Technology company, I will become the light of China!

Chapter 403: Ternary Chip Project, Never Compare Marketing with Chen Xing
In order to ensure the authenticity of the information, after Gao Zhengqian's emergency report, Chen Xing went to the chip laboratory with him to conduct a second review of the chip architecture.

Half an hour passed.

Gao Zhengqian gave the result again.

"No doubt about it. I designed the DSP multi-core architecture. No matter how they disguise it, the circuit logic composition and underlying structure cannot be changed. This is our technology."

"That's easy." Chen Xing thought quickly. He never expected Gaotong Company to be so bold as to secretly infringe upon and plagiarize his own technology patents.

But if you think about it carefully, you can understand why they do this.

Currently, Gaotong has two main businesses.

1. Chip.

2. Information communication.

Let’s talk about the chip business first. There are currently seven chip design companies in the world, namely NVIDIA, AMD, Apple, Qualcomm, Hanxing Group, MediaTek Group, and Longxing Group.

Nvidia and AMD focus on the PC side and have not invested too much in the research and development of SOC system-level chips for mobile devices.

Therefore, before the Longxing Group's chips came out, the world's chip landscape was actually monopolized by four companies: Apple, Qualcomm, MediaTek, and Hanxing Group.

Also, because Apple and Hanxing Group's A series and Orion chips are not sold to the public, it seems like a four-way competition, but in fact it is a two-way fight. The global Android mobile phone market is dominated by Snapdragon chips and MediaTek chips.

However, with the joining of Longxing Group, a three-way competition was formed, and MediaTek chips gradually withdrew from the market.

Why was it the first to be "defeated"?

Very simple.

Not only is the chip market fiercely competitive, the mobile phone market is also bloody.

From the launch of Longxing X1 to the appearance of Cuican X1, the mobile phone market only has Apple, Hanxing Group and Longxing Group.

MediaTek Group chose the wrong side and chose to go along with Gaotong, thus offending Chen Xing, and thus it lost Longxing Group.

As for Apple, Hanxing Group has its own chips, and they are high-end chips. How can they be interested in "low-end" chips like MediaTek?

No manufacturer was willing to use it, so naturally, MediaTek became the first company to be eliminated.

As for Qualcomm, before the 5G high-speed network comes out, it can still rely on its 4G network to allow Hanxing Group's mobile phones to use its Snapdragon chips.

However, with the advent of 5G high-speed networks, not only has its own information and communication business been severely damaged, but the competitiveness accumulated by Snapdragon chips relying on 4G baseband has also been exhausted.

The most crucial thing is that the market share of Korean star mobile phones is still decreasing, and they are already in a difficult situation. In addition, they have developed their own Hanjiang 4G baseband chip and want to further get rid of their dependence on Qualcomm.

Considering the causes and consequences, Gaotong Company's desperate move was a self-rescue within the group.

No infringement, slow death.

Even if there is infringement, there is still a chance of survival.

However, what Gaotong engineers did not expect was that Gao Zhengqian would carefully analyze the internal structure of the Snapdragon chip when he had free time.

"That's it, Chief Gao." After Chen Xing sorted out his thoughts, he ordered, "Collect the evidence and send it to my email address. I will use it to preserve the evidence. After that, just pretend nothing happened. Research new chips as needed and don't tell anyone about it."

"understood."

Gao Zhengqian nodded.

He is just a scientific researcher and doesn't understand the ins and outs of the business field. Since Chen Xing asked him to "let nothing happen", he wouldn't say anything nonsense.

"correct."

Suddenly, Gao Zhengqian seemed to remember something and said, "Speaking of new chips, I wonder if the president has ever heard of ternary chips?"

"Ternary chip?"

Chen Xing tried hard to recall. He seemed to have heard of it somewhere, or seen it before, but he couldn't remember it for the moment.

"Yes, it's a ternary chip."

Gao Zhengqian confirmed again.

