Chapter 729 Zhouyi effect?

In the later Internet era, many people may feel unfamiliar with the name Hou Xian. Many people even know him from his hit single "Baby Face" during his non-mainstream period, and think that he was a musician who emerged during the so-called Q-music Big Three period.

But this is not actually the case.

Born in 1979, he is even two years older than Zhou Yi himself. He started to compose music at the end of the last century. However, due to his immature creative ability at that time, the songs he released basically made little splash in Guangxi.

It was not until the end of 2004 that he was signed by the mainland company Dongsheng Century after winning the favor of the original song "Bridge" and released the album "Ancient Play" in 2005, which made him officially famous.

Due to his lack of fame, Dongsheng shamelessly chose to touch upon Jay Chou, who was already at the peak of his career at the time. Not only did he call Houxian the "Mainland Jay Chou", he even directly wrote the words "When Houxian meets Jay Chou" on the cover of the first edition of his album.

Because Hou Xian's first album became popular, the incident was also reported by Taiwanese media, who asked Jay Chou on a show what he thought about people in mainland China trying to scam him -

This statement was somewhat meant to mock the mainland, and completely forgot that Jay Chou originally debuted under the name of "Little Tao Zhe". Knowing that it is not easy for newcomers in the entertainment industry, Jay Chou naturally did not respond, and simply gave two words of encouragement and passed it over.

Therefore, in terms of time, Hou Xian should be the predecessor of Xu, Wang, Xu and others.

The reason why he became popular again so late was simply because Hou Xian himself did not like Dong Sheng's hype method. In 06, he only released one EP "9 Princesses" under the company's contract requirements and was then shelved.

Even in this EP "9 Princesses" which only has three songs and three instrumental music, Hou Xian still contributed the masterpiece "Kunming Lake" in this niche circle and the hit song "Bicycle Lovers".

It was not until 08, when his contract expired, that he changed to a new company and returned to the music scene to release an album, thus catching up with the non-mainstream era.

However, due to the change in the music scene, Hou Xian was a little uncomfortable at first.

After he adapted to the new situation, although he still created popular songs such as "Baby Face" and "Smile Outside Suzhou City", he was no longer the leader on this train.

Xu Song came from behind, and the two male singers Wang Sulong and Xu Liang emerged as a dark horse, followed by singers from the second and third echelons such as Xiao Jian, Ben Xi, and Danse Ling.

Xu Song, the oldest and the one who debuted the earliest among them, was only born in 86. Each of them is at the peak of their creativity or on the way to the peak.

Hou Xian, who was born in 79, did not have the energy to keep up. His lack of professional training and his lack of creative ability became more and more apparent as he got older, and he eventually became obsolete. After many years, his last song that made a splash was "After the Rain" released in 2016.

Zhou Yi himself quite likes this song.

After picking out the "Bridge" Demo and Deng Wenbin's personal information and putting them aside, Zhou Yi continued to look through the demos selected by the Artist Department.

It has to be said that there is a reason why Houxian can stand out after the incident. Most of the mainland music creators who felt that they were not appreciated and thought they were a good horse during this period were indeed rotten fish and shrimps that polluted the database.

But everyone still pursues to be able to write lyrics and compose music, and calls themselves all-rounders.

“I don’t know who started this trend.”

"..."

At Cheng Hao's house, Sun Yanzi and Cheng Hao, who were eating, looked up at the same time, both eyes fixed on the man who kept complaining——

"What are you looking at me doing?"

Sun Yanzi's cheeks puffed up: "Don't you have any idea?"

Cheng Hao picked up a bite of minced meat eggplant and glanced at him: "Is there a possibility that you are the one who set this rhythm?"

Even though she has retired from the entertainment industry, she still has the top new internet media company in the mainland under her control, and she can still accurately grasp the direction of public opinion in the entertainment industry.

Ever since Zhou Yi and his group became famous, it seems that creative ability has suddenly become the benchmark for new century singers, especially under the leadership of Warner.

You have to know that the superstars of the last century all used singing as a benchmark. It would be best if they have creative ability, but if they don’t, it doesn’t affect their singing.

However, since the new century, this group of new generation songwriters and singers headed by Zhou Yi have been so powerful that major record companies have secretly changed their selection criteria. Everyone wants to find the next Zhou Yi.

At worst, the next Jay Chou, the next Wang Lihong, the next Tao Zhe, the next Wang Feng, or even the next Lin Junjie or the next Hu Yanbing will do.

Especially after Wang Feng became popular again in the past two weeks with his new album "Laughing and Crying"——

The first hit song in the album, "Fly Higher", became a hot hit that spread throughout the streets and alleys after two weeks of fermentation.

As bad as it is, the name of Wang Feng is still the only one listed on the lyrics and composition column of all the songs in this new album, with no other name.

This is another blockbuster album that Warner has zero burden on creating costs.

