Chapter 81

Xu Yi thought clearly.

If Zhao Guoming was allowed to intervene in the entertainment industry just because he agreed to his request to save people, it would be almost unreliable.The power of capital in the entertainment industry involves too many people and things. If this kind of thing is done well, there is naturally nothing to say, but if it is not done well, Xu Yi's desire to make a lot of money may be gone. Completely disappointed.

But if it is just strong binding, not strong intervention, then the situation will be very different.

After hanging up the phone.

Fat Orange came up, narrowed his eyes and said:
"Xiao Yi, what did you just say about anti-fraud propaganda ambassador? What is that?"

"It's nothing, I took a private job." This kind of publicity ambassador's business is generally of a public welfare nature and there is no reward.Xu Yi didn't intend to hide it, "In a few days, someone may come to the company to find an artist to serve as the country's anti-fraud publicity ambassador. I guess no one else but me can take this job."

Fat Orange was dubious: "It shouldn't be..."

For this kind of publicity ambassador, there are strict requirements for selecting celebrities: high popularity, high nationality, no negative news, and always have a positive image or a positive impression in the minds of the audience.As for our own artist, there is indeed no negative news. That’s because he has no news at all!

How could the country take a fancy to him?

While Fat Orange was thinking hard, the two of them pushed their suitcases to the airport exit.The brand, Rumengling Cosmetics, had already arranged for someone to greet them holding a sign.

"Teacher Xu, Teacher Xu, this way!"

A woman wearing myopia glasses and a plaid suit waved her hand as soon as she saw Xu Yi. "I finally met you, Teacher Xu. I didn't expect you to be even more handsome than on TV!"

"My name is Lu Wei, and I am the Account Department Director of Rumengling Cosmetics. I will coordinate and lead the advertising shooting of new products."

Xu Yi nodded politely.

Fat Orange stood beside Xu Yi and said quickly: "Hello, I am Xu Yi's manager. Shall we leave now?"

"Of course, of course."

Lu Wei bowed and said, "The car is outside, please come this way."

The car sent by Rumengling Company to pick him up was a Buick GL8, a standard business car.Xu Yi sat in the back seat, and Lu Wei followed him. She wanted to introduce the product features and advertising slogans to Xu Yi in the car.

In recent years, domestic products have been on the rise.

From 3C products to cars, from clothing to toiletries, more and more domestic brands are emerging and occupying a position in the market.

"Teacher Xu, the product we are endorsing this time is a makeup series, including foundation, powder, concealer, mascara, lipstick, eyeliner, eyebrow pencil and blush, etc. A full range of makeup products. This is also our company's new product A cost-effective product launched to embrace young people.”

"I just happened to have a set here. Teacher Xu, do you want to try it?"

After the car started, Lu Wei introduced Xu Yi non-stop.Hiring Xu Yi as the spokesperson this time is also a risky move for Rumeng Ling.After all, in the entire industry, whether it is an international brand or a domestic brand, there is almost no precedent for asking a male celebrity to endorse female cosmetics products.

What Ru Meng Ling is interested in is Xu Yi's uncanny skill in disguise!

With the broadcast of the "Full Time Acting" web series, this skill has been enthusiastically sought after by many female fans.Many people even commented on Xu Yi's Weibo account. Can he be accepted as a disciple?

Xu Yi frowned, try?
try what?
Makeup? !
He instinctively refused and said, "Well, Mr. Lu. You see, I don't have to get used to this. How about I let Sister Ju give it a try?"

"I tried."

Fat Orange sat on the seat behind the two of them and spoke up in time: "When Mr. Lu and others sent the endorsement invitation, they sent a set of samples. I tried it myself and thought it was good, so I asked you to accept this endorsement. "

Xu Yi smiled and said, "I believe Sister Ju."

Hearing this, Lu Wei seemed to react. She pushed up the glasses on the bridge of her nose, and then smoothed things over and said, "Hey, since Teacher Ju has tried it, it will be the same."

Having said this, Lu Wei took out another script from her bag and handed it to Xu Yi: "Teacher Xu, take a look at this. You have a line for this afternoon's shooting that you need to memorize."

Xu Yi took the advertising script and glanced at it roughly.Xu Yi went through the storyboards, scenes, and special effects descriptions at a glance. At the end of the advertisement, there was a slogan:

Rumengling Cosmetics, the makeup expert around you.

This slogan really...doesn't understand young people!
"Teacher Xu, do you have any questions?" Lu Wei is indeed a client worker, and even the subtle changes in Xu Yi's expression could not escape her eyes.

Xu Yi thought for a while and took people's money to think for them.

So he said:

"Oh, it's not a big problem. It's just this advertising slogan... I feel a little inappropriate."

"Isn't it appropriate?" Lu Wei was a little surprised, "This was provided by the advertising company. There were several drafts, and the boss decided on this one."

Come on, it seems like your boss doesn’t understand young people either.

Just listen to Xu Yi said:
"This series of yours is priced at an affordable price. According to my understanding, the target customers are mostly college students or recent graduates. They have little savings and have needs for makeup, so you have seized this market to launch this series of products." Bar?"

"Teacher Xu still knows marketing?" Lu Wei was shocked.

In her opinion, Xu Yi was just a young guy. His academic qualifications and knowledge were definitely incomparable to those of a college student.

But listening to Xu Yi's talk at this moment, it turned out to be well-founded, well-organized and logical, and I couldn't help but be quite surprised.

Xu Yi smiled and said, "I don't know anything about marketing. I just know some common sense about society."

"In your opinion, how should this advertising slogan be changed to be more suitable?" Lu Wei asked humbly.

Regardless of whether he adopts it or not, Xu Yi is still a spokesperson, and listening to his ideas is also due respect.

Xu Yi thought for more than ten seconds and then blurted out:

"If I were to come up with this advertising slogan, I would prefer to say that it is 'young people's first cosmetics'. This will make it easier to win the favor of young people."

A young person’s first makeup?
This sentence was like a ray of light, instantly illuminating the fog lingering on Lu Wei's head. She couldn't help but read it again, and immediately said with excitement:

"Okay! That's good!"

"I'll report to the leader right now and change the slogan before the commercial shoot starts!"

After saying that, Lu Wei directly called the superiors in the car in front of Xu Yi to ask for instructions on the advertising slogan, and strongly promoted Xu Yi's sentence.

In less than a minute, a voice of approval came from over there.

After Lu Wei hung up the phone, she looked excited and happy. If the car hadn't been running, she would have wanted to go up and give Xu Yi a hug:
"Teacher Xu, you are great!"

"Just change your sentence, just change your sentence. Our boss likes this slogan very much!"

"Originally, I thought it was very risky to ask you to endorse makeup products, but now it seems that we, Ru Meng Ling, have made a profit!"

Xu Yi remained calm.

To say that you have earned it... you Ru Meng Ling have indeed earned it.But it’s not just because of this advertising slogan. After you take over the role of national image ambassador, you will get a big deal.

One million yuan for a year's endorsement is a break-even price.

Just listen to Xu Yi said:
"In that case...Mr. Lu, can we talk about the endorsement fee again?"

(End of this chapter)

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