Reborn in 2011, 985 missing from two copies

Chapter 350 Xingyi Smart Home, April Fool’s Day Press Conference!

Of course, construction takes time.

Even if the Management Committee makes special arrangements and speeds up all procedures, the construction of Wujie Technology Park will start in the second half of this year at the earliest.

The three hundred acres of commercial land is also divided into three phases.

The advantage is that Xingyi Technology is now wealthy and no longer needs to be built in phases like the Mayu Technology Park did last year.

On the contrary, we can just find more construction teams and advance the three phases of the project simultaneously.

In this case, the earliest delivery will be the end of next year, or even the first half of the year after.

As for the Xingyi skyscraper, that will be even later.

Therefore, before the delivery of the two major projects, the provincial headquarters of Wujie Technology and Xingyi Technology will be temporarily located in Meiyu Technology Park, and will move there after they are delivered and put into use.

Fortunately, the second phase of the Meiyu Technology Park project will be fully delivered before the end of this year.

The first phase of the project will be delivered in the first half of next year, and the third phase of the project will be delivered in the second half of next year.

It is enough for Xingyi Technology Headquarters and Wujie Technology.

The developers of the three major projects are all Xingyi Real Estate.

It can also be regarded as an early gilding of Xingyi Real Estate, laying the foundation for the subsequent development of commercial residential properties.

Originally, Wang Yi planned to sell all the real estate business after 2018 when the real estate industry declined. Therefore, he stopped using the name Xingyi Technology and named it Meteor Real Estate.

But after some thought, he decided not to sell the real estate business and simply changed the name to Xingyi Real Estate.

With the support of Xingyi Technology, Xingyi Real Estate started out as a big brand and naturally developed more smoothly.

Just like Apple’s car-making attempt in the past, although it failed, fans and users have been looking forward to it for many years.

If it is really made, many people will definitely buy it. This is the influence of the brand.

As for after 2018, housing prices collapsed, the floor price of land and the selling price were almost the same, and selling a house resulted in a loss of hundreds of thousands, so what should we do?

That's easy.

Wang Yi could have taken advantage of the cheap land prices in recent years and hoarded a large amount of land.

Li Ka-shing can hoard land for ten years without developing it, and it is completely reasonable for Wang Yi to hoard it for four or five years and then develop it.

What's more, Xingyi Real Estate is not unwilling to develop, it just builds the industry first and then develops the real estate later.

Compared with other developers who just draw up a big picture of supporting facilities, Xingyi Real Estate develops the industry first and then sells the properties. Both the local government and the homebuyers will feel more assured and at ease, and the price can also be higher.

In this way, when land prices were cheap before 2017, they frantically acquired land and stockpiled enough land, enough for 2018-2022, and then slowly developed and sold it.

This will completely solve the problem.

After 2022, all the land hoarded by Xingyi Real Estate was developed, but at this time land prices began to fall again, gradually returning to the level of five years ago.

By then, we will continue to acquire land and continue development. Relying on the brand of Xingyi Real Estate and the reputation accumulated in recent years, coupled with the industrial layout, we will still be able to make considerable profits by building high-end smart homes.

In this way, we can perfectly survive the five years from 2017 to 2022, the five years with the craziest land prices.

Those developers that went bankrupt were all frantically acquiring land from 2017 to 2022, which resulted in a sharp drop in housing prices and heavy losses.

As long as Xingyi Real Estate does not acquire any land in these five years, it will not only not suffer losses, but will make a fortune instead.

Of course, during these five years, in addition to developing the land that they hoarded five years ago, they can also cooperate with urban investment companies.

Urban investment companies have plenty of land, but the development quality is poor and they cannot be sold at a high price.

This was the case with Jeju in its previous life. If the same location was handed over to real estate giants such as Greentown and Longfor for development, even if it was a high-end property, it could be sold for RMB 20,000 per square meter.

But if the municipal investment company develops its own property, even if the apartment layout is the same or even better, it can only be sold for 1.5 yuan.

There is no way. The brand power, reputation, recognition and quality of urban investment companies cannot catch up with those of first-tier developers.

When consumers buy things, they look at the brand, and when buying houses, they look even more at big developers.

Therefore, the municipal investment company began to cooperate with first-tier large developers.

The municipal investment company will hand over its land to Greentown for development.

The land and construction costs are all borne by the municipal investment company itself.