Then, he explained, "Didn't you, the president, say at the last 5G Network International Conference that you wanted to develop the extension of artificial intelligence? Ternary chips may be able to help you."

“What are the advantages of it?”

Chen Xing asked.

Since Longxing Group has been developing semiconductor chips, he has a certain understanding of binary chips through constant exposure.

The current semiconductor chips, whether Snapdragon chips, Orion chips, Apple A series chips or Huaxia chips, all use binary calculation method.

What is Binary?
It is a base 2 number system that contains only two digits, either 0 or 1.

Don't underestimate 0 and 1. These two numbers alone can perform basic operations such as addition, subtraction, multiplication and division.

For example, for addition, it can follow the principle of "add one whenever there are two".

For example, 0+0=0
0+1=1+0=1
1+1=10（进位为1，本位为0）。

The subtraction method follows the principle of "borrow one and get two".

1-1 0 =
1-0 1 =
0-0 0 =
0-1需要从前一位借位，如果前一位是1，即10-1=1，此时前一位由1变为0。

In addition to addition and subtraction, multiplication and division can also be calculated using 0 and 1, and it can also be used for logical operations.

In addition to semiconductor chips, modern computers also use binary, which means that binary chips have mature technology and broad ecosystem support.

Ternary chip.

This is rarely mentioned.

Gao Zhengqian also knew that the ternary chip was a novelty. After briefly sorting it out in his mind, he explained:
"As the name suggests, the ternary chip uses a ternary system. It no longer uses 0 and 1 for computational expression, but also has a -1 logical expression, which can more naturally express logical states such as "yes", "no" and "unknown", which is closer to the way the human brain thinks."

Just after he finished speaking, he gave another example in plain language: "It's like attending a dinner party and the leader stands up to toast. If it follows the binary thinking of the chip, it can only drink or not drink. Even after optimization and training, it still cannot express the high emotional intelligence of the human brain to refuse."

"And the ternary chip, in the same scenario, between drinking or not drinking, it chooses the middle option, or uses human thinking to avoid the glass of wine, for example, if you took ceftriaxone tonight, you will remember this glass of wine for now and wait for an answer."

"That means lying?"

Chen Xing's breathing stopped.

For the question of "drink or not drink", choosing the "or" option is infinitely close to the expression of the human brain, right?

If a person with low emotional intelligence is toasted by his leader and does not want to drink, he may just say that he cannot drink.

Once you say "I can't drink", people will not consider from your perspective. Even if you really can't drink, they will just think that you are not giving them face and are pretending to be noble.

This is the case with binary chips, which are expressed in the form of 0 and 1. Even if special symbols are added to express negative numbers and a "pseudo" ternary system is implemented, it still cannot be truly intelligent.

"lie?"

Gao Zhengqian thought about it and smiled, "You can understand it this way. In short, it is closer to the logical thinking and expression of the human brain."

"Are there any other advantages?" Chen Xing continued to ask humbly.

As a decision-maker of Longxing Group, he needs to understand the advantages of ternary chips as much as possible, and then consider how to apply it in business and lead technological innovation.

For a technology company, innovation means being based on fundamentals. If it stands still and sticks to its own little piece of land, it will eventually be abandoned by the times.

"In addition to being closer to human brain thinking, ternary chips can also achieve more efficient coding efficiency. With the same number of digits, ternary chips can express more information than binary chips. For example, the number 10 requires four digits in binary, but only three digits in ternary chips."

"Also, the ternary system can better represent negative numbers. It does not require an extra sign bit like in binary, which makes calculations easier."

"Finally, there are logic circuits. Ternary logic circuits have faster operation speeds and higher reliability than binary logic circuits."

It is not difficult to see from Gao Zhengqian's expression that the ternary system completely crushes the binary system, but Chen Xing is not a child who can only look at the surface, so he asked again: "What are the disadvantages of the ternary system?"

The ternary system has not been fully promoted, so there are definitely corresponding disadvantages.

