Reborn fashion designer

Chapter 974: Inside and Outside the Show (V)

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Little John, who was chatting with Ding Zhong, turned his head to look at Xiangyang who had not returned for a long time.

Their eyes met and he smiled.

"Mr. Ding, look, he is still eavesdropping on our conversation with his ears." After laughing, Little John turned his head and began to brag about himself to Ding Zhong.

Ding Zhong smiled and nodded.

Whether it is hearsay or what I saw with my own eyes.

Xiangyang and Little John have a special relationship. He talks a lot, so let him say more.

Anyway, it’s not difficult to let it go in one ear and out the other.

"Go back home tonight and have a good rest. You can think about my proposal carefully when you are free in Paris these few days. Don't worry, I have always been sincere to my friends and I will never do anything deceitful."

In order to get Ding Zhong to pay money, Little John vividly described his glorious resume.

"Let me tell you, sir." Ding Zhong didn't care what he said. He had already made up his mind.

Xiangyang needs money, he can help.

Forget about Little John.

Anta’s money didn’t come from the wind, and their personal connections didn’t come for free.

It is enough to be able to reach in-depth cooperation with Xiangyang, who has more say in Hermès. Let John Jr. continue to contribute.

It’s not that Ding Zhong looks down on little John.

But this guy really asked for too much.

The amount he spends is in the tens of millions of dollars.

This is still second.

The key point was that the demeanor and eyes of Little John when he spoke were quite similar to those of Xiao Wuge, whom Ding Zhong had just met in China, which made him feel uneasy unconsciously.

We can talk about anything, but there is really no money involved.

"In fact, I don't have much to say. Mr. Ding, we have known each other for a long time. I believe you are very clear about my strength and ability. Even sometimes..."

Little John, who was used to using his friend as a cover, just pointed in the direction behind him and stopped talking.

"What's wrong with me sometimes?" Xiangyang asked with a smile while holding a glass of iced American coffee.

"I" Little John swallowed, his expression a little stiff.

Can't you wait until I finish saying this before coming back?

"Mr. Jean, sometimes you also need to listen to his opinions on film and television." Ding Zhong said casually, easing the awkwardness that instantly appeared between the three people.

"That's true." Xiangyang smiled.

As soon as he finished speaking, Little John's eyes lit up.

Surprise!

accident!

too.
"You don't have to look at me like that. I'm just telling the truth." Xiang Yang really didn't want to argue with Little John, so he went straight to his previous seat and sat down. He looked at Ding Zhong and said:

"Boss Ding, maybe after the show is over, I need to trouble you with something."

"Mr. Xiang, if you need any help, just tell me." When Ding Zhong heard that Xiang Yang needed help, his answer was clear and concise without any stuttering.

"Don't worry, wait until I get some news." Xiangyang waved his hand.

Little John asked curiously, "What news?"

Xiang Yang's mouth twitched slightly, and he glanced at his friend with a sly look in his eyes, but suddenly turned to Ding Zhong and said, "Mr. Ding, how about we open a bottle of red wine and try it?"

"Okay, I'm still savoring the red wine that Mr. Xiang brought last time." Ding Zhong answered without hesitation.

"Forget it"

Seeing that Xiangyang didn't answer and even deliberately changed the subject, Little John snorted coldly.

After Xiang Yang asked Liu Qianqian to help fetch the red wine, he realized something: "No, how come you can produce a bottle of wine so easily?"

"My wife said it's a waste to use this wine to stew meat, so she asked me to treat Mr. Ding to a drink. Is there a problem with that?" Xiangyang shrugged deliberately and threw a coquettish glance at Liu Qianqian.

The fake action made Liu Qianqian laugh involuntarily.

She didn't say that.

"Thank you so much, Madam Xiang."

"Boss Ding, please don't listen to Xiangyang's nonsense."

"Haha, I'm just kidding. Honey, we've almost finished talking about business, why don't you and Laura come over too."

"We both have to take care of ourselves." Liu Qianqian hesitated.

Before she opened her mouth, Little John, who had already jumped up from his seat, walked towards Laura with his arms open, and said indignantly:
"JoJo~ Come to daddy quickly, your godfather wants you to taste the top-quality red wine!"

