Reborn in 2011, 985 missing from two copies

Chapter 301: Break with Ali and make a desperate move!
To put it bluntly, Wang Yi did not invest in Meituan, but in Wang Xing!
It is not easy for those who can fight their way through thousands of group buying platforms and have the last laugh.

The business competition in the future will not be about fighting alone, but fighting between factions!

In the previous life, the four major factions of BAT + Byte were the main ones, and other major Internet giants have attached themselves to the four parties.

Likewise, Wang Yi also had to create his own faction.

Amap, Sogou, Ele.me, and Noon Sunshine are all strategic targets selected by Wang Yi. They will be acquired and become subsidiaries of Xingyi Technology.

BYD, Goertek, and Xinli Media are Wang Yi’s chosen allies and strategic investments.

Of course, different allies have different strategic meanings and different investment intensity.

A high-quality ally like BYD is strategically important and can be invested in for the long term.

With an industry chain ally like Goertek, both sides can benefit from cooperation and can invest appropriately.

As for Xinli Media, it is purely for the purpose of acquiring copyright and is a pure profit investment.

Not only will this kind of investment not be added, on the contrary, it can all be sold at any time as long as the price is right.

But Meituan is different!
Meituan, like BYD, is Wang Yi's long-term investment target.

With a powerful founder like Wang Xing, Meituan’s future will be good.

The development of Meituan also requires Wang Yi’s Changchao traffic and Xingyi Video’s advertising services and financial support!
This is the basis for the cooperation between the two.

Especially for Changchat, the number of users is growing at a terrifying rate.

Amap alone has brought 3000 million users to Changchao.

After all, if you use Changchao for one month, your 200 yuan membership fee will be fully refunded, and you can enjoy free navigation forever.

For this reason, those who own cars cannot refuse and will use Changchat.

Once they use Chat, their wives and children will follow suit and even recommend it to their relatives and friends, who will then recommend it to their relatives and friends...

Traffic fission!

Chairman Ma wanted to scold him when he saw this. Bundling Amap with cashback and adding tens of millions of users was a total lack of martial ethics!
In addition, activated Xingyi mobile phones have built-in chat, which has also added more than 700 million users.

Other games such as Meiyou, "Guard Youzi", "Happy Xiaoxiaole", etc. have also attracted a large number of users to Changchao, totaling more than 10 million.

Especially in "Happy Xiaoxiaole", friends interact, send energy to each other, and fight monsters together, all relying on Changchat, which naturally adds many users to Changchat.

Coupled with the powerful functions of the two leading versions of WeChat and the function of searching for group purchases, it has also attracted a large number of users.

Therefore, from the launch to the present, the number of Changchao users has exceeded 40 million, and it is still increasing rapidly. It is not far away from the 50 million mark.

In the previous life, WeChat's initial functions were weak and it took a year to break through 3.0 million users. After the release of version and online Moments and Shake, it exceeded the second million in three months!

In the current era of barren social software, as long as it is powerful and practical, there will be no shortage of users.

What's more, the current Changchao is equivalent to WeChat version 5.0 at the beginning, almost grabbing all WeChat users.

If this momentum continues, it will only be a matter of time before it surpasses WeChat, and it will be very soon.

After all, the current number of WeChat users is only over 7500 million.

In addition, Changchao was hit hard and stole a large number of users. During this period, the number of WeChat users not only did not increase, but actually decreased!

Because of this matter, Zhang Long was often pointed at and scolded by Brother Ma!
It’s not just Baidu that’s having a bad year this year, but also Goose Factory’s WeChat department.

It was precisely because Changchao's user growth rate was too terrifying and its future was so promising that Wang Xing made up his mind that even if he offended Ali and turned against Ali, he would go his own way and come to Wang Yi!
If Changchao had less than half the number of users and didn’t have such a good future and growth rate, Wang Xing would not have turned away from Alibaba so decisively.

Businessmen always weigh the pros and cons.

In the previous life, Wang Xing was completely disappointed with Ali's unremitting efforts, and felt that the traffic on WeChat was too good, so he gave Ali a knife and defected to the enemy camp.

Now that Changchao is expected to replace WeChat, Wang Xing’s decision came much earlier.

