Reborn fashion designer
Chapter 387 Hermès attacks LVMH
Chapter 387 Hermès attacks LVMH (please vote for me!)
Investment is just one aspect of life.
Although such investment can bring huge changes to life, as soon as Xiangyang returned to Paris, he immediately threw himself into work, whether actively or forcedly.
because
Not installed.
Just as Fashion Week ended and Xiang Yang boarded a flight to Paris, Hermès held a sensational press conference on Fubao Avenue.
"Since last year, our stock price in the secondary market has been experiencing abnormal fluctuations."
"Yes, we have collected enough evidence."
"LVMH Group has not fulfilled its shareholding information disclosure."
"They are merging and acquiring Hermès through a series of illegal means such as bets with other investment banks and secret acquisitions."
"We will file criminal and civil lawsuits for this acquisition as soon as the press conference is over."
"We will apply to the Paris Stock Exchange for a stock trading suspension to facilitate the AMF's investigation."
"."
The conference isn't over yet.
Reporters at the scene were stunned by the horrific news.
The blockbuster news that LVMH Group will acquire 17.1% of the shares from investment banks through a gambling agreement and become the largest shareholder of Hermès has attracted the attention of countless people as soon as it was reported.
On that day, Hermès’ stock on the Paris Exchange hit the daily limit as it rose 21.25%.
At the same time, major French TV stations also began to report on the matter.
Financial experts predict that when LVMH Group obtains these gambling shares, it will definitely launch a merger and acquisition of Hermès as soon as possible.
Arnault was caught off guard by the sudden conference held by Hermès.
Although there had been rumors earlier that many members of the Hermès family had recently held family meetings closely to discuss matters, it was confirmed that the current CEO of Hermès, Patrick, was in poor health.
LVMH Group also immediately held a press conference to deny the matter.
At the same time, Arnault's spokesman declined to comment.
The first time he arrived at the airport, Xiang Yang was shocked and speechless.
The constant buzzing of his cell phone the moment he turned it on showed that many people had called him while he was flying in the sky.
"I'll go back to the company first to see what's going on. Don't worry." Without reading the content of the message sent by others, Xiangyang chose to contact Liu Qianqian immediately.
Sure enough, Liu Qianqian, who had never seen such a battle before, was still stunned by this incident.
"I'm just a little worried about you." Liu Qianqian seemed to know that Xiang Yang cared about her and said quickly:
"Don't you also have shares in the Hermès film company? Axel called me."
"Well, what did he say?" Xiang Yang was a little unhappy.
This kind of thing, even if it is kept secret, should at least be disclosed.
After all, they can be considered as ‘allies’.
But it turns out.
He thinks too much.
Although he could understand the twists and turns, he definitely felt uncomfortable.
"He just asked about you, and then said..." Liu Qianqian walked to the door of the house, closed her own door, and then continued:
"The call came before the press conference. He asked me to convey his apology, and then asked you to go to the company to sign a document as soon as you return to Paris."
"Little John also called and he was quite shocked."
"Uh, and JCE."
While Xiang Yang pulled his luggage and walked out, he nodded, "Okay, I understand."
"then you."
Liu Qianqian hesitated while holding the phone.
She didn't know much about this kind of thing, and she didn't know where to start if she wanted to give her husband some advice.
"It's okay, don't worry." Xiang Yang pursed his lips and comforted: "The LVMH Group's acquisition of Hermès has actually been discussed internally a long time ago, but it has never been disclosed to the outside world."
"Yes." Liu Qianqian nodded and asked, "Will Hermès be acquired?"
"It's hard."
Xiang Yang couldn't help but laugh.
The established H51 Group holds more than 50% of the shares and has preemptive rights for the other 12.5%.
How could LVMH Group achieve an acquisition?
It's just that although the LVMH Group's acquisition of Hermès is doomed to fail, it also made a lot of money (38 billion euros) and accumulated a lot of experience in this matter.
Later, when LVMH launched the final acquisition of Dior in 2017, it went extremely smoothly.
I also felt disgusted by Hermès.
Axel, who had been handling various complicated affairs at the headquarters, immediately put down what he was doing when he heard that Xiang Yang had returned to HYS and asked his secretary to invite Xiang Yang over on his behalf.
When they first met, Xiang Yang could see the tiredness in the corners of his eyes.
This made him think sideways that things might not be as he thought before.
It may also be that you are tired of facing reporters.
Seeing Xiang Yang appear in front of him with his secretary, Axel forced out a forced but calm smile, stood up and welcomed him:
"Xiang, I'm sorry."
"It doesn't matter. I saw it too. There are reporters outside. And I left Paris because of my own affairs."
