The world's richest man started by developing gutter oil

Beijing LeTV.

Conference Room 1.

The entire conference room adopts European simple decoration style.

On the left is the "Company Regulations" written in black letters on the white wall. On the right is a long marble table with a slight golden sheen. Documents and mineral water are neatly stacked on the table. A serious company logo is hung on the wall, giving people a sense of place. A feeling of dominance.

The sun shines brightly outside the window and shines into the conference room through the curtains, creating a fresh and bright atmosphere. The green potted plants on the wall added a bit of vitality and vitality. Everyone in the conference room was neatly dressed and looked very formal.

Everyone in the conference room was either looking at their laptops or looking through the documents on the table, silently waiting for Accountant Jia's next instructions.

There was a tense atmosphere in the conference room, and everyone looked uncomfortable, as if they were waiting for severe punishment.

Accountant Jia slammed the documents in his hand on the table with a gloomy expression.

"The company has only been listed for three days, but you gave me such an answer. The company doesn't have the budget to purchase for you. Why can't it purchase some popular films? Are all of you just freeloaders? ?" Accountant Jia scolded angrily.

Accountant Jia never expected that the five TV series that the company spent nearly 3 million to buy back could not compete with one "Apostle Walker".

Deep Blue Pictures defeated LeTV by 6 percentage points with its movie "Walker".

Who would not be angry if this kind of thing happened?

However, Accountant Jia knows that this is just the beginning. The next drama of Deep Blue Film and Television will be released soon, but they currently have no film and television drama on hand that can compete.

If LeTV doesn't come up with a TV series that can compete with Deep Blue Film and Television, LeTV users will all go to Deep Blue Film and Television within half a year.

In fact, the two department managers responsible for purchasing and operations are also very depressed at the moment.

Those five dramas are already the most popular dramas in China. They never expected that Deep Blue’s self-produced dramas would be so awesome.

"Mr. Jia, I believe [Eternal Wave] will be able to compete with [Descendants of the Dragon Kingdom]." Chief Operating Officer Xue Zhishan said.

Although Xue Zhishan still doesn't know what Descendants of the Dragon Kingdom is about, Descendants of the Dragon Kingdom uses new actors. He believes that the everlasting radio wave will be able to defeat Descendants of the Dragon Kingdom.

The plot of "The Eternal Wave" is not only gripping, but also features many veteran actors, including Erlang Shen Jiao Shuai.

The most important thing is that this drama is scheduled to be broadcast on one TV station. The traffic of one TV station alone cannot be matched by Descendants of the Dragon Kingdom. This is why Xue Zhishan is determined that the everlasting radio wave will win.

On the other hand, in Descendants of the Dragon Kingdom, apart from the well-known scumbag Bosco Wong, the heroine is only a slightly famous female singer. How can such a combination compete with the old dramas of Eternal Radio?

"I don't care what your operations department does. The everlasting radio wave must surpass the descendants of the Dragon Kingdom, otherwise you can submit your resignation letter to the personnel department yourself." Jia Hui turned and left the office directly after speaking.

Now that LeTV has been successfully listed, the stock price has been rising for three consecutive days. He is now focusing on drawing the pie. Only by making the pie bigger can he make more money.

LeTV’s secret R&D department.

A team formed by Nie Wusheng is developing LeTV mobile phones and LeTV TV, but what they have developed is not very satisfactory.

At this moment, Nie Wusheng is leading the R&D team to have a meeting in the conference room.

"Mr. Nie, let alone decoding 1080P, this Qualcomm chip is very difficult to reduce the code rate to 720P24 frames. Except for the chips developed by Deep Blue itself, the chips on the market cannot meet our needs at all." A person The researcher said with a bitter look.

"If it doesn't work, just switch to Intel chips." Nie Wusheng said with a depressed look.

"Mr. Nie, the price of Intel chips will rise sharply," the researcher replied.

Before they developed the smart TV, they had purchased a Deep Blue TV and dismantled it. The internal structure of the Deep Blue Smart TV only had a driver board and a smart motherboard.

Such a simple structure has never been seen by many engineers sitting here.

Although these engineers have never seen such a simple structure, they know how Deep Blue did it. It must have put other chips together with SOC. By then, they will know that doing one thing is another thing.

