This top guy only treats celebrities as his job
Chapter 569: Box office 1, what else do you want to say?
Millions of people watched it.
This number of people keeps breaking the record in the live broadcast room.
This is not tens of millions of people watching it, but tens of millions of people watching it online.
There are too many people here.
It's so scary.
In the live broadcast room, Lin Xing also followed the routine of sweeping the room and logged into dozens of accounts such as Zhalang Entertainment, Zhalang Movies, and Zhalang Entertainment Reporter to promote his new movie.
"If you want to watch a movie during the May Day holiday, please watch "Hot Street", and also promote the four other movies during the May Day holiday, "The Wire", "The Accidental Collision", "Anti-Scam 2028" and "The Hunt."
……
"I am dying of laughter. Lin Xing, you have not forgotten your role as a balance person at this moment, have you?"
"I really didn't expect that Lin Xing would go to the building to promote other movies."
"It was done by the real mortals. You know, in all the movies nowadays, which one doesn't use tricks behind the scenes? But Lin Xing is such a mortal."
"Yes, it would be fine if Lin Xing was just promoting "Fire Pursuit", but I didn't expect that he would also promote several other movies."
"Lin Xing may feel that his character of keeping things balanced cannot be overturned at any time."
……
The live broadcast room was swiping the screen like crazy. As for "Under Fire", it was relatively okay because there was a lot of publicity for "Under Fire", so Lin Xing's publicity was just icing on the cake.
But the other films are low-cost, so their publicity and promotion expenses are not much. Now Lin Xing’s publicity is really a timely help.
No matter whether it is useful or not, Lin Xing did a really fucking good job on this matter.
After all, even if Lin Xing doesn't mention their movies, no one can say anything to him. You know, Lin Xing's movies are being released at this critical moment. Isn't it normal that he has no time to care about others at this time?
But no one expected that Lin Xing would help them promote the product while going door to door.
This can be considered as an interaction among many movies.
"Chinese films will definitely be good."
"Our Chinese films will definitely get better and better."
"Let's support Chinese films together."
……
Many movies used official accounts to release general information, and then promoted themselves.
Anyway, this has really pushed up the popularity.
Of course, some people also said sarcastically: "Don't worry, Chinese films have long been finished, and it's useless for you crappy movies to huddle together for warmth."
This kind of sarcasm is useful for other movies, but it is useless for "The Untamed".
Lao Zhong directly said: "If you say that other movies are bad, it's fine, but "The Streets of Fury" is definitely not a bad movie. I think this movie is not bad at all, on the contrary, it can save the entire May Day holiday. As for "The Wire", it is not a bad movie either, it can only be regarded as an ordinary garbage movie."
"Hahaha, Lao Zhong, it's better not to praise me like that. How can I want to watch "The Wire" when you say it's just garbage?"
"My goodness, I thought Old Zhong had changed his personality, but he is still as sharp as ever."
"I just like Lao Zhong's sharpness. Look at what other film critics have said about "The Wire". Basically, they don't talk about the content, but only say that the fighting scenes are good and how hard Chen Sheng works. It's obvious that they are just trying to make a living."
"Yeah, to be honest, this is really fucked up. Damn, every film critic nowadays is just a fucking profiteer, they have no moral integrity, only Lao Zhong remains the same."
"Yes, so I am willing to believe Lao Zhong."
……
This is also word of mouth.
Just like when Lin Xing’s new movie is released, the first batch of audiences will rush in without thinking, not for any other reason, this trust comes from Lin Xing’s reputation.
It's much the same with film critics. You have to know that most of the film critics nowadays are just there to make a living, so they have no moral integrity at all.
Let’s not talk about other small film critics. Some of them are indeed objective. After all, they can’t make a living even if they want to.
In addition, among the great film critics, Lao Zhong is unique.
She really only evaluates any work subjectively, and good is good and bad is bad.
Of course, Lao Zhong gave Lin Xing his unconditional support, but that was also because Lin Xing's works had never disappointed anyone.
