It's reasonable for me, a stuntman, to live a crazy life, right?

Chapter 1256: Advance on Demand? Chuanzi cries for her father!
"Last night, the rural healing drama "Where the Wind Goes", exclusively produced by Feiyue Films, directed by Chen Fei, and starring Liu Yifei and Chen Fei, officially premiered on Mango TV and Youku.

Once the drama was aired, it quickly sparked heated discussions among the audience with its fresh style, heartwarming story and the actors’ outstanding performances, and the premiere data achieved impressive results!"

“On the night of its premiere, “Where the Wind Goes” had a viewership rating of 64 in CSM3.36 cities, accounting for 11.67% of the market share, topping the list among provincial satellite TV stations;
The average viewership rating on CSM national network was 1.76, with a share of 5.78%, also ranking first among provincial satellite TV stations.

In terms of China Audiovisual Big Data (CVB), the drama had an average viewership rating of 1.45 and a share of 2.83%, ranking first among provincial satellite TV stations.

At the same time, the series has reached 2.5 million viewers on the big screen, and its extremely wide audience coverage is enough to prove its high national popularity and strong audience appeal. "

"On relevant online platforms, the popularity of 'Where the Wind Goes' has been soaring. Only one day after its launch, the Datawin prosperity index quickly broke 3, showing extremely high market attention.

On major social media platforms and media such as Weibo, Douyin, Kuaishou, Weishi, Toutiao, NetEase, and Zhihu, the drama has been searched more than 4300 times, and the topic of discussion continues to rise.”

"After the premiere, "Where the Wind Goes" received unanimous praise from the audience. Many people said that the drama has a slow rhythm, a healing style, beautiful scenery, good acting skills, and the overall plot is not impetuous but full of warmth. After watching it, they felt as if they were in Yunmiao Village in Dali and were healed by the warmth."

"On the Douban platform, the drama scored as high as 8.6, with a large number of people rating it, and high-scoring reviews dominated the mainstream, making it a well-received work at the beginning of 2020!"

Along with the emergence of a large number of reports about "Go Where the Wind Is", on the other hand, the popularity of "The Sideburns Are Not Begonia Red" was quickly suppressed.

Even though iQiyi continues to invest money in promotion, it is unable to maintain its popularity and traffic.

The reason is simple, the two dramas are not on the same level at all!

Whether it is the level of the actors, the story content, or related promotion and marketing, the two are completely not on the same level.

There is no need to elaborate on how valuable the combination of Chen Fei and Liu Yifei is.

What's more, there are so many big names making guest appearances in the drama, and they all have their own fans and traffic.

Shu Chang, Jing Tian, ​​Zhao Liying, etc., which one is not very popular right now?

With their participation, the votes from Chen Fei and Liu Yifei's fans, and the high-quality plot, this drama was a huge hit as soon as it was aired!

Even the minor supporting characters in the show, such as Zhang Jingyi, have attracted a large number of fans because of this.

In Zhou Xun's words, "You are so lucky, as long as you have this guest appearance in the drama, your acting career will definitely be smooth sailing!"

Zhang Jingyi is not stupid either.

After Zhou Xun finished speaking, she reacted immediately.

He was able to play opposite Liu Yifei and even pursued Chen Fei in the drama. This can be said to be a very good show!
When she goes out for auditions for other crews in the future, even if she doesn't say that she is an artist from Zhou Xun Studio, this work alone is enough to make many people look at her with admiration.

Even if it was just a pendant on the big boss's thigh, it was enough for her to hold up the tiger skin as a banner.

In addition, with Zhou Xun's support, as long as she doesn't commit suicide, she will definitely have a place among the future young actresses.

……

Two episodes are updated every Monday to Thursday, and one episode is updated on Friday and Saturday. This is how "Go Where the Wind Is" is updated on Mango TV and Youku.

Compared to those weekly updated dramas, this frequency is actually high enough. After all, there are only 40 episodes in total.

Even at this frequency, the drama will not take a month to finish, probably at the end of April, or even before May.

