I asked you to save a bankrupt factory and you became the richest man in the world.

Chapter 496, Chapter 299-300: A disruptive product? (4000 words)
Gao Huaijun couldn't help but feel happy when he heard this.

It really exceeded his expectations that Xiaoling APP expanded overseas so smoothly.

Although producing five to ten short dramas every month is a professional tool for expansion, the core still lies in Hillhouse's good algorithm.

Foreigners have never seen such a powerful information cocoon.

At the beginning, Gwai just moved some content from the Xiaoling APP and did not do any localized video implantation.

However, after slowly promoting the Xiaoling APP in China by offering a 100-yuan reward for making an original video, we quickly accumulated the first batch of users and achieved amazing results.

However, although the effect is amazing, it is also very mild.

However, once Hillhouse’s short drama was broadcast and rapidly promoted.

That's a joke!

No problem!
It directly attracted a large group of audiences to enter this APP.

"We have also seen the influence of the short drama platform."

"Now we not only produce short videos ourselves, but we also cooperate with some local small film and television companies to mass-produce short dramas."

“The editors we recommend provide the scripts, and the local team comes in to implement them.”

“And then they sell it on our Gwai.”

"A play is divided into more than ten parts, and each part will be charged about 3 yuan. You will only be charged when you click to watch the next part."

"We are a dedicated G payment platform. Customers deposit money into our platform and we pay them back regularly."

“The first wave will be free for one year, and after one year, our Gwai platform will participate in the revenue sharing.”

When Gao Huaijun heard Min Weiguo say this, he was happy again.

Isn’t this... the later online sales model for short dramas?

A short play of the length of a movie, divided into 2-minute episodes and then put together as a short play, would probably cost dozens of dollars.

This stuff looks cheap individually, but it's really expensive when put together.

and. . .

The skit platform is very platform dependent.

Once this charging model is established, if the commission is not too high, the other party will be willing to agree to anything.

This is how we attract wave after wave of new customers.

This software will also change from a simple content disseminator to a content concentrator, preparing for partial monetization!
It really surprised Min Weiguo that he could think of this.

You know, if you want to monetize the Xiaoling APP software, the key point still lies in the later platform sales.

As the saying goes, the end of the universe is to bring goods.

No good grandmother can generate electricity for love for a long time.

The core of continuous dissemination of high-quality content is still monetization.

Without selling products, the content on this platform cannot be monetized at all.

This is a very realistic thing.

Whether you want a partner, your subordinates, or your supply chain.

It is impossible to make money without making any effort but to attract attention by smiling.

"For operations matters, just let me know the process."

"Gwai's overseas operations are very good this time. Don't waste this opportunity. Hillhouse Technology focuses on South America and focuses on the nova series and Honor series."

"Also, Nova and Honor should match the algorithms of their beauty cameras to those of customers with darker skin, instead of just sending them over without making any changes."

"In addition, the localization of Portuguese and Spanish must also be done well. The work done before was too crude, so crude that I couldn't bear to look at it."

Gao Huaijun invited Min Weiguo to sit down at the coffee table.

Min Weiguo felt somewhat uncomfortable sitting on this rosewood coffee table.

Gao Huaijun has always been fond of Chinese-style furniture.

Now that we are richer, all the houses are decorated in Chinese style.

The mahogany decoration in this water seems to reveal the word "rules" in the air, and the rules appear solemn.

The sense of oppression is at its maximum!

This is somewhat incompatible with a technology company, but there is a sense of surprise that the temperament is cleverly integrated.

Most people can't bear this!

Min Weiguo sat here, and if he sat on the chair, he didn't dare to bend his back.

It gives people a feeling of being at the pinnacle of power.

As far as he knows.

The decoration of this luxurious office covering thousands of square meters alone cost over 100 million yuan!

The renovation cost over 100 million yuan.

Although Min Weiguo can be considered financially free.

But if you ask him to do the decoration like this, he really can't bear to do it.

The main reason is that he can't suppress the pressure radiating from inside to outside.