After some pleasantries, Wang Xing expressed his true feelings: "Director Wang, community group buying is in full swing right now, will your company end it personally?"

This is what Wang Xing is most worried about.

If Xingyi Technology also ends up doing group buying, coupled with Changchao’s more than 40 million users and Director Wang’s financial strength, it’s over, and the future of other platforms will be bleak.

Wang Yi saw Wang Xing's worry and waved his hand:
"BAT will invest in the group buying platform, and even personally exit. But Xingyi Technology currently has no plans to personally exit. Our Changchao mainly provides a platform to provide traffic and users to the group buying platform by searching for group buying, surrounding tours, and surrounding food. To empower and promote consumption.”

Wang Xing breathed a sigh of relief. It would be best if Wang Yi didn't end up personally and only acted as a platform.

The ultimate rival is missing again.

"Does Mr. Wang have any plans to invest in a group buying platform?" Wang Xing asked tentatively.

The current group buying platforms are too brutal. The platforms supported by small capital are dead, and the remaining ones are platforms supported by big capital.

Seeing that the big brother behind the opponent continues to invest more, there is plenty of ammunition.

But Alibaba, the man behind Meituan, has nothing to lose. Meituan is also in a precarious situation and has to find a new big brother!
Wang Yi sighed: "We talk about empowering major group buying platforms through peripheral and Sou group buying. If we invest in another group buying platform, we will be both a referee and an investor in players."

Wang Xing frowned slightly, this was indeed a problem.

Now Meituan, like Dianping, Lashou, and Wowo Tuan, all have to spend money to buy bidding rankings, services, and promotions from Changchao.

They are all ordinary customers, and they can chat freely without taking any particular direction. It all depends on money and traffic, and a bowl of water is the same.

But if Wang Yi invests in Meituan, it will be hard to say, and he will naturally take care of Meituan.

Even if Wang Yi doesn't care about Meituan, Lashou.com and Wowotuan will think that Wang Yi cares about Meituan.

By then, Changchao's revenue will inevitably be affected, and revenue will decline.

Once you invest in Meituan, it is equivalent to giving up part of the income from other group purchases for Meituan.

Is Board Chairman Wang willing to suffer such a loss? Wang Xing was very curious.

After all, the current Meituan is just one of many platforms, and it is not the group buying overlord in the previous life whose market value exceeded Baidu!

Wang Yi saw Wang Xing's thoughts and changed the topic: "Of course, if it is a more promising platform and has a suitable price, I will also consider it."

Wang Yi made two points clear.

First, a promising platform.

Second, the price must be appropriate.

Once you invest in Meituan, you will lose so much. Can Meituan give you more shares?
Is this possible?

You know, investment is not just an investment of money, but also an investment of resources, traffic, and services.

For example, the traffic entrance of Changchao and the advertising services of Meiyou and Xingyi Video are all traffic and money.

Meituan can either buy these resources with money or exchange them for shares.

This was the case with the previous cooperation between Tencent and JD.com.

In 2019, Tencent and JD.com entered into a strategic cooperation. WeChat continued to provide JD.com with the first-level traffic entrance for WeChat service pages for three years, and collected US$ million!

Among them, JD.com paid 2.5 million yuan in shares.

To put it bluntly, JD.com is exchanging stocks for Tencent’s traffic portals and services!

The same is true for the cooperation between Wang Yi and Meituan.

It does not mean that Wang Yi will provide Meituan with this kind of traffic support and advertising services for free if he invests in Meituan.

The premise must be converted into equivalent fees or shares!
And this fee has a time limit, and you have to pay it again after it expires!
In previous lives, platforms such as JD.com and Pinduoduo made money from merchants and manufacturers, and Tencent made money from platforms such as JD.com and Pinduoduo through WeChat.

Typically small fish eat shrimps and big fish eat small fish.

This is why Wang Yi had to do Changchao.

If there was no Changchat, if Changchat did not become bigger, then Meiyou Mall and Xingyi Mobile would have to go to WeChat to buy traffic and advertising services.

If the relationship between the two is not good, and WeChat does not provide traffic access for money, then Wang Yi will suffer a lot.

Why can Pinduoduo develop so fast and quickly catch up with or even surpass Taobao?
The big reason is that Pinduoduo is backed by Goose Factory and has the first-level traffic entrance of WeChat and the resource support of Goose Factory.