If everything was better than binary, Silicon Valley giants like Qualcomm, Apple, and Nvidia would have already made their plans.

"As for the disadvantages." Gao Zhengqian thought for a moment and gave a rough answer: "That is, it does not belong to the current chip stage."

"What do you mean?" Chen Xing was stunned, and then guessed: "Future chip?"

"It can be said to be the chip of the future." Gao Zhengqian nodded and said, "Because the ternary chip needs to be matched with a ternary computer, and the latter needs to use more complex electronic devices during the design and manufacturing process."

"Also, it lacks standards support and compatibility."

"Because in the current integrated circuit process, ternary system cannot be implemented using standard cell libraries and requires special customized circuits, which means it is difficult to design large-scale digital circuits and is difficult to be compatible with the existing binary system."

"In addition, most of the EDA tools, compilers, and software algorithms for digital circuits are based on binary design and are basically not suitable for ternary. This requires us to redesign a set of ternary EDA tools, compilers, and software algorithms for ternary chip design and development."

Gao Zhengqian took a breath and continued, "Finally, it is the imperfection of market acceptance and ecosystem. Since ternary computers are not as widely adopted as binary computers, it is difficult to find reliable hardware and software support, which limits the application and development of ternary chips in the market."

Chen Xing understood that Gao Zhengqian wanted him to carry out a technological revolution, from binary to ternary.

What is the concept?
This means that the EDA chip design software, compiler, software algorithms, underlying architecture, and logical instructions all need to be redesigned.

With this kind of engineering scale, no one would object if we say it is at the national level.

Because this is equivalent to starting from scratch, changing all binary things to ternary, and thus entering a new era.

Destruction, reconstruction, and rebirth, Chen Xing finally understood this sentence.

For such a huge project, an ordinary company with hundreds of billions or even trillions of dollars would not dare to easily invest in research and development.

But, Longxing Group is different!

Chen Xing has no shortage of people, and now he has no shortage of money, so he can definitely invest in research and development on an experimental basis.

This is just like when the car first came out and its speed was only 12km/h, a group of short-sighted people laughed at it and said: What's the point of developing this when it's not even as fast as a horse-drawn carriage which can go 16km/h?

But in less than 1678 years, the top speed of cars has reached 1678km/h. It was created by a supersonic car called Bloodhound SSC. Its power system uses the jet engine of the European "Typhoon" fighter and a hybrid rocket engine. Could people 100 years ago dare to imagine this speed? Not to mention km/h, they couldn't even imagine a speed of km/h.

Because a carriage is not a horse, a speed of 20 kilometers per hour is enough to make the people in the carriage so bumpy that they can't sit still and sway from side to side.

Chen Xing is not a conservative person. Since Gao Zhengqian strongly recommends the three-stage system, he will risk his life to tear down and rebuild it like crazy.

He firmly believes that the ternary chip that cannot be understood in 2015 or even in 2070 will be evaluated completely differently 100 or 200 years later.

Of course, if we could draw the ternary ecology a hundred years in advance, then humans might really be able to realize the interstellar age.

"What kind of manpower do you need?"

Chen Xing asked.

"The president has decided to invest in this project?"

Gao Zhengqian showed a hint of surprise.

Ternary chips, ternary computers, ternary EDA tools, compilers, software algorithms...

This is equivalent to tearing down and rebuilding, which requires great courage.

"Yes." Chen Xing nodded and calmly said, "I don't know how much the ternary system can improve, but I am sure that with the ternary system, AI comparable to human intelligence may be realized. The direction of human evolution may be controllable silicon-based life."

The body suffers, the machine ascends, this sentence has been circulating on the Internet.

The fundamental reason why humans have been unable to explore the universe is that the physical body cannot support long-term interstellar travel.

For example, a light year, or the distance light needs to travel in one year, is approximately 9.64 trillion kilometers.

At the rocket's speed of 4.5 kilometers per second, it would take about 6.7 years to arrive.

