I asked you to save a bankrupt factory and you became the richest man in the world.

Chapter 484, Chapter 276-277: I'm on the Central Bank again! (4000 words)
At seven o'clock that evening, CCTV's "News Network" program was broadcast on time.

Many families in China, especially those with middle-aged people over 40 years old, sit in front of the TV to watch this program.

After all, this is the weather vane of Zheng Zhi in China!

Although the current viewing channels have been infinitely broadened and there are various diversified ways to understand the world, CCTV's "News Network" program is still the most important news program in China.

none of them!

At this time, the head of Dazhong Automobile's China region was sitting casually in front of the TV, watching TV and eating dinner.

During this period, Dazhong underwent several major operations and he was very busy!
One is to reduce costs and increase efficiency. Dazhong will cut off some of the unreasonable salary structures of the previous North and South Dazhong to save precious operating funds.

The second is layoffs, where some staff who are no longer needed are directly laid off.

In the past, they were concerned that the partners might have some connections and force some people into the joint ventures, but they turned a blind eye.

Now it has come to this point, the North, South, and North are all facing a moment of life and death. It is naturally impossible to let this group of people get along any longer, and they have to be cut off completely.

The third is to be bold in taking drastic measures, cutting off some 4S stores that are just making a living and have poor performance, and restarting a batch of new 4S stores. At the same time, we should also learn from Hillhouse Capital to enter the field of shopping mall sales and drive large and medium-sized vehicles into shopping malls.

After completing these actions, coupled with the corresponding adjustments to sales prices, Nanbei Dazhong’s sales volume finally stopped its downward trend this month.

But he also knows that these actions are superficial. Hillhouse Capital is now coming in with great momentum, and the strength of its products is changing every day.

He had no idea whether he could turn things around and develop a product that could keep up with the times at the R&D center in Hui'an Province.

After all, China's local automobile companies are now like crazy, launching a new car every year as if they were on stimulants, and Dazhong simply cannot keep up with the pace.

"Now Dazhong Auto can expand its market in North America. China is too competitive. If it continues like this, even if we maintain our market share, we won't be able to keep our profits." Hansen, who was standing aside, looked at the tired Feng Sihan and said with a smile.

"The core of the Chinese market is not profit itself. With such a large sales volume, how much demand for auto parts will be generated? Without such a large demand, it would be easy for the price of auto parts in Europe to increase by 10%, right?" Feng Sihan, who was standing aside, said lightly while cutting a piece of steak with his hands.

Hansen's heart choked when he heard his words. What Feng Sihan said was exactly the weak spot of Dazhong at the moment.

China accounts for 50% of Dazhong Auto's sales, Europe accounts for 40%, and other markets account for less than 10%.

what does this mean?
This means that if Dazhong loses 50% of China's territory, it will have nowhere to retreat!

Relying on the sales in Europe to survive, although the group can maintain a decent standard of food and clothing, the size of the group will inevitably fall into a cliff-like collapse!

You only have one single market, and you don't even have room for bargaining with European countries.

Especially now that the Green Party is rampant, it asks you to use green energy, do you want it?
I want it even if I don’t want it!
"I don't want to talk about the bastard Green Party!"

"I even doubt whether these bastards are traitors!"

"The glory of Germany has been completely humiliated by these bastards."

A trace of helplessness flashed across Feng Sihan's face, followed by a trace of anger.

Germany has such a deep foundation.

Now, not only have they shut down nuclear power plants, but they are also trying to reach carbon peak. Now, they are even ridiculously starting to receive refugees from Zhongdong!
In fact, the refugee relief industry now ranks ahead of the automobile manufacturing industry and has become the largest German industry.

It's really ridiculous.

This is like being bled every day!
He fell completely into China's trap.

Even so, there is still a large group of environmentalists applauding.

"No matter what, Germany is still a world-class industrial power."

"At present, there are only a handful of countries that can compete with Germany in basic industries such as automobile industry, machine tool industry, and communication industry."