But even so, there are still many fans and viewers expressing dissatisfaction.

"You look down on us, don't you? If the foreigners next door see us, they'll think we look down on you. Use the advanced on-demand service, you bastard!"

"I feel like this drama will definitely be the best this year! It's definitely going to be the best drama of the year, the popularity is really high, I think if it's all released at once, it will definitely be a big hit!"

"It's a very simple, immersive plot, a relaxing atmosphere, and a pastoral style that makes people relax. It's especially suitable for watching when you are under a lot of pressure recently. It relieves your stress. Alas, the only regret is that there are too few of them."

"I would like to call this drama the ceiling of domestic emotional dramas! The kissing scenes are just like the real thing!"

"I really want to spend that 6 yuan. Why doesn't Youku learn from other platforms and offer advanced on-demand streaming? I'm willing to spend the money! Hakimi!"

A lot of people on the Internet were urging for updates in various ways, which made Liu Yifei very happy.

But she soon noticed something else: "Why doesn't Youku do advanced on-demand streaming? I see that platforms like Tencent Video and iQiyi are doing it?"

"No, it's too ugly." Chen Fei shook his head, and then asked, "Didn't you notice that many netizens are criticizing the website for this operation?"

For users who have already purchased a membership, advanced on-demand viewing is completely a second charge.

There is no doubt that the platform is "fleecing"!
Moreover, when this situation becomes a common phenomenon, it will prompt some producers to deliberately drag out the plot and create suspense in the pursuit of short-term interests in order to attract audiences to pay for advance on-demand viewing, while ignoring the quality and integrity of the content.

This is extremely detrimental to the healthy development of the industry.

Therefore, even though last year's "The Untamed" and subsequent dramas such as "You Are My Destiny", "The Moon Shines in My Heart" and "Once Upon a Time There Was a Spirit Sword Mountain" have all started advanced on-demand viewing, Youku has not taken any action.

It is no exaggeration to say that if all dramas such as "Joy of Life", "The Glory of the Tang Dynasty" and "Go Where the Wind Is" were available for advance on-demand viewing, they could at least generate more than 5 million yuan in revenue in the short term.

If I say I'm not moved, that would be a lie!

This is free money, who doesn’t want to make it?
But if you really do this, it would be like opening a Pandora's box!

Where do the members’ interests go?
Where does the website's credibility go?
How to ensure the quality of the series?

Therefore, instead of digging your own grave, it is better to develop steadily and step by step, so that you can respond to ever-changing situations by remaining unchanged.

"It seems that someone has sued iQiyi and Tencent Video because of the 'advanced on-demand' thing?" Liu Yifei suddenly remembered this.

She remembered that she paid attention to it at that time, but unfortunately because of the epidemic, she forgot about it.
"That's right." Chen Fei nodded. He had been following this matter. "The result is that iQiyi and Tencent Video lost the case."

"Then why hasn't this function been cancelled yet?" Liu Yifei blinked, very puzzled.

"Because this business model has been recognized by the court."

"Okay, stop, don't say anymore, I'm a little confused now."

Liu Yifei made a "stop" gesture and then started muttering to herself, trying to sort out the matter.

"Some people were dissatisfied with the advanced on-demand service, so they sued in court. iQiyi and Tencent Video lost the case, but the court recognized the business model..."

Liu Yifei became more and more confused the more she muttered, "Since we lost the lawsuit, shouldn't we just disapprove of it? And cancel this function?"

"No, no, no, you are wrong." Chen Fei said seriously: "What the court does not approve of is that this function is pushed to member users, but there are still many users who are not members."

"..."

Not a member, but want to consume advance on-demand services?

Liu Yifei scratched her head and became more confused. Her IQ was not enough for her to think this matter through.

How can a user who is reluctant to subscribe to membership pay 6 yuan per episode to subscribe to advanced on-demand viewing?

"In the final analysis, this is actually a game between video platforms and users. It depends on who can hold out to the end."

Liu Yifei blinked her big eyes curiously, "Who will win?"

"user!"