Greenland is only responsible for design, development, sales, and property, and at most pays part of the construction costs.

The two parties agreed that after the sale, Greentown would raise a few thousand yuan per square meter, or a few percentage points of the development cost.

After it is completed, except for the land which is purchased by the Municipal Investment Corporation, all other aspects of the community are handled by Greentown, so it naturally becomes a high-end project of Greentown!

Quality, property, and marketing team are all the responsibility of Greentown.

Naturally, it can be sold at the price of Greentown’s high-end residential properties, starting at 20,000.

After the building is sold, the profits will be divided between Urban Investment and Greenland in proportion.

For this kind of cooperation, Greentown has to invest very little and there is little risk.

Even if housing prices plummet, the municipal investment companies will suffer losses, and Greenland will still receive commissions.

Moreover, this type of property sells very well. Even if major brands fail, users still feel at ease and dare to buy this type of property.

I don’t even dare to buy Longfor’s properties, but I dare to buy Greentown’s.

After all, Greentown’s projects are backed by municipal investment companies, so the chances of them being unfinished are very low, unless in some cities the municipal investment companies no longer want to continue.

It is precisely because of this that even though Evergrande is in trouble and several other brands are in the ICU, Greentown is still thriving.

There is no other reason. During the years when land prices were the craziest and losses were the most serious, Greenland seemed to have a God's perspective. It had long stopped acquiring land and was only responsible for construction and earning commissions.

He deserves the nourishment.

Similarly, Xingyi Real Estate can do the same.

During those years, we continued to develop the land that we had previously hoarded at low prices, and built land on behalf of municipal investment companies.

This kind of cooperation can be a win-win situation.

For example, if a municipal investment company acquires land at a floor price of 1.3 yuan, plus the construction cost of 2000 yuan, it must be sold for at least 1.5 yuan to make a profit.

However, housing prices plummeted and commercial housing developed by municipal investment companies could only be sold at 1.3 yuan per square meter, resulting in a loss of at least 30 yuan for each house sold.

But by cooperating with Xingyi Real Estate, and taking advantage of Xingyi Real Estate's brand and quality, it can be sold for 20,000 by making it an improved property.

Even if the construction cost becomes 3000 and the total cost becomes 1.6, there is still a profit of 4000.

Xingyi Technology received a commission of 20 million, and the municipal investment company's original loss of 2,000 turned into a net profit of 2,000.

All are happy.

Even if the market conditions for improved properties are not good and the price drops to 1.9, the municipal investment company will still have a profit of .

Even if it drops to 1.8, the municipal investment company can go from a loss of 2000 to breaking even.

Xingyi Real Estate can also use this opportunity to launch a large number of new projects to prevent its brand from declining.

The properties of these buildings are also owned by Xingyi Real Estate, and the profits here are also shockingly high.

It can be said that this kind of cooperation is of great benefit to both Urban Investment and Xingyi Real Estate, and everyone is happy.

During the most difficult years, Xingyi Real Estate could have developed the low-priced land it had hoarded in previous years while building urban investment projects on behalf of others.

As long as Xingyi Real Estate can survive a few years of high land prices and then return to reasonable land prices, it will be able to continue to develop.

The most important thing is to improve the disk!
As a reborn person, Wang Yi knows very well that the housing for basic needs does not make money at all. Only by building a brand, making improvements, and going high-end can there be profit.

To this end, Xingyi Real Estate’s brand must be established, and quality, design, and intelligence must all be the best.

The current Meiyu Technology Park, Xingyi Skyscraper and Wujie Technology Park are the debut works of Xingyi Real Estate!

As long as these three major projects are completed, Xingyi Real Estate will no longer be an unknown player in the real estate circle. Instead, it will have a place and may even become a first-tier company.

Especially the Xingyi skyscraper, once completed, it will surely make Xingyi Real Estate famous in Jeju and even the whole country, becoming a first-tier brand developer.

Another advantage of Wang Yi is smart home and smart residence.

Longfor, Greentown, and Vanke can only provide fine decoration at best, and not that well at that.

Jinmao’s high-end Mansion series focuses on technological housing and comes standard with a constant temperature and humidity system, but it is also limited.

But Wang Yi is different. He owns Xingyi Technology and is focusing on smart home!
In the future, Xingyi Real Estate will not only be able to provide the most advanced design, the highest-end fine decoration, the most outstanding constant temperature and humidity, but also a full range of smart homes!
Once all smart homes become standard, the real estate industry will change completely.

