A century-old family that runs through the Ming Dynasty

Chapter 376 Propaganda
During the remaining period of the first year of Hongguang, various places showed a peaceful situation.

Mingshun in the north suffered heavy losses after experiencing that battle. Wang Chongzu's entire Dashun army was almost penetrated by Sun Chuanting alone, and even attacked all the way to the capital Luoyang City. This had a great impact, making many people question the combat effectiveness of the Shun army, and people's hearts were floating. Not only that, his subordinate army also lost tens of thousands of elite soldiers in the fierce battle.

Although the Ming Dynasty barely repelled the Shun army, its casualties in this battle reached 80,000, which was a blow to the already weakening military strength.

The fierce fighting that lasted for several months in Beizhili affected the spring plowing. In order to raise money, Emperor Hongguang added "payment suppression". Although he issued a self-incriminating edict and expressed his difficulties, the burden was real. .

It is a fool's dream to expect that a self-incriminating edict can restore people's hearts.

The people are overwhelmed by the burden, and their hearts have gradually lost.

Under this situation, the two major forces in the north paused their military operations, silently licking their wounds, while looking at each other with sinister eyes, waiting for the repairs to be complete before they have another battle. , determine the ownership of northern Xinjiang.

Zhang Xianzhong in the south intended to expand, but Huguang under his command also experienced too many wars. Daxi was also newly established and his rule was unstable, so he also stopped his troops and appointed his adopted descendant as the left prime minister to govern his territory.

Sun Kewang's internal affairs ability is quite good. He has promulgated many policies in the few months after taking office, all of which are beneficial to the country and the people, which has made the Daxi court visible to the naked eye.

The military government of Jiangsu and Zhejiang was also obsessed with infrastructure construction at this time and had no time to care about anything else.

The Jiangsu and Zhejiang military governments have formed specific departments and have a complete series of release processes and experiences.

The Jiangsu and Zhejiang military governments had many things that were ahead of the times, among which the Propaganda Department was an important one. This was something that the Ming Dynasty, Dashun and Daxi did not have. They were still at the rudimentary stage of relying on detailed work to spread rumors.

Movies and TV series of later generations are powerful tools for disseminating ideas and values. In this era, the corresponding ones are opera, current commentary, and storytelling.

Although it seems like this is just lip service, in fact, the Propaganda Department plays an important role in the government. When Yan Ling first established this department in the Luzon Governor's Palace, he once said:
"Never underestimate the power of propaganda. It can influence the direction of public opinion and play a significant role in the attachment of people's hearts. It can be reflected at critical moments."

The Minister of Propaganda Department handed several scripts to Yan Ling for review.

After what he said, everyone was convinced, so they selected some storytellers and writers to form this department.

Time flies, the sun and the moon fly by.

……

After all, how could he forget that opera is a great weapon that can be used to help promote publicity?

"Sir, this is the new song script, please take a look."

These are some opera scripts written at Yan Ling's request.

In the cabinet, while Yan Ling was handling official duties, the Minister of Propaganda Department hurriedly arrived.

This time, the minister is responsible for this matter. And now, he wants to return to Yan Ling.

It’s just that the world has become increasingly chaotic in the past few years. First, the bookstores and storytellers sent by the family to various provinces cannot continue to gain a foothold due to the family uprising. Second, everyone’s life has become increasingly difficult, and they can hardly survive anymore. Naturally, few people have the time and mood to listen to books and watch dramas.

As a result, the effects of many of these methods have declined, and only Shi Lun still has a certain influence.

Now that the living conditions of the people within the family have generally improved, they are finally thinking about some entertainment other than survival. Recently, spies from all over the country have generally responded, and more and more scholars are talking about it. Yan Ling planned to re-create some new operas, and then establish a troupe to tour and perform in various places. Naturally, these operas mainly showed the suffering of the people, the corruption of officials, and the oppression of the tenant farmers by local tyrants and evil gentry.

This can arouse the empathy of the people and better understand their emotions. At the same time, it also pave the way for the plan in his heart. Of course, it is also inevitable to publicize the changes in people's lives after the change of military governments in Jiangsu and Zhejiang.

However, this is also a fact, so that it can be accepted by everyone, otherwise it will only be counterproductive.

Naturally, something like this that bears a certain political significance must be as perfect as possible. These scripts have been revised several times by Yan Ling.

His literary quality is also very good. You must know that the "Biography of the Heroes of the Ming Dynasty" that is now popular all over the world was created by Yan Ling. Several problems he pointed out are all factual. Now after several revisions, he is finally satisfied. .

And these final versions are also becoming more and more perfect, with self-consistent logic, appropriate ups and downs, and quite good appeal.

"Okay, then you can organize the staff and rehearse the repertoire. Try to make it possible to perform within a month."

Yan Ling nodded with satisfaction, and then ordered:

"This folk art project needs to be carried out at the same time as storytelling, and storytellers also need to be redeployed."

"In addition, Changle Bookstore will separate the newspaper industry and the book industry from now on, each performing its own duties and specializing in its own industry."

Yan Ling thought and continued:
"Reporting the world situation in a small article is still too limited."

"You put people in charge and establish a few more sections, such as the world situation, internal events of the military government, military section, agricultural section, etc., put them all together, and set the price at 10% above the cost price. The main thing is to expand first , Small profits but quick turnover!”

"Don't use the old name anymore. I'll give it a name, newspaper."

“None of these three can be careless.”

The Minister of Propaganda Department accepted the order and left in a hurry.

Not long after the Minister of Propaganda Department left, a lean middle-aged man in black clothes with a golden badge on his chest hurried over.

The badge has a pair of crossed swords at the bottom and a dandelion carved on top. It looks extremely freehand.

However, the faces of everyone who saw this badge along the way, whether civil or military, changed drastically, and they all hurriedly avoided it, not even daring to look at it.

Otherwise, this badge is the symbol of the Intelligence Department, which is a secret agency directly belonging to the King of Yue and now used by the chief minister.

Dandelions scatter with the wind and take root wherever they fall, just like the spies of the Intelligence Department.

And even though this lean middle-aged man was a third-grade military attaché, not even the cabinet members dared to provoke him.

Happy to stay in the dark.

The current head of this terrible institution.

(End of this chapter)