small advertisements in newspapers.

Soon, this M2 MP3 product gained effective attention in the market.

In this era of low information fragmentation, this kind of unconventional and big move can be said to be very eye-catching and can be described as eye-catching.

This kind of organized, large-scale customer development activity has never been heard of or seen by most people, even electronic technology practitioners!

Everyone is very concerned.

What is this stuff?
MP3 can actually watch short movies?

Can it also be used as a radio?
This guy!

It can still be used like this, why didn’t I know about it before?

But how much does this MP2 called M3 cost?
The DM form didn’t specify it, but it just said that the price is affordable. By September 9st, everyone is welcome to purchase from major electronic retailers!

This immediately attracted all consumers who wanted to buy MP3 players.

Many people are very curious.

After all, how much is this MP3 worth?

Moreover, can this function of watching videos and listening to the radio be realized?
You must know that all foreign brands of MP3 cannot achieve this function. Everyone can only listen to music and walk around. There is no difference.

This time, differentiation suddenly emerged.

On the channel side, Hillhouse Technology behaved very calmly.

As if he didn't know that the channel vendors were trying to squeeze him out, he formulated a very crazy channel policy.That is: based on their estimated selling price, for this M2-MP3, all channel dealers can get a profit margin of about 20%!
You must know that, limited by the brand and scale of channel sellers, the average profit of electronics dealers is around 10% - 15%. If you dare to give a profit margin of 20%, the sales price of this MP3 will definitely not be low.

However, manufacturers can raise prices at will, but will consumers accept the price?

These channel dealers suddenly couldn't understand. How does Hillhouse Technology want to play?
And those channel dealers who were influenced by Ji Bochang were also shaken at this time and wanted to wait and see.

What kind of tricks will Hillhouse Technology play?
. . . . . .

In a blink of an eye, time has come to September 2005, 9, and today is Saturday.

Hillhouse Technology has preheated everything that should be preheated.

Now, the little baby is finally making his debut!

Seeing that M2-MP3 will be officially released today, Gao Huaijun couldn't help but feel a little nervous.

Although he didn't want to expose these things in front of his subordinates, he simply couldn't sit still in the company, so he came to the Electronic Technology City in the center of Xicheng City to see what kind of results could be achieved on the first day of sale. .

Around 9:15 a.m., he quietly arrived in front of a large retailer.

At this moment, as usual, there are less than 15 minutes before the official opening of Electronic Technology City, and the sales staff in the store are nervously preparing.

Last night, several banners were quietly hung up in the Bainaohui Xicheng store.

"New product launched, Hillhouse brand M2-MP3, MP3 disruptor!"

"M2-MP3, special offer for three days!"

“The top ten who purchase today will get an additional exquisite custom-made Hillhouse mug!”

At this time, at the entrance of Bainaohui, many curious people have gathered to see who the M2-MP3 that has attracted attention during this period is.

However, it is still dominated by hardcore electronic technology enthusiasts.

There are very few ordinary consumers, mainly a small amount of iron powder that Hillhouse Technology has accumulated for several rounds.

Soon, 09:30 arrived, and the door of Bainaohui opened.

At the same time, the people waiting at the door also flocked in and ran to the stall selling M2-MP3 players.

At this time, Bai Xiaojie, who was traveling to Xicheng with her new boyfriend Bei Taiyi and passed by, was stunned when she saw so many people running in. "Why are there so many people? It's only 9:2 in the morning! Hey, the door is so busy The M3-MP1 written on Caipiao is so familiar. Isn’t this the upgraded version of M3-MP1 that I just saw a few days ago? Husband, let’s go in and have a look! The M3-MP[-] I bought last time worked well. But I gave it to my old sister a few days ago, let’s go and see!”

After saying that, she shook Bei Taiyi's arm and said coquettishly.

Although Bei Taiyi had just become her new boyfriend recently, and although she didn't want to spend too much money, she had no choice but to follow her in.

Although today is an ordinary Saturday, because online shopping has not yet become popular, M2-MP3 was quickly promoted during this period and many people came forward to inquire.

"Is this the legendary M2-MP3? It looks cool. How much does it cost?"

The waiter Xiong Taixiao standing nearby replied enthusiastically, "Our store happens to have the goods in stock right now. It's on sale for three days, while supplies last!"

(End of this chapter)

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