Become famous another day.

"The North American distribution rights of Dragon Inn were bought out by Midoriya for 10 million US dollars."

Before joining the crew of "Burning Fire 2", Chen Ziyan brought back this news.

Lu Yanhe was slightly stunned, then burst out laughing.

Longyan... really didn't "disappoint" him at all.

Ten million dollars, buyout.

Longyan made 10 million US dollars in one go. This should be the highest buyout and distribution price for Chinese-language films in recent years.

However, the buyout also means that all future revenues from Dragon Inn in North America will no longer have anything to do with Long Yan.

Lu Yanhe couldn't hold back his sneer at all.

Chen Ziyan asked: "Are you okay?"

"Okay, there's nothing wrong with it." Lu Yanhe said, "It's also a record-breaking buyout price."

Chen Ziyan listened to the sarcasm in Lu Yanhe's voice and shook her head helplessly.

"It doesn't matter. Green Valley bought the movie Dragon Inn at such a high distribution price, they will definitely make a better release plan." Chen Ziyan said, "I heard that Green Valley is planning to hold a large-scale screening for Dragon Inn, starting with 2000 theaters."

Lu Yanhe looked surprised.

"so much?"

"Yes." Chen Ziyan nodded. "They watched the movie and are optimistic about its box office performance in North America."

Lu Yanhe said: "Starting from 2000 theaters, their box office target for Dragon Inn must be at least million US dollars."

"Yes." Chen Ziyan said, "I think Schmidt Lawley will contact you soon."

Lu Yanhe: "Ten million dollars to buy the distribution rights in North America. This is also a big gamble."

"With the box office success of Home Alone and Buried, it's no surprise that Dragon Inn is being taken so seriously given its great reputation at the Jose-La Isla Film Festival," said Chen Ziyan. "However, in the future, don't send your own scripts to other directors. If you don't have the copyright to a movie, some people will not be able to see its true value."

"Yes." Lu Yanhe nodded. "Before, it was because Liu Bige asked, and I also felt that he was suitable. I won't do that again in the future."

Chen Ziyan said: "The worst that can happen is that we will move slower in the future, shoot fewer dramas, and invest the funds in such large-scale productions. Linghe can also slowly transform and try to make a large-scale production every year. The current financial situation should be able to support it."

"Well, we can support it, but the company's team is not well-trained yet." Lu Yanhe said, "I still want people from all departments and types of work in the company to be more familiar with the film industry, and then slowly enter the field of large-scale production."

"You are sending many people to various large-scale production crews to train and learn, which is to accumulate relevant talents for the future, right?"

"Yes, that's right." Lu Yanhe nodded. "The real production industry is completely different from the situation where there are dozens of people in a crew. It requires very professional people."

Chen Ziyan nodded: "Okay, just follow your own pace. I've read the plan that you sent me before, which was made by Chen Yin. His idea is very good. However, in addition to the thriller track, I also suggest that youth-themed movies are also a brand series that Linghe can make one a year, just like the movie "Those Years", which is also a long-lasting series with a relatively stable box office."

Lu Yanhe said, "This is related to the problem I just told you, Sister Zi Yan. Right now our Linghe film production team is too small to support such a big plate. We are already working on several dramas at the same time."

"Yan He, you have to change your mindset. Not every Ling He movie needs to be shot by Ling He people." Chen Ziyan said, "Look at Chen Siqi's Jump Up Theater. She is a media company that does not produce film and television dramas, but she has built such a brand. What does she rely on? She relies on cooperating with various production companies and production teams and hiring them to shoot these dramas."

Lu Yanhe: "But finding a director and production team from outside is too uncontrollable."

"Don't forget what you did when you trained Wan Qingqing and Song Jiang in the beginning." Chen Ziyan said, "It's a good thing that Linghe has signed directors and production talents, but the most important thing is that Linghe needs a group of producers who can conquer the world alone. Now our Linghe is mainly played by Chen Yin alone, but one person's energy is limited after all."

Lu Yanhe fell into deep thought.