The Earth is about 2.4 light-years away from the edge of the Milky Way. It is conceivable that what hinders human interstellar travel is not only energy and high-speed aircraft, but also lifespan.

However, Chen Xing did not mean to usher in the interstellar era. He just felt that the prospects of the ternary system would be broader than those of the binary system, at least in terms of artificial intelligence, it could be far ahead.

After learning that Chen Xing was going to invest in this project, Gao Zhengqian also mentioned the necessary team: "A ternary computer programming team and a software and hardware development team are a must."

"it is good."

Chen Xing silently took note, then authorized: "We have a research and development building, you can pick anyone you want, and if you are short of staff, just tell me."

"no problem."

Gao Zhengqian nodded.

After he finished speaking, he asked again: "What is the name of our project?"

project name…

Chen Xing thought about it.

Binary is the most common system nowadays. If a comprehensive ternary system is introduced, the technological innovation it will bring will be revolutionary.

After pondering for a moment, he thought of Liu Cixin's "dimensionality reduction attack". He didn't know whether the ternary system could cause a dimensionality reduction attack on the binary system, but what was certain was that the ternary chip would be better than the binary chip, which was undeniable.

"The name of the project is Dimensionality Reduction." Chen Xing said what he was thinking.

"Dimensionality reduction?"

Gao Zhengqian didn't understand.

But what Chen Xing said was equivalent to the final decision, so he could only nod and say, "I understand. The ternary project is called the dimensional reduction project. Because the project involved this time is too large, it may take a long time."

"It's okay." Chen Xing smiled and responded, "We can wait."

While sharpening the knife does not delay the chopping of wood, Gao Zhengqian is researching ternary chips, and Chen Xing can also arrange other talents to research the stacking technology of binary chips, without wasting any time at all.

Even if we take a step back, the 3 trillion operations per second of Huaxia chips can at least guarantee that they will be unrivaled in the next one to three years, so Longxing Group can rest easy.

Be quick with one step at a time, and only by taking a long-term view can you see the development clearly.

……

When Chen Xing and Gao Zhengqian founded the "Dimensionality Reduction" project, there was Long Ge Electronic Equipment Repair Center far away in Huaqiang North, Futian.

Lin Xiaolong played King of Glory for three hours, and the battery finally ran out. He couldn't help but complain: "57% battery, played the game for three hours, 1 mAh battery, Mr. Chen is not bragging."

The voice just fell.

The number of comments in the live broadcast room began to surge.

"The Brilliant X2 is really long-lasting. The iPhone I use to play games will run out of battery in just two hours."

"57% battery can last for three hours of gaming. If it's fully charged, doesn't that mean it can last for about six hours?"

"What did Mr. Chen say? If it's just for calls, it can last for seven days. It's true that he's not exaggerating."

"It can last for six hours even when playing games, which is much better than my boyfriend who only lasts four or five minutes and is useless."

Lin Xiaolong glanced at the content of the barrage and was also a little surprised. “I really didn’t expect that Mr. Chen didn’t lie. It should be 1 mAh, that’s mAh. Now it’s % of the power. Let’s see when the screen goes black.”

Although he was waiting for the phone screen to go black, he did not close the game. Instead, he stayed in the lobby interface and adjusted the brightness to the highest.

About ten minutes later, the phone finally showed the shutdown animation.

"Finally the power is out!"

Lin Xiaolong was immediately overjoyed, and so were the audience in the live broadcast room.

"It's incredible. Even at 1%, the battery can still last for ten minutes on standby."

"Again, 1% of the battery lasts longer than my boyfriend."

"The girl in front, why don't you change your boyfriend? I am not very talented, but I can achieve an ultra-high endurance of 11 minutes. The key is that black people will feel inferior when they see me."

"Don't believe him. Generally speaking, people who say they are black will feel inferior when they see him. Even a small toothpick praises him. If you are looking for a boyfriend, you should find someone like me who works out. My lower arm circumference is 42. If you don't agree, come and fight me!"

