Reborn in 2011, 985 missing from two copies

Chapter 394 Conspiracy, choose sides!

Chapter 394 Conspiracy, choose sides!

Sodium salt has a very good reputation in the digital circle, and once the review came out, it quickly caused an uproar.

Those who were originally waiting and watching could no longer hold back and began to place orders.

Some people also canceled their orders for TVs from other brands and bought the Xingyi Smart TV X40 and X50 instead.

Now, competitors can no longer sit still.

At Changhong headquarters, a group of senior executives yelled:
"Xingyi Technology is really messing around. Once their X40 and X50 are released, how can we sell Changhong TVs?"

"It's only the first day of the launch, and our sales today have dropped 20% compared to the previous few days. If this continues, we're going to be in big trouble."

"Yes, especially the X50, which has had a huge impact on our mid- to high-end TVs!"

"Our Changhong 3D50A6000IV is also 1080P, 50 inches, but its appearance, configuration, system, intelligence, voice interaction, etc. are not as good as the Xingyi TV X50, and it does not come with a video membership. However, the price is 8990, which is 50 more expensive than the X. How can we sell it in the future?"

"Don't even mention it. Once the Xingyi X50 is released, the 3D50A6000IV won't sell. Customers who placed orders may start returning them."

"It's not possible, it's already been returned."

"Not only the 3D50A6000IV, but other popular models are also experiencing slow sales and returns."

“扛不住星逸电视的冲击,长虹只能降价。X50那么强大,送会员才6999。3D50A6000IV只能降到5999,才有出路。”

"A reduction of 3,000 all at once? No, absolutely not. We will lose money."

"That's right. It can't be reduced. If the price of 3D50A6000IV is reduced to more than , how will the original Changhong TV that was more than be sold? Reduced to ? What about the original ? It can't be reduced to , right? Will the whole series be sold at a loss?"

“But if I don’t lower the price, it won’t sell!”

"It's not right to surrender, and it's not right not to surrender. Damn, there's no way to fix it."

"It's all because of that damn Xingyi TV. They're causing trouble. They made the configuration so high, but sold it at such a low price. It's totally unethical."

"Our A6000 with normal configuration is sold for 8990. The Xingyi x50 with invincible configuration can be sold for 10000 without any problem. But it is only sold for 6999. I seriously suspect that Wang Yi has a brain hole."

"Wang Yi is not stupid. It's no problem to sell X50 for 10000, but the sales volume won't be high. But if it can be sold for 6999, the sales volume will be unbeatable. Wang Yi is a smart man. He uses price to exchange volume, spreads the cost, and kills the mid-to-high-end products of our competitors."

"The 720-inch model has also been severely impacted. Our 1080P 40-inch models are 4999 to yuan. The P -inch models are to yuan. Wang Yi's X is only yuan. There is no way out."

"When Xingyi TV came out, it dealt a heavy blow to us in terms of price, performance, design, intelligence, AI voice and many other dimensions. It was too tragic."

"We must take action against Xingyi TV. If he doesn't die, we're done!"

"Okay, arrange some internet trolls to smear the company online, saying that Xingyi TV is a new brand and unreliable. When buying a TV, you should look at established brands with real strength!"

"Okay, I'll do it now."

"But there are already many reviews online saying that Xingyi TV is very good, very good."

"Fuck, what should we do? We haven't even started playing together yet and someone's already started praising us."

"Well, let's just say that those who said yes were all water armies hired by Xingyi TV."

"That's a good idea. I'll ask the PR department to take action right away. No, to be on the safe side, outsource it to a third-party company."

……

In 2012, Changhong was still one of the top three giants in domestic TV sales, with a market share of 11.76%, second only to Hisense with 14.77% and Skyworth with 12.18%.

The fourth and fifth places are TCL and Konka, with 11.1% and 10.12% respectively.

Sharp, Sony and Samsung occupied sixth, seventh and eighth places.

But now, Xingyi smart TV is coming in with great momentum. The X40 and X50 are sweeping the low-end and mid-end market at 4999, and the other is hitting the mid-to-high-end market at 6999. All competitors are feeling tremendous pressure.

If this continues, mid-to-high-end TVs from Sharp, Sony and Samsung will be severely impacted.

Brands such as Hisense and Changhong will also be affected as they also make mid- to high-end TVs.