Looking at him anxiously carrying little JoJo, Xiangyang subconsciously looked in the direction of his two daughters.

The child didn't see it yet, but he saw Liu Qianqian glaring at him.

Xiang Yang said awkwardly: "Wife, don't look at me like that. I won't let Mu Xin and Zhi Yin drink together."

“Not even honey!”

"I haven't fed them honey for a long time."

The living room suddenly became lively because a bottle of good wine was opened.

Amidst the laughter, no one noticed when Bi Shaffer left the room.

Not long after the welcoming banquet specially held for Ding Zhong ended, Xiang Yang got the data he wanted as he wished.

While Liu Xixi was taking care of the children and resting, he also received a call from Anna Wintour.

In fashion, as in other industries, connections are important.

When she heard her daughter report that Xiang Yang was interested in acquiring Valentino, she was surprised at first and did not understand what the purpose was.

But after carefully helping her daughter sort out the information, Anna Wintour had to admire that Xiangyang was thinking about how to play a good hand.

Valentino, which is undergoing restructuring, was not able to earn funds in the secondary market as early as Hermès and LVMH Group due to its previous operating conditions and brand ownership issues.

The reason why Mayhoola was willing to acquire it at a price far higher than the brand's own valuation was not just because it had too much money to spend.

People are not stupid.

Valentino, not listed!
According to the analysis of Valentino's performance report in 2010, Valentino, which has gradually emerged from debt restructuring, can achieve significant growth in performance in the next few years.

Following the example of other luxury brands or luxury groups and going public is a natural outcome.

What will be Valentino’s market valuation by then?
As long as the performance is not too bad, it will be very easy to recover the acquisition fee of 6-7 million euros.

This is just a pure economic account. From the perspective of the fashion industry, whether it is Mayhoola, Xiangyang, or others.

Once the acquisition of Valentino, a famous Italian luxury brand, is completed, the impact on its own influence will be difficult to describe in words.

"Schafer, when you were in Milan, did you hear him and old Bei discussing this matter?" It's not that Anna Wintour thought too much, but she thought she knew Xiangyang very well.

Whenever he does something, it is definitely after careful consideration and advance planning.

Maybe there are some things involved here.
"No, I've never heard him discuss this topic with anyone else." Bi Shafer replied crisply.

At least not in front of her.

"Could it be related to the fact that he will be going to China as a member of the delegation after the show?"

"This"

Bi Shaffer did not dare to hastily confirm her mother's judgment.

But when Anna Wintour talked to Xiang Yang about this, Xiang Yang responded with certainty: "If you think so, I admit that I do have selfish motives in this regard, but I also want everything to go smoothly."

For Xiangyang personally, the most important thing in March is not actually the Fashion Week.

Instead, he would go to Shanghai to attend the meeting as a member of the delegation's business representatives.

Of course, the identity of Hermès shareholder is enough.

But who would mind putting a little more gold on their face?

"Anna, maybe we can cooperate on this matter." Curled up on the sofa in the study, Xiang Yang suggested with a smile.

Ding Zhong, Xiao John and others left relatively late.

In order not to disturb Liu Qianqian's rest, Xiangyang simply stayed in the study waiting for the call that could not be called earlier.

Anna Wintour seemed to have predicted that Xiang Yang would say this to her, and couldn't help but smile and said, "Xiang, I'll think about it."

After hanging up the phone, she stared at the phone and fell into deep thought.

Money is not the first thing to consider.

With her resources in the fashion industry, coupled with the profits and stock valuations earned from some investments she made since meeting Xiangyang, she doesn't worry too much about this matter.

But her identity is very sensitive.

As the editor-in-chief of Vogue, being personally involved in the acquisition of luxury brands will undoubtedly make her particularly sensitive.

But this matter is not unsolvable.

Her daughter Shaffer was just able to assist her.

How to cooperate with Xiangyang?
Anna Wintour, who knew Xiangyang was a very resourceful person, looked out the window at the darkness. What she didn't expect was that she couldn't sleep that night, even though she had regarded participating in the Paris fashion show held at a fixed time every year as a normal schedule.

