China Entertainment started from Nortel 2002

Chapter 670: A small cannon with a purpose

Feng Xiaogang is indeed anxious now.

Because at the end of 2015, one of his indebted shell companies, Mela Media, was acquired by Huayi for 10 billion yuan in cash. It had signed a business commitment guarantee with Huayi, requiring a net profit of no less than 2016 million yuan in 1.

And that's not all.

Before the filming of "Pan Jinlian" began, Yaolai Film and Television had already secured a 5% investment share in the film with a guaranteed box office of 20 million yuan.

When the film's box office is less than 5 million yuan, Yaolai will pay 2 million yuan of the net box office revenue.

The net profit from the box office of 5 million to 8 million yuan will be enjoyed exclusively by Yaolai.

For the part of the box office revenue exceeding 8 million yuan, Yaolai will receive 50% of the net box office revenue.

And he is a shareholder of Yaolai Film and Television. With such double interests, how can he not be anxious?

From the promotion period to the release period of "I Am Not Madame Bovary", he has been very hard at the roadshow and can be regarded as a model worker in the industry.

However, the film had just been released and was about to enter the weekend, but Wanda gave it a low schedule, so people were naturally very angry.

Wanda occupies a large market share, and because it is backed by Wanda Plaza, its location is also excellent. It is a destination for many people with strong purchasing power, and this group of people happens to be the target group for movie consumption.

So there was an open letter, which directly opened up the story of "new and old grudges" between Huayi and Wanda.

They want to rely on the "big gun" magic weapon that has always been successful, take the lead in public opinion, seize the initiative, and promote the movie at the same time, which can be said to kill two birds with one stone.

However, what is dramatic is that two days after Feng Xiaogang published the letter, Wang Sicong was not to be outdone and pointed the finger at Feng Xiaogang.

Wang Sicong explained the scheduling issues of "Pan Jinlian" and the "grudge" between Wanda and Huayi Brothers through Weibo, and directly @冯小刚.

"Director Feng, please stop speaking in such a sarcastic tone, it sounds disgusting.

Originally, the feud between the two private enterprises should be the business of the two companies. How can you incite netizens and public opinion to criticize us just because you are a big director?
Let's talk about the facts. Are you only allowed to poach our executives who have a non-compete agreement, and we are not allowed to have any displeasure? Are you only allowed to schedule films to squeeze out others, and we are not allowed to reduce the schedule because we are not optimistic about your film?"

To be honest, no one is against money. If your movie does well at the box office, we will definitely increase the number of screenings according to the programmed process. As a director, wouldn't it be better for you to speak with your outstanding works?
If you look at the works under Mengying Media, our Wanda Cinema Line has never had a low screening schedule, and has always only increased it.”

Wang Sicong does not indulge Feng Xiaogang. He can say things that Wang Jianlin is not convenient to say without any scruples. In terms of traffic, he is no worse than Feng Xiaogang.

At this time, Zeng Maojun was meeting with Wang Jianlin to discuss this matter.

"What Simong said is very good. He said everything that we are not convenient to say."

Zeng Maojun smiled. It would certainly not be convenient for him and Wang Jianlin to personally step in, as the film schedule was like this anyway. However, they had to fight back, so it was just right to let Wang Sicong take action.

"I don't know what he does on the Internet all day long, but Feng Xiaogang knows how to take advantage of the situation. This wave of publicity is equivalent to promoting the movie. He is really a smart guy!

Forget it, let’s not talk about this anymore, Legendary Pictures.”

Wang Jianlin didn't take it seriously at all at this moment. After all, how much does a movie cost? What he wanted was for Wanda to occupy a place in the global film and television industry.

"Are you still using Mengying Media as an example to pressure me? Why don't you just mention Li Mu instead of naming him?"

Feng Xiaogang was also very angry when he saw what Wang Sicong said. Damn it, he had never felt so aggrieved in these years.

However, Huayi’s current strength seems to be not good enough in the circle.

If he didn't know much about business, he would have wanted to scold the Wang brothers at this moment. The situation was good, but Huayi played a good hand of cards badly, and finally went to Wanda to poach people to save the situation, but ended up getting into trouble.

Then he glanced at Wang Zhonglei, seeming to want to say something but stopping himself.

Wang Zhonglei seemed to realize it as well, and quickly advised, "Xiaogang, let me respond to the poaching issue. I Am Not Madame Bovary still needs to be scheduled, and there's no need to fight to the death with Wanda. It's enough as long as the promotional purpose is achieved."

Although Feng Xiaogang needs to achieve performance targets, Huayi also needs "I Am Not Madame Bovary" to become a hit. Otherwise, under the current circumstances, among all the major film and television companies, Huayi is the only one experiencing negative growth. How can investors still have confidence?

The film and television industry and the Internet were in a heated debate over the "war of words" between Feng Xiaogang and Wang Sicong. Just when everyone thought the bloody drama was about to end, Wang Zhonglei and Feng Xiaogang continued to fight back.

"Sicong, let's talk about the facts. I don't deserve the title of 'poaching'. If you have time, you can read the resumes of Wanda Film and Television's senior executives. A large proportion of them are former employees of Huayi.