As a result, all major brands, like Changhong, held emergency meetings to discuss countermeasures.

Hisense headquarters.

"Chairman, we have received news that some of our peers cannot bear the impact and are preparing to take action against Xingyi Smart TV. Should we follow suit?"

Hisense Chairman Jia Siyi waved his hand and said, "We can't follow up. We have just reached a cooperation with Xingyi Smart Home and connected to Xingyi Smart Home. Are we going to take action against it now? No, absolutely not."

"But if Xingyi TV becomes bigger, we at Hisense will suffer heavy losses."

"Alas!" Jia Siyi sighed: "I understand your worries, but despicable means are useless. What we should do is to study and learn Xingyi smart TV as soon as possible, upgrade our product design, and launch products that can compete with Xingyi TV X40 and X50 as soon as possible!"

The vice president nodded and said, "I've thought about this too. The hardware is not difficult, as long as you're willing to spend the money. Nvidia's quad-core processor and Sharp and Toshiba's screens are not a problem. But the system, our Hisense TV system is still based on Android 2.2. Xingyi TV is based on the most advanced Android 4.0, and it's a deeply customized XUI. In addition, there's a big gap in content services. Xingyi TV has the resources of Xingyi Video, but we don't."

Jia Siyi nodded: "What you said makes sense. In this way, we will design the hardware as soon as possible, invest in the system, recruit people, and also make a Hisense TV system based on Android 4.0. As for content services..."

The vice president suggested: "Why not look for iQiyi, or Tencent Video? Youku?"

Jia Siyi hesitated for a moment and said, "No, Xingyi TV not only has Xingyi Video, but also Xinghe Video."

The vice president's eyes lit up: "Galaxy Video... OTT license?"

"That's right." Jia Siyi said:

"Since the radio and television industry has issued OTT licenses, the online TV industry will be regulated sooner or later, maybe the year after next or next year."

"Before Xingyi TV was released, it had already cut off iQiyi and reached a cooperation with the State Administration of Radio, Film and Television to obtain the OTT license. It also established a joint venture with the State Administration of Radio, Film and Television to launch Galaxy Video, and has completed its OTT layout, so there is no need to worry about future troubles."

"Do you think he is prepared for any eventuality? Or did he hear some news?"

The vice president's expression changed slightly: "President Wang is close to the Imperial Capital, it seems he heard the news, so he got the OTT license before the TV was released?"

"It's very likely. Other video platforms are against the OTT license, but Xingyi Video not only did not oppose it, but joined from the beginning. There must be something going on."

Jia Siyi began to imagine, and the more he thought about it, the more he felt that it was true:
“Maybe next year, they will have to regulate it. Platforms without OTT licenses will have to be removed from the shelves, and online TV without OTT licenses will also suffer.”

"We at Hisense also have to plan ahead. If we cooperate with iQiyi, Youku, and Tencent, they don't have OTT licenses yet. If they crack down on it next year, we will suffer as well."

The vice president's eyes widened: "So we can only cooperate with Xingyi Video. Hisense TV will launch Xingyi Video and Xinghe Video!"

"Yes! It's cooperation with anyone anyway. Cooperation with iQiyi, Youku and Tencent Video is unlicensed and could lead to trouble. But cooperation with Xingyi Video is licensed operation."

"Even if there is a severe crackdown next year, we can follow Xingyi TV and quickly remove Xingyi Video and only keep Xinghe Video."

"Xingyi Video, Xinghe Video!" The vice president was filled with emotion: "It turns out that Director Wang had already made two plans, and it was really foolproof."

"You should learn from Mr. Wang's great wisdom!" Jia Siyi said faintly:
"Other bosses are just businessmen, but Wang Yi is a true entrepreneur. His layout may seem disorganized, but if you analyze it carefully, it is interconnected."

The vice president was shocked: "From clothing to mobile phones, TVs, and smart homes. From vertical e-commerce to games to navigation, social networking, and OfO. If we can do all of them, wouldn't it be the next BAT giant!"

Jia Siyi nodded: "That's right, so Hisense and Xingyi Technology can only be allies, not opponents! Contact Xingyi Technology, no, make an appointment with Mr. Wang, he is currently in the island city, invite Mr. Wang to visit Hisense!"

"Okay, I'll arrange it."