Just for this point, our competitors cannot compare.

In the future, giants such as Vanke, Longfor, Greenland and Jinmao will be in the T1 echelon, while Xingyi Real Estate will be in the fully intelligent T0 echelon.

There is no way. Vanke Longfor is developing a full range of smart homes, but the cost is high and the technology is limited. They are complete amateurs.

But Xingyi Real Estate got it easily.

The smart home ecosystem belongs to the parent company, and the products also belong to the sister units, and they are directly decentralized in their entirety.

You can even directly set up Xingyi Smart Home, which specializes in smart homes.

By then, Xingyi Smart Home will provide services to Xingyi Real Estate and provide smart home as standard.

On the other hand, we can also provide a full set of solutions and products to developers such as Vanke and Longfor.

In addition, it can also provide customized services for individual users and small businesses, and provide a full set of solutions + products.

In this way, not only can the technical solutions make money, but the smart home products and smart appliances sold can also make money, and the future is promising.

Xiaomi and Huawei in their previous lives have both dabbled in this area, but neither has done it well.

The fundamental reason is that they have no real estate business and no developer is willing to let them take charge.

But the existence of Xingyi Real Estate makes everything completely achievable.

Wang Yi had an idea, and immediately went to Mayu Technology to find Song Sining:

"Si Ning, I plan to separate the smart home business and set up a subsidiary, Xingyi Smart Home, which specializes in smart homes. In the future, Meiyou Technology Park, Xingyi Skyscraper, and Wujie Technology Park will all be equipped with smart homes as standard. In the future, commercial housing developed by Xingyi Real Estate will also be equipped with smart homes as standard!"

Song Si Ning's eyes lit up: "This track has a bright future. Not to mention being far ahead in China, I'm afraid it's leading the world."

Wang Yi nodded: "Yes, if we can make it big, we can go overseas and go global in the future. Foreigners also need smart homes! The future is all about intelligence."

"Of course, but where do you plan to place the Xingyi Intelligent Family headquarters? The imperial capital? Or the island city?"

"That's a problem." Wang Yi fell into deep thought, then said, "No, put it in Jeju! As one of the core businesses of Xingyi Technology's provincial headquarters." "???" Song Si Ning was a little confused: "Isn't our smart home factory in the island city?"

Wang Yi smiled: "Yes, the smart home factory is in the island city. In the future, the island city will be the production base of Xingyi Smart Home. But the headquarters and R&D center will be located in Jeju. Of course, a R&D center will be built in the island city later, but it will not be the Xingyi Smart Home R&D Center, but the Unbounded Smart Home R&D Center!"

"Xingyi Smart Home's production base is in Daocheng and its headquarters is in Jeju. Wujie Technology's headquarters is in Jeju and Wujie Smart Home's R&D center is in Daocheng! Are you trying to balance the resources on both sides and have healthy competition?" Song Sining guessed what Wang Yi meant.

Wang Yi nodded: "In the future, Xingyi Smart Home will focus on high-end products, and its R&D will be placed in Jeju. Wujie Smart Home is more down-to-earth, and its R&D will be placed in the island city. In this way, if companies in the island city want to copy or follow the trend, they can only compete with Wujie Smart Home on price. Xingyi Smart Home is in Jeju, so it is suitable for holding back big moves!"

There is no way, there are too many white goods giants in the island city.

If Wang Yi places the R&D headquarters of Xingyi Smart Home in the island city, he will be robbed to death!

Any product, as soon as it is developed by Xingyi Smart Home, can be directly replicated by the white goods giants in the island city.

Isn't that the end of it?

It is better to place the high-end Xingyi Smart Home in Jeju for easier management and confidentiality.

The low- and mid-end Wujie Smart Home is placed in the island city in order to engage in price wars and curb the major white appliance giants in the island city.

Wang Yi doesn't want the smart home ecosystem he has worked so hard to build to be taken advantage of by friendly competitors in the island city.

To put it bluntly, the white goods giants in the island city are willing to join Xingyi Smart Home, and Wang Yi can lead them to make money together.

If he is unwilling, Wang Yi can also vigorously develop his own home appliance brand to replace it.

Like Xiaomi air conditioner in its previous life, its sales volume soared thanks to the Mi smart home ecosystem and simple and elegant design. It was initially the third largest brand, but later it almost surpassed Gree and Midea.

