It's reasonable for me, a stuntman, to live a crazy life, right?

Chapter 1281: I’m not afraid of comparing people with others, but I’m afraid of comparing goods with goods!

"I suggest all Chinese film producers to watch "Assassination of Novelist". This is a genuine action/fantasy film. The others are all garbage."

"Wow! This special effect! This picture! It's so awesome and beautiful!"

"I didn't expect Han Jianuo to be able to make both art films and commercial action films. Is she aiming to become the number one female director of Chinese-language films?"

"Chen Long is really old. I felt dizzy when I watched "Vanguard". It was so embarrassing."

"I originally thought that some of the episodes in "My Country, My Parents" were already terrible, but I didn't expect "My Hometown and I" to be even worse! Is this a mainstream movie? Or is it a live-action version of a Spring Festival Gala skit? I don't understand... I really don't understand!"

"I feel that the visuals of "Jiang Ziya" produced by Guangguang are quite good. Although it is not as good as "Nezha", it is much better than other Chinese animated films. But the plot... Alas, it is simply terrible."

Under the anticipation of many movie fans, the bell of the National Day holiday officially rang, and the lively National Day box office also opened grandly.

At this moment when the heat of the film market has been ignited, all kinds of films are gearing up to show their talents in this golden period.

For example, the action blockbuster "Vanguard" starring Chen Long, Yang Yang, and Ai Lun.

This movie should have occupied a place in the National Day period with its luxurious cast and wonderful trailer.

However, contrary to expectations, the film's reputation collapsed rapidly after its release like a flood.

Judging from the comments of online audiences, the clichéd plot, logical loopholes and unsatisfactory special effects have all become the focus of criticism.

And Chen Long suffered a great misfortune because of this!

Because he has made too many bad movies, his personal reputation has already been unsatisfactory.

"Borderbreaker" at least restored some of his reputation, but in the blink of an eye it was completely ruined by the terrible movie "Vanguard".

Jiao Hongfen originally did not pay much attention to this movie, and did not put too much energy into the publicity and promotion of "The Vanguard".

As for Tencent, it has been fully devoted to the promotion of "Investigation 749" recently and has no time to take care of "Vanguard".

As a result, due to the combined effect of multiple factors, the screening volume of "The Vanguard" suffered a huge "Waterloo".

On National Day, its screening share suddenly dropped to a pitiful 11.4%.

Looking back at the day before, its screening rate was as high as 40.2%!
Such a gap is simply jaw-dropping. It is far from a simple "cut in half". It is no exaggeration to say that it has been "stripped to the bottom".

If we turn our attention to "Assassination of Novelist" which was released on the same day, the situation is completely different.

On National Day, its screening rate not only did not drop sharply like "The Vanguard", but instead rose against the trend, with an increase of 10%!

With its unique plot setting, exquisite special effects production and the actors' outstanding acting skills, the film has won unanimous praise from the audience and won the favor of major theaters.

If there were no equally high-profile hit films such as "My Hometown and Me", "Jiang Ziya", "Win the Championship" and "Boundary Breaker" released during the same period, it is estimated that the screening of "Assassination of Novelist" would have increased even more significantly.

Of course, even though there were many blockbuster movies being shown in theaters during the same period, it did not affect its excellent performance.

The main reason is that the opponents are all too weak.
"The Vanguard" failed just after it went online.

Although "Win the Championship" has a trend of rising against the trend, the increase is not particularly large.

The remaining "My Hometown and Me" and "Jiang Ziya" produced by Guangguang all have problems of varying degrees, resulting in serious word-of-mouth divisions.

As for "Boundary Breaker", since it has been released for more than a month, its popularity during the National Day holiday is naturally much lower.

Under such circumstances, how could it possibly affect "Assassination of Novelist"?

In a cinema near the China Film Studio, Jiao Hongfen fell silent again after watching the entire film.

Of course he knew that there were many small problems in "My Hometown and Me". After all, the film was prepared, shot, and released on a very tight schedule.

Based on this, minor problems are bound to occur.

As for the serious problems, they did not show up under Zhang Yimou's control.

If there was no "Assassination of Novelist", then "My Hometown and Me" would definitely become the box office champion of this year's National Day holiday if nothing unexpected happened!
Jiao Hongfen is quite confident about this.