"I'm just giving you a reminder. This is a big difference between Linghe and other film and television companies that I've seen." Chen Ziyan added, "In fact, Linghe has been able to get to where it is today so smoothly because it attaches great importance to production talents and directly deals with first-line production talents. Many film companies don't deal with first-line production talents at all. The producers are the ones who connect them back and forth. To be honest, this can easily go off track."

"Yes." Lu Yanhe said, "Sister Zi Yan, let me think about it. I understand what you mean. But if you want me to tell you who in Linghe I trust and can be a producer, I really can't think of anyone other than Chen Yin."

Chen Ziyan: "It's up to you to train them. Wan Qingqing has done a good job, hasn't she? She is now alone in the United States, leading her team to make several film projects such as Fly Paper and Red Eye Flight in an orderly manner. What I mean is that in Linghe, you should not only focus on training first-line production talents such as directors, but also first-class management personnel and production managers. You also need to pay attention to them."

"it is good."
-
There are many capable people, but there are only a handful of people who can be trusted to be placed in the position of producer and be in charge of the flow of huge amounts of money.

Just like the variety show "The Singing China", since Xin Zixing left, the producer who took over is Deng Lu, whose authority is much smaller than Xin Zixing's.

She does not participate at all in the program's business cooperation.

Shihuo has arranged someone to take over the coordination of the artists.

Li Zhenzhen also has a lot of say in the design of program flow and production of content.

Although Deng Lu is in the position of producer, she herself is aware of her situation.

Trust takes time.

But precisely because it takes time, we need to plan ahead.
-
Chen Ziyan's reminder prompted Lu Yanhe to start "taking stock".

He had to find out clearly how many people in Linghe Company he could trust relatively well.

Chen Qin was one of them. However, Chen Qin had been following Xu Tianming to develop copyright derivatives, and was not very familiar with the production of film and television dramas.

Apart from Chen Qin, there is basically no one else who is truly trusted by Lu Yanhe.

Lu Yanhe suddenly understood why many bosses, knowing the drawbacks of "family-owned businesses", still appointed many relatives to important positions.

Because compared to those drawbacks, the harm of being betrayed, stabbed in the back, or even running away with the money is greater.

But Chen Ziyan is right.

People need to be cultivated.

It takes time to verify whether a person is trustworthy.

Since he wants to expand his business, he must cultivate a group of trustworthy people.
-
This summer is also a challenge for the people of Linghe.

An S+-rated drama "The Legend of Sword and Fairy" is about to be aired, and good publicity is needed.

A movie "There is a Strange Woman in the Building" is about to start shooting, and three movies have entered the preparation stage.

"You Are the Apple of My Eye" and "Oh, Oh, the Sea" were released one after another.

Whether it is the production stage or the promotion and distribution stage, it is a tough battle to fight.

Chen Yin specially convened a mobilization meeting for everyone in the company.

After a passionate and inspiring speech, Chen Yin specifically emphasized that in October, everyone will be given a special summer bonus based on their work performance.

With such a bonus as an incentive, everyone started to get serious and cheer.

People in the industry say that Linghe’s staff are truly happy.

Not only is the salary high during normal times, but during this concentrated “key breakthrough period” there will also be a “key breakthrough period” bonus. We will never let any effort go unrewarded.

In order to cope with such a workload, Chen Yin not only encouraged internal staff, but also began to recruit talents in the industry, especially around the three films that were in the preparation stage.

Many resumes were even sent to Lu Yanhe.

For every person that Chen Yin thinks is good, worthy of training, or wants to entrust with important tasks, Chen Yin will send a copy of the resume to Lu Yanhe and Chen Ziyan at the same time and ask for their opinions.

This is also what Chen Yin has always insisted on.

His style is to do things in a down-to-earth manner, and to do a good job in many details, leaving no room for Lu Yanhe to have doubts.

Of course, Lu Yanhe would often show full trust in him.

Basically, Lu Yanhe would have no objection to the plans, candidates, etc. submitted by Chen Yin.

This is also the trust that Chen Yin has gained through his work achievements over the past years.

When it comes to internal company management, Chen Yin is much better than him.