Similarly, several other companies also have different opinions.

Some companies have made up their minds to cooperate with Xingyi Technology. It is normal to join if you can't beat them.

Some companies also choose to be hostile or even use internet trolls to smear their claims.

This method is very low-level, but very effective.

Not to mention 2012, even ten years later, it’s still the same.

The next morning, Wang Yi was woken up by the phone ringing before he woke up.

Wang Yi frowned and could only take out his cell phone and press the answer button.

The other hand involuntarily pressed on the softness next to it.

"Um……"

Song Si Ning was no longer surprised and continued to sleep, as she had been tossing and turning until midnight last night.

Boys in their twenties are just scary!
"Chairman, something happened. Early this morning, a large amount of public opinion appeared online that slandered our Xingyi TV." On the other end of the phone, Xingyi TV CEO Xu Mingyi said anxiously.

"Oh, as expected." Wang Yi said calmly: "What did they say?"

"Chairman, they said Xingyi TV is a new brand and unreliable. When buying a TV, you have to buy a reliable big brand."

"They say Xingyi TV is just fancy and not practical. The more functions it has, the easier it is to break."

"Saying that Xingyi TV is cheap is just cutting corners and the quality is unreliable."

……

Wang Yi laughed: "It's the same old trick over and over again, it's just a small trick, not worth mentioning."

"So how do we deal with this? Consumers don't know the real situation and are easily fooled."

Wang Yi thought for a while and said, "We have to fight back. If we can't control public opinion, then even the best products will be a disaster. So, we will fight back one by one. At the same time, we will investigate who is behind this."

"Okay, Chairman, the public relations department is ready. I'll arrange it right away." Xu Mingyi said with a smile.

"Very good." Wang Yi was very satisfied.

As the CEO of Xingyi TV, Xu Mingyi is not as good as CTO Tu Hongyun in terms of technology, but in terms of management and operation, he is much more professional than Tu Hongyun.

This further strengthened Wang Yi's determination. In the future, all business unit CEOs and CTOs will be completely separated, and the CTO will only be responsible for product development, technology development, patent development, etc.

The CEO is responsible for operations and management, as well as various collaborations and activities.

Especially overseas activities, all will be handed over to the CEO from now on.

As for the CTO, he is forbidden to go abroad!
There is no way. In the past, many CTOs who mastered core technologies were detained on false charges such as "spying" when participating in certain overseas activities.

There are countless such examples.

Therefore, Wang Yi made up his mind that the CTOs of each business unit were prohibited from going abroad and were required to stay in the country.

By then, even if the United States wants to conduct a sting operation and arrest people, it can only arrest the CEOs of each business unit.

But the CEO doesn't understand technology, and it won't be of much value if he is arrested. Xingyi Technology can just get a new CEO. The United States will only get into trouble, which is not worth the loss.

As for using CEOs to threaten Wang Yi, such as using Xu Mingyi to threaten Wang Yi, it doesn't make much sense, and he can only be released. To put it bluntly, the CEOs of other business units cannot threaten Wang Yi unless Song Si Ning is arrested.

Like Song Sining and Wang Yi, they will never go abroad again.

Wang Yi naturally remembered to bring an umbrella as his friend from his previous life had gotten caught in the rain.

Soon, public opinion began to reverse:
"The TV needs to be used for several years and it has to be a big brand. Xingyi Technology has just started making TVs, so it is definitely not reliable."

"Bullshit. Xingyi Technology has become the world's number one manufacturer of high-end and sophisticated mobile phones, let alone low-end televisions?"

"That's right. Xingyi Technology's TV business is a dimensionality reduction attack. Look, the first generation has stunned all its competitors."

"Xingyi TV looks like it has many functions, but it is not practical. The more functions it has, the faster it will break down."

"Stop talking nonsense. Other brands of TVs have such low configurations that they can be used for two years without breaking down and then become laggy and unusable. Xingyi TV can be used for five or six years without lagging. It has to be Xingyi TV."

“Two years later, Xingyi TV may not break down, but other brands of smart TVs will definitely lag!”

"Xingyi TV cuts corners and has poor quality, that's why it's so cheap."

"Can you use some brains? The quality control and quality of Xingyi mobile phones are very good, and Xingyi TV is also no problem. Anything produced by Mr. Wang must be a high-quality product."