It can only be said that it lacks martial ethics.

Similarly, if Haier, Hisense, Gree, and Midea are too ambitious and insist on building their own ecological system to compete with Xingyi Smart Home, then Wang Yi will also forcefully enter the white goods field and replace them!
Song Si Ning nodded: "You are still thoughtful, this arrangement is the best. Then I will start preparing for this, arrange the personnel department, and start recruiting people!"

"Okay." Wang Yi nodded:

"Xingyi Smart Home and Xingyi Real Estate are both core businesses in the future. Xingyi Smart Home is now in preparation. As for Xingyi Real Estate, there is no rush. Let's just stock up on land like crazy! We have a lot of funds in our account now, so we can start acquiring land in first- and second-tier cities across the country. We will create a model of industrial park + high-end smart housing, and acquire both the industrial park and the nearby residential land."

"No problem. Xingyi Real Estate has already recruited some professional staff to be responsible for market research, land auctions, and investment negotiations."

Song Si Ning said: "Currently, there is a Xingyi R&D center project under negotiation in Daocheng. Here is the information."

As she spoke, Song Si Ning handed over a document and introduced:

"The island city gave us 400 mu of commercial land in Shilaoren District, allowing us to build the Xingyi Technology Island City R&D Center. Together with the 1200 mu of residential land nearby, they were also sold to us at a % discount!"

"Shilaoren District?" Wang Yi smiled. "This is the rich area of ​​the island city. It has a bright future next to the Shilaoren Beach."

"Yes, I am very satisfied with this project. We can get it. Of course, there are some binding constraints. On this page, it is similar to the Jeju side. I took a look and it is not stressful for us. It is easy to achieve."

Wang Yi looked at the binding terms and nodded, "No pressure at all, they are all reasonable, let's take it. But 1200 acres is too little. Shilaoren is such a good place, we need 1500 acres more. At most, we can buy the extra 300 acres at the original price! The land in the core area has a bright future, and the land price is still cheap now, so just go ahead and bid."

"Okay, after the filming, if you need money, you can mortgage it to the bank and get the money back. There's really no pressure." Song Sining agreed.

"That's right, that's how it's done." Wang Yi said with a smile, "Other cities can also follow this model. By the way, Jeju has given us another 300 acres of Wujie Technology Park, and the nearby land will also be given to us at a low price."

Song Si Ning's eyes lit up: "Then I will push for the signing of the contract in Island City as soon as possible, and then release the news..."

Wang Yi smiled: "You have become cunning, but I like it."

Compared with Jeju, the current island city is better.

Last year, Jeju allocated 300 acres of commercial land to build the Mayu Technology Park, 1,000 acres of residential land, and the Xingyi skyscraper.

Now the island city has allocated 400 acres of commercial land to build the Xingyi Island City R&D Center and 1200 acres of residential land.

Competition to its fullest.

Once the island city is signed, it goes without saying that Jeju will have to increase its stakes.

The original 300-acre Boundless Technology Park project is expected to be expanded.

Wang Yi had nothing to say about this and could only accept it with a smile.

Now that the twin stars in the province are like this, it will be no problem to go outside the province, to Suzhou and Hangzhou, to Shudu, or even to Shanghai and Shenzhen.

The premise is to do it one by one and not rush it.

The reason why Wang Yi focused on Jeju and Daocheng first was naturally because Wang Yi was from Jeju and went to university in Daocheng in his previous life, so he was very familiar with both cities.

Whether it is investment or layout, it will be of great benefit.

"Xingyi Smart Home and Xingyi Real Estate are both in Jeju. I can't take care of this side. You should pay more attention to it." Wang Yi patted Song Sining's shoulder.

Song Si Ning was a little surprised: "Do you really treat me as a brother?"

But he still said unhappily: "Don't worry, these projects have always been my concern."

"Thank you for your hard work, my President Song!" Wang Yi said with a smile, "When Xingyi Real Estate develops the community, I will reward you with a large flat, no, ten!"

"Then I have to thank the chairman, hahaha." Song Si Ning said with a smile, and then changed the subject:
"By the way, I just checked the statistics of The Legend of Zhen Huan. It's horrible. On the first day of its release, after two episodes were aired, the number of on-demand views exceeded 150 million, and the number of new members exceeded million. It's incredible."

"So many?" Wang Yi was also full of surprise.