But when he personally went to the cinema and watched the lMAX-3D version of "Assassination of Novelist", he suddenly felt unwell.

I am not afraid of comparing people with others, but I am afraid of comparing goods with goods!

Whether the quality of a movie is high or low can be seen at a glance. It doesn't mean that whoever has better marketing is better.

This thing needs to face the audience honestly and accept evaluation.

Compared with "Assassination of Novelist", "My Hometown and Me" undoubtedly appears a bit "rough".

"Ugh!"

Sighing helplessly, Jiao Hongfen returned to the office and paced back and forth in a somewhat annoyed manner.

"The Eight Hundred" in the summer vacation schedule lost to "Boundary Breaker", and "My Hometown and Me" in the National Day schedule is about to lose to "Assassination of Novelist".

This is not good news for him.

After all, political achievements require high enough box office results to be successfully highlighted.

But he had no good solution.

The phrase "not as skilled as others" also applies to the film industry.

Can't compare, just can't compare.

As we all know, Feiyue Films has never done any messy operations. Their main focus is on "quality" and "real skills"!
"Now there is only one movie left, 'King Kong River'. I hope this movie can shine during the Lunar New Year holiday."

Jiao Hongfen muttered to himself, picked up the phone on the table, and inquired about the release date of the Lunar New Year movies.

He has to choose a suitable day for "The Battle at Lake Changjin", and there must not be a release date conflict like with "The Eight Hundred" and "My Hometown and Me".

Less than 10 minutes after the call was made, the relevant information was delivered back.

"Life Events, produced by Feiyue Films, is applying for a release date of December 12, while Rock Solid, co-invested by Guangguang and Feiyue Films, has applied for a release date of December 11..."

After listening, Jiao Hongfen opened the calendar, flipped through it carefully, and his eyes finally stopped on the date of December 12th.

After thinking for a moment, he slammed the table.

"That's it! There's a week between 'Life Events' and 'Rock Solid', so there's no need to worry about schedule clashes. It shouldn't be affected too much this time, right?"

……

At the same time, just as Jiao Hongfen was arranging the release date for "King Kong River", the second Longteng Shengshi International Film Festival officially kicked off at Shanxi Shanhai Film and Television City. Although due to the impact of the epidemic, this year's popularity was not as high as the previous one.

But in terms of "value", this session is not inferior to the previous one at all.

Movies such as "Life Events", "Assassination of Novelist", "Boundary Breaker" and "Rock Solid" are all shortlisted for the main competition unit.

There are also many films from abroad that are preparing to participate in the next Oscars, which have come to the film festival and launched preview promotion activities.

Film dealers, Hollywood's six major film-buying teams, and major copyright buyers and sellers were all not left out.

With such support, the Longteng Shengshi International Film Festival has undoubtedly firmly established its foothold and slapped those who once doubted it.

For example, the Golden Rooster...

"All of our organizing committee members are in the same large group, and everyone in the group is discussing how to hold the Golden Rooster Awards ceremony next month."

As soon as the opening ceremony ended, Tian Zhuangzhuang found Chen Fei and told him an interesting story about the Golden Rooster.

"Hey?" Fade Chen raised his eyebrows and asked in surprise, "Director Tian, ​​so you are also a member of the Golden Rooster Organizing Committee?"

"Yes, that's right." Tian Zhuangzhuang did not deny it. "When I was teaching at Beijing Film Academy, the Golden Rooster Organizing Committee happened to be recruiting new members, so I joined it.

Many people have invited me before and wanted me to participate in the award selection and voting, but no one is paying attention to me at this stage. "

Fade Chen couldn't help but laugh and said, "Come to think of it, it's me who caused you trouble."

"That doesn't exist." Tian Zhuangzhuang waved his hands, looking nonchalant. "Anyway, I have no interest in the title of Golden Rooster Award judge. They don't care about fairness and quality at all. They just rely on connections to win awards."

There are also some "behind-the-scenes operations" at the Longteng Shengshi Film Festival, such as selecting some films from Feiyue Films into the main competition unit.

However, when it comes to award selection, it is absolutely fair.