In this regard, Xiang Yang behaved very casually.
How did you come up with that sentence about apologizing?
"Sit down first,"
Asking the secretary to prepare coffee for the two of them, Axel asked Xiang Yang to sit on the sofa and sighed. After the coffee was placed in front of the two of them and the secretary closed the office door, he explained:
"Actually, the matter is a bit complicated and I didn't have time to inform you."
Looking at Axel in front of him, Xiang Yang thought to himself that it was probably the set of things in Little John's mouth.
Yes, on his way here, he also had a phone call with Little John.
His treatment was not as good as Xiang Yang. He actually learned such heavy news from the news, and then
While Xiangyang was thinking about it, Axel said softly:
"Dumas didn't get up this morning and is still at home."
Hearing this, Xiang Yang's expression paused and his brows immediately wrinkled.
The name Dumas has a special meaning in Hermès.
Dumas, the son-in-law of Emile Maurice, has been the head of Hermès since 1951.
After Robert Dumas came Jean-Louis Dumas.
The two have successively developed Hermès from a brand with revenue of only 4200 million euros to 14 billion euros.
Well, if old Dumas doesn't get up.
at home.
That thing is a bit big.
its not right!
If something happened, shouldn't you be sent to the hospital?
"According to the plan, we originally planned to convene all senior management for an internal notification meeting,"
When Axel spoke, his eyes were fixed on Xiang Yang's body, and his fingertips were rubbing him.
"But you have also seen the situation. Today, Pierre and Patrick had no choice but to hold a press conference first to avoid internal problems after the incident spread.
You also know that many of us are not monolithic. "
"Well, yes." Xiang Yang nodded.
Axel, who was staring at Xiangyang, saw that his tone and attitude had softened, and he let out a long breath.
"Is the situation serious?" Xiangyang swallowed.
"Already drafting a will."
Axel shook his head.
The doctor originally suggested that Jean-Louis Dumas undergo surgery, but this plan was ultimately rejected by him.
In order to better help Patrick and Pierre cope with the acquisition of LVMH Group, he also kept his physical condition confidential.
All I can say is that it happened suddenly.
The thing is, Patrick's health isn't good either.
But Jean-Louis Dumas's position in the family is too important. Once he dies suddenly, it will be difficult to ensure that the Hermès family will not be in chaos when facing foreign enemies.
After hearing this explanation, Xiangyang expressed regret for such an unexpected incident.
I feel a lot more open-minded.
Because after the original acquisition was announced due to the expiration of the gambling agreement, it took the Hermès family three days to react, and it was not until two months later that the famous H3 was formed.
This is not unrelated to the death of Dumas at the end of the year and the sudden lack of cohesion in the family. After things became simple, Xiangyang also knew that what he had to do at this moment was to cooperate with Axel's next work.
"Do I need to sign any documents?"
"I have discussed with Pierre and Patrit that we hope to exchange your shares for H51 shares."
"Give me the shares of H51?" Xiangyang felt his voice was trembling, but the news made him feel turbulent.
"It's just that this matter will not be carried out until the end of the year. The specific replacement ratio will be based on this year's annual report results of Hermès Film Investment Company." Axel nodded slightly.
He was not too surprised by Xiang Yang's surprise.
Just like the dissatisfaction Xiangyang expressed before.
Because many people have expressed their dissatisfaction with the sudden press conference today, and their attitudes are much more positive than Xiang Yang's.
"According to this year's annual report?"
Xiang Yang asked, feeling his heart beating faster.
"Of course." Axel said with a smile: "This is the best benefit I can get for you."
Coming out of the Hermès headquarters building on Fubao Avenue, Xiang Yang wanted to wave his fist in excitement.
If it weren't for the large number of reporters, he would have screamed loudly.
H51 shares cannot be bought with money.
It does not have secondary market transactions like Hermès shares, but it has complete control over Hermès.
"I wish my wife were in Paris!"
Xiang Yang, who couldn't wait to share the good news with Liu Qianqian, quickly returned to the HYS office building with the help of security personnel.
Of course, reporters often tried to stop me along the way.
On the same day that such a big thing suddenly happened in Paris, on the set of "Downton Abbey".
Han Sanping and Xing Nana, who had finished their trip to Paris early, were communicating on two small chairs.
The topic revolves around the costumes and props worn by the actors.
Some of the clothes were actually bought directly from antique stores.
Some jewelry is specially customized by the Hermès jewelry team, and some dresses are sewn stitch by stitch.
Although he didn't know the total investment in clothing for "Downton Abbey", Han Sanping was still impressed by the news that Hermès sponsored 1000 million pounds.
What can you do with 1000 million pounds?
