China Entertainment started from Nortel 2002

Chapter 998 The influence of the hit
"Why is our TV series so popular?"

After returning home, Li Mu immediately talked to Liu Yifei about "Go Where the Wind Is", and Liu Yifei immediately became happy.

"Otherwise, since you are the heroine, it is reasonable that you will attract more attention."

"You are the only one who can coax me!" Liu Yifei smiled brightly when she heard that.

"This is not a lie, this is the truth."

"Hehe, you being the male lead shouldn't be the focus. Maybe you get more attention than me, and Director Ning is here."

Liu Yifei smiled sweetly, took Li Mu's hand and shook it.

At the same time, at Mango TV, Deputy Director Cai Huaijun was listening to his subordinates’ reports.

"So, Mengying Media didn't accept our offer, so we have to continue the negotiation!"

"Yes, Cai Tai, and there seem to be several other competitors."

"Which ones are they? Are our competitors interested?"

"According to the information that has been circulating so far, they are all interested, and I heard that CCTV is also planning to take it over."

"Okay, get out."

Cai Huaijun then rubbed his head. He was not familiar with Mengying Media, and Nie Mei, who had once cooperated with Mengying Media, had left Mango TV long ago.

In this case, Mango TV has no advantage at all.

“I hope CCTV’s conditions won’t be too harsh.”

Cai Huaijun muttered to himself, after all, if CCTV’s conditions were only slightly worse than theirs, then the possibility of choosing CCTV would increase infinitely.

Today, the direction of the drama market is becoming increasingly clear, but blockbuster hits are becoming increasingly hard to come by.

The influence of a hit product is too great.

Today's website drama layouts have become highly similar, with the main theme taking the lead, realistic themes accounting for the majority, costume dramas betting on hits, and vertical themes exploding across the board.

Even Mango TV, which focuses on "small and beautiful", has also increased its investment and bets on mainstream themes this time.

But he knew that Mango TV was hopeless and could not compete with those mainstream video websites at all. However, Mango Satellite TV still had some hope.

However, the more significant this convergence is, the higher the threshold for high-quality content will be, and one can only compete in multiple aspects such as top IP (authors), "hit-making machines", subject matter preferences, and blue ocean development.

It just so happens that "Go Where the Wind Is" has both a top IP. After all, the script was written by Li Mu, and he starred with Liu Yifei. This IP is attractive enough, and there is also Mengying Media, the "hit-making machine".

Even the subject matter is a blue ocean development theme such as pastoral healing, which perfectly meets the characteristics of a hit product.

When Cai Huaijun thought of this, his head got even bigger, because if he could see it clearly, it meant that other competitors could see it clearly too, and all they had to compete on was conditions.

“It’s really terrible.”

Cai Huaijun complained, but after sitting down, he updated the campaign conditions.
Li Mu naturally didn't know about these things, and he didn't need to be responsible for these trivial matters, otherwise why would he need such a big company.

Of course I have to spend time with my family while I still have time before the New Year. After all, I have to go to Hangzhou frequently after the New Year. Although I am not shooting a movie, frequent trips back and forth are inevitable, and the cycle is almost the same as the shooting period.

At this moment, Liu Yifei happened to receive a call from Xue Xiaolu.

"Okay, let's all go." Liu Yifei nodded repeatedly, and then after hanging up the phone, she was about to say something to Li Mu, but Li Mu said it in advance.

"Going to the premiere, right?"

"Ah, how did you know? I don't think I mentioned it." Liu Yifei pouted, very dissatisfied with being interrupted when her words were spoken.

"Do you even need to guess? Director Xue's latest film, 'Embracing You Through the Cold Winter', is scheduled to be released during the Lunar New Year holiday." Li Mu didn't even have to think about it to figure this out, after all, Liu Yifei kept nodding in response.

"Can't you just let me go? You make me look stupid."

Liu Yifei shook Li Mu's arm and acted coquettishly.

"Although I don't want to tell the truth, you are indeed a little stupid." Li Mu responded with a smile.

But what greeted him was Liu Yifei's big eyes and white teeth.

"Tell me, have you mastered the technique to make such neat teeth marks?"

"Hehe, yes, now is the peak period of technology"

"."

The two of them had a lot of fun the whole afternoon.

When it was time to pick up the little Baozi, the two of them simply put on a coat and walked over. After all, driving would save the family from having to walk back.

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In the evening of October in the imperial capital, the air already carries a hint of early autumn coolness, but it is not biting, as if reminding people that winter is not far away.

There was a fiery red sunset hanging in the sky, and the rosy glow dyed half the sky red, which contrasted with the city skyline in the distance, revealing a bit of warm tranquility.

When the two arrived at the kindergarten gate, they saw other parents queuing up in a long line. Xiao Baozi's class finished school later, and many parents had already gathered at the gate.

As time passed, the little girl finally appeared at the door, carrying her schoolbag. Seeing Li Mu and Liu Yifei wearing masks not far away, she rushed over excitedly: "Mom and Dad!"

Li Mu was quick to pick her up and said, "Run slower next time. We are right here. How can we run away?"

"Hehe, I'm not afraid, you will definitely catch me." The little bun said with a smile, "The teacher gave out little red flowers today, look!"

Then the little bun pointed to the clothes on his arm.

Liu Yifei was about to praise him when she noticed a blue flower on his arm. She immediately became interested and asked, "Where is this blue flower?"

Because there were no blue flowers before.

Li Mu was also a little curious.

The little boy immediately showed a guilty expression and muttered quietly: "The teacher said that I talked too much in class today, so I was deducted a few points."

"And Xuanxuan?" Li Mu had been a student before, so he knew at a glance that this person must have been talking to his little friend and couldn't stop.

"Um"

The little boy buried himself in Li Mu's arms, not daring to look at him, for fear that Li Mu and Liu Yifei would say something.

I just waited for a long time and didn't hear any criticism.

Li Mu put the little bun down. It was much heavier than before. He then patted its head and said, "Let's talk after class."

"OK!"

When the little boy heard this, his eyes suddenly lit up. After feeling relieved, he took the hands of Li Mu and Liu Yifei, and skipped along the road with his small schoolbag on his back.

The family of three walked side by side on the sidewalk bathed in the afterglow.

The golden glow of the setting sun gently spread over the three of them. Their shadows were stretched out by the setting sun and intertwined closely, as if they had melted into the sunset of the city, and also coated this warm time with a layer of warm coat.

(End of this chapter)