First of all, they do not have the ability to independently develop chips. If they want to be the same as Deep Blue Technology, they can only purchase chips from other manufacturers.

The only ARM chip on the market that can compete with Deep Blue is Qualcomm.

However, Qualcomm's chips do not integrate hardware decoding technology, and even if they try their best to compress the bit rate, they cannot play 1080P.

Consumers are not fools and will know that your TV is not working as soon as they look at the picture quality.

Before other manufacturers launch new chips, the only way to meet the standards is to abandon ARM and use X86. However, once X86 is used, things will be more complicated than they imagined.

You must know that in addition to the CPU chip, the X86 platform also has north and south bridge chips, and the cost of X86 is several times more expensive than that of ARM.

Even if you customize an X86 platform with Intel, it will cost at least 700 yuan.

A 55-inch LCD panel costs 2720 yuan, and the two items alone cost 3400 yuan. If the cost of other parts is included, the cost of a TV is about 3650 yuan, including transportation and storage. The cost is at least 3750 yuan.

Deep Blue’s smart TV only sells for 3599 yuan. How can it compete with Deep Blue at such a high price?

"Pa~ta"

At this moment, the door of the conference room was pushed open. The person who pushed the door open was none other than Accountant Jia.

"Mr. Jia." Everyone in the conference room greeted Accountant Jia in unison after seeing him.

"How is the development of new products going?" Accountant Jia asked.

"We have finalized the LeTV mobile phone plan, but there are still some unresolved issues with the LeTV TV plan," Nie Wusheng said.

Qualcomm's Snapdragon S3 has no problem playing 480P videos. Besides, even if he wanted to choose, there were no other chips for him to choose from, so Nie Wusheng did not choose other chips.

Of course, the most important thing is that Qualcomm provides a complete set of technical support for mobile phone solutions.

They only needed to make slight modifications to directly produce LeTV mobile phones. This also saved Nie Wusheng and his team a lot of work, so he dared to tell Accountant Jia that the mobile phone plan had been determined.

As for the TV, it is a bit difficult for him. Qualcomm's Snapdragon S3 cannot play 1080P, so the only way is to use the Intel platform.

However, the cost of LeTV TV will rise sharply after using the X86 platform. Due to cost considerations, he has not been able to make a decision.

"What's the problem?" Accountant Jia asked.

Then Nie Wusheng briefly told Accountant Jia about ARM and X86. In Accountant Jia's view, Nie Wusheng had actually solved the problem.

"The issue of cost is not something you should consider. Please make the samples for me as soon as possible. I will discuss the purchase in person." Accountant Jia said.

"Okay, Mr. Jia." Nie Wusheng replied. Now that the boss has decided to choose the X86 platform, Nie Wusheng didn't say much.

April 2010, 8, US time.

Qualcomm headquarters.

Paul Jacobs called Cristiano Anmon to the office early in the morning to negotiate.

"Chris, how's the analysis of Deep Blue 1 going?" Paul Jacobs asked.

Deep Blue mobile phones are so popular, how could ARM, as a second-series competitor, not pay attention to Deep Blue mobile phones.

As early as the third day after the launch of the Deep Blue mobile phone, the ARM branch sent them a Deep Blue mobile phone from China for disassembly and research.

"They used a brand new design, which is completely beyond our knowledge. If ARM was not our company's product, I would have doubted whether ARM was developed by them. They know ARM better than we do. Awesome." Cristiano Ammon said with a bitter smile.

"Put half of your focus on the research and development of S4. S3 has lagged behind Deep Blue in terms of performance. I don't want S4 to still lag behind Deep Blue. The S4 chip must be taken out within a year." Paul Jacobs said.

"Okay, boss." Cristiano Anmon said.

Paul Jacobs has seen the future of ARM from iPhone 4 and Deep Blue mobile phones. Snapdragon S3 has also received a large number of orders because of iPhone 4 and Deep Blue mobile phones. If Qualcomm can seize this opportunity well.

Maybe Qualcomm can go further in his hands than in his father's hands. This is also a good opportunity for Paul Jacobs to prove himself.

Master Qiao's house in Silicon Valley.

Outside the villa, Mr. Joe's little daughter Eve Jobs was playing with Mr. Joe.

It is better to say that it is playing, but the youngest daughter Eve Jobs is comforting and accompanying Mr. Qiao.