I can make a movie called "Three Guns" which will be released at the end of 09.
It can also obtain a box office of about 2.5 million soft sister coins.
Because of "Three Guns Surprise", Han Sanping was bombarded a lot.
The reason is that he doesn't support it.
For this reason, Zhang Mouzi's old partner even said in front of the media that when "Three Guns" was released, it was squeezed by "2012" and "District [-]", which led to the poor box office.
Regarding this rhetoric, Han Sanping could only laugh.
Although he did not respond to this matter.
However, the comments from netizens were basically one-sided.
Netizens commented on "Three Guns": This bad movie is simply a piece of shit on the head of China's increasingly prosperous film industry.
"The gap between our investment in serving the Tao and theirs is too obvious."
After visiting the two productions that we participated in one after another, Han Sanping had to lament the existence of such an obvious gap.
Even "The Untouchables" is not a big production.
Having gone to see the film crew with his own eyes, he could also tell that in order to show the owner's taste in life, the crew put a lot of effort into serving him.
Not that Maserati.
But every prop in the room.
In fact, in 2010, as many Hollywood movies such as "2012" and "Avatar" were released one after another, China's film industry happened to be in an era of change.
On the one hand, it is the innovation of film technology. This can be reflected when people pick up glasses and enter the theater, and when they come out, all the talk on the street is 3D.
On the other hand, capital began to pour in.
At the beginning of 2010, many venture capitals and funds were involved in the film industry. From 2005 to 2009, there were only 28 private equity investment events in the Chinese film industry.
Why is capital pouring into the film industry?
Because money is getting easier and easier to make in the film industry.
This is true not only in China, but also overseas.
Just during Fashion Week, "Alice in Wonderland" began to be released in North America.
The production cost was as high as 2 million US dollars, with 40 days of principal photography and about a year of post-production, and the results exceeded expectations.
The first-week box office of $1.163 million set multiple records.
According to expectations, it directly became Disney's second most profitable movie.
Second only to 2006's "Pirates of the Caribbean: Dead Man's Treasure".
This movie will be released soon in the country.
In addition to this movie, there are also many top Hollywood films in China this year such as "The Suicide Squad", "Harry Potter", and "Inception" that will be released in the second half of the year.
In this regard, Lao Han has to worry about this year's domestic movies.
Especially the big productions.
For example, "Big Earthquake", "Let the Bullets Fly", etc.
If it were all shot the same as "Three Guns", there wouldn't be much to say.
But if the quality of the film is good, it will not be a hit.
That's the big problem.
Don't forget that all the theater chains invested by Huaying Xingmei, a subsidiary of Huaying, will be dowry for outsiders.
Xing Nana didn't dare to say anything about the topic Han Sanping raised.
The most she can do is praise "Downton Abbey" for its dedication to persuasion.
Otherwise what else can I say?
This kind of thing is not something that a small person like her can say.
The current environment is like this.
Besides, it’s very complicated.
Although the cause of the problem cannot be escaped from the investors and the crew's lack of attention to the service, don't the viewers have no responsibility?
The box office of 2.5 million was not accumulated in a week.
I can't stand anyone paying for a movie like this.
"Wait for me here."
Glancing at Xing Nana beside him, Han Sanping patted his legs and stood up.
To obey the Tao, it depends on your heart.
Not only the management should be attentive, but the director should also be attentive, and the people who are responsible for serving the Tao should also be attentive.
It just so happens that China Film has also cooperated with "War Horse", and they also have war content. First, arrange the main members of the Fu Huadao team and let them come out and take a look, so that they can have more experience.
You spent money and got resources, why not make use of them?
简单描述一下:爱马仕第5代掌门人杜马斯2010年去世,收购案爆出来是2010年10月,12月爱马仕才开始反击。
Besides, it’s quite tiring to write.
Because I can't do whatever I want, I'm afraid that some people will say I worship foreign things.
As for the nodes in 2010:
This year is particularly important for Chinese films. One is that the screen sales exceeded 8000 yuan, and the other is that the box office exceeded 100 billion.
Of the total box office of 101.72 billion yuan, domestic box office revenue was 57.34 billion yuan, surpassing imported blockbusters. Prior to this, in 2009, the national box office was only 62 billion, an increase of 63.9%.
Those who are interested can read the "2010 China Film Industry Report", I won't list them all here.
But at this point, Hollywood movies account for 5 of the top ten box office. Among them, "Alice in Wonderland", which was released in March, took 3 million at the box office, ranking seventh.
The global box office of this movie is 10.2 billion US dollars. It is also the beginning of Disney's live-action comic book movie adaptations. It has also won many awards, mainly for visual effects, costume design and art direction.
(End of this chapter)
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