The anti-fraud bureau needs a promotional video, and you're going to make a "Desperate Gam

Chapter 55 Director Zhang: This film scheduling is definitely a money pit! (Please continue reading)

Prior to this, major cinemas in Nanjing were required by higher authorities to schedule no fewer than 5% of their screenings each day.

Therefore, Manager Liang arranged seven screenings at the China Film Volcano Lake Cinema.

There are two sessions in the morning, three sessions in the afternoon, and two sessions in the evening.

This is definitely over the limit for a promotional video.

If it weren't for Song Hao's previous film "All for the Winner" having a good box office performance, plus the requirements from above...

Manager Liang was even unwilling to allocate too much screen time to "The Flowers of War".

After all, no one can be sure how much of a cultural and tourism promotion effect a war-themed propaganda film can achieve.

But now, he has some regrets.

After watching "The Flowers of War," Manager Liang, from the perspective of a professional filmmaker, believes it is an excellent film!
Although there have been many war-themed films in recent years, most of them can be said to be homogeneous.

But "The Flowers of War" is different!
It uses the images and personalities of ordinary people to indirectly highlight the mentality of patriotism and certain victory.

Manager Liang suddenly felt quite admiring of Song Hao.

First, they broke through conventional thinking and filmed a large-scale anti-fraud propaganda film called "All In," and then they made this film, "The Flowers of War."

He now finally understands why "The Flowers of War" could be used as a promotional video.

Perhaps Director Song's original intention was to use this film to remind everyone that Nanjing once had such a history and to remember what happened back then.

Never forget the national humiliation; the mission to revitalize China must never be forgotten!

Thinking of this, Manager Liang's patriotic heart was also ignited.

He immediately looked at his employees and said, "Are there any other movies that no one is buying tickets for right now? If there are any free slots, put 'The Flowers of War' on them all!"

"Manager Liang," the employee exclaimed in surprise, "Do we have to replace them all? What if..."

"There's no 'what if'," Manager Liang explained. "All employees, including the cleaning staff, will be coming into the theater to watch this movie soon!"

After saying that, he went into his office.

Online.

Netizens are all looking for nearby cinemas.

"Wait, how come it's sold out in the pre-sale?"

"Yeah, why are there fewer shows online?"

"What the hell? Seven shows in one day?"

"Sold out? That can't be right, I'll go check."

Everyone was quite surprised by this.

While the cinemas haven't scheduled many screenings, surely all the seats for tomorrow's pre-sale have been booked?!

So everyone started tagging the official account.

"@Jinling Culture and Tourism, hurry up and get the cinemas to add more screenings!"

"@Jinling Culture and Tourism, I'm free tomorrow, Saturday. I want to see a movie!!"

"@Song Hao, brother, quickly go and ask the theaters to increase the number of screenings!"

The Culture and Tourism Bureau responded very kindly: "The film scheduling at cinemas is decided by the theater chains. We can only offer suggestions. *crying*"

As a result, people went to the official accounts of major cinemas to request an increase in the number of screenings of "The Flowers of War".

Meanwhile, Director Zhang and Director Chen Kai had a phone call.

They've been friends for many years.

They also frequently exchanged ideas about filmmaking.

After hearing that they were both going to participate in a variety show, the two had a discussion.

"Hey, Brother Zhang." Chen Kai was still very polite to Director Zhang, greeting him respectfully.

Director Zhang smiled and then said, "Old Chen, you've never liked going on TV shows, so why did you agree to participate in 'Directors, Please Speak'?"

"Haha, Brother Zhang, I joined because I saw you were participating. It's been so long since we've seen each other," Chen Kai said with a laugh.

Director Zhang shared his thoughts: "I just want to set an example for other directors in the industry, to encourage them to reflect more on their directing."

"That's what I think too. It seems like there aren't many young people with potential these days," Chen Kai joked.

Director Zhang deliberately said, "Of course there are. Just a few days ago, a new generation director surpassed me at the box office during the National Day holiday."

He spoke in a seemingly humble tone, but his words were actually sarcastic.

Chen Kai naturally understood what Director Zhang meant. He said disdainfully, "You mean Song Hao, the director of 'All or Nothing'? Sigh, he just rode on the coattails of the official hype and found a film that was trending. Our country has been promoting anti-fraud efforts lately, and he just happened to be in the right place at the right time."

"As for the quality, I think it's just so-so," Chen Kai continued. "By the way, it seems his new movie, 'The Flowers of War,' is being released tomorrow. Does Director Zhang know about it?"

"Oh? Really?" Director Zhang feigned curiosity: "What kind of subject matter is it?"

"It's supposed to be a cultural tourism promotional video produced in collaboration with Jinling Cultural Tourism, but strangely, it's actually a war-themed film," Chen Kai explained.

Director Zhang had heard that "The Flowers of War" was a war film, but he still asked, unaware of the subject matter, "Perhaps young people have ideas and might try new shooting techniques."

"What ideas?!" Chen Kai cursed directly. "It's just nonsense! These days, let alone him, even the two of us don't dare to touch war movies. They've been made to death. They're too homogenous. There's no market for them. When people see a war movie, they think, 'Oh, a war movie,' and they don't watch it."

Chen Kai sighed and said, "Today's audiences can't be fooled, which has led to more and more bad movies on the market. It's because those directors are unwilling to make efforts to change that I thought of going with Brother Zhang to participate in the program this time and set a good example."

"Hmm." Director Zhang was very satisfied with what he said.

He then said, "Alright, young people have their own ideas and methods. Maybe the box office will be quite high. We older folks shouldn't get involved."

"Brother Zhang, not to be rude, but if Jinling Cultural Tourism were to ask you to make a film about cultural tourism, with your artistic talent, it would definitely be better than any war movie!" Chen Kai didn't forget to flatter him a bit before hanging up the phone.

This made Director Zhang quite amused.

After hanging up the phone, Director Zhang glanced at the online screening schedule for "The Flowers of War".

"With this number of screenings, we're afraid we'll lose everything."

Director Zhang didn't even bother to check the specific showtimes before turning off his computer and closing his eyes to rest.

What he didn't know was that it wasn't just Nanjing.

Even in cinemas in other cities, the occupancy rate for pre-sale screenings of "The Flowers of War" has reached over 85%.

This is a terrifying statistic!

Soon, it was 10 a.m. the next morning.

Some viewers who came to see "The Flowers of War" arrived at their respective cinemas early, eager to see it as soon as possible.

Tang Liting, from the Chinese Music Academy, who had previously received a signed blessing from Song Hao, also came to the cinema with her roommates.

My goal was to be among the first to watch the movie "The Flowers of War".

These days, her anticipation has been off the charts!

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(End of this chapter)