Chen Fei's tone was very firm. Of course, this was also because he knew the future outcome.

“Why users?”

“Because the platform needs members, and most members don’t need to watch programs in advance.”

Liu Yifei said "Oh" as if she understood something, "So, the reason why Youku didn't develop this feature is to create a 'fair' atmosphere?"

"It can also be understood that way."

Fade Chen laughed.

In fact, sometimes he really couldn't understand why his opponents would slap him in the face for no reason.
Although 'advanced on-demand' seems to have brought more benefits to itself in a short period of time, the rights and interests of members have been infringed. Isn't this destroying its own base?

Youku only needs to sit back, wait, and enjoy the praise from netizens and the surge in the number of member users.

This feeling of winning by lying down is undoubtedly very good~

……

After entering April, perhaps because of the popularity of "Where the Wind Goes", time seems to go slower.

Because the series has already gained a good reputation, the creators need to do less promotion and marketing. Apart from posting videos, stills and live broadcasts regularly, Chen Fei and Liu Yifei fell into boredom again.

The storyboards for "Changjin Lake" have been completed and we are just waiting for filming to start.

"Boundary Breaker" has not yet been scheduled for a release date, so there is no need to promote it.

As for the company's other projects, there are dedicated people and teams to follow up, so he doesn't need to handle them personally.

So, Chen Fei was bored and started looking for gossip on the Internet.

The first thing I saw was the gossip about the costume drama "Qing Ping Le".

This is a drama produced by Noon Sunshine and was launched on Tencent Video on April 4th.

The male lead is Wang Kai, and as for the female lead...

"The official female lead is Jiang Shuying, so she is the heroine. What's there to argue about? I really don't understand what some people are thinking."

"Oh, so what if she's the official match? My Zhang Tianai only made a cameo appearance in one episode, and she outshined your Jiang Shuying. Do you know what beauty critical strike means?"

"Marketing is bullshit? If you have the ability, you can take a role as the female lead. What a useless piece of shit. How dare you compare yourself with the leading actress?"

"Oh, the heroine? Aren't you just accompanying her? What's so great about that?"

"..."

Seeing the fans of Jiang Shuying and Zhang Tianai quarreling with each other, Chen Fei was a little confused at first.

But after getting to know them a little bit, he found that these two actresses are really tough to deal with!
In order to grab popularity and traffic, some people are even ready to personally join the battle.

Jiang Shuying's agent went all out on WeChat Moments and posted a message to diss Zhang Tianai's team.

The reason is that Zhang Tianai's team once published a post implying that Jiang Shuying's ancient costume style was not as good as Zhang Tianai's, which made her very dissatisfied.

Not only that, Jiang Shuying's agent also posted a manuscript that was suspected to be from Zhang Tianai's team that was circulating on the Internet, and broke out a very sharp golden sentence:

"Did the netizens say that, or did your agent say that? You didn't put much thought into cultivating your own land, but you put a lot of effort into cutting down other people's trees."

This circle of friends was quickly uploaded to Weibo and instantly attracted the attention of netizens.

For a time, all kinds of mocking voices emerged on Weibo.

"It's rare to see such a good thing in this period. Come on, let's start the battle. I'm ready to eat melons."

"I've finished watching the latest episode of 'Where the Wind Runs'. Now it's up to you guys to start the battle. Go ahead! Pikachu!"

"I didn't expect that the drama "Qing Ping Le" is not that good, but the leading actors are all quite entertaining."

A large number of comments emerged, and fans of the two groups had already started a heated debate on Weibo, causing a huge uproar.

Everyone is full of expectations and ready to wait and see how this storm will develop.

It did not disappoint everyone's expectations.

Xitian Film and Television quickly issued a statement, saying that during the time when its artist Zhang Tianai made a guest appearance in "Qing Ping Le", she never "pulled down" or "outshined" anyone, and emphasized that "an honest person does not do shady things, and has no time to cut down other people's trees."

After this response was issued, Xitian Film and Television accused Jiang Shuying's agent of using Internet users to provoke conflicts and maliciously slander Zhang Tianai, causing serious damage to her reputation. It demanded that the other party immediately delete the relevant content and make a public apology.