But Taobao doesn’t!
How scary is WeChat’s traffic and daily activity? Taobao + Alipay is a hit.

Wang Yi didn’t want to be stuck in traffic, so he had to rely on his own efforts to make Changchao bigger!

And Wang Xing is also here for Changchao’s users and future:
"Director Wang, Meituan is a company with great potential. Although our current situation is not very good, the future is bright."

"Oh? What do you say?" Wang Yi was noncommittal. This is not just for you to say.

Wang Xing narrated: "Other group buying platforms may have captured more cities, but they are useless and unstable and can easily be defeated and taken away by friends!"

"And the cities we Meituan have captured are all impregnable. If our competitors want to capture them, they have to pay at least five times the price!"

Wang Yi agreed very much. What Wang Xing said was indeed true.

He also asked people to investigate the situation of Meituan. He was indeed a bald guy!
Otherwise, Dianping, which is supported by Goose Factory, would not be called upon to do so.

Wang Yi nodded: "I'm still optimistic about Meituan's strength. But you all have Alibaba's investment..."

Wang Xing sighed: "Don't mention it, Alibaba's ambitions are too big and unscrupulous. They invested 50 million US dollars, and they also wanted to make Meituan completely become an Alibaba company. They even wanted to bind Alipay as the only payment method. It's really I'm speechless. I didn't agree, and he didn't even invest more. He completely ignored Meituan's development and survival. It's really... ugh!"

Seeing Wang Xing's speechless look, Wang Yi smiled.

Isn’t Meituan Wang Xing hungry? Zhang Hao.

Zhang Hao is a vassal king, and he accepts being completely incorporated and bows his head as a vassal.

And Wang Xing is the same as BYD shopkeeper Wang. They are both emperors. They only want to ascend to the throne and rule the market!
It is absolutely impossible to accept being completely acquired or annexed.

This is also the essential reason why Meituan stabbed Alibaba in the back and turned to Tencent.

Wang Yi smiled slightly: "Jack Ma went too far in this regard. Meituan has its own development and should not be completely tied down or even annexed!"

"Director Wang, you are so right. If Jack Ma had half your ambition, I would laugh out of my dreams."

Wang Xing was extremely excited and determined.

It seems that Wang Yi is different from Jack Ma, not so domineering.

With Wang Yi’s investment, Meituan still has the final say and will only develop better and achieve mutual benefit.

He immediately said: "Director Wang, I wonder if you are willing to invest in Meituan?"

Wang Yi took a deep breath: "You are a down-to-earth person, just like Mr. Wang, BYD's boss. I am optimistic about it and you can consider investing in it!"

"Thank you, Director Wang, thank you!" Wang Xing beamed with joy: "Don't worry, Director Wang, I will give you a satisfactory price, which will be calculated based on the price of the Series B financing in June last year!"

"Okay!" Wang Yi nodded, this Wang Xing will do something.

There is no way, the current development of Changchao is too fast, Wang Xing has to make plans in advance.

Now with Xingyi Technology’s investment and Changchao’s traffic support, Meituan doesn’t have to worry about whether it will succeed or not!
On the contrary, if Wang Yi invests in competitors such as Dianping, it will be Meituan’s nightmare!
"Director Wang, this is Meituan's historical financing situation, share structure information, and valuation. Please take a look." Wang Xing took out a document and handed it over.

Wang Yi took the document and looked at it carefully:

First round of financing: In August 2010, five months after Meituan was established, Sequoia Capital made a strategic investment of US$8 million, accounting for approximately 1200% of the shares. Meituan’s post-investment valuation was approximately US$22.5 million.

Second round of investment: In July 2011, Alibaba and Sequoia Capital invested US$7 million in the second round of investment.

After the investment, Meituan was valued at US$1.96 million.

In the current equity structure, Wang Xing and the founding team hold 57.7% of the shares.

First- and second-round investors such as Sequoia and Alibaba accounted for 42.3% of the shares.

In order to avoid Wang Yi misunderstanding, Wang Xing quickly said: "Don't worry, Mr. Wang. Sequoia has a very good relationship with us and has already communicated with us. They are happy to introduce investment from Xingyi Technology. Although Ali objects, currently Ali only Financial investment does not involve other business cooperation, and the founding team and I hold the controlling rights and have absolute say!”