After hanging up the phone, Cook returned to Master Qiao again.

"Mr. Qiao, Deep Blue Network Security has not promised to keep things confidential. Do we still want to cooperate with Deep Blue Network Security?" Cook asked.

"Help, let's go, make it, price, price, price, price, heavy, let's talk." Mr. Qiao said stutteringly.

"What if they don't want to talk?" Cook asked.

"Limited, limited, limited, limited, time, 1, 1, 1, month, finished, finished, done, then, then, then, no, no, no, no need to talk," Master Qiao said .

Although Mr. Qiao had a stroke, his mind was still very clear.

Money can be made for Deep Blue Group, but Deep Blue must solve the problem quickly, and must solve the problem within one month.

If Deep Blue can solve the problem within a month, then the fruit can win back consumers with its safety. If Deep Blue cannot solve the problem within a month, then there is no need to talk about this matter.

If they can't solve it in a month, they might as well take their time to solve it.

Otherwise, if they spent money on Deep Blue and failed to solve this problem at the first time, and if they could not solve the security problem until the market was lost, then their money would not be in vain.

"Okay." Cook nodded.

"Another, another, another, another, another, let them, more, give, give, give, two, two, two, years of maintenance." Master Qiao said.

"I'll make it clear," Cook said.

China time on August 2010, 8 at 17:9 am.

Bangzi Guoshanxing Headquarters.

At this moment, Lee Jae-yong met with Sunstar Semiconductor’s President Huang Changgyu in the office.

Hwang Chang-gyu is the CEO and president of the semiconductor business of Sanxing Electronics Co., Ltd. His achievements have made Sanxing a leading global developer and supplier of random access memory (RAM), including DRAM and non-volatile memory, NAND flash storage body.

Sanxing created the world's first 256M, 1G, 4G RAM, and Huang Changgyu's leadership played a key role.

He played a key role in the development of NAND flash memory that is commonly used in memory cards, USB flash drives, MP3 players, digital cameras and mobile phone storage.

In 2002, he predicted that handheld mobile devices and other consumer electronics using NAND memory would experience explosive growth. This was all based on the great advantages and use potential of NAND flash memory at the time.

Huang Changgui has co-authored more than 50 technical journal papers and frequently speaks on semiconductor industry trends at academic and industry forums.

The chip used in iPhone 3G was jointly developed by Huang Changgui and Guoguo.

The chip used in Samsung Galaxy S was also developed by him.

"Dr. Huang, the international sales of Deep Blue mobile phones have surpassed that of Galaxy S. I would like to know when our next chip will be released. How does the performance of the next chip compare with Deep Blue's chips?" Lee Jae-yong asked.

"President, the Exynos 4210 processor will not be completed until the end of this year at the earliest. The performance may be a little worse than Deep Blue's Deep Blue 1. The performance difference between the two parties is about 10%." Huang Changgui said.

"Just a little bit?" Li Zaiyong said with a frown.

"Their R&D ideas have broken our understanding of ARM. I dare say that even ARM may not be able to compare with them, and they also use self-developed I/O technology. During this time, I have been very impressed with their I/O technology. O technology for in-depth understanding.

If we use their technology on Exynos, I am confident that we can create a more powerful chip. " Huang Changgui said.

"Use their technology?" Li Zaiyong asked with a frown.

"Yes, their sales department once promoted this technology to us. Each chip requires a patent fee of US$1. This all-round interface technology is at least 3-5 years ahead of the world. This technology of theirs." Huang Changgui started to introduce surfboard technology.

"Do they have a permanent authorization method?" Lee Jae-yong asked.

Although Lee Jae-yong didn't know much about semiconductors, he understood how powerful surfboard technology is after Huang Changgyu's brief introduction.

If Shanxing's products all use surfboard technology, then they can save at least hundreds of millions of dollars every year. Although Shanxing is already a hundred-billion-level monster, hundreds of millions of dollars is not a small amount for Shanxing.

"Deep Blue does not have a permanent license, and they do not allow secondary development, which means that each chip has to be paid $1." Huang Changgui said.

"Does using their technology have any impact on us?" Lee Jae-yong asked again.

"The biggest impact is that once Deep Blue cancels the authorization, we will no longer be able to use this technology. In the future, we will be restrained by Deep Blue everywhere." Huang Changgui said. (End of chapter)