After the second wave of promotions for "The Legend of Sword and Fairy" was officially launched, the drama entered its formal promotion period.

Yan Liang is currently filming a movie, but the early promotion does not require the participation of celebrities.

Lu Yanhe has always told the company that in the promotion of any play, celebrities are only a starter and cannot be the whole thing.

Propaganda must reduce reliance on celebrities.

Therefore, an internationally renowned photographer shot a promotional video of Jiang Zhi to warm up for "Legend of Sword and Fairy". Now, Linghe's promotion is still based on the content.

At the end of May, at one of the largest comic conventions in the country, Linghe invited the most famous Coser in the country to play the leading role in the play and performed the second version of the trailer on the stage.

It is completely in the form of a stage play, and the stage design and lighting are all of the highest standards.

The live performance was broadcast live, and Linghe also arranged for photography.

After the live performance, this version of the trailer was officially launched and released on the entire network.

This version of the trailer directly targets the core audience group of "The Legend of Sword and Fairy" - students.

Never underestimate the power of the second dimension.

Although this version of the trailer has not been played as many times as the first version, its discussion, number of comments, barrage, etc. far surpass the first version.

With two trailers released in succession, the popularity of "The Legend of Sword and Fairy" remains high.

Then, it was time for Lu Yanhe to join the crew of the second part of "Burning Fire".

The second part of "Burning Fire" held a grand opening ceremony.

After Lu Yanhe arrived at the scene, he met Huang Zhongjing and Huang Tai.

Huang Zhongjing and Huang Tai both took the initiative to step forward and welcome Lu Yanhe.

Lu Yanhe congratulated them with a smile on his face for selling the North American distribution rights of "Dragon Inn" for 10 million US dollars, setting a record.

Both sides seemed to be having a great time.

This picture fully demonstrates what it means that the hearts may not be in harmony but the appearance may be.

The movie "Burning Fire 2", in addition to Shang Yongzhou and Lu Yanhe still starring in the lead roles, also added another major character, the special starring role, Jia Long.

Jia Long and Lu Yanhe are old acquaintances.

As a big name in domestic comedy movies and a member of the current top-tier acting team, it is a very common practice to add a top star to such a successful series of works.

Lu Yanhe had no opinion on the script of "Burning Fire 2".

Longyan is knowledgeable about production and will put in the effort. Lu Yanhe has worked with Longyan so many times, and there have been almost no conflicts in the content and production. The problems are all in the downstream links, such as publicity, sales, and so-called serialization and derivative works.

This is probably the reason why Longyan can rank among the first echelon of domestic film companies.
-
The overall tone of "Burning Fire 2" is a little more lighthearted and cheerful than the first one.

The tone of the first part is the protagonist's revenge, while the tone of the second part becomes the exploration of this fantasy world.

Therefore, Jia Long was specially invited to join this movie to play a humorous, unrestrained and funny role.

This is also the reason why Lu Yanhe accepted the script for the sequel.

After all, after experiencing the revenge story in the first part, if he or Shang Yongzhou's character is suddenly asked to take on the content of this part, it would be more or less a bit disconnected. At this time, using a newly added character to dilute the heavy atmosphere at the end of the first part is a very good way.

Lu Yanhe found Jia Long and said with a smile: "Brother Long, we have known each other for so long, and finally we can cooperate with each other."

Jia Long also smiled and said, "Yes, I just said that. We have worked together so many times, but this is the first time I have acted in a play as an actor. Please give me more advice. I am a new member, and you, the old actor, need to guide me."

Lu Yanhe immediately made a gesture of pinching his own philtrum, "Save me, how dare you, an old actor, say such a thing?"

Jia Long: "Why do you feel embarrassed when I say this? I didn't say anything wrong."

Lu Yanhe: "Please."

Everyone around laughed.

Jia Long: "That's right——"

He pulled Lu Yanhe aside and asked in a low voice, "Are you really not going to write any more scripts for the Lost on Journey series?"

During last year's Spring Festival, although the reputation of "Lost in Thailand" declined significantly compared to the first film, it still made 11 billion yuan at the box office, which was still an outstanding performance.