"A competitor's TV that costs 6000 yuan is not as good as Xingyi Technology's TV that costs more than yuan. Is this a desperate move that has mobilized the Internet troll army to smear it collectively?"

……

As the counterattack progressed, online public opinion changed completely. Consumers realized what was going on and began to support Xingyi Technology.

Especially the fans of Xingyi Technology, who were furious when they saw their favorite brand being hacked, opened fire decisively:

"It turns out that it was a smear campaign by a competitor. That makes sense."

"There's nothing we can do. Xingyi Technology's 6,000-plus TVs are better than competitors' 10,000-plus TVs. Competitors can't afford to cheat consumers, so they resort to such despicable means."

"The Xingyi mobile phone is so perfect, and the Xingyi TV will be no worse. It's a no-brainer."

"Mr. Wang is a golden signboard. I will place an order now. No matter how much my competitors slander me, it will not stop me from supporting Xingyi Technology."

"It's so funny. They can't make their own products well, but they blame Xingyi TV for being too outstanding and too cheap, and even smear Xingyi TV! I don't know which brand is behind this, how shameless."

"Blind guess Hisense!"

"It shouldn't be. Hisense has a partnership with Xingyi Technology and is the first brand to join Xingyi Smart Home."

"Is that Skyworth? Changhong? Or TCL? Konka?"

"Who knows? There may be more than one."

"Support Xingyi Technology and place an order for Xingyi TV X50 now!"

"The X50 is better than other brands' products worth tens of thousands of yuan. There's no reason not to buy it."

……

The Xingyi mobile phone has such a good reputation and has accumulated so many fans that the internet swarms of rival companies have been scolded by fans to the point of becoming autistic.

For a time, public opinion on the Internet changed completely.

Many netizens found out what happened and started buying Xingyi TVs in large quantities.

There were also people who didn’t know about Xingyi TV before, but they became interested in it because of this incident. They were immediately shocked and bought it one after another.

As a result, the sales volume of Xingyi TV not only did not decrease, but increased a lot.

Looking at this scene, Wang Yi was in a good mood.

Song Si Ning also breathed a sigh of relief: "It seems that this wave of crisis is over. The smear campaign by our competitors failed and instead became a help."

Wang Yi smiled faintly: "This is not enough, we have to use this matter to make more articles and maximize the impact!"

"Oh? How to do it?" Song Si Ning became interested. She knew that Wang Yi was going to cheat her again.

"This...this..."

"Good idea, I'll arrange it right away!"

At noon, when everyone was eating, two pieces of news became trending searches:

[Xingyi smart TV is hot-selling nationwide, with sales exceeding 24 units in 40 hours! ]

[Xingyi TV has lowered the price of mid-to-high-end TVs, and competitors are desperate and have mobilized a large number of Internet trolls to discredit Xingyi TV! ]

As soon as the two pieces of news came out, they caused an uproar:

"No wonder there were so many posts this morning that defamed Xingyi TV. It turned out to be a group of trolls hired by a competitor."

"Selling 40 units in one day is crazy. Consumers are voting with real money."

"The more competitors smear it, the more powerful and worth buying the Star TV, and the more I will place an order."

"Xingyi Technology is still conscientious. Other brands of 1080P 40-inch smart TVs cost to yuan. Why not buy the Xingyi X with higher configuration and lower price? It doesn't make sense."

"That's right. Xingyi TV is cheaper and more powerful, and it also comes with a two-year membership. Isn't it nice to watch "Masked Singer" and "The Legend of Qin" on the big screen?"

……

There is no doubt that the sales of Xingyi TV have exploded again and the sales volume has skyrocketed.

Wang Yi ignored this and took Song Si Ning on a one-day tour of the island city.

But Changhong was completely furious.

Vice President Guo Xinyi cursed:
"Trash, all trash! What the hell did you find? You took a lot of money, but you can't even discredit Xingyi Technology."

The PR manager was helpless: "President Guo, this is not because the Internet trolls are not strong enough, it's because Xingyi Technology has too many fans!"

"I seriously suspect that one-third of the people who are online now are fans of Xingyi Technology."

"The water army we hired is useless even if one person attacks ten people. Xingyi Technology has a hundred fans. We can't beat them. We simply can't beat them."