The meaning is very clear. Sequoia invests in Meituan to make money. It hopes that Xingyi Technology will join in to make Meituan's valuation higher. Once it is listed, Sequoia can make more money by cashing out.

It can be said that the entire Meituan board of directors, except Alibaba, welcomes Xingyi Technology.

As for Ali, it doesn’t matter. His right to speak is limited, so it’s useless to object. Just ignore him!

Wang Yi smiled: "You are decisive in killing, you are a person who can do great things!" "Thank you, Director Wang, for the compliment. Everything is for the development of Meituan." Wang Xing made no secret of his ambition.

In order to introduce Xingyi Technology and break up with Alibaba, we make a desperate move!
"Okay, then how do you want me to invest?" Wang Yi kicked the ball to Wang Xing: "In other words, what does Meituan need now? It shouldn't just be funds, right?"

Wang Xing nodded: "Yes, I hope that Director Wang can provide an investment of 4000 million US dollars, as well as traffic support for Changchao, and advertising services from Xingyi Video and other channels!"

Wang Yi smiled heartily: "4000 million US dollars is no problem, and chat traffic support and advertising services are no problem. In addition, I will give you a first-level entrance to chat!"

Changchat version 1.0 covers the functions of WeChat 5.0 and has a discovery page online.

However, the current discovery page only has four entrances: Moments, Peripherals, Tingyiting, and Meiyou.

One of them is Xingyi Music, which supports sharing playlists directly to Moments.

And below the surrounding area, there are people around the secondary entrance, surrounding tours, and surrounding food.

After the 2.0 major update, the discovery page was launched with the fifth entrance - Meituan.

This kind of location is not generally good.

"The first-level entrance to chatting!"

"Thank you, Director Wang!" Wang Xing was excited. Chatting about the first-level entrance was what he needed most!

Anyone can invest money, and traffic and advertising can be bought anywhere.

But the first-level entrance of Changchao is different. It is used internally by Xingyi Technology and will not be sold to the public at all.

It cannot be bought with money at all, only allies with deep strategic cooperation can buy it.

In his previous life, in the early days of WeChat before it became big, Director Ma never imagined that this traffic entrance would be so important and valuable, so he discounted the first-level entrance into a stock price discount and gave it to investors for free!
For example, in 2014, Tencent invested US$4 million in Dianping, accounting for about 20% of the shares, and had the right to acquire another 5% of the shares before listing.

But in 2014, Dianping’s valuation had already exceeded 20 billion U.S. dollars. The reason why it was sold to Tencent at a low valuation of 20 billion U.S. dollars was to exchange for the first-level entrance to WeChat!
The same is true for Tencent’s investment in JD.com in 2014.

JD.com sold its shares to Tencent at a low valuation and replaced it with WeChat’s first-level entrance for five years.

But after the five-year contract expires, if you want to continue to maintain the entrance, you will have to pay an annual fee.

And it is no longer a first-level entrance, but a second-level entrance.

From the first-level entrance on the WeChat "Discover" page to the second-level entrance on the "Me-Service" page.

Even the secondary entrance is only available to several high-quality companies invested by Tencent: Meituan, JD.com, Pinduoduo, Beike, Zhuanzhuan, Vipshop, and Didi.

The price is extremely high!

In 2019, JD.com spent US$8 million in three years in order to continue to maintain the secondary entrance to the WeChat service page!
On average, it’s 14 billion yuan a year!

Others like Pinduoduo, Didi, etc. also cost a lot of money.

Just from those secondary entrances, WeChat’s annual revenue is over 10 billion.

After some discussions, the two parties finally finalized the investment details:
Based on Meituan’s stock price half a year ago, Xingyi Technology provided Meituan with chat traffic support and advertising services worth US$3000 million, as well as US$4000 million in cash, for a total investment of US$7000 million in Meituan.

In addition, Meituan also provides Meituan with free two-year first-level entrance to Changchao, payment services, map services, and navigation services!
Of course, this is just a cooperative method of communication between the two parties, and subsequent procedures must be followed to vote through the board of directors.

However, Wang Xing and the founding team support it, and Sequoia Capital also supports it, so it makes no sense for the small shareholder Alibaba to object.