Take "The Untamed" for example. Currently, many people give thumbs up and support to this movie.
All in all, everyone really liked this movie.
Compared to the ongoing review control for "Hotline", this "Hot Street" is truly full of real reactions from passers-by.
Everyone is currently waiting for box office updates.
There is quite a lot of discussion about today's box office in the data network forum, and everyone is waiting for the latest box office results to be released.
Not everyone thinks that "The Wire" will surpass "The Wire."
After all, scheduling often determines everything.
Why do some movies even pay to secure screenings during the Spring Festival? ? ?
Isn’t it because the quality of movies is mostly the same, so the box office of movies with more screenings will naturally be strong?
"Oh my god, I thought 'Street Explosion' would be awesome, but I didn't think it would be this awesome."
"My goodness, I'm afraid the box office of 'Hotline' won't be very high."
"I almost thought it was a joke. With this data, "Hotwire" is already in a bad state. It would be a relief if its screening schedule is cut in half tomorrow."
……
It has to be said that no one at that time really expected the box office data to be like this.
On the first day, "Hot Street" easily topped the box office, and even exceeded 100 million yuan on weekdays.
That's right.
On a weekday, the single-day box office exceeded 100 million on the second day of its release.
In addition, the box office of "Hotline" on the first day of its release was only 2000 million.
You know, the screening schedule for "Under Fire" is quite high, but the single-day box office is simply a complete failure.
The total box office of "Under Fire" during these days of previews reached 5000 million, and now with the 2000 million on the first day, that means the cumulative box office after the official release is only 7000 million.
You have to know that this is still the case when previews are being screened and the film schedule is being rushed.
It can be said that "Hotline" was almost killed by its own preview.
In addition, word of mouth will be affected even if they try to control it.
In short, for many people, "The Wire" is already considered a bad movie, so of course they won't watch it.
"Hahahaha, I'm dying of laughter. I can finally lift this "Fire Pursuit"."
"According to the current situation, it's hard to say whether the box office of 'FireWire' can reach 2 million yuan in the end."
"I didn't expect it to be so exaggerated. Even this movie claims to save the market. I remember An Yifeng's mother said in an interview that it was at least 30 billion, right?"
"I'm so happy. An Yifeng is in big trouble again. I told you, he is box office poison."
...Most people really didn't expect that "Hotwire" would be so disappointing and fail to this extent.
You have to know that for a low-budget movie, a box office of over 100 million is already pretty good.
Even for many art films, it is a remarkable thing to break the 100 million mark, just like the movie "Killing Ading" starring Lin Xing.
However, for a commercial film, for a movie with an investment of hundreds of millions, if it only breaks a hundred million, or even two or three hundred million, it often means it is a disastrous flop.
This time, the number of best actor and actress invited to "Under Fire" and even the scale of the production is quite large, and everyone thought that the box office would be at least 20 billion+.
Yes.
Although "Hotwire" feels that 30 billion is definitely not a possibility, 20 billion must be reached at least.
Because of this, they had already spent tens of millions on publicity and promotion during the May Day period.
Nowadays, the promotion and marketing of a movie must be powerful. If it is not, it will often fail directly.
For this reason, Bohai Film and Television actually really regards "Fire Pursuit" as the number one production in 2025.
But I never expected that although this preview was not good, it was still within an acceptable range, but it would be so terrible on the first day of its release.
Before today, Hong Jun, the vice president of Bohai Film and Television, didn't take "Hot Street" seriously at all, because in his opinion, his movie was the biggest savior of the May Day period.
After all, there are so many best actor and actresses, and these actors are very popular with the public, not to mention that each of them has a lot of fans.
So, if we just call on fans to pre-order, wouldn't it be easy for the box office to exceed 100 million on the first day of release? ?
The result... is just this? ?
"what happened??"
Hong Jun looked at the publicity and promotion and said, "How did you do the publicity and promotion? So much money was spent on publicity and promotion, but there was no sound?"
The person in charge of publicity and promotion said helplessly: "Boss Hong, it's really not that our publicity and promotion are not strong enough, and we have tried our best, but we really didn't expect the audience to resist so much..."