"How is this possible?" Guo Xinyi was a little incredulous: "How can the paid internet trolls we hired defeat those fans of Xingyi Technology who don't get a penny?"

"We can't do it. We can't do it at all." The manager was helpless and clicked on a few posts at random: "Look, the Internet trolls we hired were all criticized by Xingyi Technology's fans and became autistic."

The vice president's mouth twitched: "It's really scary. These fans of Xingyi Technology are so powerful and there are so many of them. What are they trying to achieve? To shine for love?"

"Yes, it means to shine for love and faith! Now the four words Xingyi Technology are the faith of many people."

The manager said with a gloomy expression: "This group has at least 100 million people. The more we discredit Xingyi Technology, the more they will support Xingyi Technology!"

"Mad, isn't this a brain-dead fan?"

Guo Xinyi couldn't help cursing, then sighed: "Oh, I'm so envious. When will our Changhong have so many brainless fans?"

The manager was silent: "..."

I thought to myself: "We make such a crappy product and sell it at such a high price, how can we have any fans!"

But he said: "President, should we continue to attack?"

Guo Xinyi waved his hand and said, "No need. Xingyi TV is now a big success, and it has even been trending on the Internet. The majority of netizens are firmly supporting it. It would be meaningless for us to smear it. Moreover, once it is exposed, it will backfire and be scolded by the majority of netizens."

"Yes, I am worried about this, too. And more than that, if Xingyi Technology finds out that it was us who did it, the consequences will be disastrous."

"This..." Guo Xinyi's expression changed slightly, and his back felt a little cold.

Yes, Xingyi Technology is not a small company.

If the truth is revealed, the consequences will be unpredictable.

For a moment, Guo Xinyi actually felt a little regretful!
"I hope the truth won't be revealed. Xingyi Technology doesn't know anything. Alas!"

On the other side, Wang Yi, who was eating seafood and drinking draft beer with Song Si Ning, received a call from Jian Ziyan:
"Chairman, the CEO of Hisense invites you to visit Hisense. Take a look..."

Wang Yi thought about it and said, "Okay, let's arrange it for tomorrow at noon. The contract signing for the BYD factory will be moved to the day after tomorrow."

"Okay, Chairman." Jian Ziyan responded and made quick arrangements.

Song Si Ning on the opposite side peeled a large shrimp and stuffed it into Wang Yi's mouth:
"Xingyi TV was launched with great force, sweeping the entire TV industry. Some companies chose to be hostile, such as the one that smeared our brand. Some companies also extended an olive branch. Are they looking for cooperation?"

Wang Yi nodded: "I guess so. Hisense made a wise choice!"

"That's great. If our Xingyi Video can be launched on Hisense TV, we can also gain more users and membership revenue!"

Wang Yi smiled and said, "That's right, this is how business works, helping others helps yourself. I don't mind making money with anyone who is willing to cooperate with Xingyi Technology. But we don't have to hold back on anyone who is an enemy of Xingyi Technology."

"Which company do you suspect was used by the Internet trolls to smear us? Hisense can be ruled out."

"Which company? There's no rush." ​​Wang Yi said with a smile: "We just need to see how other friendly companies react and the final result, or in other words, the benefits we can get."

"You mean, taking advantage of this incident, other companies will cooperate with us and introduce Xingyi Video to prove their innocence like Hisense did? If a company does not introduce Xingyi Video, it will be the most suspicious?"

Wang Yi smiled faintly: "I didn't say that, but it's hard to say whether the situation will develop in this way."

Song Si Ning suddenly realized: "You want to use this incident to force your competitors to choose sides. Either join Xingyi Smart Home like Hisense, introduce Xingyi Video, and become our partner. Or refuse to introduce it and stand against us."

"An open conspiracy! A complete open conspiracy!"

"Hahaha, I'll leave this matter to you. Let's go to Hisense tomorrow!"

"Okay, I get it. You are becoming more and more cunning. No matter how bad something is, you can always use it to make a fuss and turn it into a situation that is beneficial to you."

"This is not cunning, this is wisdom!"

"Yes, wisdom!" Song Si Ning nodded and offered her red lips.

The next day, Wang Yi came to Hisense headquarters.

Hisense Chairman Jia Siyi personally received him: "Mr. Wang, welcome! Your arrival makes our Hisense proud!"

(End of this chapter)

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like