It can be said that this agreement will be passed 100%.

When the board of directors approves and the two parties complete the signing, Meituan's valuation will reach US$2.66 million.

The shares of Wang Xing and the founding team were diluted from the previous 57.7% to 42.44%.

The shares of first- and second-round investors such as Sequoia and Alibaba were diluted to 42.3% from the previous 31.24%.

Wang Yi invested US$7000 million in Meituan, accounting for 26.32% of the shares, becoming the largest shareholder!
As for Alibaba’s shares, it will be diluted to about 10%.

However, Wang Xing still has the absolute right to speak.

Without him, Meituan adopts an AB share structure, with the same shares having different rights.

Wang Xing's shares are all Class A shares, with one vote carrying ten voting rights.

The stocks of investors such as Sequoia and Alibaba are Class B shares, and each vote has only one voting right.

Therefore, even if Wang Xing only holds 10% of the shares, he still controls more than 50% of the voting rights!

It can be said that even if the major shareholder of Meituan becomes Wang Yi, the person who talks about Meituan is still Wang Xing.

Wang Yi didn't care about this.

He has no intention of swallowing Meituan, it is just an investment.

When Meituan becomes profitable in the future, it will receive dividends every year. After its market value reaches its peak after listing, it will gradually cash out.

After the cooperation was agreed upon, Wang Xing was determined: "Director Wang, happy cooperation, I will convene the board of directors as soon as possible to formally approve this investment!"

"Okay, I'll wait for your good news." Wang Yixiao said.

"Thank you again, Director Wang!" Wang Xing was overjoyed.

With the first-level traffic entrance of Changchao's 'Discover' page, Meituan's future is limitless.

After all, Changchao's growth rate is so rapid. In just a short time, it has nearly 5000 million users, and its future is limitless.

The traffic purchased by other group buying platforms is all in 'Discover-Surroundings-Surrounding Food', which is regarded as the secondary entrance to the discovery page!
Compared with the first-level entrance of Meituan's 'Discover-Meituan', it's far behind!
This entrance alone is significant.

Going online now will bring more than 4800 million users of Changchao to Meituan.

When it goes online next month, it is estimated to have 60 million users!

What about three months later? One hundred million?

The impact is huge, huge!
"The investment in Xingyi Technology is so worthwhile and cost-effective. Director Wang has no idea of ​​annexing Meituan. It is much better than Alibaba!"

All expectations were met, and Wang Xing was in high spirits. He issued an announcement on the same day and held a board meeting two days later!
And this investment has also been of great benefit to Wang Yi.

4000 million U.S. dollars + traffic advertising services worth 3000 million U.S. dollars + Chat first-level entrance authorization, map authorization, and navigation authorization are all free for two years. In exchange for 26.32% of Meituan’s shares, it can only be said to be a good deal, a great deal.

Of course, Meituan will have to carry out its third round of financing and fourth round of financing in two years. This is not a problem. Wang Yi will just invest.

Others' investment is real money, but Wang Yi's investment is resource replacement.

Part of the cash + entrance service fee is exchanged for stocks.

The first two years of the first-level entrance to Changchao are free. After two years, the free license expires. By then, the number of users of Changchao will skyrocket and it will become bigger and stronger. Meituan will have to spend real money to buy it like JD.com.

That price is terrifying.

Even if it is replaced by a secondary entrance to the service page, it will not reach the RMB 2019 billion per year in 14, but it will still be RMB billion per year!
And this is still the internal price.

It's not a company that Wang Yi invests in. Even if it costs one billion, Wang Yi won't give this kind of traffic entrance!

As for Meituan’s takeout business in the future, will it affect Ele?

Wang Yi is not worried about this.

First of all, Meituan is currently struggling in the group buying field and will not be able to get away from it in the short term.

When he entered the food delivery market two years later, Ele.me had grown bigger and stronger with Wang Yi’s support and was not afraid of Meituan.

Secondly, the food delivery market is so big that even if Meituan is not allowed to do it, BAT will do it.

Rather than letting BAT and Ele.me compete for the market, it would be better for Meituan to get involved.

Ele.me is a subsidiary of Wang Yi, and all the money it makes is for Wang Yi.