Jay Chou has to ask Fang Wenshan, Tao Zhe has to ask Wawa, Wang Lihong and Lin Junjie have to ask their own lyricists to help write lyrics, and Warner is the only one who is far away from the world.

Anyone would be jealous of this.

Especially after Wang Feng made it clear that he had renewed his contract with Warner, he became even more jealous.

It's a fucking record company, with Zhou Yi as the No. 1 brother and Wang Feng as the second brother. The company doesn't need to worry about anything at all when releasing an album or writing songs. They just need to sit back and wait for the two of them to complete the production. Who can stand this?

At present, the third brother Hu Yanbing can only take charge of composing music, and needs Warner's help in finding lyricists to write the lyrics, which makes other colleagues in the industry feel a little relieved.

Otherwise, if everyone from top to bottom is responsible for the lyrics and music, then other companies will have no chance of survival and should just quit.

"Do you know what those people say in private? They say you are not a human being."

He tilted his head back and gulped down a mouthful of water to dispel the choking feeling. He wiped his mouth carelessly and burped comfortably. "If it weren't for the fact that they couldn't do it, they would all suspect that the company was planning to replace everyone with someone who could do everything themselves."

As the top star of Warner Bros., she is under a lot of pressure right now - the current online public opinion has made her urgently need to prove that she has creative ability so that her fans can open their mouths when they are online.

Although she did write songs, none of them were popular.

As we all know, if the songs you write are not popular, then you basically have no say - your voice is only used to make up the numbers when fans are bragging and listing data and drawing tables.

"Then did you write it?"

Zhou Yi, who was under pressure from the two girls, chose to pick on the weak ones. He glanced at Sun Yanzi, who looked like Ge You after eating and drinking. "You spend all day either eating or sleeping. Have you written today's lyrics? Have you finished recording today's songs? Have you finished today's classes?"

"Don't read it, don't read it, I'm writing it, I'm almost halfway done." Sun Yanzi shuddered, put his palms together and bowed to Zhou Yi as if he was praying to Buddha, muttering to himself -

Halfway through reading, she realized something was wrong: "No, what does it have to do with you whether I finish writing the song or not?"

If you haven’t written it, just wait for the next album. It’s no big deal!
Thinking of this, she immediately abandoned her humble attitude and chose to hold her head high and face the emperor's majesty, saying confidently: "You are the one. Where is your fifth Chinese album? Have you written the lyrics? What's the concept? You have already released your third English album, it's time to release your fifth Chinese album, kid."

Cheng Hao, who was clearing the dishes on the table, couldn't help laughing out loud.

"If I write it tonight, will you write it tonight too?" Zhou Yi grinned, showing his teeth, with a sinister smile.

"I-I, I'm just asking for Uncle Qian, just asking, asking."

Sun Yanzi, who was still trying to be tough, thought about this man's brilliant record. His cerebral cortex seemed to be pressed and rubbed by the steel fork of reason. His voice went from loud to soft - and then got smaller and smaller: "Ask."

He crossed his legs and lowered his head, showing his cowardice.

Don’t compete with Zhou Yi in speed, he is not a human being.

Sun Yanzi has a very clear self-awareness of this point.

"Quickshooter."

"Ok?"

"I praise you for being awesome."

"Hey, you sound really weird when you talk like that." Sun Yanzi: "..."

She felt she was being taunted in person, but had no evidence.

Alas, you still have to learn, learning never ends.

Sun Yanzi, who had learned a lot of laning techniques from Zhou Yi and put them into practice, stole a glance at him, and immediately stood up to help Cheng Hao clean up, holding the plates in both hands and ran to the kitchen: "Okay, I'll help you~"

The first rule for laning: If you can’t win, avoid the fight first!
"Why, haven't you written the lyrics for that song you said you were going to write for Zhou Yi yet?"

"Shh, no, no, I only wrote half of it."

"That's pretty fast..."

In front of the huge kitchen sink, two women wearing aprons were whispering. Zhou Yi, who was sitting in the restaurant, could only see two blurry figures whispering to each other through the glass door.

The sounds of washing pots and dishes and shaking chopsticks, accompanied by the sound of water splashing on the wall of the reservoir, drifted into the ears, occasionally mixed with Cheng Hao's gentle surprise and Sun Yanzi's undisguised laughter.

The warm light shone on his body. Zhou Yi raised his head slightly and saw his reflection in the lamp - there was a smile on the corner of his mouth that he was not even aware of.

"By the way, Yanzi, have you thought of a title for the song you said you were going to write?"

"Well, I guess I've thought about it."

"what is it call?"

“… She Said.”

................................................

"No one can say anything tonight!"

On the evening of the 18th, inside the hotel where the crew members of "New Police Story" were staying.

The crew members gathered here burst into laughter. The leader Chenglong "dissuaded" Jiang Wen from rolling up his sleeves and pretending to fight: "No, no, no, Ayi has been training for many years. You can't beat him."