And on the next day, Zhang Tianai herself actually took action and posted an emoticon pack that read "Little boy, do you have a lot of question marks?", responding to Jiang Shuying's agent's diss of his own team in a slightly teasing and puzzled way.

The back and forth between the two sides really made the netizens who were watching the show exclaim in excitement.

After all, since the big stars have become low-key, in the current entertainment industry, once stars start to quarrel with each other, most of them end up being vague.

The parties involved either did not respond or directly denied it, leaving a bunch of mysteries for the onlookers to speculate.

But this time the incident was so direct and vivid that it naturally attracted a lot of attention!

Everyone is waiting for the actors from both sides to come out and use their own accounts on Weibo to criticize and attack each other.

Chen Fei had nothing to do, so he went to see the two people's looks in "Qing Ping Le".

I have to say that Zhang Tianai's outfit is indeed better than Jiang Shuying's.

That's right, the former only appeared in less than one episode, while the latter is the real heroine, how could they quarrel like this? It's really strange.

"Jingle Bell--"

Chen Fei was eating melon when the phone suddenly rang.

He glanced at the caller ID and his eyes suddenly lit up when he saw that it was Wang Changtian calling.

Lao Wang is very well-informed about the news in the circle. It seems that he has a group of people under him who keep him updated with the latest news.

As for Chen Fei, he also benefited from it.

Because when Wang Changtian gets the news, he usually calls him first to eat melons and discuss with him, or listen to his opinions and ideas.

"Have you heard? Something happened at Jingxi Culture. One of the vice presidents seemed to have fled abroad with the money. Song Ge is asking someone to help him get the news."

Vice president?

Absconding with money?
Once these two words are linked together, it is no longer a trivial matter!

Chen Fei asked curiously, "Why did he abscond with the money? Did he have a conflict with Song Ge? Or did something go wrong within Jingxi Company?"

"I don't know! This is the only information I have heard so far."

"..."

Hearing that Chen Fei was silent, Wang Changtian quickly added: "Just wait and see. Now that this matter has been exposed, there will definitely be new developments. When I receive more news, I will contact you as soon as possible!"

"Okay, okay." Chen Fei didn't know whether to laugh or cry.

Could it be that Old Wang has been idle at home for too long and is getting bored?

Fade Chen thought about it and prepared to chat with him for a while. "Have you been monitoring the post-production of "Solid as a Rock"? When will it be completed?"

"About a month. I plan to wait until all post-production is finished in June and then hold a screening. Everyone can watch it first, and then I will send it for review."

"Okay, contact me then."

"No problem. Alas, I just hope that by then, the situation outside will be more relaxed. There are many projects piled up and I can't start them. It's really too difficult."

"Indeed, the film and television industry will probably have to tighten its belt in the next few years."

Just based on the revenue of Guangguang and Feiyue Films, they are now feeling the pressure, not to mention other companies.

"What? Four producers declared bankruptcy together? Isn't this going to kill me?!"

In the studio, Lu Chuan, who was busy doing post-production for his new movie "749 Bureau", couldn't hold back when he heard the news.

You know, this is a science fiction/adventure/action blockbuster, and it’s all about post-production special effects and visual effects, which are the main selling points.

But now, the special effects have only been completed for 1/3, but the production company has gone bankrupt and can no longer afford the money.

How is this different from asking for his life?

"Boss Lu." The finance director's face turned pale at this moment. "The overseas side is already urging us. If we can't get this payment, they will stop working."

"Don't stop! How can you stop?"

"But we can't send the money. They insist on stopping. There's nothing we can do!"

"Tell them that I will find a solution within a month at the latest. I will look for new investors and the special effects production must not stop..."

Before he could finish his words, Lu Chuan had already taken out his cell phone and called his father.

As soon as the call was connected, he burst into tears with a "wow" sound, which stunned the financial director.

So, Chuanzi, is this how you ask for money?

(End of this chapter)