"resist??"
Hong Jun was a little angry and laughed: "We didn't use any popular artists in this movie. We only used talented actors. Even An Yifeng is not a popular artist. Her reputation is also very good. Tell me, why did the audience boycott it?"
You have to know that if such a blockbuster was released before, it would definitely include some resourceful celebrities and even some popular artists.
However, this time, Bohai Film and Television is considering "Fire Pursuit" as their savior.
Yes.
This movie is not only intended to save the film market, Bohai Film and Television also wants to use this movie to save itself.
But now it's all fun.
The person in charge of publicity and promotion smiled bitterly and said, "In fact, Mr. Chen really no longer has the box office appeal. The audiences who liked him are now old and are even less likely to go to the cinema..."
There is one more thing that everyone knows.
Mr. Chen has made a lot of bad movies, and he has sold too much sentimentality in the past.
In today’s film market, audiences won’t buy into sentimental films. Not only that, they won’t buy into pity films either.
No matter how miserable you are, are you worse off than ordinary people?
No matter how tired you are, can you be more tired than the old farmer? ? ?
Under such circumstances, the promotion of the film actually needs to be as down-to-earth as possible, but all of this needs to be backed by the quality of the film.
Unfortunately, on the one hand, the quality of the movie "Fire Pursuit" is average, and on the other hand, they want to promote it with sentimentality, and actors like Mr. Chen want to play the victim.
The result of this combination directly makes the audience develop a rebellious mentality.
Not to mention the review manipulation they did during the preview period, which really annoyed some passers-by.
When all these factors are added together, it's hard for "Hotwire" to not flop.
At this time, many people think that if I want to watch it, I would rather watch "Hot Street".
“So the market doesn’t approve of it at all?”
Hong Jun said in disbelief.
He admitted that he was a little careless, or that he knew there would be some negative reviews, but isn’t that how the film market works?
Often the voices made by a minority of people are louder.
If you listen to the voices of this minority, you will definitely die a miserable death.
It is precisely because of this that Hong Jun doesn't care about the so-called discussion at all. He only looks at the actual situation.
But the actual situation is not optimistic now.
The box office on the first day was only 2000 million, and that was when the screening rate reached 35%.
This box office already means it’s all over.
"Is there any hope?"
Hong Jun was a little unsure at this time.
The publicity director said with some embarrassment: "It's not like there haven't been movies that have bounced back before, but at this time, the actors need to desperately run road shows, do everything they can offline, and do everything they can to promote online. This is how Lin Xing's several movies were done..."
"Then let's..."
Hong Jun was about to say that we could just do the roadshow as much as we can, but he suddenly realized that this wouldn't work.
Roadshows are too time-consuming for old men.
You should know that most of the current actors in "Fire Pursuit" are old men except An Yifeng.
Hong Fei is actually over 40 years old, and the other action actors are in their s and s.
You let these old guys go on roadshows desperately?
Let’s put it this way, I’m afraid they will really die before they finish running.
"Let's wait and see, and let An Yifeng run a little more..."
Hong Jun thought for a moment and said, "After all, we have just started. We can never give up easily. I think "Fire Pursuit" still has great potential. Let's explore it further."
As for the happiest people on the Internet at this time, they are Yang Tian’s fans.
"Are you still blowing? Are you still blowing? Didn't you say that Sister An Yifeng has returned? Where's your sister?"
"Hahaha, I remember that An Yifeng's mother looked down on Yang Tian before, saying that a billion box office was nothing. I wonder if she wants to say something now?"
"It's really a changing world now. An Yifeng finally got back on her feet, but now she's become box office poison again?"
"I've said long ago that this woman, An Yifeng, has too much yin energy. Apart from Lin Xing, no one else can control her."
……
Yang Tian’s fans were really happy, considering that they had been ridiculed by An Yifeng’s fans before.
Besides, these flowers are often torn.
"Mom, what else do you want to say?"
An Yifeng asked her mother. (End of this chapter)
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