After resting at home for a few days, Zhou Yi rushed over to meet up with the crew members tonight. He smiled at Jiang Wen's angry expression when he saw him, and gracefully opened his arms to give him a hug: "I can swear to God that I really didn't show my true feelings."

"Please put away that smile on your face before you say that."

Jiang Wen pushed his glasses and was about to punch him.

Damn, that smile is so annoying.

Oh no, it's that smile that's getting more and more annoying.

"Don't hit a smiling person. I'm here to show my support. What do you think?" Zhou Yi smiled and plucked the string in Jiang Wen's mind.

Cheng Long, the "mastermind" who directed all this, coaxed both sides, making this meeting full of fun.

Although Xie Tingfeng no longer had the qualifications to look Zhou Yi in the eye, he still stood up first to toast Zhou Yi. He was very humble and did not show any trace of his former arrogance. "Come on, Ah Yi, I toast you."

Cai Zhuoyeon sat next to Zhou Yi, busy picking up food and serving soup for him.

At the end of the drinking, Chenglong, half drunk, raised the glass in his hand and said, "Thank you very much for your support. This glass of wine is to wish our movie a success!"

We will meet on the 18th, have a brief rehearsal on the 19th, and then the premiere will officially begin on the 20th.

He said that he came back to save Hong Kong movies and made "New Police Story", but in fact, it was because Cheng Long, who had to come back to make up for his three consecutive failures in Hollywood, had great ambitions for this movie.

He wanted to complete his transformation in this film.

Afraid that the gimmick might not be enough, they thought of bringing in Jiang Wen to serve as Zhou Yi's trap.

Seeing Chenglong's confident look, Zhou Yi didn't say much and just followed the crowd to congratulate this aging Kung Fu superstar.

Is "New Police Story" a good movie?
From the perspective of a plot movie, it is definitely not, and from the perspective of a Jackie Chan-style action movie, it does not even meet the standards of a good movie.

But if you say it's a terrible movie, that's definitely not the case.

Xie Tingfeng, who was forced into the role of the second male lead by Yinghuang, did not receive any praise for his acting skills, because his role did not have much room to play. The only decent character in the script was the male lead Chenglong.

Besides praising him for his hard work.

This is actually the purpose of Yinghuang's insertion.

The current Xie Tingfeng is no longer the Xie Tingfeng of the past. He needs a lot of memorable labels to pay for his mistakes, so he chose to fight to the death. The villain didn't have such desperate scenes, but the second male lead did.

So after the movie was released, you can see a lot of comments, such as "Xie Tingfeng risked his life for filming and was almost strangled to death", "Xie Tingfeng was rejected by all Hong Kong insurance companies after filming this movie", etc. These were all marketing that Yinghuang had prepared long ago to match Xie Tingfeng's role as the second male lead in this movie.

The insurance company in Hong Kong refused to provide insurance, but Yinghuang did not say that insurance companies outside of Hong Kong would not provide insurance.

A very simple word game can gradually change Xie Tingfeng's reputation.

If this is not the case, would Yinghuang, after reading the script, be able to accept Xie Tingfeng supporting the villain Wu Yan?
Don't even think about it.

Apart from Cheng Long, who thinks he can play the transformed male lead, the most outstanding character in this drama is the villain Wu Yanzu.

In fact, the film market in 2004 was unwilling to accept Cheng Long who wanted to transform, and the box office gave him the answer -

More than 20 million Hong Kong dollars in Hong Kong and more than 40 million RMB in the Mainland.

Compared with the cost of 1.2 million Hong Kong dollars, this box office result is definitely a huge loss.

But considering the copyright income, it is still a profitable business.

In fact, most of Chenglong's film investors after the 21st century can make money through copyright channels, even if the box office seems to be a loss. There is no way, his personal IP is very profitable in Asia and the West.

No matter how bad it is, if you have more channels, even a little bit of money will still work, and when added together, the income can be considerable.

This is one of the reasons why Chenglong can continue to produce films even at a loss at the box office.

He is almost 70 years old and still able to be called back by Hollywood to star in kung fu movies. He is a unique Chinese movie star, and even among Chinese movie stars.

It takes a lot of effort to bind my personal IP, so I just accept it.

"Now the media are talking about how much effect your participation can bring to the film. After all, your Zhouyi effect in the music industry has been proven, and now the only thing missing is the film industry."

Cai Zhuoyeon's hotel room——

Cai Zhuoyan, who is showing her generosity, joked: "If the film industry can also have the Zhouyi effect, then your doorstep will probably be trampled."

"Then who knows."

Zhou Yi slapped her nonchalantly, asked her to lie down, and then he put the stick into her belly.

It is hard for him to say how much influence his star effect can have on the movie. After all, it is just a cameo, not the leading role.

(End of this chapter)

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