Jia Long had been wanting to work on the third part, but he had a lot of projects on hand, and Lu Yanhe kept saying that he didn't plan to write the next script, so the third part was put on hold. Now, Jia Long still brought up the third part.

Lu Yanhe said, "Brother Long, I really don't have any ideas for the rest of the script. If you want to do it, I'll authorize you to do it. That's easy to talk about."

The copyright and development rights of the story "Lost on Journey" are in the hands of Lu Yanhe.

If Jia Long wants to shoot the third part, he really needs Lu Yanhe's authorization and consent.

But Lu Yanhe will definitely agree.

Just because he himself doesn't want to do this series doesn't mean he doesn't want others to do it.

If Jia Long is willing to continue doing it, then he will authorize others to do it.

In particular, Jia Long has always had a pleasant time working with him.

When he was working on the first "Lost on Journey", it was Jia Long who secured a share of the profits for him, allowing him to receive treatment that only many senior screenwriters could enjoy for his first film screenwriting work.

Moreover, Lu Yanhe also remembered very clearly that if it were not for Jia Long's insistence, perhaps "Lost on Journey" could not have been filmed normally.

At that time, no film company was willing to offer satisfactory conditions.

Jia Long nodded.

"If you really don't want to write it, I'll find another screenwriter to write the script." He asked, "Do you mind?"

"I don't mind." Lu Yanhe shook his head. "It's okay, Brother Long. If I really had an idea for this series, I would definitely do it myself. I feel that, at least for me, I'm a bit out of ideas for this story. I can't write a story that satisfies me under this theme."

Jia Long nodded.

"Okay, then I'll make an appointment with you later to see how you can authorize me to make the third film," he said proactively.

Lu Yanhe waved his hand, "Don't bother yourself. Find someone to draft a licensing agreement, and I'll authorize you or your company to produce three Lost on Journey movies. Just give me a licensing fee, just a token of my appreciation. I don't need anything else. When you really put production on the agenda, leave a few technical positions for me, and I'll send Linghe's people over there to learn and improve their skills."

Jia Long looked at Lu Yanhe in shock.

"You are messing around. How can you do this?" Jia Long said, "Don't mess up the market. I don't want to listen to you. I will go to your company later. You can call Zi Yan and your company's people. Let's have a good talk. There are so many things involved."

Lu Yanhe: "...To be honest, Brother Long, for these two movies, I didn't do anything serious except providing the scripts. Finding investment, filming, and releasing the movie...you took care of everything. The success of the movie mainly depends on you. I just did a small thing."

"What you consider to be a trivial matter is worth a fortune in the market." Jia Long waved his hand and said, "If I don't tell you, you don't understand anything. Let's talk later. Just make sure you don't want to continue writing the rest of the script."

Lu Yanhe shook his head.

"No, no, no."
-
What Lu Yanhe didn't expect was that after the opening ceremony, on the first day of filming, Schmidt Laurie actually came to visit the set.

He was invited by Huang Zhongjing.

Midoriya was responsible for the North American distribution of the first part of "Burning Fire", which eventually earned more than 5 million US dollars at the box office.

For Midoriya, they definitely made money, but for Chinese films like this, they didn't make much, so it can only be said to be a relatively stable source of income (because the purchase price was low enough).

Schmidt Laurie came to see "Burning Fire 2" this time because he plans to obtain the distribution rights in all regions except mainland China.

Of course, this is a big customer for Huang Zhongjing.

Lu Yanhe didn't know how they talked about it.

Anyway, the copyright of "Burning Fire 2" has nothing to do with him.

The only thing is that Lu Yanhe can enjoy 2% of the overseas revenue share of "Burning Fire 5".

If the distribution rights of "Burning Fire 2" were still sold in the form of a buyout, Lu Yanhe's income from this movie would be much less than expected.

Because, generally speaking, the figure of 5% refers to the share of box office revenue.

And if Long Yan himself cannot enjoy a share of overseas box office revenue - of course, it doesn't mean that if he can, the income from this part will definitely be higher, then Lu Yanhe will naturally not be able to enjoy it.