Meituan has made money, and Wang Yi, as the major shareholder, can also get a share of it.

It is cost-effective no matter what if the fertilizer does not flow to outsiders' fields.

And with Wang Yi here, there is no need for Ele.me and Meituan to engage in a life-and-death price war that would end in lose-lose situations.

There can be cooperation amid competition, and we can join forces to kill BAT's takeaways first!

As for JD.com, Wang Yi has also considered investing.

I don’t care much about JD e-commerce, but JD Logistics Wang Yi needs it very much.

Once you invest in JD.com, in the future, Meiyou Mall and even Meiyou International will all be connected to JD Logistics, and all warehousing will be connected to JD Warehousing, which will be great.

However, Meiyou is also an e-commerce platform. In the future, e-commerce competition will intensify, and it may develop towards a high-quality comprehensive e-commerce in the future, which will conflict with JD.com's business.

Therefore, investing in JD.com is probably not that easy and requires long-term planning.

Two days later, Meituan held a board meeting.

Wang Xing and the founding shareholders of Meituan, Sequoia Capital, and directors of Alibaba were all present.

For such a major event, all shareholders must be present, and Jack Ma attended in person, but his face was a little ugly.

There is no airtight wall in the world.

Jack Ma already knew about Wang Xing's visit to Wang Yi, so it was hard for him to feel good about it.

Wang Xing glanced at Jack Ma and smiled slightly: "There is only one topic on the board of directors today, which is to introduce strategic investment from Xingyi Technology."

"As you can see, the development speed of Xingyi Technology is terrifying. The growth rate of Changchao is unprecedented. As of last night, the number of Changchao users officially exceeded 50 million!"

"The sales of Xingyi mobile phones are also terrifying. In just one and a half months, sales exceeded 750 million!"

"Even the number of paid members of Xingyi Video has exceeded 1400 million. With the 750 million free members of Xingyi Mobile Phone, the total number of members has exceeded 2150 million!"

Every time Wang Xing said something, everyone was excited.

Only Jack Ma's face became more and more ugly, and he was muttering in his heart:
'The development speed of Xingyi Technology is too terrifying. It might be Alibaba's biggest new opponent, or even BAT's new opponent! '

'well! Difficult to adjust. '

This is also the fundamental reason why he resists Meituan’s introduction of Xingyi Technology investment.

Sequoia Capital doesn't matter. After all, Meituan's Series A financing was invested by Sequoia Capital, and Alibaba was the latecomer.

Moreover, Sequoia Capital only wants to make money and has no ambition.

But Xingyi Technology is different, maybe it is the fourth pole besides BAT!

Ali's future enemy.

But unfortunately, the current situation cannot be stopped.

With Wang Xing's elated attitude, he would even bring in investment from Xingyi Technology if he was afraid of offending Alibaba.

Thinking of this, Jack Ma's face became even more ugly.

Niu Fengnian, a director of Sequoia Capital next to him, was filled with emotion: "Made! I really regret it. It would have been better if I had invested in Meiyou Technology in advance?"

"It's too late now!"

There is no way, the clothing industry is not a high-tech industry, and it cannot be achieved by investing hundreds of millions in it.

On the contrary, the clothing industry can start slowly with a few hundred or tens of millions.

Meiyou started from pure desire style clothing, which is easy to get started. Coupled with the linkage of Meiyou APP and the market performance of pure desire style, it is very competitive.

Then I caught up with "Thirty-day Love", a dark horse in the National Day season. It quickly became a hit all over the Internet. It became bigger and stronger without any investment at all!
"I missed tens of billions!" Niu Fengnian sighed repeatedly: "But it would be good to have the opportunity to cooperate with Xingyi Technology in the future. Meituan is an opportunity. You have to have a good relationship with Director Wang and work on any good projects. A handful of redwoods!”

Wang Xing continued: "As for Meiyou's terrifying revenue and profits, I won't talk about it. I can only envy you!"

"In a word! Xingyi Technology is the company with the fastest development, the strongest growth momentum, and the most terrifying potential! There is no one!"

"The current situation is the pattern of the three giants of BAT, and in the future, it will be the era of the four countries of BATX competing for hegemony!"

At this time, Jack's face turned dark: "..."

'You think I don't exist? '

(End of this chapter)