Just to cite two examples: Du Yang (former marketing manager of Huayi Brothers Films) and Li Xue (former co-general manager of Huayi Brokerage Company)
The turnover of industry personnel is a normal thing in the workplace. We cannot allow only one company to dig up the "small wall"! If anyone is "unhappy" about this, I should be the first to be "unhappy". "

Wang Zhonglei's response was more of an explanation, and it was obvious that he still wanted to give in.

Feng Xiaogang went even further:

"Chairman Wang Sicong: Thank you for making the cause and effect public. Your displeasure led to your disapproval of the film, which in turn led to Wanda's low screening schedule for I Am Not Madame Bovary. It is more convincing when you say it than when I say it.

I don’t know what the principles of your professional agreement are. I think respecting market rules is also a form of professionalism. As I said before, calm down.”

"I thought Huayi was so tough, but this is it?"

Shu Chang's desire to watch the fun suddenly faded a lot.

“Do you think Huayi is stupid? Look at the popularity. After Feng Xiaogang’s letter, the promotion of I Am Not Madame Bovary for more than two months has never been as exaggerated as it is today. The goal has been achieved. Naturally, they are thinking about giving in and seeing if they can get Wanda’s screening schedule.” Liu Yifei seemed to be possessed by the god of wisdom, and her eyes seemed to see through everything.

"Wow, Xixi, when did you know so much?" Shu Chang was a little unconvinced. His best friend had improved so quickly. Isn't it said that pregnancy makes people stupid for three years?

Liu Yifei smiled secretly and hid her phone secretly.

Li Mu had just said those words to her, and now he was showing off, which made him feel a little guilty.

"Feng Xiaogang is a man who never fires without a purpose. Learn from him in the future."

Ning Hao patted Wen Muye on the shoulder.

"By the way, have you finished other things on the crew? Have the actors' schedules been confirmed?"

Ning Hao didn't chat much, he discussed each matter with Wen Muye. After all, the filming of "Dying to Survive" was about to begin.

These advance work must be done sufficiently, and these tasks are no simpler than shooting, but more tedious.

But this is the process of making a movie. Otherwise, during filming, there will be something missing here and there.

Li Mu currently has only two jobs on hand. One is "Dying to Survive", the shooting of which is scheduled for December and is expected to be completed in March or April.

Another work is "Aquaman", and the script is still in the adjustment stage.

However, although the Internet is lively, netizens seem to have realized that the little steel cannon did not receive any sympathy this time. Wang Sicong's words also revealed some secrets.

"Pan Jinlian, which has repeatedly accused Wanda of unfair treatment, has actually taken advantage of it. Fantastic Beasts and Where to Find Them, which was originally scheduled to be released on November 11, had to give way to Pan Jinlian and was forced to be postponed for a week.

Tom Hanks' Sully has also been postponed to December 12."

"Pan Jinlian's 40% of the screenings on the first day was overwhelming. On the same day, Li An's Long Halftime Walk was squeezed to 3%. "Feng Xiaogang still complained about it, which seemed too hypocritical."

"that is!"

Netizens have been complaining online, and it is clear that not all netizens are fools, and Feng Xiaogang's letter was obviously intentional.

"Pan Jinlian" also spent its first day of release amid controversy.

Early the next morning, the first day's box office was announced on major media websites.

"Pan Jinlian made 6676 million on the first day, but failed to break million. Wanda's schedule is low but the output is high!"

"Pan Jinlian broke 60 million on the first day, leading the market to break 100 million!"

"."

Obviously affected by Wanda's screening schedule, "Pan Jinlian" did not break the 2016 million yuan mark on the first day in .

For a movie that still carries Feng Xiaogang's personal business card and Fan Binbin's topical IP, the box office is acceptable, but it is definitely not good.

"The box office looks pretty good."

Liu Yifei picked up the bread with her right hand and swiped her phone with her left hand.

"I'm afraid Feng Xiaogang won't be satisfied and will probably stir up some trouble."

Li Mu smiled and said that in 2016, if the box office did not exceed million on the first day, it would be a shame for a big director, and the first day was Friday.

"Ha, still causing trouble?"

Liu Yifei stopped chewing the bread and looked at Li Mu.

"I guess it will be soon."

Not long after Li Mu finished speaking, Feng Xiaogang opened fire again.

"As a listed company, Wanda earned 6600 million yuan on the first day of the movie 'Pan Jinlian'. This is a disregard for the interests of shareholders. As a shareholder, I am very worried that the person leading this company made such a big mistake in judging the market."

“It is said that Huayi went to the Film Bureau and asked to move other films away. On the first day of shooting our film, Huayi Brothers sold the film to Yaolai Pictures, which only gave us the right to be named, but no other rights.

Why does Huayi Brothers care about this? Besides, Huayi can’t even handle Wanda now, how can it handle the Film Bureau?”

Feng Xiaogang became very ruthless and even scolded Hua Yi.

Wang Zhonglei's face turned black at this moment. Damn it, publicity is publicity, but why drag Huayi down for comparison? Aren't you thinking it's not embarrassing enough!

"Xiaogang is right. At least the suspicion has been cleared."

Wang Zhongjun is much more generous. Now there is some dissatisfaction on the Internet about Huayi squeezing out other movies, so let him make fun of himself.

(End of this chapter)