Taking the distribution rights of "Dragon Inn" as an example, which cost 5 million U.S. dollars, Lu Yanhe took 50%, which is U.S. dollars.

Of course it is not a small amount, but compared with the expected amount, it is much less.

Moreover, based on the box office performance of the first "Burning Fire" in the United States, there is no way that "Burning Fire 2" can get the same distribution price as "Dragon Inn".

Schmidt Laurie watched Lu Yanhe filming a scene on the spot.

This was just a very ordinary scene, with a few people bickering with each other.

Lu Yanhe acted very easily and could be said to be at ease with the role.

After the scene was finished, Schmidt Laurie clapped his hands in all seriousness, and people around him looked at him in surprise.

Schmidt Lawley didn't care what his surroundings looked like.

He waited for Lu Yanhe to come out from the filming location, then walked up to him with his arms outstretched, laughing, and said, "Lu, you are amazing. It's amazing."

Lu Yanhe smiled, shook his head, and asked, "Schmidt, don't praise me so exaggeratedly. I still can't stand your style of praising people."

Schmidt Lawley immediately said, "You have to accept this. You have to know that you will definitely hear such praise from many people."

Lu Yanhe was a little helpless.

When it comes to praising others, these foreigners can be as exaggerated as they want.

Especially when you meet someone with Schmidt Lawley's personality, it goes without saying.

Accompanying Schmidt-Lawley was Huang Zhongjing.

The boss of "Incineration 2".

But at this moment, Schmidt Laurie's attention was all on Lu Yanhe, and Huang Zhongjing stood behind him like a follower.

Lu Yanhe asked: "Schmidt, are you here to visit the set today?"

Schmidt Lawley nodded and said, "I also distributed Burning in North America. The film performed quite well at the global box office. Now it's filming the second part, and you're still starring in it, so I came to take a look."

"You are now responsible for the distribution of many Chinese-language films in North America." Lu Yanhe said with a smile, "It feels like you have monopolized it all."

Schmidt Lawley said: "I am in the film business and found that Chinese-language films can also make money, so of course I came here."

He admitted it quite frankly.

Lu Yanhe smiled.

"Actually, I have another business deal I want to discuss with you," Schmidt Lawley said. "To be more precise, I want to discuss it with your girlfriend, Chen Siqi."

"Huh?" Lu Yanhe was stunned.
-
"Schmidt is interested in the short plays of Jump Up Theater." Lu Yanhe told Chen Siqi on the phone, "He seems to think that these plays can be re-edited and made into TV movies, which can be broadcast on demand on their American TV stations and then directly enter the DVD and streaming media market."

Chen Siqi: "How did he know about the Jump Up Theater?"

She was surprised.

Lu Yanhe said: "I don't know where he got the information from, and he seems to want to buy the rights to adapt some of the stories into English films."

Chen Siqi: "Of course that's good."

Under normal circumstances, a TV series can generate about 100 million in revenue within a year of its broadcast, after deducting the costs of production, publicity and promotion. With more than series a year, the revenue generated is probably over million.

It does not account for the majority of Tiaoqi's revenue, but the value of Tiaoqi Theater to the Tiaoqi brand far exceeds the 50 million figure.

Just like the sales of the magazine "Jump Up", the net profit that the magazine can bring in a year is just over 20 million.

However, without Jump Up magazine, there would be no Jump Up Theater.

Similarly, without these two, other business segments such as copyright operation, self-media matrix, cultural product management, advertising marketing, etc. will not be able to expand rapidly.

In fact, the net profit of "Jump Up" magazine and "Jump Up Theater" can be increased significantly.

For example, magazines can reduce production costs, lower high manuscript fees, increase sales prices, and add more advertising space. For example, they can ask Yuehutai and other platforms to increase the purchase price of the plays of Jumping Theater, or reduce production costs.

But none of these things were done.

Now, Midoriya wants to buy the distribution rights of these plays from Jump Up Theater in the United States, and even wants to buy the adaptation rights. For Jump Up, this naturally becomes a new profit growth point.

Schmidt Lawley went to Chen Siqi's place the next day.