Even if a movie is not produced by Feiyue Films, as long as the quality is high enough, it can win awards. There is no need for "gifts" or "public relations".

After chatting with Tian Zhuangzhuang for a while, Chen Fei said goodbye to Liu Yifei after she came out of the bathroom, and took Miss Liu straight to the cinema.

Both of them were quite interested in the "Jiang Ziya" produced by Guangxian. They made an agreement early this morning to take time to watch this animated masterpiece.

Chen Fei is more curious about the quality of "Jiang Ziya" compared to "Nezha: The Devil Child Comes into the World".

Liu Yifei wanted to go and watch it simply because she was very interested in animated films.

Unfortunately, the final result disappointed them both.

The picture is indeed beautiful, there is no denying that.

But the plot and the story presented were very embarrassing to watch.

First of all, the combination of "uncle" and "little vixen" is not as popular with the audience as "Nezha" and "Ao Bing".

Secondly, the deliberately designed death of Shen Gongbao, because of insufficient foreshadowing, even though the producers tried very hard to be sensational, they still couldn't create the feeling of "wanting to cry".

Finally, the childish plot, logic that cannot stand up to scrutiny, and weak dialogues and character settings cannot support the grand worldview.

“The plot is not good.”

When walking out of the cinema, Liu Yifei frowned slightly, looking a little dissatisfied.

Chen Fei nodded in agreement, "Indeed, the plot design is a bit empty, I'm afraid the performance in the later stages will be rather weak."

What they said was soon verified.

The next morning, the box office results for National Day were released.

The highest one is naturally "Assassination of Novelist", with a second-day box office record of 4.03 million, which is far ahead of the rest!

And next is "Jiang Ziya", which rode on the popularity of "Nezha: The Devil Child Comes into the World". With a first-day box office of 3.23 million, it is temporarily ranked No. 2 in the National Day box office performance ranking.

The third place is "My Hometown and Me", with a box office performance of 2.12 million, which is considered very good.

As for "The Vanguard" and "Leap Year", they ranked No. 4133 and No. 4036 with 5 million and 6 million respectively.

And the one ranked No.4 is "Boundary Breaker"!
With a box office performance of 5693 million, this action/adventure commercial blockbuster, which was released during the summer vacation and has now entered the key extension stage, has once again shined brightly.

However, just when many people thought that this situation would continue until the end of National Day, the situation suddenly changed on the morning of October 10.

"Jiang Ziya" earned 3.32 million yuan on the first day, but on the second day of its release, the single-day box office dropped directly to 2.23 million yuan, a drop of million yuan!

In contrast, "My Hometown and Me" came from behind and achieved a box office revenue of 2.53 million yuan on the second day.

This change undoubtedly brought about a drastic change in the moods of Jiao Hongfen and Wang Changtian.

“Continue to increase publicity efforts!”

On the China Film Group side, Jiao Hongfen gave the order immediately without any hesitation.

On the other hand, Wang Changtian let out a long sigh and completely gave up the idea of ​​continuing to delve into animated films in the future.

The production cycle is so long, but the reputation is so bad. The return rate is really not worth it.

In comparison, "Assassination of Novelist" is much more fierce!

1.77 million, 4.03 million, 4.68 million.

After three days of release, the cumulative total box office reached 10.48 billion yuan. This achievement can be said to have once again established Feiyue's reputation of "only producing high-quality products".

At the same time, the name of female director Han Jianuo has completely shone in the entire director circle.

She can write scripts, shoot art films, and also handle commercial blockbusters. Among female directors, her level is definitely No. 1!
When Han Sanping went out these days, she walked as if with the wind, and the words "I am proud" were almost engraved on her forehead.

"This mountain eagle gave birth to a good daughter."

Ren Zhonglun, who came to attend the film festival, started to complain to Chen Fei after seeing him, unable to hide his envy.

However, Chen Fei was too busy to pay attention to him at this moment.

Because at this time, his attention had been attracted by a hot search on Weibo.

It was a casting announcement from Wang Jiawei's company, Zedong Pictures:

"The drama/romance TV series "Flowers", directed by Wang Jiawei and written by Qin Wen, officially completed the actor auditions yesterday..."

(End of this chapter)