Everyone who comes to this place is shocked by its luxury.

This is the aura of famous entrepreneurs both at home and abroad!
"We have been working seriously on the localization of Portuguese and Spanish."

"In the past, it was mainly the Chinese who directly translated Chinese into Portuguese and Spanish, but some of the words used were not authentic enough."

"We found local people to make the corresponding improvements."

"As for the localization improvements of Nova and Honor, this is easy. I will tell the people below to do it right away."

Min Weiguo held the tea handed to him by Gao Huaijun in both hands and said tremblingly.

“Don’t make everything simple.”

“It’s not easy to get everything done.”

"Hillhouse's overseas expansion will be the core focus of Hillhouse Technology in the future."

"The Chinese market is gradually becoming saturated. Even if you dig deeper, the sales volume will be just like this. It won't be much better."

"But the overseas market is different. There is gold everywhere, but you need to take the initiative to dig it out."

Gao Huaijun said lightly while drinking tea.

Building a brand is a very slow process.

However, it has been six or seven years since Hillhouse Capital went overseas, which is not a short time.

But to date, Hillhouse's overseas sales account for only more than 20% of its total sales.

This volume is too small compared to other large companies of the same level, such as Sansang and Pingguo. Gao Huaijun thought that since he had the advantages of artificial intelligence and cost control, why not vigorously expand overseas markets?

It is not advisable to stay in your comfort zone.

“In addition, relying on Gwai, you need to speed up the establishment of local distributors.”

"There are certain points in the South American market now, but the situation is not good."

"Let's put it this way. Isn't our profit from overseas markets about 13%?"

"I took out 3% of the profits directly and gave targeted rewards to the overseas expansion team."

"Those who complete the expansion task will be rewarded with 3% of the profit share; those who complete 120% of the task will be rewarded with 4% of the profit share; those who complete 150% of the task will be rewarded with 5% of the profit share!"

"Whether they give this profit share directly to the local operators or keep it for themselves depends on their own ability."

Gao Huaijun said softly.

However, Gao Huaijun's words were like a thunderbolt, shattering Min Weiguo's heart.

It seems that Boss Gao is serious this time.

He really needs to get serious about overseas expansion!

"With so much money invested, the effect should be better." Min Weiguo said in confusion.

"Overseas sales are too low. I don't even dare to build mobile phone factories overseas now."

"The import tax alone is very expensive and also limits our sales."

"so..."

“This time, our products will try to follow Gwai’s footsteps and attack the European market in one fell swoop!”

Gao Huaijun said in a sonorous and powerful voice.

"Yes! Mr. Gao!" Min Weiguo stood up quickly.

In the past, due to the immaturity of its product conditions, Hillhouse has never had a strong presence in developed countries such as Western Europe and Southern Europe.

Now with the help of Gwai and the skit, Min Weiguo is now more confident!

Not to mention anything else, just Gwai’s daily startup screen ads alone can bring in a lot of traffic.

These traffic, in turn, promotes the signing of channels in the core areas of Europe, which has a very good effect.

Now let’s look at it from the market perspective.

In terms of regions, Chinese mobile phone brands exported to other countries have a relatively high market share in India, Southeast Asia, Africa, etc., and mainly sell mid- and low-end smartphones.

Hillhouse's core areas are Southeast Asia, South America, and Eastern Europe. As for India, due to the impact of the coarse grain incident in later generations, Gao Huaijun does not want to make corresponding arrangements in this country.

It doesn’t matter whether you have money or not, the key is not to get angry!

In Europe and the United States, especially in the United States, the world is still dominated by Pingguo and Sansang, and the presence of Chinese mobile phone brands is relatively low.

At this time, Hillhouse is the domestic mobile phone brand with the highest market share in Europe, ranking behind Pingguo and Sansang with a market share of 7%. However, Hillhouse's sales are mainly concentrated in Central and Eastern Europe, and it still mainly sells mid- and low-end models.