"Don't believe him. People who work out don't like to train their legs. It's easy to do that. And the fruits of strong plants are small. The nutrients are absorbed by the branches and leaves. Those who understand will understand."

Lin Xiaolong glanced at the comments again, and when he saw the sudden change in style, he quickly stopped them, saying, “Hey, hey, hey, stop messing around, don’t block my live broadcast room, this is a green machine tinkering live broadcast room, a professional machine tinkering room.”

After a simple stop, he picked up his own power adapter, plugged it into the socket to power it on, then took out another mobile phone and clicked on the timing function page.

"Okay, get ready for the countdown."

Lin Xiaolong picked up the charging cable, quickly inserted it into the charging port of the Brilliant X2, and immediately clicked to start the timing.

"The error is about 1 second, which we can ignore. After all, this is not scientific research, so we don't need to be so rigorous."

He put on a layer of armor for himself.

Soon, three minutes later, Lin Xiaolong pressed the power button, and the black screen of the Brilliant X2 immediately gave a bright screen feedback.

The charging animation in the off state shows that the current battery level of the phone is 45%, which also puzzled many viewers.

"45%? So fast!"

"Didn't it say that it would take about 10 minutes to fully charge? It looks like it will only take 7 minutes!"

"It's too fast! Faster than my girlfriend!"

"How come it's fast? Tell me in detail. I love to hear it."

Lin Xiaolong saw the question in the barrage and explained: "All fast charging is like this. It charges you at full power of 300W at the beginning, and then slowly reduces the charging power to protect the battery."

"So that's it."

"understood."

"You have to be a blogger who knows a lot!"

When the audience comments appeared, Lin Xiaolong decided that he could not just wait and picked up the collection box beside him and said, "Let's take a look at Mr. Chen's autographed certificate first. It should be under the box."

Sure enough, when he took away the layered compartment box, a plastic-sealed collector's certificate appeared underneath.

[Thank you very much for supporting Longxing Group and becoming the owner of the Brilliant X2 Collector's Edition. The Collector's Edition is more than just a number. Behind it is exploration and passion. We will create new possibilities side by side with you. We look forward to embarking on the road of dreams with you in the future! ]
[Chief Executive Officer of Longxing Group.]
[Chen Xing.]
"Damn!" Lin Xiaolong couldn't help but exclaimed, "The number 074, coupled with this sentence and Mr. Chen's signature, I feel that its meaning is far greater than its value."

After watching the live broadcast, the audience couldn't help but leave comments of praise.

"It's worth it! It's really worth it. Celebrity autographs can sell for hundreds or thousands of dollars, but Mr. Chen's autograph is free. This proves that it's really valuable."

"I think it's very cost-effective to spend more than 10,000 yuan on a mobile phone and tablet, and I think it has too much emotional value to add a certificate!"

"Who understands the words of creating new possibilities with you, and looking forward to embarking on the road of dreams with you in the future? I feel that Mr. Chen really treats us as family, what should I do!"

“I’m going to chop off my hands!”

Both men and women pay for emotional value.

If the anchors provide emotional value, they may receive gifts. If the stars provide emotional value, fans will buy their peripherals.

Playing with emotional value is equivalent to playing with marketing.

On the other side, at the Shenzhen Stars Hotel, upon learning that someone had received the goods, Lee Jae-yong has been following Lin Xiaolong's live broadcast, wanting to see if Chen Xing was bragging.

Because he is an insider, he knows the existence of AB machines.

But after watching for so long, he discovered a problem, that is, never compete with Chen Xing in marketing, you have no idea how he will grasp the emotions of users.

Not only Li Jae-yong, but Ku Ke also fell into a brief silence at this time. He never expected that users would fall for this.

After a moment of silence, he took out his cell phone, opened the note, and silently wrote down this marketing strategy.

(End of this chapter)