After two rounds of talks, the two sides reached a preliminary direction for cooperation - framework cooperation.

In the first round of framework cooperation, Jump Up sold the overseas distribution of twelve Jump Up Theater plays (some of which had already been bought by Maxine, HP, etc. for streaming rights, so they were excluded) to Midoriya for US$5 million over 300 years.

Over a five-year period, Midoriya will have the distribution rights and derivative development rights for these twelve dramas outside of China.

This derivative development right can only be achieved by jumping up.

Because the original copyrights of these dramas are also in Tiaoqi's hands, we can coordinate the negotiations.

Because this is the first round of framework cooperation, Chen Siqi does not put price at the top of his mind.

She hopes that Midoriya can find overseas market space for the twelve dramas through the first round of framework cooperation. If the first round of cooperation is commercially successful, then negotiations can be carried out later.

For such cooperation, Chen Siqi only made one request:
Keep the name of the Jump Up Theater.

In response to this, Green Valley also put forward a requirement that within two years, Tiaoqi can no longer engage in similar licensing cooperation with other companies. In other words, Green Valley is the exclusive partner.

Chen Siqi agreed readily.

Therefore, after the two parties reached a strategic cooperation agreement, the two companies spent nearly twenty days to adjust some details of the cooperation. On June 6, Tiaoqi held a signing ceremony in Yuming and signed the contract with Schmidt Laurie on the spot.
-
Lu Yanhe, who had been filming on the set of "Burning Fire 2" for nearly a month, breathed a sigh of relief when he saw the news photos of the signing scene on his mobile phone.

Over the past twenty days, Chen Siqi has called him several times almost every day to consult his opinions on some detailed issues.

Because this was the first time to collaborate like this, Chen Siqi was afraid of being cheated.

300 million US dollars, earning nearly 2000 million RMB in one go.

At this time, a marketing account from nowhere suddenly started a topic: #All the money in the entertainment industry is almost earned by the couple Lu Yanhe and Chen Siqi#
The most important thing is that this topic has become very popular.

Many people are calculating how much money Lu Yanhe and Chen Siqi have earned in recent years.

Chen Siqi is not Lu Yanhe. She has ranted on Weibo just as many times as before, and Yu Jiang is a witness to this.

This time she didn't hold back and posted a message:
The topic is named as if someone could make this money before? Isn't it that there was no way to make money before, but now we have found it? -
Indeed, in recent years, the only person in the domestic film and television industry who has been able to earn US dollars from overseas time and time again is Lu Yanhe.

Of course, now because of the Jump Up Theater incident, there is one more person, Chen Siqi.

The approaches are different.

In fact, someone soon came out to say that since Lu Yanhe had developed a stable cooperation with Hollywood, even Longyan had also connected with Green Valley through several projects in cooperation with Lu Yanhe. Green Valley was responsible for distributing several films in North America.

It's not just the Longyan company. Over the years, how many Chinese actors have gone overseas to earn pay by relying on Lu Yanhe's line?

Once this statement came out, it aroused the approval of many people.

It wasn't stolen or robbed in the first place, why are you so jealous?

Lu Yanhe followed his usual practice and ignored and did not respond.

A day later, the third Jump Up Critics International Film Festival opened.

Famous overseas film critics from more than 30 countries came to Yuming, among them were Wu Yang, artistic director of the Joseon-Hilton Film Festival, and editor-in-chief of Joseon-Hilton Films.

As the representative of the China Film Association and the organizer of this year's Jump Up Film Critics International Film Festival, Wen Shengming welcomed their arrival.

It is still an unofficial, small-scale film festival.

Originally this was nothing, until this film festival suddenly became a piece of news and was reported on the news broadcast.

Everyone knows that the News Broadcast is actually a top-level signal light.

It would be normal if the activities of this film festival were reported on the movie channel, but, the News Broadcast?
Anyone with a little more perceptive insight can sense that there may be a direction behind this whose exact nature is still unknown.

Lu Yanhe pretended that he knew nothing and stayed in the crew to shoot his "Burning Fire 2". (End of this chapter)