However, the European market, which has a higher level of economic development, is the only way for Chinese brands to move towards high-end development. Only by competing with Pingguo, Sansang and others here can we pursue higher product premiums, establish a high-end brand image and successfully "rise to a higher level".

Therefore, in the next work, Gao Huaijun hopes that Min Weiguo will give up the American market that he cannot enter at all and accelerate the layout of the European market.

The Mobile World Congress, which is about to start and will be held in Barcelona, ​​Spain, is a stage that demonstrates the "ambition" to enter the overseas high-end mobile phone market!

Gao Huaijun hopes to showcase Hillhouse’s latest work, a tri-fold mobile phone, here!

. . . . .

End of December.

At a time when many netizens are still discussing Hillhouse's overseas strategy.

At this time, another explosive news came out from the mouth of a well-informed person.

Hillhouse Capital will officially announce a groundbreaking product at the Mobile World Congress to be held in Barcelona, ​​Spain.

For a time, this news caused a lot of discussion in the industry.

You should know that the Mobile World Congress is an annual industry conference initiated by the Mobile Asia Congress and has become the world's most influential exhibition in the field of mobile communications. Since its launch a few years ago, the Mobile World Congress has gradually become a release venue and weather vane for the latest technologies in the global mobile communications industry.

This place is jointly certified by all countries and regions in the world, and all manufacturers bring out their real products.

If any manufacturer comes out with a misleading product here with such fanfare, everyone will laugh their heads off.

But now, Hillhouse has done the opposite and requested to hold a product launch conference here, and also announced that it is a groundbreaking work.

That makes people feel excited.

"The current technology is in an era of technological overflow. Every manufacturer's products are almost finalized. How can they come up with a cross-era product?"

"I can't imagine what this epoch-making work could be. It's so awesome."

"A bigger phone? They're already big enough. A flexible phone? Hillhouse has already released one. A better signal? Even the basement has a good signal now, what else does he want? I can't imagine what the core advantage of this product is."

"It's really hard to imagine. Hillhouse has launched a super-large satellite!"

"It still has to be Hillhouse! Now it's one set after another."

"It's outrageous enough for an electronic technology company to come up with a software like Xiaoling. I can't imagine anything more outrageous."

"Humph! I believe Gao Ling will definitely fall this time. Arrogant soldiers will be defeated."

"Yes! Arrogance will lead to a fall. Hillhouse has been developing for so long, it is time for it to decline."

"Gao Ling has nothing good to offer. Now that Pingguo is lying flat, what good things can they come up with?"

Although most of the friendly competitors have some expectations, after all, in their view, Hillhouse is a comprehensive R&D company.

This kind of thing didn't exist at the very beginning, and it basically doesn't exist even when you become a large enterprise.

For example, Lian Xiang was so good at trade, industry and technology that he could make money without doing anything. He had no way of taking the technology, industry and trade route that emphasized the improvement of technology and manufacturing capabilities and built a research and development team with core competitiveness.

There is no way, path dependence has been formed.

It's just like an ordinary person. If you dislocate the same part of your body, such as your wrist, three times in a row, it is very easy for that part to become a habitual dislocation.

This is like Ali, why can he invent so many industry jargons? This starts with their original corporate culture, which was actually founded by Ma Yun and more than a dozen King Kongs.

Everyone is used to making money by unconventional means. When we see someone else come up with an innovative thing, we copy it casually, and your thing becomes mine.

Then why do I need to recruit so many R&D personnel?
Isn't this a fool?

Price is king in the market, and people will listen to whoever offers the lowest price. As a result, everyone has abandoned research and development and are rushing to produce low-quality and low-priced products.

Therefore, companies like Hillhouse that focus on R&D and have formed a very strong engineering culture are particularly rare in this market.

But nevertheless.

In fact, everyone has doubts about whether Hillhouse can come up with anything decent.

In recent years in China, the products that can be produced by both large and small manufacturers can be said to be becoming more and more homogeneous.

In this case, you, Hillhouse, said that you want to come up with a disruptive product. Is it possible?

(End of this chapter)