"Even though our Dazhong is being impacted by new forces in China, it is still as stable as a rock in the world."

"We are not afraid of anyone at this point."

"After all, we have a strong Germany supporting us."

Hansen shrugged helplessly.

His family was involved in these things, so he couldn't say anything.

They are all carnivores, they are all business, no matter what he or Feng Sihan thinks, these things will not change according to their will.

"That's true."

"Even if China's new energy vehicle industry is developing now, there are only one or two car companies emerging."

"They are still a long way from surpassing us, Germany, and Dazhong!"

Feng Sihan nodded and agreed.

Just now.

The iconic sound of CCTV's "News Network" program was heard, and the two of them shifted their attention and started eating dinner while chatting about German football.

Tonight they had milk and mushroom soup and veal with sauerkraut.

Dazhong specially found a professional German chef in the imperial capital to cook for the two of them.

They all ate well.

But suddenly, they all stopped eating at the same time and looked at the CCTV's "News Network" program in horror!
"Our private economy can only grow stronger, not weaker."

“And we need to move onto a broader stage!”

"This requires private enterprises to seize the opportunity and accelerate transformation and upgrading."

"We need to focus on private enterprises and review their typical experiences in transformation and upgrading."

"Today, we look at Hillhouse and see how this company transformed from "independent innovation" to "open innovation"!"

As the host finished speaking, the camera turned to Bingbing's interview on Hillhouse Xingyao's hot sales today.

"The Hillhouse Xingyao Automobile, which debuted this year, is an intelligent new energy vehicle that Hillhouse Automobile has spent three years to build and has innovative and independent intellectual property rights."

"The stunning debut in these few days is a microcosm of Hillhouse's continuous pursuit of transformation and upgrading based on a decade-long benchmark, innovation as king, and technology as the foundation."

This was followed by audio of an interview with Wang Fengying, Executive President of Hillhouse Automotive.

"We use new energy vehicles to solve this pollution problem."

“It makes the city’s air cleaner.”

"At the same time, we also sell cars at a high and low price."

"We also hope to implement the important idea of ​​the Chinese Dream, put customers first, and solve the major pain point of ordinary consumers who cannot afford cars, especially luxury cars."

"Enabling every resident to upgrade their lives as much as possible is one of our major spiritual concepts."

"But it is not easy to build a car that is both high-tech and cheap."

“It requires a lot of innovative thinking and a lot of innovative talents to come in and settle for a long time before it can drive the industry upgrade of the entire company!”

Bingbing, who was standing by, was interviewing Wang Fengying while nodding frequently.

As soon as the words fell, the screen shifted to the core functional chips MCU (microcontroller unit) and power semiconductors (IGBT, MOSFET, etc.) among automotive components.

"With its continuous investment in R&D, Hillhouse has achieved a triple jump from an ordinary electrical appliance factory that produced ordinary household electric fans to the first MP3 player, the first mobile phone, and now a comprehensive large-scale technology company engaged in electronic technology, automobile manufacturing, chip R&D, and battery manufacturing." "And this several centimeters thick component you see now is the second most expensive component in electric vehicles after batteries."

“It’s called the brain of electric vehicles!”

"It took Hillhouse ten years to break through the long-standing technological barriers of foreign countries. After fully mastering the core technology and the entire industrial chain production, Hillhouse opened the strong threshold of 'chips' that had long been controlled by foreign developed countries."

This was followed by the central bank’s interview with Li Zonglin, the head of Hillhouse’s chip business.

“We need to master the core technology ourselves.”

"Therefore, Hillhouse has continued to increase its investment in the chip field in the past two years."

"We have achieved relatively good independent innovation and R&D control in functional chips MCU and power semiconductors, such as IGBT and MOSFET, and have also achieved self-production and self-sale of these core chips."

"Only in this way can the cost of our automotive products be kept within a controllable range."