The next day, she appeared in front of the media, relying entirely on her well-known sunglasses to conceal her fatigue.

“No, Xiang’s design is not as simple as bringing the outdoors into the city. Instead, he is unconsciously leading and creating a trend! Think about how many years ago we debated and discussed comfort, practicality and fashion. Isn’t this the answer?”

“We can see that more and more city girls are just keeping up with the pace and starting to pursue sportswear for indoor fitness, but cold buildings will never have the warmth of nature. I think this is what I want to express through my work.”

"I will definitely try it. The busy flights and tiring work make me want to find some time to relax in nature. The question you raised makes me more eager. I think I must have discovered in advance that I am not the only one with such a need. Then, it is inevitable that people will bring outdoor equipment into their daily lifestyle."

Before the HYS show even started, Anna Wintour made a rare comment.

The devil in the fashion world has always praised Xiang Yang, which is basically a recognized fact in the circle, but no one expected that she would not even pretend this time.

To be frank, Xiangyang Zhengzao creates a new fashion style with a new perspective.

Its greatest charm lies in allowing the wearer to say goodbye to a series of tight items and no longer impose strong scene restrictions on outdoor clothing. Through simple tailoring and practical design, it gives the body ample space to increase flexibility and liberate the body, combining beauty, practicality, nature and modernity.

As soon as such argument came out.

The reporters who were already crowded outside the HYS show were suddenly furious.

Female devil, I know you have a close relationship with Xiangyang.

But it would be more appropriate for you to praise him.

Isn't this tall hat a bit too exaggerated?

You know, over the years, the expensive ready-to-wear series of major luxury brands have always been caught in a dilemma.

That is, no matter how much effort is put into expensive fabrics and unique designs, with the exception of a few eye-catching ones, the ready-to-wear collections of luxury brands are increasingly moving in the direction of haute couture.

This was particularly evident at the Paris Fashion Week.

What you said is a good thing. It helped Xiangyang find a way out and solved the problem of design limitations that has troubled designers of major brands.

Please, look at the other big shows that have ended.

There are also many excellent works.

Moreover, Xiangyang’s answer was not perfect.

The item is too hardcore.

Although HYS's product line already covers multiple scenarios such as outdoor hiking, cross-country running, skiing, and cycling, the outdoor concept it constructs is still relatively vague.

This can be seen from the fact that the fist series at the HYS show was centered around hardshell jackets.

so.
"Who said that this year's theme is just about jackets?" Anna Wintour smiled indifferently and adjusted her sunglasses, which were completely different from before.

HYS—Plantaris
If you look closely, you will find that the design was inspired by the frog's calves, and the line of text on the seemingly flexible temples reveals its brand.

It feels like going back to the millennium.

At that time, Peter Yee, a Chinese designer and design director of Oakley, was riding the trend of minimalism and became a darling of the fashion industry.

And today, Xiang also focused on sunglasses, the luxury accessories with the least brand presence, in his own fashion show.

The only difference is that most sunglasses do not have an obvious brand logo at first glance.

Even with just a quick glance, you’ll notice the eye-catching logo on the temples of these sunglasses.

This is the first time that HYS has so blatantly given the brand origin of its accessories.

But there are also brands that have so ostentatiously engraved their own brand DNA on the temples. Oakley, which was recently acquired by the eyewear giant Luxottica Group for US$21 billion, happens to be one of them.

Similar appearance design, plus they both have Chinese ancestry.

It is hard for journalists in the fashion industry not to imagine that HYS will launch its own impact in this field next.

You know, the eyewear industry is recognized as a violent industry.

There are countless eyewear brands on the market, including American brands such as Ray-Ban, Oakley, and French Essilor, as well as countless luxury brands such as Ralph Lauren, Versace, Paul Smiths, etc.

But according to the investigation, no matter which brand of sunglasses, the sales price can basically be about 20 times higher than the cost.

As for how big the global scale of glasses is.
I'm sorry to say.

In 2011 alone, this market reached $1400 billion.

Xiangyang, which has always regarded revenue data as the top priority, will certainly not ignore its existence.
(End of this chapter)