He expected "The Legend of Zhen Huan" to be a hit, but he didn't expect it to be so popular!
Such an achievement is truly extraordinary.

Adding another 5 million members later will not be a problem.

The main reason is that the competitors are too bad, Xingyi Video has no rivals!
Even users who have opened iQiyi membership and Youku membership have to open a Xingyi Video membership in order to watch "The Legend of Zhen Huan"!
This state is normal.

In the past, video membership users were divided into two categories.

One type of user may not even open a membership and has to look for resources everywhere on their own.

Another type of users do not want to go through the trouble of looking for resources, nor do they want to waste time, so they just become members and watch the genuine version.

This type of people often open two to four memberships!

That's right, that's all.

There is no way around it. Each video platform has its own areas of expertise and exclusive dramas. If you want to watch them, you have to open multiple channels.

In his previous life, when Wang Yi was at his peak, he had Tencent Video SVIP, Youku Video 88 membership, iQiyi gold membership, Bilibili membership, and a Mango TV for his girlfriend!

The same is true now.

Many people don’t have the energy to search the entire internet for resources every day, and most of them just become Xingyi members and be done with it.

Wang Yi smiled slightly: "150 million members were added in one day, so the number of new members brought by this drama in one month must be more than 500 million, or even 800 million!"

"Yeah, it's really scary." Song Si Ning was filled with emotion, and then she and Wang Yi looked at each other and said in unison: "Add more fire?"

"Add more fuel to the fire!"

Soon, a piece of news became a hot search topic:
[“The Legend of Zhen Huan” is a huge hit. After one day of broadcast, the on-demand views exceeded 150 million. Xingyi Video added million new VIPs! ]

As soon as this news came out, the whole network was in an uproar.

Everyone was shocked.

I thought "The Legend of Zhen Huan" would be a hit, but I didn't expect it to be so horribly popular!

The number of on-demand views exceeded 150 million, and the number of new VIP members exceeded million!
Simply a miracle.

But the public always likes to follow the crowd.

No one will watch a drama that is not popular.

And once it becomes popular, everyone will go to see it!
Therefore, those who like palace fighting have signed up for membership and joined in.

Even those who don’t like palace fighting can become members and join in.

There is no doubt that the number of paid members of Xingyi Video has increased sharply and continued to rise.

The same thing happened in the following two days, with "The Legend of Zhen Huan" dominating the hot searches.

The number of new members has already exceeded three million.

The total number of paid members of Xingyi Video has exceeded 2800 million, excluding memberships provided by mobile phones and tablets.

Wang Yi was in a good mood about this, but Boss Jia was regretting it so much that his intestines turned green.

On March 3, in addition to the huge hit of "The Legend of Zhen Huan" which continued to dominate the hot searches, there was another new hot search:
[On April 4, Mayu Technology’s April Fools’ Day press conference will be held at Xingyi Technology Park in the capital! ]

As soon as this hot search came out, the whole network was boiling:

"April Fool's Day press conference? I've never seen such a thing before! Really, it feels like something is not simple."

"It's definitely not easy. I feel like Mayu Technology is going to do something big."

"I think so too. I guess Mayu Technology is trying to fool us. We must not be fooled."

"Yes, there probably won't be anything good that day, so don't buy anything. I'll test the waters for everyone first."

"Haha, the guy above, I can hear your wishful thinking clearly in the Northwest."

"Yes, she is afraid that the new product will be popular and she won't be able to buy it."

"There are definitely good things, but I feel like there are also definitely April Fools' jokes, and that's the key!"

"I guess the location of the press conference is not in the imperial capital, but the headquarters of Mayu Technology, which is in Jeju."

"No, I think it's the content of the press conference. It's not the Mayu Technology press conference, but the Xingyi Technology press conference."

"I feel like it's the time, not April 4, but the 1nd, or even the 2rd."

"Be brave, there was no press conference at all, it was all fake, anyone who went there is a fool!"

"Hahaha, we are watching the live broadcast, so we are not worried at all. The ones who are worried are the media."

"That's right, let's see how they respond!"

……

Sure enough, for a moment, the media were dumbfounded.

It’s impossible not to attend the Mayu Technology press conference.

But this April Fool's Day is such a big scam, it's almost obvious that it's meant to deceive people.

Was it the time, the location, or the content?
This is a matter of opinion.

For a time, all major media were stimulated and started to discuss response strategies and decrypt the information.

(End of this chapter)