"By doing this, we can also make a contribution to the development of China's automobile industry!"

The central bank really gives Hillhouse a lot of face.

Generally speaking, due to limited time, in order to cram in more valuable news, it is common for CCTV's "News Network" program to have a piece of news that is only a dozen seconds or even dozens of seconds long.

It can even be said that such news occupies most of the time.

but.

In this rare three-minute news segment, two senior executives of Hillhouse Capital were briefly interviewed.

Interviews were conducted on the current development status of China's key automobile and chip industries.

And these words are not enough, at the end of this news.

There was even a small exclusive interview with Gao Huaijun!

face!

What a great honor!
Potian's face!
There were three interviewers in a row for one company.

Even in the history of CCTV's "News Network" program, it is also a miracle!
“The electrification of automobiles is only the first half of the journey.”

“Its intelligence is the second half.”

“So we are not just inheriting the existing infrastructure of the automotive industry.”

"It also implemented a series of reforms on parts companies and their marketization."

"If you don't reform, if you don't innovate, if you don't have a strong talent pool, then your company is likely to die silently."

“This forces you to innovate, and only then can innovation bring prosperity.”

Gao Huaijun, wearing a pair of gold-rimmed glasses, spoke eloquently.

At the end of the news.

He even gave a summary of Hillhouse's performance in 2016.

"In 2018, Hillhouse Auto's sales volume increased by nearly 40% year-on-year."

"For the fourth consecutive year, it has become the world's number one in new energy vehicle sales,"

"At the same time, Hillhouse Automotive has become one of the top three companies in China in terms of total automobile sales for the first time. This is also the first time that the Chinese automobile industry has achieved such a good result."

"Today, Hillhouse's products have been exported to more than 50 countries and more than 300 cities around the world."

The news is over.

But Hansen and Feng Sihan below could not calm down for a long time.

They couldn't believe that China's admiration and support for Hillhouse Capital had reached such an extent!
How could this be the news broadcast they were familiar with?

This is simply a direct corporate promotional video!

The name of the company appeared in three interviews, all of which were positive reports, and there was also a summary of the company's performance in the previous year.

This kind of treatment is not worth mentioning for large and medium-sized foreign companies.

None of the numerous industrial enterprises in China have achieved this!
“Danm!”

"Danm!!!"

"Hillhouse is well-known in the industry as the king of price wars. It is undeniable that it has its own advantages, but it relies more on squeezing suppliers to reduce costs."

"Now they have the support of the Chinese government."

“This is a very disadvantageous thing for us.”

Hansen threw the pork chop on the table, then stood up and walked around impatiently.

Now Hillhouse’s Xingyao is hot again.

And in China, it received support from the Chinese government.

The key point is that the price of Hillhouse Star was unexpectedly low to him.

How to play at this price?

There's no way to play!

The 12-yuan Gaoling Xingyao can basically kill all A-class cars in the car market.

is all!
They have actually lowered the price to this level, so the current market situation is very simple.

The goal is to directly eliminate all competitors who cannot keep up with the product strength and price control.

The few giants that remain will join forces to eat up the world's largest automobile company, China, and the fattest industrial pie!

damned!
The key is.

It seems that Dazhong is not one of these giant crocodiles now!
Dazhong is now in some danger.

"Don't panic. There's no point in panicking."

"At this point, panicking will only cause us to make mistakes."

"You shouldn't go back tonight."

"Bring your team together with the R&D team in Hui'an Province, and let's hold a meeting to figure out how to deal with this desperate situation."

"Believe me, our Dazhong will never be eliminated!"

Feng Sihan looked down at Hansen gloomily, with a hint of viciousness on his face.

Now, facing Hillhouse's several combined punches, Dazhong is finding it quite tiring to deal with them.

However, this is both a danger and an opportunity for him.

Everyone knows that the zero-sum game in China's automobile market has reached an open level.

If he can keep his footing, Dazhong will surely usher in a new turning point!
(End of this chapter)